📌 Core Information
🔹 Job Title: Senior Media Buyer
🔹 Company: Bulls Media
🔹 Location: Kiryat Ono, Tel Aviv, Israel
🔹 Job Type: Full-time
🔹 Category: Advertising Services
🔹 Date Posted: April 30, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading and managing large-scale Mobile in-app campaigns across various platforms
- Maximizing campaign performance and overseeing campaign success
- Developing and executing advanced campaign strategies
- Collaborating with cross-functional teams and mentoring junior members
ASSUMPTION: This role requires a high level of expertise in media buying and mobile marketing, with a focus on driving results and leading teams.
📋 Key Responsibilities
✅ Lead and manage large-scale Mobile in-app campaigns across platforms, including DSP's and SSP's
✅ Maximize performance: Oversee campaign performance, manage, and optimize campaigns to enhance profits, ROI, and overall success
✅ Develop and execute advanced campaign strategies, including Mobile App Performance research, and market targeting
✅ Collaborate closely with cross-functional teams to brainstorm, implement new strategies, and refine solutions
✅ Mentor and guide junior team members, sharing expertise and ensuring continuous growth
ASSUMPTION: The role involves a mix of strategic planning, hands-on campaign management, and team leadership, requiring a well-rounded skill set.
🎯 Required Qualifications
Education: Relevant degree or equivalent experience
Experience: 3+ years as a PPC Campaign Manager/ Media Buyer in the online marketing or media space, with a proven track record of driving results
Required Skills:
- Advanced proficiency in English (written)
- Strong analytical skills and advanced Excel knowledge
- Exceptional communication, negotiation, and leadership skills
- A deep understanding of mobile marketing trends and audience behavior
- Results-oriented with a strategic mindset and the ability to adapt in a fast-paced environment
Preferred Skills:
- Experience with specific DSPs and SSPs
- Knowledge of mobile app performance metrics
ASSUMPTION: Candidates should have a strong background in media buying and a proven track record of driving results. Familiarity with mobile app marketing is highly desirable.
💰 Compensation & Benefits
Salary Range: The salary range for this role is typically between 15,000 - 25,000 ILS per month, based on experience and industry standards for Senior Media Buyer roles in Israel.
Benefits:
- Full-time, in-office position (Sunday-Thursday)
- Dynamic, global company culture
- Opportunity to lead and make a real impact
Working Hours: 40 hours per week, with flexible hours based on project needs
ASSUMPTION: The salary range provided is an estimate based on industry standards for Senior Media Buyer roles in Israel. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Bulls Media operates in the competitive advertising services industry, focusing on performance-driven display and retargeting solutions.
Company Size: Bulls Media is a mid-sized company with 51-200 employees, providing a supportive environment for growth and impact.
Founded: Bulls Media was established in 2013, with a mission to set the example for business growth and innovation in the digital world.
Company Description:
- Bulls Media specializes in digital marketing, with a focus on performance in display and retargeting
- The company offers omnicompetent solutions with a comprehensive strategy designed to fit clients' goals and business aspirations
- Bulls Media partners with top-tier brands across the globe, across a wide range of industries
Company Specialties:
- Performance-driven display and retargeting
- Programmatic and technological abilities
- Deep understanding of digital marketing trends and processes
Company Website: bulls-media.com
ASSUMPTION: Bulls Media's focus on performance and innovation makes it an attractive option for experienced media buyers looking to make an impact in a dynamic environment.
📊 Role Analysis
Career Level: This role is at the senior level, requiring a high degree of expertise and leadership.
Reporting Structure: The Senior Media Buyer will report directly to the Head of Media Buying and will oversee junior team members.
Work Arrangement: This is an on-site, full-time position with flexible hours based on project needs.
Growth Opportunities:
- Potential to lead and shape the future of online marketing at Bulls Media
- Opportunity to mentor and develop junior team members
- Possibility to expand responsibilities based on performance and company growth
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to lead, mentor, and expand responsibilities.
🌍 Location & Work Environment
Office Type: Bulls Media's office is a dynamic, collaborative workspace designed to foster innovation and creativity.
Office Location(s): Kiryat Ono, Israel
Geographic Context:
- Kiryat Ono is located in the Tel Aviv District, offering a mix of urban and suburban living
- The area is home to numerous tech and advertising companies, providing ample networking opportunities
- Kiryat Ono is well-connected by public transportation, with easy access to major highways and Tel Aviv
Work Schedule: The work schedule is Sunday through Thursday, with flexible hours based on project needs
ASSUMPTION: The office environment at Bulls Media is designed to support collaboration and innovation, with a flexible work schedule that accommodates project needs.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screening to assess communication skills and cultural fit
- In-depth interview with the Head of Media Buying to discuss experience, skills, and career goals
- Case study or project presentation to demonstrate strategic thinking and campaign management skills
- Final interview with the CEO to discuss long-term fit and growth opportunities
Key Assessment Areas:
- Campaign management and optimization skills
- Strategic thinking and planning abilities
- Communication and leadership skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight specific campaign successes and the strategies behind them in your resume
- Tailor your cover letter to demonstrate your understanding of Bulls Media's unique value proposition and how you can contribute to its growth
- Prepare a case study or project presentation that showcases your ability to develop and execute advanced campaign strategies
ATS Keywords: Media Buying, Campaign Management, Mobile Marketing, Performance Optimization, Market Targeting, Mentoring, Collaboration, Problem Solving, Results Orientation
ASSUMPTION: The application process at Bulls Media is designed to assess both technical skills and cultural fit, with a focus on campaign management and strategic thinking.
🛠️ Tools & Technologies
- DSPs (Demand-Side Platforms) such as Google Display & Video 360, The Trade Desk, or AppNexus
- SSPs (Supply-Side Platforms) such as OpenX, Rubicon Project, or Index Exchange
- Excel and other data analysis tools
- Project management and collaboration tools such as Asana, Trello, or Jira
ASSUMPTION: Familiarity with popular DSPs and SSPs, as well as data analysis and project management tools, is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Performance-driven
- Innovative
- Collaborative
- Results-oriented
Work Style:
- Dynamic and fast-paced
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and open to change
Self-Assessment Questions:
- How do you approach optimizing campaign performance, and can you provide an example from your past experiences?
- Describe a time when you had to adapt to a significant change in a campaign or market trend. How did you handle it, and what was the outcome?
- How do you foster a collaborative work environment, and how have you mentored junior team members in the past?
ASSUMPTION: Bulls Media values performance, innovation, and collaboration, seeking candidates who can thrive in a dynamic, data-driven environment and contribute to the company's growth.
⚠️ Potential Challenges
- Managing large-scale campaigns across multiple platforms can be complex and time-consuming
- Keeping up with the latest mobile marketing trends and technologies may require continuous learning and adaptation
- The fast-paced nature of the role may demand flexibility and adaptability
- Working in a dynamic, growing company may present unique challenges and opportunities
ASSUMPTION: The role of Senior Media Buyer at Bulls Media presents both exciting opportunities and potential challenges, requiring a well-rounded skill set and a willingness to adapt and grow.
📈 Similar Roles Comparison
- Unlike traditional media buying roles, this position focuses specifically on mobile in-app campaigns, requiring a deep understanding of mobile marketing trends and audience behavior
- As a senior role, this position offers significant growth potential and the opportunity to lead and mentor junior team members
- Compared to other senior media buying roles, this position may require a stronger focus on campaign optimization and performance enhancement
ASSUMPTION: This role is unique in its focus on mobile in-app campaigns and offers significant growth potential for the right candidate.
📝 Sample Projects
- Developing and executing a comprehensive mobile app performance research strategy to identify new market opportunities
- Optimizing a large-scale mobile in-app campaign across multiple DSPs and SSPs to enhance profits and ROI
- Collaborating with cross-functional teams to refine and implement new campaign strategies, improving overall campaign performance
ASSUMPTION: These sample projects illustrate the strategic, hands-on, and collaborative nature of the Senior Media Buyer role at Bulls Media.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how the Senior Media Buyer role fits within it?
- How does Bulls Media support the professional growth and development of its employees?
- What are the key performance indicators (KPIs) used to measure success in this role, and how are they tracked and reported?
- How does Bulls Media approach collaboration and knowledge-sharing across different teams and departments?
- What are the most significant challenges facing the mobile marketing industry today, and how does Bulls Media plan to address them?
ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the company culture, and the mobile marketing industry as a whole.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your campaign management and optimization skills, as well as your experience with mobile marketing and relevant tools
- Prepare a case study or project presentation that demonstrates your ability to develop and execute advanced campaign strategies
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
