Senior Media Buyer

📌 Core Information 🔹 Job Title: Senior Media Buyer 🔹 Company: Common Thread Collective 🔹 Location: Cape Town, South Africa 🔹 Job Type: Full-time, Remote 🔹 Category: Advertising & Marketing 🔹 Date Posted: May 27, 2025 🚀 Job Overview Key aspects of this role include: 🌟 Driving client success through strategic media buying and data-driven forecasting 🌟 Maintaining clear communication with clients about performance and strategy adjustments 🌟 Collaborating with a team of experts to optimize productivity and maintain high-performance standards 🌟 Applying best practices in media buying to drive outstanding results 🌟 Contributing valuable ideas to team discussions and company-wide content, supporting growth and innovation ASSUMPTION: This role requires a strong focus on client success, data analysis, and continuous learning to excel in the fast-paced environment of e-commerce growth. 📋 Key Responsibilities ✅ Strategic Media Buying & Forecasting: - Develop accurate, insight-driven forecasts to transform projections into tangible, scalable growth for clients - Execute strategies seamlessly to meet and exceed client expectations - Monitor daily performance and adjust projections as needed to maintain a 5% delta from the forecast ✅ Client Communication & Management: - Maintain clear and transparent communication with clients about performance, strategy adjustments, and key optimizations - Ensure client satisfaction levels remain above benchmark rates by aligning daily on forecasts and exceeding expectations - Collaborate with the team to manage client relationships and ensure the delivery of high-quality work on time ✅ Team Collaboration & Leadership: - Work closely with the Google strategist, creative strategist, and email strategist within your pod to manage and align tasks - Contribute to the Brain Trust for Ideas across clients, fostering a collaborative environment for growth and innovation - Lead and support team members to optimize productivity and maintain high-performance standards ASSUMPTION: Success in this role requires strong communication, data analysis, and leadership skills to manage client relationships and drive team performance. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, Statistics, or a related field (or equivalent experience) Experience: - Proven experience (2-5 years) in media buying, data analysis, or a related role within the e-commerce industry Required Skills: - Proficiency in data analysis tools (e.g., Google Sheets, Excel) - Strong communication and presentation skills - Excellent problem-solving and critical thinking abilities - Demonstrated experience with media buying platforms (e.g., Google Ads, Facebook Ads, Instagram Ads) - Familiarity with e-commerce platforms and analytics tools (e.g., Shopify, Google Analytics) - Ability to work independently and manage multiple tasks with great attention to detail Preferred Skills: - Experience with Prophet system or similar forecasting tools - Familiarity with Statlas or similar data management platforms - Knowledge of SQL or other database languages - Experience with A/B testing and optimization strategies ASSUMPTION: A strong background in media buying, data analysis, and e-commerce is essential for success in this role. Candidates with experience in related fields and a willingness to learn are encouraged to apply. 💰 Compensation & Benefits Salary Range: - First month: $2,000 - Second month: $4,000 - Third month (on average): $7,000 a month - 1st Year Annual Range: $64,000 - $76,000 - 2nd Year Annual Range: $100,000 - $120,000 Benefits: - Fully remote work arrangement with flexible scheduling - Autonomy and clear expectations with regular 1:1 feedback sessions - Measurable quality benchmarks to support personal growth and continuous learning - Exceptional work recognized and rewarded with weekly check-ins and new opportunities daily - Growth, Transparency, and Fairness in Career Development: - Progress clearly defined and dependent on experience with the system and quality of execution - Fairness and transparency prioritized with access to a weekly performance dashboard and pay transparency - My Commitment to You: Work harder, learn more, and make more than ever before with rapid career progression and continuous mentorship 📌 Applicant Insights 🔍 Company Context Industry: Advertising Services Company Size: 51-200 employees Founded: 2012 Company Description: Common Thread Collective is an e-commerce growth agency helping DTC brands achieve profitable scale. They offer services covering strategy, data, acquisition, and retention to produce better financial outcomes for their clients. Company Specialties: Digital Sales, Digital Marketing, Digital Advertising, and more Company Website: commonthreadco.com ASSUMPTION: Common Thread Collective's focus on e-commerce growth and data-driven strategies make it an ideal fit for candidates passionate about driving online revenue and optimizing performance. 📊 Role Analysis Career Level: Mid-level to Senior Reporting Structure: Reports directly to Joy Sharma, Director of the CTC Accelerator Program Work Arrangement: Fully remote with flexible scheduling and autonomy Growth Opportunities: - Rapid career progression with continuous learning and mentorship - Clear path for promotion to Senior Strategist within the first 12 months - Access to weekly performance dashboards and pay transparency for fairness and growth ASSUMPTION: This role offers significant growth potential and career development opportunities for the right candidate. 🌍 Location & Work Environment Office Type: Fully remote Office Location(s): Cape Town, South Africa Geographic Context: - Cape Town is the second-most populous city in South Africa, with a diverse cultural scene and a strong focus on technology and innovation - The city is known for its mild Mediterranean climate, with warm, dry summers and cool, wet winters Work Schedule: Flexible scheduling with clear expectations and regular 1:1 feedback sessions ASSUMPTION: The fully remote work arrangement and flexible scheduling allow for a better work-life balance and the ability to work from anywhere with an internet connection. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening with the hiring manager (Joy Sharma) 3. Technical assessment or case study presentation 4. Final interview with the team or additional stakeholders Key Assessment Areas: - Data analysis and forecasting skills - Media buying and optimization strategies - Communication and presentation skills - Problem-solving and critical thinking abilities Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Prepare for the interview by researching Common Thread Collective's services and clients - Practice presenting a case study or project that demonstrates your media buying and data analysis skills ATS Keywords: Media Buying, Data Analysis, E-commerce, Forecasting, Client Communication, Team Collaboration, Growth Marketing, Digital Advertising, Google Ads, Facebook Ads, Instagram Ads ASSUMPTION: Success in the interview process requires a strong understanding of media buying, data analysis, and e-commerce, as well as excellent communication and presentation skills. 🛠️ Tools & Technologies - Google Sheets, Excel - Google Ads, Facebook Ads, Instagram Ads - Shopify, Google Analytics - Prophet system, Statlas - SQL or other database languages (optional) ASSUMPTION: Familiarity with the required tools and technologies is essential for success in this role. Candidates with experience in related fields and a willingness to learn are encouraged to apply. 👔 Cultural Fit Considerations Company Values: - Autonomy and clear expectations - Continuous learning and improvement - Exceptional work recognized and rewarded - Collaboration and teamwork - Client success and satisfaction Work Style: - Results-driven and data-focused - Strong communication and presentation skills - Ability to work independently and manage multiple tasks - Comfortable with a fast-paced, dynamic work environment Self-Assessment Questions: 1. How do you approach challenges with structured thinking and logical frameworks to solve complex problems? 2. Can you provide an example of a time when you proposed practical, impactful solutions to overcome obstacles? 3. How do you stay organized and prioritize tasks with great attention to detail in a remote work environment? ASSUMPTION: Success in this role requires a strong cultural fit with Common Thread Collective's values and work style. Candidates who can demonstrate a strong alignment with these factors are more likely to excel in this role. ⚠️ Potential Challenges 1. Workload: The fast-paced nature of e-commerce growth and the need to maintain high-performance standards may result in a high workload at times. 2. Client expectations: Managing client relationships and ensuring client satisfaction may present unique challenges, requiring strong communication and problem-solving skills. 3. Remote work: The fully remote work arrangement may present challenges in maintaining productivity and work-life balance, requiring strong self-discipline and time management skills. 4. Continuous learning: The rapid evolution of e-commerce and digital marketing trends may necessitate continuous learning and adaptation to remain effective in this role. ASSUMPTION: Candidates who can effectively manage these challenges and demonstrate resilience in the face of adversity are more likely to succeed in this role. 📈 Similar Roles Comparison 1. Media Buyer vs. Senior Media Buyer: While both roles focus on media buying, the Senior Media Buyer role requires more strategic thinking, data analysis, and client management skills. The Senior Media Buyer role also offers more growth potential and career development opportunities. 2. E-commerce vs. General Marketing: E-commerce marketing roles, such as this one, require a strong focus on data-driven decision-making, performance optimization, and a deep understanding of online consumer behavior. General marketing roles may not emphasize these aspects as heavily. 3. Agency vs. In-house: Agency roles, like this one, often involve working with multiple clients and managing client relationships. In-house roles may focus more on internal processes and may not require the same level of client management skills. ASSUMPTION: Understanding the differences between these roles and industries can help candidates determine if this role is the right fit for their career goals and skillset. 📝 Sample Projects 1. E-commerce Campaign Optimization: Develop and implement a data-driven strategy to optimize an e-commerce campaign, improving click-through rates, conversion rates, and return on ad spend. 2. Client Retention Analysis: Analyze client data to identify trends and patterns that impact customer retention, and develop targeted strategies to improve retention rates. 3. New Product Launch Campaign: Collaborate with a cross-functional team to develop and execute a media buying strategy for a new product launch, driving brand awareness and sales growth. ASSUMPTION: These sample projects demonstrate the types of initiatives a Senior Media Buyer might undertake to drive client success and growth in an e-commerce setting. ❓ Key Questions to Ask During Interview 1. Role Responsibilities: Can you describe the day-to-day responsibilities of the Senior Media Buyer role and how they align with my skills and experience? 2. Team Structure: How is the team structured, and what are the dynamics between the Google strategist, creative strategist, and email strategist within my pod? 3. Client Management: How do you support and manage client relationships to ensure client satisfaction and retention? 4. Growth Opportunities: What opportunities exist for professional development and career growth within this role and the company? 5. Work-Life Balance: How does the company support work-life balance for remote employees, and what resources are available to help manage workload and stress? ASSUMPTION: Asking these questions can help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about the opportunity. 📝 Next Steps for Applicants To apply for this position: 1. Submit your application through this link. 2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role. 3. Prepare for the interview by researching Common Thread Collective's services and clients, and practicing presenting a case study or project that demonstrates your media buying and data analysis skills. 4. Follow up with the hiring manager (Joy Sharma) one week after submitting your application to express your interest and reiterate your qualifications. 5. If selected for an interview, be prepared to discuss your approach to media buying, data analysis, and client communication, as well as your long-term career goals. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.