Senior Media Buyer

📌 Core Information 🔹 Job Title: Senior Media Buyer 🔹 Company: Global Accelerator 🔹 Location: Lima, Peru 🔹 Job Type: On-site 🔹 Category: Advertising 🔹 Date Posted: May 27, 2025 🚀 Job Overview Key aspects of this role include: - Driving client success through strategic media buying and data-driven forecasting - Leading the development of accurate, insight-driven forecasts - Ensuring seamless execution of strategies to transform projections into tangible, scalable growth - Proactively partnering with clients to maintain clear and transparent communication about performance and strategy adjustments - Representing and advocating for CTC’s unique approach to media acquisition and its accompanying tools - Setting a high standard for efficiency, scalability, and results-focused approach - Thriving in fast-paced environments and taking ownership of performance outcomes - Committing to continuous learning and innovation ASSUMPTION: This role requires a strong understanding of media acquisition strategies, data analysis, and excellent communication skills. The ideal candidate will have experience in media buying, data analysis, and a passion for e-commerce. 📋 Key Responsibilities ✅ Drive client success through strategic media buying and data-driven forecasting ✅ Lead the development of accurate, insight-driven forecasts ✅ Ensure seamless execution of strategies to transform projections into tangible, scalable growth ✅ Maintain clear and transparent communication with clients about performance and strategy adjustments ✅ Represent and advocate for CTC’s unique approach to media acquisition and its accompanying tools ✅ Set a high standard for efficiency, scalability, and results-focused approach ✅ Thrive in fast-paced environments and take ownership of performance outcomes ✅ Commit to continuous learning and innovation ASSUMPTION: The responsibilities listed are essential for driving client success and achieving the company's mission. The ideal candidate will have a proven track record in media buying, data analysis, and strategic planning. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, Statistics, or a related field Experience: - Proven experience (2-5 years) in media buying, data analysis, or a related field - Experience with Google Ads, Facebook Ads, and other advertising platforms - Familiarity with data analysis tools, such as Google Sheets, Excel, or SQL Required Skills: - Strong analytical skills and data-driven mindset - Excellent communication and presentation skills - Proven ability to work independently and manage multiple tasks - Strong problem-solving skills and creativity - Proficiency in English (fluent) Preferred Skills: - Experience with Google Analytics or other web analytics tools - Familiarity with e-commerce platforms (e.g., Shopify, Magento) - Knowledge of A/B testing and conversion rate optimization ASSUMPTION: The required and preferred skills listed are essential for success in this role. The ideal candidate will have a strong foundation in media buying, data analysis, and a passion for e-commerce. 💰 Compensation & Benefits Salary Range: $64,000 - $120,000 per year (depending on experience and performance) Benefits: - Competitive salary and growth opportunities - Comprehensive benefits package (health, dental, vision, etc.) - 401(k) plan with company match - Generous vacation and PTO policy - Flexible work arrangements (remote, hybrid, on-site) Working Hours: Full-time (40 hours per week) ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in the region. The benefits package may vary depending on the company's specific offerings. 📌 Applicant Insights 🔍 Company Context Industry: Advertising Services Company Size: 51-200 employees Founded: 2012 Company Description: Common Thread Collective is an e-commerce growth agency, helping DTC brands that are doing $10M-$100M in annual online revenue. As your partner, we produce better financial outcomes for your business by constructing a system for achieving profitable scale. Whether you learn how to build that system from us — or hire us to build it for you — we have a solution to meet your business where it’s at. Company Specialties: Digital Sales, Digital Marketing, Digital Advertising, Understanding Brands, Identifying Brands Consumers, Discovering Who Influences Brand Consumers, Producing Engaging Content, Establishing Target Distribution, Creating Simple Transaction Flow, content production, Media Buying, Facebook Advertising, Growth Marketing, Email Marketing, Google Advertising, Instagram Advertising, Marketing, and Advertising Company Website: http://commonthreadco.com ASSUMPTION: Common Thread Collective is a well-established agency with a strong focus on digital marketing and advertising. Their expertise in e-commerce growth makes them an attractive partner for DTC brands looking to scale their online revenue. 📊 Role Analysis Career Level: Mid-level to Senior Reporting Structure: Reports directly to the Director of the CTC Accelerator Program Work Arrangement: On-site (Lima, Peru) Growth Opportunities: - Potential career progression to Senior Strategist within the first year - Opportunities for professional development and skill expansion - Exposure to a diverse range of clients and industries ASSUMPTION: This role offers significant growth potential and opportunities for professional development. The ideal candidate will be eager to learn, grow, and take on new challenges. 🌍 Location & Work Environment Office Type: On-site (Lima, Peru) Office Location: Lima, Peru Geographic Context: Lima, the capital and largest city of Peru, is known for its vibrant culture, rich history, and diverse culinary scene. It offers a mix of urban and coastal living, with easy access to beaches and outdoor activities. Work Schedule: Full-time (40 hours per week), with flexible scheduling options ASSUMPTION: Lima, Peru, offers a unique blend of urban and coastal living, providing a diverse range of cultural and recreational experiences. The work schedule is designed to accommodate a healthy work-life balance. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening 3. In-depth behavioral and skills assessment 4. Final interview with hiring manager Key Assessment Areas: - Problem-solving skills and analytical thinking - Communication and presentation skills - Cultural fit and alignment with company values - Technical skills in media buying and data analysis Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences - Prepare for behavioral and situational interview questions, focusing on problem-solving and decision-making scenarios - Familiarize yourself with the company's mission, values, and industry trends ATS Keywords: Media Buying, Data Analysis, Strategic Planning, Client Communication, Forecasting, Problem Solving, Creativity, Attention to Detail, Autonomy, Continuous Improvement, Team Collaboration, Performance Optimization, Feedback Integration, Adaptability ASSUMPTION: The application process is designed to assess the candidate's skills, cultural fit, and alignment with the company's mission and values. The ideal candidate will be proactive, resourceful, and eager to learn. 🛠️ Tools & Technologies - Google Ads, Facebook Ads, and other advertising platforms - Google Sheets, Excel, or SQL for data analysis - Google Analytics or other web analytics tools (preferred) - E-commerce platforms (e.g., Shopify, Magento) (preferred) - A/B testing and conversion rate optimization tools (preferred) ASSUMPTION: The tools and technologies listed are essential for success in this role. The ideal candidate will have experience with these platforms and a willingness to learn new tools as needed. 👔 Cultural Fit Considerations Company Values: - Autodidact: Naturally curious and an autodidact, able to absorb information quickly and effectively - Unimpeachable Character: Consistently honest, with the courage to acknowledge and communicate hard truths, and the humility to accept them, even when uncomfortable - Competitive Greatness: Performs at their best when it matters most, with an unyielding determination to get things done, regardless of obstacles, time constraints, skills needed, or resources Work Style: - Fast-paced and dynamic environment - Collaborative and team-oriented culture - Strong emphasis on continuous learning and improvement Self-Assessment Questions: 1. How do you approach learning new information quickly and effectively? 2. Can you provide an example of a time when you had to communicate a difficult truth, and how did you handle it? 3. Describe a challenging situation where you had to overcome obstacles to achieve your goal. What steps did you take to succeed? ASSUMPTION: The ideal candidate will be able to demonstrate a strong alignment with the company's values and work style. They will be proactive, resourceful, and eager to learn in a fast-paced and collaborative environment. ⚠️ Potential Challenges - Working in a fast-paced and dynamic environment may require adaptability and flexibility - The role may involve working with tight deadlines and managing multiple tasks simultaneously - The on-site work arrangement may require relocation or commuting to Lima, Peru ASSUMPTION: The ideal candidate will be able to thrive in a fast-paced environment, manage multiple tasks effectively, and adapt to the on-site work arrangement as needed. 📈 Similar Roles Comparison - Media Buyer vs. Senior Media Buyer: - Media Buyer: Focuses on executing media buying strategies, with less emphasis on strategic planning and forecasting - Senior Media Buyer: Emphasizes strategic planning, forecasting, and client communication, in addition to media buying execution - Industry-specific context: - Media buying roles may vary depending on the industry and the specific needs of the client - In e-commerce, media buying plays a crucial role in driving online sales and revenue growth - Career path comparison: - Media Buyer: Typically serves as an entry-level or junior role, with opportunities for growth and progression to Senior Media Buyer or other related positions - Senior Media Buyer: Often serves as a mid-level role, with potential career paths including Director of Media Buying, Head of Growth, or other senior leadership positions ASSUMPTION: The ideal candidate will have a clear understanding of the differences between media buyer and senior media buyer roles, as well as the industry-specific context and career path comparison. 📝 Sample Projects 1. Media Buying Campaign Optimization: Analyze and optimize an existing media buying campaign to improve performance and reduce costs 2. Client Acquisition Strategy Development: Develop a comprehensive client acquisition strategy, including target audience identification, channel selection, and budget allocation 3. Forecasting and Budgeting: Create accurate forecasts and budgets for multiple clients, ensuring alignment with their growth goals and financial constraints ASSUMPTION: The sample projects listed are designed to showcase the candidate's ability to analyze data, develop strategic plans, and optimize media buying campaigns. The ideal candidate will have experience with similar projects and be able to provide specific examples of their past work. ❓ Key Questions to Ask During Interview 1. Can you describe the team structure and how the role fits within the organization? 2. What are the key priorities for the first 30, 60, and 90 days in this role? 3. How does the company support the professional development and growth of its employees? 4. Can you provide an example of a time when the company adapted to a significant change or challenge, and how did it impact the role or team? 5. How does the company measure and track the success of its media buying strategies? ASSUMPTION: The interview questions listed are designed to help the candidate better understand the role, the team, and the company's approach to media buying and growth strategy. The ideal candidate will be proactive, inquisitive, and eager to learn. 📌 Next Steps for Applicants To apply for this position: - Submit your application through this link - Tailor your resume and cover letter to highlight relevant skills and experiences - Prepare for behavioral and situational interview questions, focusing on problem-solving and decision-making scenarios - Familiarize yourself with the company's mission, values, and industry trends - Follow up with the hiring manager within one week of submitting your application, expressing your interest in the role and asking about next steps ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.