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Senior Media Buyer

Global Accelerator
Full-time
On-site
Tbilisi, Tbilisi, Georgia
πŸ’Έ Paid Advertising (PPC, SEM)
πŸ“Œ Core Information

- Job Title: Senior Media Buyer
- Company: Global Accelerator
- Location: Tbilisi, Tbilisi, Georgia
- Job Type: Remote Solely
- Category: Advertising Services
- Date Posted: May 27, 2025

πŸš€ Job Overview

Key aspects of this role include:

- Driving client success through strategic media buying and data-driven forecasting.
- Maintaining clear communication with clients about performance and strategy adjustments.
- Collaborating with a team of experts to deliver outstanding results.
- Working in a fast-paced environment with a strong focus on continuous learning and improvement.

ASSUMPTION: This role requires a high level of autonomy and self-management, with a strong emphasis on results-driven performance.

πŸ“‹ Key Responsibilities

- Strategic Media Buying: Develop and execute accurate, insight-driven forecasts to drive client success.
- Client Communication: Maintain clear and transparent communication with clients about performance, strategy adjustments, and key optimizations.
- Team Collaboration: Work closely with a team of experts, including Google strategists, creative strategists, and email strategists, to deliver outstanding results.
- Data Analysis: Analyze data to inform strategic decisions and optimize performance.
- Campaign Management: Manage and optimize campaigns to meet client goals and KPIs.
- Problem Solving: Troubleshoot and resolve issues that arise during campaign execution.

ASSUMPTION: This role requires a strong analytical mindset, excellent communication skills, and the ability to thrive in a fast-paced environment.

🎯 Required Qualifications

- Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
- Experience: Proven experience (2-5 years) in media buying, digital marketing, or a related field.
- Required Skills:
- Proficiency in data analysis tools (e.g., Google Sheets).
- Strong communication and presentation skills.
- Excellent problem-solving skills.
- Ability to work independently and manage multiple tasks.
- Fluency in English.
- Preferred Skills:
- Experience with media buying platforms (e.g., Google Ads, Facebook Ads).
- Familiarity with e-commerce platforms (e.g., Shopify, Magento).
- Knowledge of SQL or other programming languages.

ASSUMPTION: Candidates with a strong analytical mindset, excellent communication skills, and relevant experience in media buying or digital marketing are encouraged to apply.

πŸ’° Compensation & Benefits

- Salary Range: The salary range for this position is $64,000 - $120,000 per year, depending on experience and performance.
- Benefits: The company offers a comprehensive benefits package, including health insurance, retirement plans, and paid time off.
- Working Hours: This is a full-time remote position, with a flexible work schedule.

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the candidate's experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Advertising Services
- Company Size: 51-200 employees
- Founded: 2012
- Company Description: Common Thread Collective is an e-commerce growth agency, helping DTC brands that are doing $10M-$100M in annual online revenue. As your partner, we produce better financial outcomes for your business by constructing a system for achieving profitable scale. Whether you learn how to build that system from us β€” or hire us to build it for you β€” we have a solution to meet your business where it’s at.
- Company Specialties: Digital Sales, Digital Marketing, Digital Advertising, Understanding Brands, Identifying Brands Consumers, Discovering Who Influences Brand Consumers, Producing Engaging Content, Establishing Target Distribution, Creating Simple Transaction Flow, content production, Media Buying, Facebook Advertising, Growth Marketing, Email Marketing, Google Advertising, Instagram Advertising, Marketing, and Advertising.

πŸ“Š Role Analysis

- Career Level: Mid-level to Senior
- Reporting Structure: Reports directly to the Director of the CTC Accelerator Program, Joy Sharma.
- Work Arrangement: Fully remote with a flexible work schedule, embracing autonomy and clear expectations.
- Growth Opportunities: Rapid career progression, with a clear path to promotion to a Senior Strategist within the first 12 months.

🌍 Location & Work Environment

- Office Type: Fully remote
- Office Location(s): Tbilisi, Tbilisi, Georgia
- Geographic Context: Tbilisi is the capital and largest city of Georgia, known for its historic architecture and vibrant cultural scene. The city offers a high quality of life with affordable living costs and a growing tech industry.
- Work Schedule: Flexible work schedule, with regular 1:1 feedback sessions and measurable quality benchmarks to support personal growth.

ASSUMPTION: The remote work environment offers a high degree of flexibility and autonomy, with clear expectations and regular feedback to support personal growth and engagement.

πŸ’Ό Interview & Application Insights

- Typical Process: The application process involves submitting a resume and cover letter, followed by a series of interviews, including a technical assessment and a final interview with the hiring manager.
- Key Assessment Areas: Data analysis skills, communication skills, problem-solving abilities, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for technical assessments by brushing up on data analysis tools and media buying platforms.
- Research the company and its values to demonstrate a strong cultural fit.

πŸ› οΈ Tools & Technologies

- Google Sheets
- Google Ads
- Facebook Ads
- Shopify
- Magento
- SQL
- Other relevant media buying and e-commerce platforms

πŸ‘” Cultural Fit Considerations

- Company Values: Common Thread Collective values hard work, continuous learning, and a commitment to excellence. Candidates should be self-motivated, results-driven, and passionate about e-commerce and digital marketing.
- Work Style: The work environment is fast-paced and collaborative, with a strong emphasis on autonomy, accountability, and continuous improvement. Candidates should be comfortable working independently and managing multiple tasks.

⚠️ Potential Challenges

- Role-Specific Challenges: The fast-paced nature of the role may require candidates to adapt quickly to changing circumstances and tight deadlines.
- Company-Specific Challenges: Working in a remote environment may present challenges in maintaining clear communication and collaboration with team members.
- Location-Specific Challenges: Living and working in Tbilisi may require candidates to adapt to a different cultural environment and potentially different work hours.

πŸ“ˆ Similar Roles Comparison

- Role Differences: This role focuses on strategic media buying and data-driven forecasting, while related roles may focus more on campaign management, creative strategy, or email marketing.
- Industry-Specific Context: The e-commerce growth agency industry is competitive and fast-paced, with a strong emphasis on continuous learning and innovation.
- Career Path Comparison: This role offers a clear path to promotion to a Senior Strategist within the first 12 months, with opportunities for further growth and development within the company.

πŸ“ Sample Projects

- Developing and executing a strategic media buying plan for a high-growth e-commerce brand.
- Analyzing campaign performance data to optimize results and maximize ROI.
- Collaborating with a team of experts to deliver outstanding results for a client with a tight deadline.

πŸ’‘ Key Questions to Ask During Interview

- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its employees?
- What are the key challenges facing the team or company, and how can this role contribute to addressing them?
- How does the company measure success for this role, and what are the key metrics used to evaluate performance?
- What are the key opportunities for growth and development within the company, and how can this role contribute to them?

πŸ“Œ Next Steps for Applicants

- To apply for this position:
- Submit your application through the provided link.
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for technical assessments by brushing up on data analysis tools and media buying platforms.
- Research the company and its values to demonstrate a strong cultural fit.
- Follow up with the hiring manager after submitting your application, expressing your interest in the role and asking about next steps.
- If selected for an interview, be prepared to discuss your relevant skills and experiences, as well as your long-term career goals and how this role fits into your career trajectory.

⚠️ Disclaimer

This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.