📌 Core Information
🔹 Job Title: Senior Media Strategist - Paid Social
🔹 Company: DEPT®
🔹 Location: London, United Kingdom
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: Mid-Senior level (5-10 years)
🔹 Remote Status: Hybrid (2 days from the office)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing strategic media plans for clients
- Collaborating with cross-functional teams to execute campaigns
- Conducting research and analysis to inform strategy
- Building and maintaining strong client relationships
- Working with a variety of large global clients
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication abilities. The ideal candidate will have experience working in an agency environment and be comfortable managing client relationships.
📋 Key Responsibilities
✅ Develop and implement strategic media plans that drive business results
✅ Conduct research and analysis to inform strategy and optimize performance
✅ Collaborate with cross-functional teams to execute campaigns and projects
✅ Build and maintain strong client relationships, acting as a trusted advisor
✅ Stay up-to-date with industry trends and best practices
✅ Provide regular reporting and insights on campaign performance
ASSUMPTION: This role requires a high level of independence and self-motivation. The ideal candidate will be comfortable working in a fast-paced, dynamic environment and be able to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 5-10 years of experience in media planning and strategy, with a focus on Paid Social
Required Skills:
- Proven experience in media planning and strategy
- Strong analytical skills and data-driven mindset
- Excellent communication and presentation skills
- Ability to build and maintain strong client relationships
- Familiarity with media industry research and planning tools
- Experience planning Paid media channels within a larger media ecosystem
Preferred Skills:
- Experience working in an agency environment
- Fluency in additional languages
- Knowledge of marketing automation tools
ASSUMPTION: The ideal candidate will have a proven track record of driving business results through strategic media planning and execution. They will be comfortable working in a fast-paced, dynamic environment and be able to manage multiple projects simultaneously.
💰 Compensation & Benefits
Salary Range: £50,000 - £70,000 per year (based on experience and equal pay policies)
Benefits:
- Flexible, hybrid working policy (2 days from the office)
- Pension, free private healthcare, mental health support, and company sick pay scheme
- 26 days paid holiday (plus UK Bank Holidays)
- Refreshments provided in the office all week, as well as drinks at 4 pm on a Thursday
- Season ticket loan and cycle to work scheme
- Enhanced family friendly policies
- Social and cultural events, plenty of opportunities to connect with colleagues
- Inspirational talks, bringing the outside in with regular guest speakers and events
- Learning and development opportunities, supporting your growth with continuous opportunities to learn and advance
- Buddy Programme: You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT®
Working Hours: Full-time (37.5 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Media Strategist role in London. DEPT® offers a competitive benefits package to attract and retain top talent.
📌 Applicant Insights
🔍 Company Context
Industry: DEPT® operates in the Advertising Services industry, working with a variety of large global clients to create end-to-end digital experiences.
Company Size: DEPT® is a mid-sized company with 1,001-5,000 employees, providing a large enough environment to provide opportunities for growth and learning, while still maintaining a boutique culture.
Founded: DEPT® was founded in 2006 and has since grown into a global agency with 30+ locations on 5 continents.
Company Description:
- DEPT® is a pioneering technology and marketing services company
- They create end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay, and more
- DEPT® is committed to making a positive impact on the planet and has been Climate Neutral and B Corporation certified since 2021
Company Specialties:
- Digital Craftmanship
- Campaigns
- Social
- Data Driven Marketing
- B2B Marketing
- Digital Marketing
- Creativity
- Technology
- Strategy
- Digital
- Brand
- Advertising
- Design
- Data
- Intelligence
- Organisation
- UX
- Agency
- Content
- Digital Products
- and AI
Company Website: www.deptagency.com
ASSUMPTION: DEPT®'s focus on innovation, data-driven marketing, and creating end-to-end digital experiences sets it apart in the advertising services industry.
📊 Role Analysis
Career Level: Mid-Senior level (5-10 years of experience)
Reporting Structure: This role reports directly to the Growth Marketing Service Lead
Work Arrangement: Hybrid (2 days from the office)
Growth Opportunities:
- DEPT® offers opportunities for career progression and skill development
- The agency's global presence provides opportunities to work on a variety of projects and with diverse clients
- DEPT®'s commitment to innovation and staying at the forefront of industry trends creates opportunities for professional growth
ASSUMPTION: The Senior Media Strategist role offers opportunities for career progression within the Growth Marketing service and across the agency's global locations.
🌍 Location & Work Environment
Office Type: DEPT®'s London office is located in the heart of the city, providing a vibrant and dynamic work environment
Office Location(s): 405, Western Edge I, Western Express Hwy, Food Corporation of India Warehouse, Borivali East, Mumbai, Maharashtra 400066, IN
Geographic Context:
- London is a global hub for the advertising and marketing industries
- The city offers a diverse range of cultural, social, and professional opportunities
- London's time zone is GMT (Greenwich Mean Time)
Work Schedule: Full-time (37.5 hours per week), with flexible working hours and a hybrid work arrangement
ASSUMPTION: DEPT®'s London office provides a dynamic and collaborative work environment, with opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening
- On-site or virtual interview with the hiring manager and team members
- Final round interview with the Growth Marketing Service Lead
- Background check and offer
Key Assessment Areas:
- Media planning and strategy skills
- Analytical and data-driven mindset
- Communication and presentation skills
- Client management and relationship-building skills
- Cultural fit and alignment with DEPT®'s values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare for behavioral and scenario-based interview questions that assess your media planning and strategy skills, as well as your ability to work collaboratively in a fast-paced environment
- Research DEPT®'s company culture and values to demonstrate your cultural fit
ATS Keywords: Paid Social, Media Planning, Strategy, Data Analysis, Client Management, Cross-Functional Collaboration, Digital Marketing, Research Insights, Communication Skills, Presentation Skills, Campaign Execution
ASSUMPTION: DEPT®'s hiring process is designed to assess candidates' skills and cultural fit, with a focus on media planning and strategy, analytical and communication abilities, and client management experience.
🛠️ Tools & Technologies
- Media industry research and planning tools (i.e. ComScore, MRI, GWI, Kantar, Pathmatics)
- Paid media channels (i.e. Facebook Ads, Instagram Ads, LinkedIn Ads, Twitter Ads)
- Campaign management and analytics tools (i.e. Google Analytics, Facebook Ads Manager, LinkedIn Campaign Manager)
- Project management tools (i.e. Asana, Trello, JIRA)
- Collaboration and communication tools (i.e. Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: The Senior Media Strategist role requires proficiency in media industry research and planning tools, as well as a strong understanding of Paid media channels and campaign management tools.
👔 Cultural Fit Considerations
Company Values:
- Craftsmanship: We take pride in our work and strive for excellence in everything we do
- Curiosity: We are always learning and seeking new ways to innovate and improve
- Courage: We are not afraid to take risks and challenge the status quo
- Caring: We prioritize the well-being of our team members, clients, and the communities we serve
Work Style:
- Collaborative: We work closely with our team members, clients, and partners to achieve common goals
- Agile: We are adaptable and responsive to change, always looking for ways to improve and optimize
- Data-driven: We make decisions based on data and insights, continuously monitoring and analyzing performance
- Inclusive: We foster a diverse and inclusive work environment, valuing the unique perspectives and experiences of our team members
Self-Assessment Questions:
- How do you align with DEPT®'s core values of craftsmanship, curiosity, courage, and caring?
- How do you approach collaboration and working with cross-functional teams in a fast-paced environment?
- How do you stay up-to-date with industry trends and best practices in media planning and strategy?
ASSUMPTION: DEPT®'s company culture is built on a foundation of craftsmanship, curiosity, courage, and caring, with a focus on collaboration, agility, data-driven decision-making, and inclusivity.
⚠️ Potential Challenges
- The fast-paced nature of the role may require working outside of standard business hours
- The role involves managing multiple projects and clients simultaneously, which can be challenging
- DEPT®'s global presence may require working with teams and clients in different time zones
- The role requires a high level of independence and self-motivation, which can be challenging for some individuals
ASSUMPTION: The Senior Media Strategist role offers a dynamic and challenging work environment, with opportunities for professional growth and development.
📈 Similar Roles Comparison
- Compared to other Senior Media Strategist roles, this position offers a unique opportunity to work with a diverse range of global clients and collaborate with a talented team of growth marketers
- DEPT®'s focus on innovation and staying at the forefront of industry trends sets it apart from other agencies
- This role offers opportunities for career progression within the Growth Marketing service and across the agency's global locations
ASSUMPTION: The Senior Media Strategist role at DEPT® offers a unique combination of challenges, opportunities, and benefits compared to similar roles in the industry.
📝 Sample Projects
- Developing a comprehensive media strategy for a global e-commerce brand, including channel mix, audience targeting, and budget allocation
- Conducting a competitive analysis and audience research for a B2B technology company, informing a strategic media plan
- Managing a cross-functional team to execute a large-scale campaign for a major consumer brand, optimizing performance and maximizing ROI
ASSUMPTION: The Senior Media Strategist role at DEPT® offers a diverse range of projects and opportunities to work with a variety of clients and industries.
❓ Key Questions to Ask During Interview
- Can you describe the typical workload and work-life balance for this role?
- How does DEPT® support the professional development and growth of its team members?
- What are the key priorities for this role in the first 30-60-90 days?
- How does DEPT® measure the success of its media strategies and campaigns?
- What are the most challenging aspects of working in a hybrid environment, and how does DEPT® support its team members in this regard?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on media planning and strategy, analytical and communication abilities, and client management experience
- Prepare for behavioral and scenario-based interview questions that assess your media planning and strategy skills, as well as your ability to work collaboratively in a fast-paced environment
- Research DEPT®'s company culture and values to demonstrate your cultural fit
- Follow up with the hiring manager within 48 hours of your interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
