Senior Mobile Growth Marketer (Full-Time, Remote - Europe based)
SNAQ
Full-time
Remote
Worldwide
📌 Core Information
🔹 Job Title: Senior Mobile Growth Marketer (Full-Time, Remote - Europe based)
🔹 Company: SNAQ
🔹 Location: Switzerland
🔹 Job Type: Full-time
🔹 Category: 🎯 Performance Marketing, 🚀 Growth Marketing
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📌 Essential Job Details
🚀 Job Overview
As the Senior Mobile Growth Marketer at SNAQ, you will lead the company's marketing efforts to drive user acquisition, conversion, and retention across both consumer (patient) and business (healthcare professional) segments. You will be responsible for developing and executing comprehensive marketing strategies to fuel SNAQ's growth from 200k to over 1 million users. This is a highly impactful role where you will play a defining part in shaping the company's marketing, product, and overall business trajectory.
ASSUMPTION: The job listing implies that this is a senior-level growth marketing role at a fast-growing startup in the diabetes technology space. The focus on user acquisition, conversion, and retention across both B2C and B2B channels suggests a full-stack marketing remit.
---
📋 Key Responsibilities
✅ Design, implement, and optimize user acquisition campaigns across a variety of paid and organic channels
✅ Boost the company's organic reach through ASO and website/blog SEO optimization
✅ Own CRM activities to engage and retain customers
✅ Create compelling marketing and communication assets (visuals and copy) to engage and convert users
✅ Manage and grow the company's social media channels, website, and other customer-facing platforms
✅ Identify and collaborate with marketing partners (agencies, creators, copywriters, etc.) to amplify the company's reach
ASSUMPTION: The job description covers the full scope of growth marketing responsibilities, including both strategic and hands-on execution across paid, organic, and retention channels.
---
🎯 Required Qualifications
Education: Not specified
Experience: You have been an early marketing hire at a high-growth mobile app startup, successfully scaling user acquisition from 200K to over 1M users and beyond.
Skills:
- Full-stack marketing expertise with a strong balance of strategic thinking and hands-on execution
- Proven success in leveraging both B2C and B2B channels to drive customer acquisition and engagement
- Strong technical and analytical skills, including experience with ad platforms, SEO/ASO tools, MMPs, and product analytics
- Fluency in English (written and spoken); German is a plus
- Design skills with Figma, Sketch, Affinity, Photoshop, or similar (a plus)
- Basic web development skills (a plus)
ASSUMPTION: The listing implies that the ideal candidate would have significant growth marketing experience, particularly in the mobile app/startup space, as well as a versatile skill set spanning strategy, execution, and technical/analytical capabilities.
---
💰 Compensation & Benefits
Salary Range: Not specified
Benefits: Not provided
Industry Comparison: Based on industry benchmarks, the salary for a Senior Mobile Growth Marketer role in Switzerland would likely range from 80,000 to 120,000 CHF, depending on the candidate's experience and the company's stage and growth trajectory.
ASSUMPTION: The salary range is estimated based on typical compensation for senior-level growth marketing roles in the technology/startup sector in Switzerland, considering the candidate's expected experience and the company's growth stage.
---
📌 Applicant Insights
🔍 Company Context
Industry Position: SNAQ is a leading diabetes technology startup that has developed an award-winning app to help people with diabetes better manage their blood sugar levels.
Company Size: Not specified, but likely a small, ambitious team based on the job description.
Company Stage: SNAQ is in a high-growth phase, looking to scale its user base from 200k to over 1 million users.
ASSUMPTION: The company is a well-funded, fast-growing startup in the diabetes technology space, based on the details provided about its mission, product, and growth trajectory.
---
📊 Role Analysis
Career Level: Senior
Reporting Structure: Not specified, but likely reporting to a marketing or growth leadership role.
Team Size/Composition: Not provided, but likely working closely with a small, cross-functional team.
Growth Opportunities: This role offers significant opportunities for career advancement and impact within a rapidly scaling startup, with the potential to shape the company's overall marketing strategy and execution.
ASSUMPTION: The seniority of the role, as well as the broad scope of responsibilities, suggest good growth potential within the organization.
---
🌍 Location & Work Environment
Office Type: Remote, with a focus on Europe-based candidates.
Geographic Context: Switzerland is a hub for technology and innovation, with a high standard of living and a skilled workforce.
Work Schedule: Not specified, but likely a flexible, fast-paced environment typical of a startup.
Regional Considerations: Working remotely in Europe may require adaptation to different time zones and cultural norms, as well as strong communication and collaboration skills.
ASSUMPTION: The remote work environment and Europe-based location suggest the need for self-discipline, cross-cultural awareness, and effective remote collaboration skills.
---
💼 Interview & Application Insights
Typical Process: The hiring process includes an initial conversation, a take-home marketing challenge, and a final in-depth interview.
Key Assessment Areas: Employers will likely evaluate the candidate's strategic thinking, hands-on execution capabilities, technical and analytical skills, creativity, and cultural fit.
Application Tips: Highlight your proven track record of driving user growth and engagement in a mobile app startup environment. Demonstrate your versatile marketing skillset, strong communication abilities, and passion for the company's mission.
ATS Keywords: growth marketing, user acquisition, conversion optimization, retention, CRM, SEO, ASO, social media, marketing automation, analytics, startup experience
ASSUMPTION: The hiring process and assessment criteria are standard for a senior-level growth marketing role in the technology/startup industry.
---
🛠️ Tools & Technologies
- Marketing Platforms: Meta Ads, Google Ads, Apple Search Ads
- Media Channels: Meta, Google, LinkedIn, Website, Blog
- Analytics & Tools: Mixpanel, Adapty, Adjust, Appsflyer, Google Search Console, Semrush, Google Analytics/Tag Manager
- CRM: OneSignal & (Mixpanel)
- Other Tools: Slack, Figma, Notion, G Suite, ChatGPT
ASSUMPTION: The tools and technologies listed are commonly used in growth marketing for mobile apps and startups, based on industry standards.
---
👔 Cultural Fit Considerations
Company Values: SNAQ is on a mission to transform diabetes care, with a focus on innovation, user-centricity, and a fast-paced, startup mindset.
Work Style: The company values a collaborative, adaptable, and problem-solving approach, as well as a passion for making a real impact.
Self-Assessment: Consider whether you thrive in a fast-paced, startup environment, embrace challenges with resilience, and are driven to learn, grow, and make a difference.
ASSUMPTION: The company culture is typical of a high-growth technology startup, emphasizing agility, innovation, and a strong sense of purpose.
---
⚠️ Potential Challenges
The broad scope of responsibilities, including strategy, execution, and cross-functional collaboration, may present challenges for candidates used to more narrowly defined roles. The need to navigate a remote work environment and potentially different time zones and cultural norms could also require additional adaptability and communication skills.
ASSUMPTION: The wide range of marketing activities, combined with the remote work setup, could present some potential challenges that applicants should be aware of.
---
📈 Similar Roles Comparison
This Senior Mobile Growth Marketer role is comparable to other senior-level growth marketing positions at technology startups, with a focus on driving user acquisition, engagement, and retention across both consumer and business-facing channels. The key differentiator is the specific domain expertise in the diabetes technology space, which may require additional industry knowledge or experience.
ASSUMPTION: The responsibilities and skill requirements are aligned with standard senior growth marketing roles in the startup/technology industry, with the added context of the diabetes technology focus.
---
📝 Sample Projects
- Develop and execute a comprehensive user acquisition strategy, including cross-channel campaigns to drive app downloads and signups
- Optimize the company's website and app store listings to improve organic visibility and conversion rates
- Implement a robust CRM system and nurture campaigns to engage and retain existing users
- Create compelling marketing assets (e.g., social media content, email newsletters, blog posts) to educate and inspire the target audience
- Analyze user data and behavior to identify opportunities for optimization and growth
ASSUMPTION: These sample projects are representative of the key responsibilities outlined in the job description, focusing on user acquisition, retention, and content/asset creation.
---
❓ Key Questions to Ask During Interview
1. How does the company's marketing and growth strategy align with its overall business objectives and vision?
2. What are the key growth metrics and KPIs that you'll be expected to track and improve?
3. Can you tell me more about the cross-functional collaboration required for this role, particularly with the product and engineering teams?
4. What kind of autonomy and decision-making authority will I have in this position?
5. How does the company support the professional development and career growth of its marketing team members?
6. Can you share examples of successful marketing campaigns or initiatives that have driven significant user growth for the company?
ASSUMPTION: These questions are designed to help the candidate better understand the company's priorities, the scope of the role, the team dynamics, and the opportunities for growth and development.
---
📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
---
📌 Next Steps for Applicants
To effectively pursue this Senior Mobile Growth Marketer opportunity at SNAQ, consider the following steps:
1. Thoroughly review the job description and requirements to ensure you are a strong fit for the role.
2. Tailor your resume and cover letter to highlight your relevant experience in growth marketing, user acquisition, and mobile app scaling.
3. Prepare thoughtful questions to ask during the interview process that demonstrate your strategic thinking and interest in the company.
4. Research SNAQ's mission, products, and competitive landscape to showcase your industry knowledge and passion for the work.
5. Be ready to discuss specific examples of your past successes in driving user growth and engagement, as well as your ability to thrive in a fast-paced, startup environment.
6. Optimize your application for relevant ATS systems by incorporating the keywords and skills mentioned in the job description.
Remember to approach the application process with enthusiasm, flexibility, and a problem-solving mindset - characteristics that align well with SNAQ's company culture and the demands of this senior growth marketing role.
🔹 Job Title: Senior Mobile Growth Marketer (Full-Time, Remote - Europe based)
🔹 Company: SNAQ
🔹 Location: Switzerland
🔹 Job Type: Full-time
🔹 Category: 🎯 Performance Marketing, 🚀 Growth Marketing
---
📌 Essential Job Details
🚀 Job Overview
As the Senior Mobile Growth Marketer at SNAQ, you will lead the company's marketing efforts to drive user acquisition, conversion, and retention across both consumer (patient) and business (healthcare professional) segments. You will be responsible for developing and executing comprehensive marketing strategies to fuel SNAQ's growth from 200k to over 1 million users. This is a highly impactful role where you will play a defining part in shaping the company's marketing, product, and overall business trajectory.
ASSUMPTION: The job listing implies that this is a senior-level growth marketing role at a fast-growing startup in the diabetes technology space. The focus on user acquisition, conversion, and retention across both B2C and B2B channels suggests a full-stack marketing remit.
---
📋 Key Responsibilities
✅ Design, implement, and optimize user acquisition campaigns across a variety of paid and organic channels
✅ Boost the company's organic reach through ASO and website/blog SEO optimization
✅ Own CRM activities to engage and retain customers
✅ Create compelling marketing and communication assets (visuals and copy) to engage and convert users
✅ Manage and grow the company's social media channels, website, and other customer-facing platforms
✅ Identify and collaborate with marketing partners (agencies, creators, copywriters, etc.) to amplify the company's reach
ASSUMPTION: The job description covers the full scope of growth marketing responsibilities, including both strategic and hands-on execution across paid, organic, and retention channels.
---
🎯 Required Qualifications
Education: Not specified
Experience: You have been an early marketing hire at a high-growth mobile app startup, successfully scaling user acquisition from 200K to over 1M users and beyond.
Skills:
- Full-stack marketing expertise with a strong balance of strategic thinking and hands-on execution
- Proven success in leveraging both B2C and B2B channels to drive customer acquisition and engagement
- Strong technical and analytical skills, including experience with ad platforms, SEO/ASO tools, MMPs, and product analytics
- Fluency in English (written and spoken); German is a plus
- Design skills with Figma, Sketch, Affinity, Photoshop, or similar (a plus)
- Basic web development skills (a plus)
ASSUMPTION: The listing implies that the ideal candidate would have significant growth marketing experience, particularly in the mobile app/startup space, as well as a versatile skill set spanning strategy, execution, and technical/analytical capabilities.
---
💰 Compensation & Benefits
Salary Range: Not specified
Benefits: Not provided
Industry Comparison: Based on industry benchmarks, the salary for a Senior Mobile Growth Marketer role in Switzerland would likely range from 80,000 to 120,000 CHF, depending on the candidate's experience and the company's stage and growth trajectory.
ASSUMPTION: The salary range is estimated based on typical compensation for senior-level growth marketing roles in the technology/startup sector in Switzerland, considering the candidate's expected experience and the company's growth stage.
---
📌 Applicant Insights
🔍 Company Context
Industry Position: SNAQ is a leading diabetes technology startup that has developed an award-winning app to help people with diabetes better manage their blood sugar levels.
Company Size: Not specified, but likely a small, ambitious team based on the job description.
Company Stage: SNAQ is in a high-growth phase, looking to scale its user base from 200k to over 1 million users.
ASSUMPTION: The company is a well-funded, fast-growing startup in the diabetes technology space, based on the details provided about its mission, product, and growth trajectory.
---
📊 Role Analysis
Career Level: Senior
Reporting Structure: Not specified, but likely reporting to a marketing or growth leadership role.
Team Size/Composition: Not provided, but likely working closely with a small, cross-functional team.
Growth Opportunities: This role offers significant opportunities for career advancement and impact within a rapidly scaling startup, with the potential to shape the company's overall marketing strategy and execution.
ASSUMPTION: The seniority of the role, as well as the broad scope of responsibilities, suggest good growth potential within the organization.
---
🌍 Location & Work Environment
Office Type: Remote, with a focus on Europe-based candidates.
Geographic Context: Switzerland is a hub for technology and innovation, with a high standard of living and a skilled workforce.
Work Schedule: Not specified, but likely a flexible, fast-paced environment typical of a startup.
Regional Considerations: Working remotely in Europe may require adaptation to different time zones and cultural norms, as well as strong communication and collaboration skills.
ASSUMPTION: The remote work environment and Europe-based location suggest the need for self-discipline, cross-cultural awareness, and effective remote collaboration skills.
---
💼 Interview & Application Insights
Typical Process: The hiring process includes an initial conversation, a take-home marketing challenge, and a final in-depth interview.
Key Assessment Areas: Employers will likely evaluate the candidate's strategic thinking, hands-on execution capabilities, technical and analytical skills, creativity, and cultural fit.
Application Tips: Highlight your proven track record of driving user growth and engagement in a mobile app startup environment. Demonstrate your versatile marketing skillset, strong communication abilities, and passion for the company's mission.
ATS Keywords: growth marketing, user acquisition, conversion optimization, retention, CRM, SEO, ASO, social media, marketing automation, analytics, startup experience
ASSUMPTION: The hiring process and assessment criteria are standard for a senior-level growth marketing role in the technology/startup industry.
---
🛠️ Tools & Technologies
- Marketing Platforms: Meta Ads, Google Ads, Apple Search Ads
- Media Channels: Meta, Google, LinkedIn, Website, Blog
- Analytics & Tools: Mixpanel, Adapty, Adjust, Appsflyer, Google Search Console, Semrush, Google Analytics/Tag Manager
- CRM: OneSignal & (Mixpanel)
- Other Tools: Slack, Figma, Notion, G Suite, ChatGPT
ASSUMPTION: The tools and technologies listed are commonly used in growth marketing for mobile apps and startups, based on industry standards.
---
👔 Cultural Fit Considerations
Company Values: SNAQ is on a mission to transform diabetes care, with a focus on innovation, user-centricity, and a fast-paced, startup mindset.
Work Style: The company values a collaborative, adaptable, and problem-solving approach, as well as a passion for making a real impact.
Self-Assessment: Consider whether you thrive in a fast-paced, startup environment, embrace challenges with resilience, and are driven to learn, grow, and make a difference.
ASSUMPTION: The company culture is typical of a high-growth technology startup, emphasizing agility, innovation, and a strong sense of purpose.
---
⚠️ Potential Challenges
The broad scope of responsibilities, including strategy, execution, and cross-functional collaboration, may present challenges for candidates used to more narrowly defined roles. The need to navigate a remote work environment and potentially different time zones and cultural norms could also require additional adaptability and communication skills.
ASSUMPTION: The wide range of marketing activities, combined with the remote work setup, could present some potential challenges that applicants should be aware of.
---
📈 Similar Roles Comparison
This Senior Mobile Growth Marketer role is comparable to other senior-level growth marketing positions at technology startups, with a focus on driving user acquisition, engagement, and retention across both consumer and business-facing channels. The key differentiator is the specific domain expertise in the diabetes technology space, which may require additional industry knowledge or experience.
ASSUMPTION: The responsibilities and skill requirements are aligned with standard senior growth marketing roles in the startup/technology industry, with the added context of the diabetes technology focus.
---
📝 Sample Projects
- Develop and execute a comprehensive user acquisition strategy, including cross-channel campaigns to drive app downloads and signups
- Optimize the company's website and app store listings to improve organic visibility and conversion rates
- Implement a robust CRM system and nurture campaigns to engage and retain existing users
- Create compelling marketing assets (e.g., social media content, email newsletters, blog posts) to educate and inspire the target audience
- Analyze user data and behavior to identify opportunities for optimization and growth
ASSUMPTION: These sample projects are representative of the key responsibilities outlined in the job description, focusing on user acquisition, retention, and content/asset creation.
---
❓ Key Questions to Ask During Interview
1. How does the company's marketing and growth strategy align with its overall business objectives and vision?
2. What are the key growth metrics and KPIs that you'll be expected to track and improve?
3. Can you tell me more about the cross-functional collaboration required for this role, particularly with the product and engineering teams?
4. What kind of autonomy and decision-making authority will I have in this position?
5. How does the company support the professional development and career growth of its marketing team members?
6. Can you share examples of successful marketing campaigns or initiatives that have driven significant user growth for the company?
ASSUMPTION: These questions are designed to help the candidate better understand the company's priorities, the scope of the role, the team dynamics, and the opportunities for growth and development.
---
📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
---
📌 Next Steps for Applicants
To effectively pursue this Senior Mobile Growth Marketer opportunity at SNAQ, consider the following steps:
1. Thoroughly review the job description and requirements to ensure you are a strong fit for the role.
2. Tailor your resume and cover letter to highlight your relevant experience in growth marketing, user acquisition, and mobile app scaling.
3. Prepare thoughtful questions to ask during the interview process that demonstrate your strategic thinking and interest in the company.
4. Research SNAQ's mission, products, and competitive landscape to showcase your industry knowledge and passion for the work.
5. Be ready to discuss specific examples of your past successes in driving user growth and engagement, as well as your ability to thrive in a fast-paced, startup environment.
6. Optimize your application for relevant ATS systems by incorporating the keywords and skills mentioned in the job description.
Remember to approach the application process with enthusiasm, flexibility, and a problem-solving mindset - characteristics that align well with SNAQ's company culture and the demands of this senior growth marketing role.