π Core Information
πΉ Job Title: Senior Multimedia Designer
πΉ Company: University of Nevada, Reno
πΉ Location: University of Nevada, Reno - Main Campus
πΉ Job Type: Full-Time
πΉ Category: Marketing & Communications
πΉ Date Posted: June 2, 2025
πΉ Experience Level: Mid-Level
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Collaborating with cross-functional teams to create engaging multimedia content
- Managing multiple projects and deadlines in a fast-paced environment
- Leveraging creativity and technical skills to solve problems and meet objectives
- Contributing to the University's strategic initiatives, particularly increasing enrollment
ASSUMPTION: This role requires a proactive, self-motivated individual who can work independently and in a team environment. Strong communication skills and the ability to manage multiple projects are essential.
π Key Responsibilities
πΉ Video & Motion Graphics:
- Edit and format short- and long-form videos for web, social media, and digital ads
- Create motion graphics and animations for digital billboards, social media, email, and online ads
- Trim and adapt existing B-roll and video content to match different platform needs
πΉ Content Repurposing & Optimization:
- Take existing video, images, and other creative assets and reformat them for various applications and channels
- Adjust content for different audiences (prospective students, alumni, faculty, etc.)
- Optimize visuals for different specs (e.g., resizing for Instagram Stories vs. a web banner)
πΉ Digital & Web Media Design:
- Design digital ads (Google, Meta, programmatic), ensuring high-quality, engaging visuals
- Perform related design tasks including photo editing, text styling, and artwork production
- Create web and social media graphics that align with university branding
- Develop visuals for digital signage, interactive screens, and campus-wide displays
πΉ Graphic Design & Branding Support:
- Assist in branding and visual storytelling across digital platforms
- Ensure all repurposed content maintains a cohesive and polished look
- Create branded templates and materials for digital use
- Support print design as needed (primary focus will be on digital design)
ASSUMPTION: This role requires a strong understanding of the University's brand guidelines and the ability to apply them consistently across various multimedia platforms.
π― Required Qualifications
Education:
- Bachelorβs Degree and four years of related professional work experience; OR
- Masterβs Degree and two years of related professional work experience
Experience:
- Digital design, graphic design, video editing, social media, or related experience
Required Skills:
- Proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator, inDesign, Express)
- Strong motion graphics and video editing skills
- Experience in repurposing existing content for different formats and audiences
- Knowledge of digital advertising and social media best practices
- Familiarity with web design principles and digital optimization
- Bonus: Basic photography/videography skills for capturing additional content as needed
Preferred Qualifications:
- Experience with Canva and other digital design software
- Familiarity with the university's brand guidelines and visual identity
ASSUMPTION: Candidates with experience in higher education or a related industry may have an advantage in understanding the unique requirements of this role.
π° Compensation & Benefits
Salary Range: $55,000 - $70,000 per year (based on related education and experience, internal equity, and budgets)
Benefits:
- Remarkable Retirement: 17.50% employer contribution to the faculty retirement plan, fully vested from the first day
- Health insurance options including dental and vision
- Generous annual and sick leave and life insurance
- Fitness Center memberships with spouse/domestic partner options
- Discounts to local businesses
- Grants-in-Aid for Faculty Employees: reduced-rate tuition for faculty and qualified dependents
- Faculty Dual Career Assistance Program: resources and assistance for newly hired faculty spouses/partners to identify career opportunities in Northern Nevada
Working Hours: Full-time, 40 hours per week with flexibility for occasional overtime as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in higher education. The actual salary may vary based on the candidate's education, experience, and internal equity considerations.
π Applicant Insights
π Company Context
Industry: Higher Education
Company Size: Mid-size (201-500 employees)
Founded: 1865, as Nevada's original land-grant university
Company Description:
- A leading public research university committed to the promise of a future powered by knowledge
- Classified as an R1 ("Very High Research") university and recognized for community engagement
- Ranked among the "Best National Universities" and "Best National Public Universities" by U.S. News & World Report
- Invested nearly $1 billion in advanced labs, facilities, and residence halls since 2009
- Home to Nevada's first medical school and offers outreach across the state through various programs
Company Specialties:
- Research and innovation in various fields, including STEM, arts and humanities, and interdisciplinary studies
- Community engagement and service-learning opportunities
- Support for students, faculty, and staff through comprehensive resources and services
Company Website:
ASSUMPTION: As a mid-size university, the University of Nevada, Reno offers a supportive and collaborative work environment that encourages innovation and growth.
π Role Analysis
Career Level: Mid-career, with opportunities for growth and advancement within the University's marketing and communications department or related fields
Reporting Structure: Reports directly to the Director of Creative Services within the Marketing and Communication department, which reports to the President's office
Work Arrangement:
- On-site, full-time position with occasional remote work possibilities for specific projects or tasks
- Collaborates with various departments, including the Videographer, Senior Growth Marketing Manager, Social Media Communications Officer, Email Marketing Manager, and web team
Growth Opportunities:
- Potential to advance within the marketing and communications department or related fields
- Opportunities to work on high-impact projects and initiatives, such as increasing enrollment and enhancing the University's brand
- Possibility to gain experience in various aspects of multimedia design and production
ASSUMPTION: This role offers a unique opportunity to work on strategic initiatives that directly impact the University's mission and goals.
π Location & Work Environment
Office Type: On-site, with a modern, collaborative workspace on the University's main campus
Office Location(s): University of Nevada, Reno - Main Campus, Reno, NV 89557
Geographic Context:
- Reno is located in the high desert of the Great Basin, with a semi-arid climate and four distinct seasons
- The University's main campus is an arboretum, with over 300 acres of landscaped grounds and gardens
- Reno is known for its vibrant arts and culture scene, with numerous museums, galleries, and performing arts venues
Work Schedule:
- Standard full-time workweek, with occasional flexibility for project deadlines or events
- Some evening and weekend work may be required for events or projects
ASSUMPTION: Reno's high desert climate and four-season weather may require adjustments to work attire and scheduling for outdoor events or activities.
πΌ Interview & Application Insights
Typical Process:
1. Online application submission through the University's job portal
2. Phone or video screening with the hiring manager or a member of the HR team
3. In-person or virtual interview with the hiring manager and relevant team members
4. Final interview with the Director of Creative Services or another senior leader
5. Background check and reference check (if applicable)
Key Assessment Areas:
- Technical skills and proficiency in Adobe Creative Suite and related software
- Portfolio review and assessment of creative problem-solving abilities
- Communication and collaboration skills, particularly in a team environment
- Understanding of the University's brand guidelines and visual identity
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Include a portfolio or link to your multimedia design work, showcasing your range of skills and versatility
- Prepare examples of how you've repurposed content for different formats and audiences in previous roles
ATS Keywords: Adobe Creative Suite, multimedia design, video editing, motion graphics, digital advertising, web design, branding, content optimization, higher education, university branding, enrollment marketing
ASSUMPTION: The University's HR team may use an Applicant Tracking System (ATS) to screen and rank candidates based on their submitted materials. Including relevant keywords in your resume and cover letter can help your application stand out.
π οΈ Tools & Technologies
- Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator, inDesign, Express)
- Canva and other digital design software
- Web design and optimization tools (e.g., HTML, CSS, JavaScript)
- Video editing and production software (e.g., Final Cut Pro, Avid Media Composer)
- Project management and collaboration tools (e.g., Asana, Trello, Slack)
ASSUMPTION: Familiarity with the University's existing tools and technologies is preferred, but not required. The ideal candidate will be eager to learn and adapt to new software and platforms as needed.
π Cultural Fit Considerations
Company Values:
- Innovation and continuous improvement
- Collaboration and teamwork
- Diversity, equity, and inclusion
- Student-centered approach
- Integrity and ethical decision-making
Work Style:
- Creative and strategic thinking
- Strong problem-solving skills
- Ability to work independently and in a team environment
- Adaptability and flexibility in a dynamic work environment
- Strong communication and interpersonal skills
Self-Assessment Questions:
1. How do you align with the University's commitment to innovation and continuous improvement in your approach to multimedia design?
2. Describe a time when you had to adapt to a significant change in a project or work environment. How did you handle it, and what was the outcome?
3. How do you ensure that your work maintains a cohesive and polished look while repurposing content for different formats and audiences?
ASSUMPTION: The University values candidates who can demonstrate a strong fit with their organizational culture and a commitment to their mission and values.
β οΈ Potential Challenges
1. Managing multiple projects and deadlines in a fast-paced environment
2. Balancing the need for creativity and innovation with adherence to brand guidelines and visual identity
3. Collaborating effectively with various departments and stakeholders to meet project objectives
4. Adapting to changes in project scope, priorities, or resources
ASSUMPTION: The ideal candidate will be proactive, self-motivated, and able to manage multiple projects and priorities effectively.
π Similar Roles Comparison
1. This role differs from related positions in higher education in its focus on increasing enrollment and enhancing the University's brand through strategic multimedia initiatives
2. The University's commitment to innovation and continuous improvement sets this role apart from similar positions in more traditional institutions
3. The role offers opportunities to work on high-impact projects and initiatives, providing a unique platform for professional growth and development
ASSUMPTION: Candidates with experience in higher education or a related industry may have an advantage in understanding the unique requirements and challenges of this role.
π Sample Projects
1. Creating a series of animated videos to promote the University's graduate programs and their benefits for prospective students
2. Repurposing existing content for various digital platforms, such as social media, email marketing, and the University's website, to optimize engagement and reach
3. Collaborating with the web team to design and develop interactive campus maps and virtual tours to enhance the University's online presence and attract prospective students
ASSUMPTION: The ideal candidate will have a portfolio or examples of multimedia design work that demonstrate their ability to manage projects from concept to completion and adapt to various platforms and audiences.
β Key Questions to Ask During Interview
1. How does this role fit into the University's overall strategic plan for increasing enrollment and enhancing its brand?
2. What are the most significant challenges facing the University's marketing and communications department, and how can this role help address them?
3. How does the University support the professional development and growth of its employees, particularly in the marketing and communications field?
4. What are the key priorities for this role in the first 90 days, and how will my work contribute to the University's mission and goals?
5. How does the University measure the success of its multimedia design initiatives, and how will my performance be evaluated in this role?
ASSUMPTION: The ideal candidate will be proactive and inquisitive, asking thoughtful questions that demonstrate their understanding of the role and the University's mission and goals.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through the following link:
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role
3. Include a portfolio or link to your multimedia design work, showcasing your range of skills and versatility
4. Prepare examples of how you've repurposed content for different formats and audiences in previous roles
5. Follow up with the hiring manager or HR representative one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.