📌 Core Information
🔹 Job Title: Senior Paid Search Specialist
🔹 Company: Dell Technologies
🔹 Location: Bratislava, Slovakia
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 22, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving impactful digital advertising strategies for Dell's global and regional paid search initiatives
- Developing best-in-class campaign templates, testing frameworks, and channel-specific best practices
- Collaborating with global teams and regional stakeholders to deliver best-in-class execution
- Ensuring paid search planning aligns with broader marketing and business goals
ASSUMPTION: This role requires a high level of expertise in paid search platforms and a strong understanding of global marketing environments.
📋 Key Responsibilities
✅ Support the development and execution of global and regional paid search initiatives
✅ Drive the development of best-in-class campaign templates, testing frameworks, and channel-specific best practices
✅ Collaborate with global teams, regional stakeholders, and external partners to deliver best-in-class execution
✅ Ensure paid search planning aligns with broader marketing and business goals
✅ Contribute to campaign implementation and optimization, working with execution teams to ensure high-quality delivery
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, or a related field
Experience: Significant hands-on experience managing large-scale paid search campaigns across multiple markets
Required Skills:
- Advanced proficiency in paid search platforms such as SA360, Google Ads, and Microsoft Ads
- Strong analytical skills with the ability to translate data into actionable insights
- Experience working in a cross-regional or global marketing environment
Preferred Skills:
- Up-to-date knowledge of search engine marketing trends, automation tools, and campaign formats
- Advanced project management skills with a focus on execution and cross-functional collaboration
ASSUMPTION: Candidates with a proven track record in paid search and a strong understanding of global marketing environments will be most successful in this role.
💰 Compensation & Benefits
Salary Range: 5,000 EUR gross/monthly (This is the provided salary range, and no further assumptions are needed.)
Benefits:
- Equal Employment Opportunity Policy
Working Hours: 40 hours per week, with flexibility for project demands
ASSUMPTION: Benefits information is limited, but Dell Technologies is committed to equal employment opportunity and providing a work environment free of discrimination and harassment.
📌 Applicant Insights
🔍 Company Context
Industry: Dell Technologies operates in the computer hardware manufacturing industry, with a focus on digital transformation, security, and AI.
Company Size: Dell Technologies has over 10,000 employees, providing a large and diverse work environment.
Founded: Dell Technologies was founded in 1984 and has since grown into a global leader in technology solutions.
Company Description:
- Dell Technologies believes that technology drives human progress and is committed to providing essential infrastructure for organizations to transform their digital futures.
- The company offers a wide range of products and services, including personal computers, servers, networking, and data storage, as well as a broad set of software, security, and consulting offerings.
- Dell Technologies is dedicated to fostering an inclusive work environment where team members can grow their careers and make a profound social impact.
Company Specialties:
- Digital Transformation
- Security Transformation
- IT Transformation
- Workforce Transformation
- AI and Generative AI
Company Website: http://www.delltechnologies.com
ASSUMPTION: Dell Technologies is a well-established company with a strong focus on innovation and growth in the technology industry.
📊 Role Analysis
Career Level: This role is at the senior level, requiring a high degree of expertise and experience in paid search and global marketing environments.
Reporting Structure: The Senior Paid Search Specialist will report to the Digital Advertising Team and collaborate with global teams and regional stakeholders.
Work Arrangement: This role is on-site, with the possibility of occasional remote work for specific projects or meetings.
Growth Opportunities:
- Expanding expertise in global marketing and digital advertising strategies
- Developing leadership skills through cross-functional collaboration and team management
- Advancing to a management or director role within the Digital Advertising Team or related departments
ASSUMPTION: This role offers significant growth opportunities for candidates looking to advance their careers in global marketing and digital advertising.
🌍 Location & Work Environment
Office Type: Dell Technologies' Bratislava office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): One Dell Way, Round Rock, Texas 78682, US (Global Headquarters); Bratislava, Slovakia (Local Office)
Geographic Context:
- Bratislava, Slovakia, is the capital and largest city of Slovakia, with a population of over 400,000 people.
- The city is known for its historic architecture, vibrant culture, and growing tech industry.
- Bratislava offers a high quality of life, with affordable living costs and a strong sense of community.
Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 5:00 PM, with flexibility for project demands.
ASSUMPTION: The Bratislava office provides a dynamic and engaging work environment, with opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the Digital Advertising Team and other stakeholders
- Final interview with the hiring manager or a member of the HR team
Key Assessment Areas:
- Paid search expertise and platform proficiency
- Global marketing experience and cultural awareness
- Analytical skills and data-driven decision-making
- Project management and cross-functional collaboration
Application Tips:
- Tailor your resume to highlight your paid search experience and global marketing background.
- Prepare examples of successful paid search campaigns and their outcomes.
- Demonstrate your understanding of Dell Technologies' mission and values in your cover letter.
- Showcase your ability to work effectively in a global team and adapt to different cultural environments.
ATS Keywords: Paid Search, Digital Advertising, Campaign Management, Analytical Skills, Project Management, Collaboration, Search Engine Marketing, Automation Tools
ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical skills, global marketing experience, and cultural fit within Dell Technologies.
🛠️ Tools & Technologies
- SA360
- Google Ads
- Microsoft Ads
- Project management tools (e.g., Asana, Trello, Jira)
- Data analysis tools (e.g., Google Analytics, Excel)
ASSUMPTION: The Senior Paid Search Specialist will be expected to have advanced proficiency in paid search platforms and experience with project management and data analysis tools.
👔 Cultural Fit Considerations
Company Values:
- Progress
- Inclusion
- Customer-centric
Work Style:
- Collaborative
- Data-driven
- Innovative
Self-Assessment Questions:
- How do you embody Dell Technologies' values of progress, inclusion, and customer-centricity in your daily work?
- Describe a time when you successfully collaborated with a global team to achieve a common goal.
- How do you approach data analysis and using insights to drive decision-making in your current role?
ASSUMPTION: Candidates who demonstrate a strong fit with Dell Technologies' values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing large-scale paid search campaigns across multiple markets and time zones
- Keeping up with the latest trends and best practices in search engine marketing
- Balancing global marketing objectives with regional-specific needs and constraints
- Effectively collaborating with diverse teams and stakeholders across different cultures and time zones
ASSUMPTION: These challenges can be overcome with strong project management skills, cultural awareness, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Unlike other paid search roles, this position focuses on global and regional initiatives, requiring a strong understanding of cross-cultural marketing environments.
- In the computer hardware manufacturing industry, this role is unique in its focus on digital advertising strategies and their impact on overall marketing objectives.
- Career progression in this role may lead to management or director positions within the Digital Advertising Team or related departments, with a focus on global marketing and digital advertising strategies.
ASSUMPTION: This role offers a unique blend of global marketing experience and digital advertising expertise, setting it apart from other paid search positions in the industry.
📝 Sample Projects
- Developing and executing a global paid search campaign to promote a new product launch, with tailored messaging and targeting for each region
- Conducting a comprehensive audit of Dell Technologies' paid search accounts and implementing best practices to improve performance and efficiency
- Collaborating with regional stakeholders to create and optimize paid search campaigns that align with local marketing objectives and cultural sensitivities
ASSUMPTION: These sample projects demonstrate the global and cross-functional nature of the Senior Paid Search Specialist role, requiring a strong understanding of paid search platforms, global marketing environments, and data-driven decision-making.
❓ Key Questions to Ask During Interview
- How does this role fit into the broader marketing strategy for Dell Technologies?
- What are the key priorities for the Digital Advertising Team in the first 90 days?
- How does Dell Technologies support the professional development and growth of its employees?
- What are the most significant challenges facing the paid search team in the coming year, and how can this role help address them?
- How does Dell Technologies foster a culture of inclusion and diversity within its global teams?
ASSUMPTION: These interview questions will help candidates better understand the role's priorities, expectations, and opportunities for growth within Dell Technologies.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your paid search experience, global marketing background, and relevant skills.
- Prepare examples of successful paid search campaigns and their outcomes for your interview.
- Demonstrate your understanding of Dell Technologies' mission and values in your cover letter.
- Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
