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Senior Paid Social Specialist

Code3
Full-time
On-site
New City, New York, United States
🎯 Performance Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Paid Social Specialist

πŸ”Ή Company: Code3

πŸ”Ή Location: New City, New York, United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: 🎯 Performance Marketing

πŸ”Ή Date Posted: Wed Apr 02, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid

πŸ“Œ Essential Job Details

πŸš€ Job Overview

Key aspects of this role include:

  • Executing complex ad campaigns to meet and exceed KPIs.
  • Delivering advanced branding and performance media strategies.
  • Honing media skills across major social media platforms.
  • Collaborating with clients and creative teams to provide exceptional service.

ASSUMPTION: The role emphasizes high-level strategic work with leading brands, implying autonomy and responsibility for major projects.

πŸ“‹ Key Responsibilities

βœ… Build, launch, and optimize campaigns across all major social platforms.

βœ… Collaborate on media planning to support client and campaign strategy.

βœ… Manage campaign budgets and execute bid adjustments as needed.

βœ… Perform QA on campaigns, ad sets, and ads.

βœ… Deliver weekly and ad hoc performance reports, including data insights and recommendations.

βœ… Stay updated on paid social trends and recommend platform enhancements.

βœ… Execute A/B tests on active campaigns.

ASSUMPTION: The position may involve direct client interaction and requires a proactive approach to troubleshooting.

🎯 Required Qualifications

Education: Not specified

Experience: 2-4 years of paid social activation experience across platforms such as Meta, TikTok, Snapchat, and others.

Required Skills:

  • Paid social activation and campaign management.
  • Data analysis and reporting skills using tools like Excel.
  • Strong client communication and media planning abilities.

Preferred Skills:

  • Certifications such as Meta Blueprint and Snap Focus.
  • Experience with luxury or fashion brands.

ASSUMPTION: Prior experience with major social media platforms and analytical tools is crucial for success in this role.

πŸ’° Compensation & Benefits

Salary Range: $67,000 - $76,000, commensurate with experience and location.

Benefits:

  • Full medical, dental, and vision benefits.
  • Thoughtful parental leave program and return program.
  • Flexible Time Off, including quarterly recharge days and holiday closure.

Working Hours: Standard 40-hour work week with some flexibility required for in-person engagements.

ASSUMPTION: Competitive benefits package typical of mid-sized firms in the advertising sector, emphasizing work-life balance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services

Company Size: 201-500 employees, reflecting a balance of resources and agility.

Founded: Not Specified

Company Description:

  • Code3 integrates media, creative, and commerce.
  • Provides digital advertising for global brands.
  • Specializes in emerging digital channels.

Company Specialties:

  • Performance Marketing
  • Creative Services
  • Commerce Solutions

Company Website: http://www.code3.com

ASSUMPTION: Code3's work with disruptor and Fortune 500 companies suggests a strong industry position.

πŸ“Š Role Analysis

Career Level: Mid-level specialist with opportunities for skill expansion.

Reporting Structure: Likely reports to a media manager or director.

Work Arrangement: Hybrid model, combining on-site client engagements with remote work flexibility.

Growth Opportunities:

  • Development in advanced media strategy skills.
  • Possibility to work with high-profile clients.
  • Networking opportunities with industry leaders.

ASSUMPTION: The hybrid work arrangement could enhance productivity and work-life balance.

🌍 Location & Work Environment

Office Type: Collaborative and open office setup designed for creativity.

Office Location(s): Headquarters at 151 W 26th Street, New York, NY 10001

Geographic Context:

  • Located in a major urban center with significant industry presence.
  • Provides access to a large talent pool and networking opportunities.
  • Proximity to key clients and industry events.

Work Schedule: Typically follows standard business hours but may require adjustments for client meetings and projects.

ASSUMPTION: The location in New York City implies a dynamic and competitive work environment with abundant resources nearby.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial application review and HR screen.
  • Technical interview focusing on key responsibilities.
  • Final interview with leadership to assess cultural fit.

Key Assessment Areas:

  • Proficiency in social media platforms.
  • Analytical and data-driven decision-making.
  • Communication skills and client management capability.

Application Tips:

  • Highlight relevant platform experience and certifications.
  • Showcase project management and strategic thinking skills.
  • Prepare examples of successful campaign executions.

ATS Keywords: Paid Social Activation, Campaign Management, Data Analysis, Client Communication, Digital Marketing Certifications

ASSUMPTION: The interview process assesses both technical skills and cultural alignment with Code3's dynamic work environment.

πŸ› οΈ Tools & Technologies

  • Meta and other social media platforms for ad management.
  • Google Sheets or Microsoft Excel for reporting and data analysis.
  • Looker for performance dashboards.

ASSUMPTION: Familiarity with these tools is fundamental, suggesting daily user engagement in campaign management.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Commitment to innovation and challenging the norm.
  • Cultivating a diverse and inclusive workplace.
  • Focus on continual improvement and growth.

Work Style:

  • Emphasis on collaboration across teams.
  • Adaptability in a fast-paced environment.
  • Results-driven with a focus on metrics.

Self-Assessment Questions:

  • Do I thrive in a dynamic and fast-paced environment?
  • Am I passionate about digital marketing trends and tools?
  • Can I collaborate and communicate effectively across teams?

ASSUMPTION: Candidates should enjoy a culture of innovation and transparency, and value feedback and continuous learning.

⚠️ Potential Challenges

  • Ensuring all campaigns meet high-performance standards consistently.
  • Navigating fast-changing digital trends and platform updates.
  • Balancing multiple client demands and tight deadlines.
  • Maintaining high-quality communication with diverse teams.

ASSUMPTION: Candidates should be prepared for challenges typical of media management in a competitive environment.

πŸ“ˆ Similar Roles Comparison

  • Similar roles may require less emphasis on creative integration.
  • This role offers a higher potential for involvement with global brands.
  • Opportunities for direct client engagement and relationship development.

ASSUMPTION: The role is crafted for those who seek both strategic and hands-on responsibilities.

πŸ“ Sample Projects

  • Development and execution of a cross-platform campaign for a high-profile client.
  • Optimization project focused on reducing ad spend while increasing ROI.
  • Led a team to revamp social media strategy for a growing brand.

ASSUMPTION: Successful projects likely drive significant brand awareness and demonstrate innovation in paid media strategies.

❓ Key Questions to Ask During Interview

  • What current platforms are prioritized for paid social campaigns, and why?
  • How does Code3 measure success in social media strategies?
  • Can you describe a recent challenge the team faced and how it was overcome?
  • What is the scope for creative input in campaign planning?
  • How frequently does Code3 engage in A/B testing, and what is the typical focus?

ASSUMPTION: These questions help candidates understand role expectations and organizational culture and confirm alignment of career goals.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Code3 careers page
  • Ensure to highlight relevant experience and certifications in your resume.
  • Prepare a portfolio showcasing past social media campaigns.
  • Be prepared for a potential phone screen with HR.
  • Demonstrate familiarity with digital trends during the interview.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.