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Senior Partner Marketing Manager

Trek Bicycle
Full-time
Remote
Worldwide

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Partner Marketing Manager

πŸ”Ή Company: Skyhigh Security

πŸ”Ή Location: Remote United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-11

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing global partner marketing strategies
  • Driving awareness, enablement, and demand generation through co-marketing campaigns
  • Collaborating with cross-functional teams to align efforts with strategic business priorities
  • Managing partner resources and ensuring measurable outcomes

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and experience in channel marketing to succeed.

πŸ“‹ Key Responsibilities

βœ… Develop, foster, and maintain relationships with partner organizations and internal teams

βœ… Identify and execute strategic, scalable co-marketing plans with key channel partners

βœ… Leverage an account-based marketing (ABM) framework to drive targeted campaigns

βœ… Evangelize Skyhigh Security’s value proposition through superior, ongoing partner communications

βœ… Plan and execute strategic sponsorships, campaigns, and activations across various channels

βœ… Oversee and administer Partner Marketing processes and infrastructure

βœ… Design measurement systems and techniques to track ROI and success metrics

βœ… Work with Product Marketing to develop and distribute co-branded sales assets and training materials

βœ… Implement partner sales training and educate partners on Skyhigh Security’s value-based messaging and incentive programs

βœ… Own and manage Skyhigh Security Partner Portal to drive adoption and usage

ASSUMPTION: This role involves a mix of strategic planning, campaign execution, and sales enablement, requiring strong organizational skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing or Business preferred

Experience: 5-7 years of tech channel marketing experience, with substantial experience supporting national strategic solution providers

Required Skills:

  • Solid understanding of channel strategy and its relationship to overall sales success
  • Recognized partner marketing expert with knowledge and hands-on experience supporting partner programs
  • Ability to engage with all management levels, inside and outside of the organization
  • Results-oriented focus on data-based decision making
  • Experience managing market development funds, including allocation strategy and ROI tracking
  • Excellent verbal, written, and presentation communication skills
  • Strong creative and analytical skills
  • Experienced CRM and PRM user

Preferred Skills:

  • Experience with account-based marketing (ABM) frameworks
  • Familiarity with Skyhigh Security or similar cloud security products

ASSUMPTION: Candidates with experience in the cybersecurity industry or related fields may have an advantage in understanding the nuances of this role.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (Based on industry standards for similar roles and experience levels)

Benefits:

  • Retirement Plans
  • Medical, Dental, and Vision Coverage
  • Paid Time Off
  • Paid Parental Leave
  • Support for Community Involvement

Working Hours: Full-time, flexible work hours with a hybrid work model

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on factors such as candidate experience and negotiation.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Cybersecurity, specifically cloud security

Company Size: 1,001-5,000 employees (Large enterprise)

Founded: 2022 (Relatively new company)

Company Description:

  • Skyhigh Security is a dynamic, fast-paced, cloud company that is a leader in the security industry
  • Their mission is to protect the world’s data, and they value learning, openness, and transparency
  • They offer a hybrid work model, creating flexibility and freedom for employees

Company Specialties:

  • Cloud Security
  • Data Protection
  • Cybersecurity Solutions

Company Website: Trellix

ASSUMPTION: Skyhigh Security is a growing company with a strong focus on innovation and employee development.

πŸ“Š Role Analysis

Career Level: Mid to Senior-level marketing role with potential for growth

Reporting Structure: Reports to the Director of Worldwide Demand Generation

Work Arrangement: Hybrid work model with flexibility for remote work

Growth Opportunities:

  • Potential to advance to a Director-level role within the marketing department
  • Opportunities to work on high-impact projects and gain exposure to senior leadership
  • Chance to grow within a rapidly expanding company in the cybersecurity industry

ASSUMPTION: This role offers strong growth potential for the right candidate, given the company's size and industry position.

🌍 Location & Work Environment

Office Type: Hybrid (Remote and On-site)

Office Location(s): Remote United States (Flexible work-from-home arrangement)

Geographic Context:

  • Remote work allows for a flexible lifestyle and the ability to work from various locations
  • Potential for in-person collaboration and team-building events
  • Access to a diverse range of professional networks and industry events

Work Schedule: Full-time, with flexible hours and a hybrid work model

ASSUMPTION: The remote work arrangement offers candidates the opportunity to balance work and personal life, while still fostering collaboration and team-building.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the hiring manager
  • In-depth interview with cross-functional stakeholders
  • Final interview with the Director of Worldwide Demand Generation

Key Assessment Areas:

  • Channel marketing experience and strategic thinking
  • Communication and presentation skills
  • Understanding of partner marketing dynamics and ABM frameworks
  • Alignment with Skyhigh Security's company culture and values

Application Tips:

  • Highlight relevant channel marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and company
  • Prepare for behavioral and situational interview questions focused on partner marketing scenarios

ATS Keywords: Partner Marketing, Co-Marketing, Demand Generation, Channel Marketing, ABM, Campaign Management, Sales Enablement, CRM, PRM, Market Development Funds

ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, communication skills, and relevant experience in channel marketing.

πŸ› οΈ Tools & Technologies

  • CRM (e.g., Salesforce, HubSpot)
  • PRM (e.g., Impartner, Allbound)
  • Marketing Automation Platforms (e.g., Marketo, Pardot)
  • Project Management Tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with industry-standard marketing tools and platforms is expected for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Learning at our core
  • Openness and transparency
  • Security-focused mindset

Work Style:

  • Collaborative and team-oriented
  • Results-driven and data-focused
  • Adaptable and open to change

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working remotely and collaborating with distributed teams?
  • Do you possess strong communication skills and the ability to influence partners and stakeholders?

ASSUMPTION: Candidates who align with Skyhigh Security's values and work style will be more likely to succeed in this role and contribute to the company's success.

⚠️ Potential Challenges

  • Managing multiple partner relationships and campaigns simultaneously
  • Balancing strategic planning with day-to-day campaign execution
  • Adapting to a rapidly growing and evolving company
  • Working with a diverse range of partners, each with their own unique needs and priorities

ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to manage multiple priorities effectively.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position focuses primarily on partner relationships and co-marketing campaigns
  • Compared to other channel marketing roles, this position has a stronger emphasis on strategic planning and ABM frameworks
  • Career progression may involve moving into a Director-level role within the marketing department

ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing positions, requiring a specific skill set and mindset.

πŸ“ Sample Projects

  • Developing and executing a co-marketing campaign with a strategic solution provider
  • Creating an ABM framework to target high-priority partners and accounts
  • Managing a partner portal to drive adoption and usage, and improve the partner experience

ASSUMPTION: These sample projects illustrate the strategic, collaborative, and execution-focused nature of the role.

❓ Key Questions to Ask During Interview

  • Can you describe the company's long-term vision for partner marketing and how this role fits into that strategy?
  • How does the company support the growth and development of its employees, particularly in marketing roles?
  • Can you provide examples of successful co-marketing campaigns and their impact on the business?
  • How does the company measure the success of partner marketing initiatives, and what are the key performance indicators (KPIs) for this role?
  • What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: Asking these questions will help candidates better understand the role, the company, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Highlight your relevant channel marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and company
  • Prepare for behavioral and situational interview questions focused on partner marketing scenarios
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.