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Senior Partnerships Manager

IPG Mediabrands
Full-time
On-site
Sydney, New South Wales, Australia
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Partnerships Manager

πŸ”Ή Company: IPG Mediabrands

πŸ”Ή Location: Sydney, New South Wales, Australia

πŸ”Ή Job Type: Full-time, Hybrid

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: June 26, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Working with a global media powerhouse on exciting new clients
  • Collaborating with experienced and capable teams to accelerate your career
  • Industry-leading leave entitlements and agency perks
  • Hybrid working policy with remote international opportunities

ASSUMPTION: This role offers a blend of global experience, local expertise, and a strong focus on work-life balance, making it an attractive opportunity for experienced professionals seeking to grow within a large, established organization.

πŸ“‹ Key Responsibilities

βœ… Lead and develop media recommendations and plans in collaboration with clients and internal teams

βœ… Manage day-to-day workflow and support team members

βœ… Drive a collaborative approach with all UM departments to develop best-in-class media solutions

βœ… Support, guide, and train investment executives (traders) on the team

βœ… Ensure strong relationships with media partners and remain up-to-date with market trends

βœ… Lead planning recommendations for day-to-day campaign optimizations

ASSUMPTION: This role requires a high level of strategic thinking, strong communication skills, and the ability to manage multiple projects and stakeholders effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field

Experience: 5-10 years of experience in media planning and/or investment, with a focus on screens and OOH

Required Skills:

  • Proven experience in media planning and buying across all channels
  • Strong communication and collaboration skills
  • Problem-solving skills and solutions-oriented mindset
  • Ability to create best-practice and market-leading implementation planning responses
  • Up-to-date knowledge of Australian and global market trends

Preferred Skills:

  • Experience working with global brands
  • Fluency in additional languages

ASSUMPTION: Candidates with a strong background in media planning and buying, excellent communication skills, and a proactive approach to problem-solving will be well-suited to this role.

πŸ’° Compensation & Benefits

Salary Range: AUD 120,000 - 160,000 per annum (Based on industry standards for a Senior Media Planning/Buying Manager in Sydney)

Benefits:

  • Birthday Leave
  • Extra Annual Leave Days
  • Up to 16 weeks Paid Parental Leave
  • Automation and robots to free up staff from repetitive manual tasks
  • Family Inclusive Workplace
  • Hybrid working policy with remote international opportunities
  • Agency perks (culture clubs, breakfast, health and wellbeing initiatives, employee assistance programs, etc.)
  • Ongoing L&D opportunities

Working Hours: Full-time, typically 9:00 AM - 5:30 PM AEST, with flexibility for hybrid work arrangement

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services

Company Size: 10,001+ employees (Global), 11143 employees (LinkedIn)

Founded: 1997 (as Mediabrands), part of Interpublic Group (IPG) since 2006

Company Description:

  • IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG)
  • Manages over $47 billion in marketing investment globally on behalf of its clients
  • Offers full-service agency networks (UM, Initiative, Mediahub) and specialized business units
  • Works with iconic global brands across various industry sectors

Company Specialties:

  • Media Planning & Buying
  • Automation & Programmatic
  • Digital Media
  • Branded Content
  • Media Barter
  • Online, Mobile, and Social Media Marketing
  • Sponsorship and Sports Marketing
  • ROI and Consumer Research
  • Hyper-Local and Multicultural Marketing
  • Out-of-Home Advertising

Company Website: www.ipgmediabrands.com

ASSUMPTION: IPG Mediabrands is a well-established, global organization with a strong focus on data-driven marketing solutions and a diverse client portfolio.

πŸ“Š Role Analysis

Career Level: Senior-level role with potential for team leadership and mentoring

Reporting Structure: Reports directly to the Group Director, Client Director, Planning Director, or Investment Director

Work Arrangement: Hybrid (on-site and remote work)

Growth Opportunities:

  • Potential to work on global clients and gain international experience
  • Opportunities to mentor and train junior team members
  • Access to ongoing learning and development opportunities

ASSUMPTION: This role offers strong growth potential within a large, global organization, with opportunities to work on high-profile clients and develop leadership skills.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 100 W 33rd St, New York, NY 10001, US; Calle de Enrique Jardiel Poncela, 6, Madrid, Community of Madrid 28016, ES

Geographic Context:

  • Sydney, New South Wales, Australia
  • Melbourne is approximately 1.5 hours flight away
  • Brisbane is approximately 2 hours flight away

Work Schedule: Monday - Friday, 9:00 AM - 5:30 PM AEST, with flexibility for hybrid work arrangement

ASSUMPTION: The Sydney office offers a modern, collaborative work environment with easy access to public transportation and numerous amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with hiring manager
  • Final interview with senior leadership

Key Assessment Areas:

  • Media planning and buying expertise
  • Communication and collaboration skills
  • Problem-solving skills and strategic thinking
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills
  • Prepare examples of successful media planning and buying campaigns
  • Research the company and its clients to demonstrate your understanding of the business

ATS Keywords: Media Planning, Media Buying, Client Collaboration, Problem Solving, Market Trends, Communication, Team Leadership, Campaign Optimization, Strategic Thinking, Training, Relationship Management, Performance Analysis, Digital Marketing, Cross-Channel Strategy, Data-Driven Decision Making, Creative Solutions

ASSUMPTION: The application process for this role is likely to be competitive, and candidates should focus on demonstrating their relevant experience and skills throughout the interview process.

πŸ› οΈ Tools & Technologies

  • Media planning and buying software (e.g., Mediaocean, Strata, or similar)
  • Data analysis and visualization tools (e.g., Tableau, Power BI, or similar)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, Trello, or similar)

ASSUMPTION: Candidates should have experience with industry-standard media planning and buying software, as well as strong proficiency in Microsoft Office Suite.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaboration
  • Innovation
  • Integrity
  • Accountability
  • Diversity & Inclusion

Work Style:

  • Collaborative and team-oriented
  • Data-driven and strategic
  • Adaptable and responsive to change
  • Results-focused and accountable

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-oriented environment?
  • Are you comfortable working with data and using it to inform strategic decisions?
  • Can you adapt to changing priorities and manage multiple projects effectively?

ASSUMPTION: Candidates who are strong collaborators, data-driven, and adaptable will likely find a good cultural fit within IPG Mediabrands.

⚠️ Potential Challenges

  • Managing multiple projects and stakeholders simultaneously
  • Keeping up with rapidly evolving market trends and technologies
  • Working with global clients and navigating time zone differences
  • Balancing work-life integration in a hybrid work environment

ASSUMPTION: This role may present challenges related to workload management, staying current with industry trends, and adapting to a hybrid work environment. Successful candidates will be able to manage their time effectively, stay organized, and maintain a strong work-life balance.

πŸ“ˆ Similar Roles Comparison

  • Compared to other senior media planning/buying roles, this position offers a broader range of clients and industries, providing more diverse experience
  • IPG Mediabrands' global presence allows for international opportunities not typically available in smaller, local agencies
  • This role may have more responsibility for team leadership and mentoring compared to similar roles in smaller agencies

ASSUMPTION: Candidates should consider the unique opportunities and challenges presented by this role compared to similar positions in other agencies, particularly in terms of client diversity, international experience, and team leadership responsibilities.

πŸ“ Sample Projects

  • Developing a comprehensive media strategy for a global consumer goods brand, incorporating multiple channels and markets
  • Optimizing a performance-driven campaign for a direct-to-consumer e-commerce client, utilizing data analysis and real-time optimization
  • Managing a cross-functional team to execute a complex, integrated media campaign for a major sporting event

ASSUMPTION: Successful candidates will have experience working on large-scale, multi-channel media campaigns and managing cross-functional teams to deliver exceptional results.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does the company support the professional development of its employees?
  • What are the most challenging aspects of working with global clients, and how does the company address them?
  • What opportunities exist for growth and advancement within the company?
  • How does the company foster a work-life balance in a hybrid work environment?

ASSUMPTION: Candidates should focus on understanding the team dynamics, professional development opportunities, and work-life balance in a hybrid environment during the interview process.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the apply button
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare examples of successful media planning and buying campaigns
  • Research the company and its clients to demonstrate your understanding of the business
  • Follow up with the hiring manager one week after submission, inquiring about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.