Senior Performance Marketer

📌 Core Information

🔹 Job Title: Senior Performance Marketer

🔹 Company: Skroutz S.A

🔹 Location: Athens, Attikí, Greece

🔹 Job Type: Remote

🔹 Category: Not Specified

🔹 Date Posted: Tue Apr 01 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Strategic planning and execution of digital marketing campaigns
• Hands-on campaign management across various platforms
• Collaboration with external and internal teams for campaign success
• Identifying opportunities for workflow automation

ASSUMPTION: This role is designed for a candidate experienced in performance marketing with strong analytical skills to drive digital growth and optimize campaign performance.

📋 Key Responsibilities

✅ Define digital performance strategy and implement marketing campaigns

✅ Build and optimize media campaigns on platforms like Google, Facebook, Instagram, and TikTok

✅ Manage and allocate advertising budgets efficiently across different channels

✅ Collaborate with Marketing Managers and Creative team for cohesive campaigns

✅ Innovate with new platforms and tools for enhanced performance

ASSUMPTION: Responsibilities demand proactive innovation and a data-driven approach to performance enhancement.

🎯 Required Qualifications

Education: Not specified

Experience: Minimum 3 years in Performance Marketing, preferably in a Digital Performance Agency

Required Skills:

• Expertise in Google Ads and Facebook/Instagram Ads
• Data-driven strategy development
• Advanced proficiency in Analytics tools

Preferred Skills:

• Experience with TikTok, LinkedIn, and programmatic buying
• Programming skills (e.g., Javascript) and Google Ads scripts knowledge

ASSUMPTION: Candidates are expected to be highly skilled in digital marketing platforms with a proven track record.

💰 Compensation & Benefits

Salary Range: Competitive full-time salary

Benefits:

• Private Medical Plan
• Ongoing training and development
• Monthly childcare allowance for parents

Working Hours: Standard 40 hours per week with flexibility for remote work

ASSUMPTION: Compensation aligns with industry standards, providing a robust benefits package to support employees.

📌 Applicant Insights

🔍 Company Context

Industry: Technology, Information, and Internet with a focus on e-commerce platforms

Company Size: 501-1,000 employees, enabling dynamic growth and innovation

Founded: 2005, with a strong presence in the Greek market as a leading e-commerce platform

Company Description:

• Market leader in Greek e-commerce with a rich history
• Extensive user base and online partner ecosystem
• Commitment to advanced technology and customer satisfaction

Company Specialties:

• E-commerce
• Software Development
• Online Shopping

Company Website: http://www.skroutz.gr

ASSUMPTION: Skroutz is heavily invested in expanding its market presence and technological capabilities, providing significant career growth potential.

📊 Role Analysis

Career Level: Senior position requiring strategic vision and hands-on expertise

Reporting Structure: Likely reporting to Head of Marketing or relevant executive

Work Arrangement: Flexibility for remote and hybrid work settings

Growth Opportunities:

• Professional development through diverse projects
• Opportunities to lead and innovate digital strategies
• Expansion into new markets offering career advancement

ASSUMPTION: Role offers significant opportunities for leadership, decision-making, and innovation in digital marketing.

🌍 Location & Work Environment

Office Type: Modern and collaborative space conducive to creative work

Office Location(s): Athens, Nea Ionia, Greece

Geographic Context:

• Located in a vibrant capital city with cultural richness
• Opportunities for networking in a diverse economic hub
• Strong support for remote work in a flexible environment

Work Schedule: Standard business hours with flexibility for project demands

ASSUMPTION: The company promotes a balance of in-office and remote work, emphasizing flexibility and employee well-being.

💼 Interview & Application Insights

Typical Process:

• Initial screening interview
• Technical assessment or case study
• Final interview with key stakeholders

Key Assessment Areas:

• Problem-solving skills
• Technical proficiency in digital marketing tools
• Communication and teamwork abilities

Application Tips:

• Highlight experience in high-budget campaigns
• Demonstrate technical skills with examples
• Emphasize adaptability and innovation skills

ATS Keywords: Performance Marketing, Google Ads, Facebook Ads, Analytics, Digital Campaign Management

ASSUMPTION: The selection process is thorough, focusing on both technical skills and cultural fit.

🛠️ Tools & Technologies

• Google Ads
• Facebook/Instagram Ads
• Google Analytics and Tag Manager

ASSUMPTION: Candidates should be comfortable with advanced digital marketing tools and analytics platforms.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric approach
• Commitment to innovation
• Collaborative and inclusive mindset

Work Style:

• Deadline-oriented with a focus on quality work
• Highly collaborative and team-driven
• Adaptable to change and open to new ideas

Self-Assessment Questions:

• Am I passionate about e-commerce and digital marketing?
• Can I effectively manage and optimize marketing campaigns?
• Do I thrive in dynamic and rapidly evolving environments?

ASSUMPTION: Cultural fit requires a proactive, customer-focused mindset and a collaborative spirit.

⚠️ Potential Challenges

• Navigating rapidly changing digital marketing landscapes
• Managing campaigns across multiple countries and platforms
• Continuously innovating in a highly competitive market
• Balancing strategic goals with operational execution

ASSUMPTION: The role demands resilience and adaptability to thrive amid evolving market dynamics.

📈 Similar Roles Comparison

• Similar positions in ecommerce-focused companies
• Leadership roles in digital marketing agencies
• Campaign managers in performance marketing departments

ASSUMPTION: Comparable roles require a blend of strategic thinking, technical expertise, and industry knowledge.

📝 Sample Projects

• Design and launch an innovative cross-platform marketing campaign
• Develop automated reporting solutions for campaign performance
• Implement a new strategy for audience acquisition and retention

ASSUMPTION: Successful track records in projects further demonstrated through portfolio will be highly advantageous.

❓ Key Questions to Ask During Interview

• What are the primary goals for the digital marketing team this year?
• How is success measured for this position?
• What platforms or tools does Skroutz plan to explore next?
• How much flexibility is there for testing new marketing strategies?
• Can you describe the company culture and team dynamics?

ASSUMPTION: These questions help candidates assess alignment with the company's goals and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the company's careers page
• Ensure your resume highlights relevant skills and experiences
• Prepare for potential technical assessments or case studies
• Engage with company resources to better understand Skroutz's market position
• Follow up with the recruitment team for updates

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.