Senior PPC Campaign Manager

📌 Core Information

🔹 Job Title: Senior PPC Campaign Manager

🔹 Company: Bulls Media

🔹 Location: Kiryat Ono, Tel Aviv, Israel

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: May 4, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading and managing large-scale mobile in-app campaigns across platforms
• Maximizing campaign performance and driving overall success
• Developing and executing advanced campaign strategies
• Collaborating with cross-functional teams and mentoring junior members

ASSUMPTION: This role requires a high level of expertise in mobile marketing and PPC campaign management. The ideal candidate will have a proven track record of driving results and be comfortable working in a fast-paced environment.

📋 Key Responsibilities

✅ Lead and manage large-scale mobile in-app campaigns across platforms, including DSP's and SSP's

✅ Maximize performance: Oversee campaign performance, manage, and optimize campaigns to enhance profits, ROI, and overall success

✅ Develop and execute advanced campaign strategies, including mobile app performance research and market targeting

✅ Collaborate closely with cross-functional teams to brainstorm, implement new strategies, and refine solutions

✅ Mentor and guide junior team members, sharing expertise and ensuring continuous growth

ASSUMPTION: The responsibilities of this role require a strong understanding of mobile marketing trends and audience behavior, as well as exceptional communication, negotiation, and leadership skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 3+ years as a PPC Campaign Manager/Media Buyer in the online marketing or media space, with a proven track record of driving results

Required Skills:

• Advanced proficiency in English (written) is a must
• Strong analytical skills and advanced Excel knowledge
• Exceptional communication, negotiation, and leadership skills
• A deep understanding of mobile marketing trends and audience behavior
• Results-oriented with a strategic mindset and the ability to adapt in a fast-paced environment

Preferred Skills:

• Experience with DSP's and SSP's
• Familiarity with mobile app performance research tools

ASSUMPTION: Candidates with a background in Senior Media Buyer, Senior Marketing Analyst, DSP Campaign Manager, or Programmatic Manager may also be considered.

💰 Compensation & Benefits

Salary Range: The salary range for this position is typically between ₪25,000 - ₪40,000 per month, depending on experience and qualifications. This estimate is based on industry standards for senior PPC campaign managers in Israel.

Benefits:

• Health insurance
• Retirement plan
• Performance-based bonuses

Working Hours: Full-time position with standard office hours (8:30 AM - 5:30 PM, Sunday - Thursday). Flexible hours may be available based on team needs and performance.

ASSUMPTION: Bulls Media offers competitive compensation and benefits packages for their employees. The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Bulls Media operates in the advertising services industry, focusing on performance in display and retargeting. They specialize in programmatic and technological abilities to offer omnicompetent solutions tailored to clients' goals and business aspirations.

Company Size: Bulls Media is a mid-sized company with 51-200 employees. This size allows for a more intimate work environment where employees can have a significant impact on the company's growth and success.

Founded: Bulls Media was established in 2013, making it a well-established company in the digital marketing industry.

Company Description:

• Bulls Media prides itself on setting the example for taking businesses to the next level by implementing hardcore digital marketing and technology into the traditional realm of conducting business.
• The company focuses on performance in display and retargeting, offering omnicompetent solutions with a comprehensive strategy designed to fit clients' goals and business aspirations.
• Bulls Media partners with top-tier brands across the globe, across a wide range of industries, and highlights the shifting culture of entrepreneurship and modern business.

Company Specialties:

• Performance in display and retargeting
• Programmatic and technological abilities
• Omnicompetent solutions

Company Website: bulls-media.com

ASSUMPTION: Bulls Media is a well-established company in the digital marketing industry with a strong focus on performance and results-driven strategies.

📊 Role Analysis

Career Level: This role is a senior-level position, requiring a high level of expertise and experience in PPC campaign management and mobile marketing.

Reporting Structure: The Senior PPC Campaign Manager will report directly to the Head of Media Buying and will oversee junior team members.

Work Arrangement: This is an on-site position, requiring the candidate to work from Bulls Media's office in Kiryat Ono, Israel. However, the company may consider flexible work arrangements based on team needs and performance.

Growth Opportunities:

• Mentoring and guiding junior team members to develop their skills and advance their careers
• Collaborating with cross-functional teams to gain exposure to different aspects of the business
• Potential career progression to a management or leadership role within the company

ASSUMPTION: Bulls Media offers growth opportunities for employees who demonstrate strong performance and a commitment to the company's success.

🌍 Location & Work Environment

Office Type: Bulls Media's office in Kiryat Ono is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): Kiryat Ono, Israel

Geographic Context:

• Kiryat Ono is a suburban city located in the Tel Aviv District, offering a mix of urban and suburban living.
• The city is well-connected by public transportation, making it easily accessible from other parts of the country.
• Kiryat Ono is home to a diverse range of businesses, providing ample opportunities for networking and professional growth.

Work Schedule: Full-time position with standard office hours (8:30 AM - 5:30 PM, Sunday - Thursday). Flexible hours may be available based on team needs and performance.

ASSUMPTION: Bulls Media's office in Kiryat Ono offers a modern, collaborative work environment that supports the company's focus on performance and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the Head of Media Buying and/or other team members
• Final interview with the CEO or another senior executive

Key Assessment Areas:

• PPC campaign management experience and expertise
• Mobile marketing knowledge and understanding of audience behavior
• Analytical skills and problem-solving abilities
• Communication, negotiation, and leadership skills
• Cultural fit and alignment with Bulls Media's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of mobile marketing trends and audience behavior in your application materials
• Prepare examples of successful PPC campaigns you've managed in the past and be ready to discuss them during the interview
• Research Bulls Media's company culture and values, and be prepared to discuss how your personal values align with theirs

ATS Keywords: PPC, Media Buying, Mobile Marketing, Campaign Management, Analytical Skills, Excel, Leadership, Negotiation, Strategic Mindset, Adaptability, Market Targeting, Campaign Optimization, Mentoring, Cross-Functional Collaboration, Mobile App Performance Research

ASSUMPTION: Bulls Media uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out and increase your chances of being selected for an interview.

🛠️ Tools & Technologies

• DSP's (Demand-Side Platforms) and SSP's (Supply-Side Platforms)
• Mobile app performance research tools
• Advanced Excel
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used by Bulls Media may vary depending on the candidate's role and responsibilities. However, proficiency in advanced Excel and familiarity with DSP's and SSP's are essential for this role.

👔 Cultural Fit Considerations

Company Values:

• Performance-driven
• Innovative
• Collaborative
• Results-oriented

Work Style:

• Fast-paced and dynamic
• Data-driven and analytical
• Collaborative and team-oriented
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working with data and using it to inform decision-making?
• Do you enjoy collaborating with cross-functional teams and contributing to a shared vision?
• Are you adaptable and able to pivot quickly in response to changing circumstances?

ASSUMPTION: Bulls Media values employees who are performance-driven, innovative, collaborative, and results-oriented. Candidates who can demonstrate a strong fit with these values will be more likely to succeed in the role and contribute to the company's success.

⚠️ Potential Challenges

• The fast-paced nature of the role may require candidates to adapt quickly and manage multiple priorities simultaneously
• The role involves working with complex data and tools, which may present a learning curve for candidates who are new to the field
• The company's focus on performance and results may require candidates to work long hours or be available outside of standard business hours
• The role may require candidates to travel for client meetings or industry events

ASSUMPTION: Bulls Media is a fast-growing company with a strong focus on performance and innovation. Candidates who are comfortable working in a fast-paced environment and able to adapt to changing circumstances will be more likely to succeed in this role.

📈 Similar Roles Comparison

• This role is similar to a Senior Media Buyer or Senior Marketing Analyst position, but with a specific focus on mobile in-app campaigns
• Unlike other roles in the industry, this position requires a deep understanding of mobile marketing trends and audience behavior
• Career progression in this role may lead to a management or leadership position within the company

ASSUMPTION: While this role shares similarities with other senior-level media buying positions, its focus on mobile in-app campaigns sets it apart from other roles in the industry.

📝 Sample Projects

• Developing and executing a mobile app performance research project to identify new opportunities for campaign optimization
• Managing a large-scale mobile in-app campaign across multiple platforms, including DSP's and SSP's, to maximize performance and enhance overall success
• Collaborating with cross-functional teams to brainstorm and implement new strategies for mobile app targeting and engagement

ASSUMPTION: The specific projects assigned to the Senior PPC Campaign Manager will vary depending on the company's needs and priorities. However, the projects listed above provide a sense of the types of initiatives the candidate may be expected to undertake in this role.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to mobile marketing and how it differs from other channels?
• How does the company support the professional development and growth of its employees?
• Can you provide an example of a successful mobile in-app campaign that the company has managed in the past, and what factors contributed to its success?
• How does the company measure the performance of its mobile in-app campaigns, and what key performance indicators (KPIs) does it track?
• What is the company's approach to mentoring and developing junior team members, and how does this role contribute to that process?

ASSUMPTION: Asking thoughtful, informed questions during the interview process can help candidates better understand the role, the company, and the team they will be working with. This can also demonstrate the candidate's interest in and enthusiasm for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://www.comeet.com/jobs/bulls_media/F9.007/senior-ppc-campaign-manager/DA.55C
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of successful PPC campaigns you've managed in the past and be ready to discuss them during the interview
• Research Bulls Media's company culture and values, and be prepared to discuss how your personal values align with theirs
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.