🔹 Job Title: Senior PR Specialist, based Leeds
🔹 Company: Avnet (Farnell Global)
🔹 Location: Leeds, United Kingdom
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Marketing & Communications
🔹 Date Posted: July 17, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site/Hybrid
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to manage multiple projects simultaneously.
✅ Lead the media relations efforts for Farnell’s EMEA marketing communications in coordination with marketing leadership.
✅ Establish and maintain relationships with business, trade, and technology press that cover Farnell’s technology and business in EMEA.
✅ Manage spokesperson roster and media training, including support for executives.
✅ Manage ongoing coverage tracking, reporting, and analysis.
✅ Support key communications initiatives, such as product launches, thought leadership programs, and strategic events.
✅ Work with senior marketing and communications leaders to manage corporate positioning, messaging, and storyline development.
✅ Manage agencies and/or contractors as needed.
ASSUMPTION: This role requires strong writing, editing, and proofreading skills, as well as the ability to coordinate and align feedback from internal stakeholders.
Education: Bachelor's degree in Communications, Marketing, Journalism, or a related field.
Experience: Proven experience in media relations, public relations, or corporate communications, ideally in both in-house and agency settings (enterprise technology experience preferred).
Required Skills:
Preferred Skills:
ASSUMPTION: The ideal candidate will have a proven track record in media relations and corporate communications, with a strong understanding of the enterprise technology industry.
Salary Range: £45,000 - £55,000 per annum (based on industry standards for a Senior PR Specialist role in Leeds)
Benefits:
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility to work from home up to 2-3 days per week.
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior PR Specialist role in Leeds. The actual salary may vary depending on the candidate's experience and qualifications.
Industry: Avnet is a global technology distributor, providing electronic components, embedded technology, and design chain management services. Farnell, an Avnet company, is a global high-service distributor of technology products, services, and solutions for electronic system design, maintenance, and repair.
Company Size: Avnet has 1,001-5,000 employees globally, with a dedicated team of over 3,300 employees in Farnell Global alone. This size offers a large network of resources and opportunities for collaboration and growth.
Founded: Avnet was founded in 1928, with Farnell established in 1931. The company has a rich history and extensive experience in the electronics and technology industry.
Company Description:
Company Specialties:
Company Website: Avnet
ASSUMPTION: Avnet and Farnell Global offer a large network of resources and opportunities for collaboration and growth, with a strong focus on customer service and innovation.
Career Level: This role is at the senior specialist level, offering opportunities for growth and development within the global communications team.
Reporting Structure: The Senior PR Specialist reports directly to the Head of Marketing Communications EMEA and works closely with senior marketing and communications leaders, as well as cross-functional teams.
Work Arrangement: This is a hybrid role, with a flexible balance between working from home and the office.
Growth Opportunities:
ASSUMPTION: This role offers significant growth opportunities, both within the global communications team and across the broader organization.
Office Type: The Leeds office is a modern, collaborative workspace with on-site parking and easy access to public transportation.
Office Location(s): Canal Road, Leeds, LS12 2TU, GB
Geographic Context:
Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility to work from home up to 2-3 days per week.
ASSUMPTION: The Leeds office offers a modern, collaborative work environment, with easy access to public transportation and a wide range of amenities.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Media relations, public relations, corporate communications, crisis management, writing, editing, proofreading, collaboration, influencing, time management, task management, stakeholder engagement, global teams, analyst relations, creative campaigns, reporting
ASSUMPTION: The interview process for this role will focus on assessing communication skills, strategic thinking, and cultural fit, with a strong emphasis on media relations experience and campaign development.
ASSUMPTION: The tools and technologies required for this role are standard for the PR and communications industry, with a focus on media monitoring, analysis, and project management.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Avnet and Farnell Global prioritize a customer-focused, innovative, and collaborative work environment, with a strong emphasis on integrity and performance.
ASSUMPTION: This role may present challenges related to time management, global collaboration, and adaptability, as well as the need to handle sensitive or controversial issues with discretion and professionalism.
ASSUMPTION: This role differs from other PR Specialist positions in its focus on global media relations and enterprise technology, with opportunities for growth and development within a large, global organization.
ASSUMPTION: Sample projects for this role may include strategic PR campaigns, crisis communication efforts, and media training initiatives, with a focus on enterprise technology and global media relations.
ASSUMPTION: Key questions to ask during the interview should focus on team structure, organizational strategy, role priorities, professional development, and work-life balance.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.