PulsePoint logo

Senior Product Manager, AdTech/3P Data & Partnerships

PulsePoint
Full-time
Remote
Worldwide
🌐 Digital Marketing
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πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Product Manager, AdTech/3P Data & Partnerships

πŸ”Ή Company: PulsePoint

πŸ”Ή Location: United States

πŸ”Ή Job Type: Remote

πŸ”Ή Category: Not specified

πŸ”Ή Date Posted: Tue Apr 01 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: True

πŸ“Œ Essential Job Details

πŸš€ Job Overview

Key aspects of this role include:

  • Leading the ideation and ongoing management of a platform leveraging proprietary health data.
  • Innovating with a focus on building new data-driven products.
  • Translating business strategy into an actionable product roadmap.
  • Collaborating with technical and business teams for seamless product launches.

ASSUMPTION: The role involves working cross-functionally within the company to drive product innovation and effective execution of the company's strategic objectives, primarily in the healthcare technology sector.

πŸ“‹ Key Responsibilities

βœ… Innovate and ideate new products driving competitive differentiation.

βœ… Articulate product vision through compelling business cases.

βœ… Translate strategy into product roadmaps and feature development.

βœ… Collaborate with internal teams for seamless product delivery.

βœ… Develop positioning and value propositions with Marketing and Sales.

βœ… Evaluate and recommend partnerships and integrate new data providers.

βœ… Work closely with Analytics to productize innovative client analytics.

ASSUMPTION: Responsibilities are centered on the strategic development and market positioning of cutting-edge data-driven products in the healthcare advertising space.

🎯 Required Qualifications

Education: Not specified

Experience: 4-7 years of product management experience.

Required Skills:

  • Big Data Technologies
  • Predictive Analytics
  • Behavioral Modeling
  • Proficiency in BI tools, SQL, and Excel

Preferred Skills:

  • Experience as an analyst, predictive analyst, data scientist, or data engineer
  • Hands-on experience in creating analytics or predictive data products

ASSUMPTION: Specific educational requirements are not detailed, but substantial experience in product management and data technologies is essential.

πŸ’° Compensation & Benefits

Salary Range: $166,000 - $175,000 base plus a target annual bonus of $16,600 - $17,500

Benefits:

  • Comprehensive healthcare with medical, dental, and vision
  • 401(k) match and life & disability insurance
  • Generous paid vacation and sick time
  • Paid parental leave and adoption assistance
  • Annual tuition assistance
  • Wellness program and volunteer opportunities

Working Hours: 40 hours per week, flexible remote schedule

ASSUMPTION: Compensation packages are competitive and supplemented with extensive benefits supporting work-life balance and professional development.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services; leveraging adtech for healthcare solutions

Company Size: 51-200 employees, offering a dynamic and innovative working environment

Founded: 2011, with a strong history in healthcare marketing and data technology

Company Description:

  • Leads in programmatic solutions for healthcare marketing.
  • Transforms customer journey insights into actionable data-driven health options.
  • Seamless integration of data to enhance healthcare personalization and outcomes.

Company Specialties:

  • Programmatic Advertising
  • Data Management and Targeting
  • Healthcare Marketing and Health Tech Innovations

Company Website: http://www.pulsepoint.com

ASSUMPTION: The company’s operations are deeply embedded in integrating advanced advertising technologies with healthcare insights for improved client engagement and outcomes.

πŸ“Š Role Analysis

Career Level: Senior level, akin to a mini-CEO role in product management

Reporting Structure: Likely reports to a higher-level executive within the product or data division

Work Arrangement: Remote work flexibility with possible occasional on-site meetings

Growth Opportunities:

  • Advancement in product management leadership
  • Opportunity to lead innovative tech projects in healthcare
  • Possibility to influence company-wide product strategy

ASSUMPTION: The role offers progression pathways into higher leadership positions within the product and data sectors due to the company's growth and innovative focus.

🌍 Location & Work Environment

Office Type: Remote work with options for face-to-face meetings depending on project needs

Office Location(s): New York, New York and San Francisco, California

Geographic Context:

  • Main offices are in tech and business hubs, providing access to broad resources and networking opportunities.
  • Remote position allows for flexibility in work-life balance.
  • Potential travel to office locations for key meetings and events.

Work Schedule: Standard 40-hour workweek with flexibility for remote arrangements

ASSUMPTION: The role is designed for high mobility and remote execution, allowing for high flexibility while maintaining office interactions as necessary.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Application submission through the company website
  • Initial HR screening via video call
  • Technical and product management interviews with team leaders

Key Assessment Areas:

  • Product management skills and experience
  • Technical understanding of big data and predictive analytics
  • Leadership and cross-functional collaboration abilities

Application Tips:

  • Highlight experience with data-driven product development
  • Emphasize proficiency in analytics and big data technologies
  • Showcase successful cross-functional team collaborations

ATS Keywords: Product Management, Big Data, Predictive Analytics, Behavioral Modeling, SQL, Data Science

ASSUMPTION: The application process is competitive, focusing on candidates with significant experience in data tech and product management within the healthcare or adtech sectors.

πŸ› οΈ Tools & Technologies

  • SQL and BI tools for data analysis
  • Predictive analytics platforms
  • Machine learning applications for healthcare data

ASSUMPTION: Candidates should be proficient in modern data analysis and machine learning tools, as they are key to product innovation at PulsePoint.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation and data-driven decision making
  • Transparency and open communication
  • Commitment to personal and professional development

Work Style:

  • Collaborative and team-oriented
  • Outcome-driven with a focus on innovation
  • Flexible and adaptable to changing project needs

Self-Assessment Questions:

  • Do I have the skills to innovate and lead in data-driven product environments?
  • Am I able to work effectively in a remote and dynamic setting?
  • Can I drive product strategy with a customer-focused approach?

ASSUMPTION: Cultural fit assumes a dynamic, flexible individual eager to contribute to a growing tech-focused healthcare company.

⚠️ Potential Challenges

  • Managing cross-functional teams remotely
  • Navigating the rapidly changing healthcare technology landscape
  • Maintaining competitive differentiation in a fast-paced market
  • Balancing long-term vision with immediate product needs

ASSUMPTION: Candidates may face challenges related to cross-functional collaboration and market competition, essential for sustained success.

πŸ“ˆ Similar Roles Comparison

  • Comparable roles in other companies may prioritize different data technology focuses.
  • Similar positions might not offer the same flexibility in remote work.
  • Compensation structures could vary widely with market demands and company resources.

ASSUMPTION: PulsePoint's role may offer more dynamic opportunities in product innovation and flexibility compared to similar roles elsewhere.

πŸ“ Sample Projects

  • Healthcare provider identity assignment
  • Health outcome prediction & optimization projects
  • Media performance reporting & predictions

ASSUMPTION: Projects suggest a strong focus on healthcare data integration and predictive analytics, aligning with company's strategic goals.

❓ Key Questions to Ask During Interview

  • How does PulsePoint envision the product landscape over the next five years?
  • What are the key challenges for this role in the immediate future?
  • How does the team prioritize product feature development?
  • What are the expectations for cross-departmental collaboration?
  • How is success measured for product managers at PulsePoint?

ASSUMPTION: Questions are designed to gain insights into strategic vision, challenges, and metrics for success within the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Prepare for a HR screening call
  • Complete required technical assessments
  • Participate in product interviews with team leaders
  • Engage in follow-up discussions to assess mutual fit

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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