📌 Core Information
🔹 Job Title: Senior Product Manager, THV Marketing
🔹 Company: Edwards Lifesciences
🔹 Location: Irvine, California, United States
🔹 Job Type: Full-Time
🔹 Category: Medical Equipment Manufacturing
🔹 Date Posted: 2025-07-18
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving product development from inception to commercial launch
- Collaborating with management to create and execute global market strategies
- Analyzing voice of customer (VOC) to define product requirements
- Managing marketing projects and activities within scope
ASSUMPTION: This role requires a strategic mindset, strong project management skills, and a deep understanding of the medical device industry.
📋 Key Responsibilities
✅ Plan marketing projects and activities, driving product design requirements using voice of customer inputs
✅ Partner with key thought leaders to anticipate market changes and predict future customer needs
✅ Collaborate with management to create and communicate global market strategies and actionable market plans
✅ Collect and interpret voice of customer (VOC) to define product requirements
✅ Provide direction and guidance to smaller project teams to execute tactical marketing projects
✅ Identify and evaluate marketing process improvements and course correction opportunities
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication and interpersonal skills.
🎯 Required Qualifications
Education: Bachelor's Degree
Experience: 8 years of work experience or Master's Degree with 6 years of related experience in sales, marketing, or healthcare industry
Required Skills:
- Proven successful project management skills
- Proven expertise in Microsoft Office Suite
- Excellent documentation and communication skills
- Strong interpersonal relationship skills, including negotiating and relationship management skills
- Extensive knowledge of own area within the organization
- Extensive understanding of internal and external product and market
Preferred Skills:
- Experience in medical device or healthcare industry
- Ability to build and coach others to create market models with supporting assumptions
- Ability to create comprehensive marketing strategies with supporting plans and execute
- Ability to measure and track performance/success of programs/initiatives
- Ability to forecast product lines for short-term and long-term accuracy
- Ability to assess and understand market share, pricing, ASPs, competitive dynamics
- Strong clinical knowledge, experience, and knowledge of the clinical areas where Edwards' products are used or intended to be used
ASSUMPTION: Given the role's focus on product management and marketing, a background in sales, marketing, or a related field is crucial. Experience in the medical device or healthcare industry is highly preferred.
💰 Compensation & Benefits
Salary Range: $123,000 to $174,000 (highly experienced) per year
Benefits:
- Competitive salaries and performance-based incentives
- Wide variety of benefits programs addressing individual needs
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is based on the company's posting and is inclusive of the base pay range for this position in California.
📌 Applicant Insights
🔍 Company Context
Industry: Medical Equipment Manufacturing
Company Size: 10,001+ employees
Founded: 1958
Company Description:
- Global leader in the medical device industry
- Patient-focused culture of innovation
- Serves patients in over 100 countries
Company Specialties:
- Medical Devices
- Heart Valves
- Surgical Monitoring
- Structural Heart Disease
- Health Care Technology
- Heart Innovations
- Medical Innovations
- Heart Valve Technologies
- Heart Valve Therapies
- Transcatheter Mitral & Tricuspid Therapies
- Vascular Catheters
- Anesthesia
- Hospital Administration
- Enhanced Surgical Recovery
- R&D Engineering
- Manufacturing
- Quality Engineering
Company Website: http://www.edwards.com
ASSUMPTION: Edwards Lifesciences is a well-established company with a strong global presence and a focus on innovation in the medical device industry.
📊 Role Analysis
Career Level: Senior-level position with significant responsibility and strategic decision-making
Reporting Structure: This role may report directly to the Vice President of Marketing or a similar executive
Work Arrangement: On-site, full-time position with typical office hours
Growth Opportunities:
- Potential to advance to a leadership role within the marketing department
- Opportunities to work on diverse projects and gain exposure to various aspects of the business
- Chance to collaborate with cross-functional teams and develop a broad skill set
ASSUMPTION: This role offers opportunities for professional growth and development within the organization.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a professional work environment
Office Location(s): Irvine, California, United States
Geographic Context:
- Irvine is located in Orange County, California
- The area offers a mix of urban and suburban living with a Mediterranean climate
- Close proximity to beaches, mountains, and other recreational activities
Work Schedule: Typical full-time office hours with potential for flexible work arrangements
ASSUMPTION: The Irvine office provides a collaborative and innovative work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site or virtual interview with cross-functional team members
- Final interview with the Vice President of Marketing or a similar executive
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Project management and organizational skills
- Communication and interpersonal skills
- Industry knowledge and understanding of Edwards' products
Application Tips:
- Tailor your resume to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions focusing on your problem-solving skills and experience with marketing projects
- Research Edwards Lifesciences and the medical device industry to demonstrate your knowledge and enthusiasm for the role
ATS Keywords: Product management, marketing strategy, market analysis, voice of customer, project management, medical device industry, healthcare marketing
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, problem-solving skills, and industry knowledge, as well as their fit with the company culture.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management software (e.g., Asana, JIRA, Trello)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Customer relationship management (CRM) software (e.g., Salesforce)
ASSUMPTION: Familiarity with industry-standard marketing and project management tools is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Patient-focused
- Innovative
- Collaborative
- Accountable
- Respectful
Work Style:
- Strategic and forward-thinking
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working with cross-functional teams and stakeholders at various levels?
- Do you possess strong analytical and problem-solving skills?
ASSUMPTION: Edwards Lifesciences values a patient-focused, innovative, and collaborative work environment, with a strong emphasis on accountability and respect.
⚠️ Potential Challenges
- Managing competing priorities and tight deadlines in a fast-paced environment
- Navigating a large, complex organization with multiple stakeholders
- Keeping up with industry trends and regulatory changes in the medical device industry
- Working with a diverse, global team with varying time zones and cultural backgrounds
ASSUMPTION: This role presents unique challenges that require strong organizational skills, adaptability, and the ability to thrive in a dynamic, fast-paced environment.
📈 Similar Roles Comparison
- Compared to other product management roles, this position places a stronger emphasis on marketing strategy and global market analysis
- In the medical device industry, this role is unique in its focus on transcatheter heart valve (THV) marketing
- Career progression in this role may differ from other product management positions, with a greater emphasis on marketing leadership and strategic decision-making
ASSUMPTION: This role offers a unique blend of product management and marketing strategy responsibilities within the medical device industry.
📝 Sample Projects
- Developing a comprehensive market strategy for a new transcatheter heart valve (THV) product launch
- Conducting a competitive analysis of THV market dynamics and identifying opportunities for Edwards Lifesciences to gain market share
- Managing a cross-functional team to execute a global marketing campaign for an existing THV product, driving brand awareness and adoption
ASSUMPTION: These sample projects highlight the strategic and collaborative nature of the role, as well as the opportunity to work on high-impact initiatives that drive business growth.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Edwards Lifesciences' Transcatheter Heart Valve (THV) business unit?
- What are the key priorities for this role in the first 90 days?
- How does Edwards Lifesciences support the professional development and growth of its employees?
- What are the most challenging aspects of working in a global, matrixed organization like Edwards Lifesciences?
- How does the company measure the success of its marketing efforts, and how will my performance be evaluated in this role?
ASSUMPTION: These interview questions are designed to provide insight into the role's strategic importance, the company's culture, and the expectations for success in this position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills for this role, emphasizing your strategic thinking, project management, and marketing expertise
- Prepare a cover letter that demonstrates your enthusiasm for the role and your understanding of Edwards Lifesciences' mission and values
- If applicable, prepare examples of your marketing projects or campaigns to showcase your skills and accomplishments
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
