📌 Core Information
🔹 Job Title: Senior Product Marketing Manager
🔹 Company: Aqua Security
🔹 Location: United Kingdom
🔹 Job Type: Full Time
🔹 Category: Computer and Network Security
🔹 Date Posted: May 15, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote (UK)
🚀 Job Overview
Key aspects of this role include:
- Driving sales enablement and content strategy to support Aqua's growth in the cloud native security space
- Crafting compelling product messaging and positioning for both technical and business audiences
- Collaborating cross-functionally to ensure alignment on key initiatives and content needs
- Owning go-to-market plans for product launches and feature releases
- Representing Aqua as a subject matter expert in customer-facing events and industry webinars
ASSUMPTION: This role requires a strong background in B2B product marketing, sales enablement, and content development, with a focus on cybersecurity, cloud native, or DevSecOps. Candidates should be comfortable working in a fast-paced, agile environment and collaborating with various teams.
📋 Key Responsibilities
✅ Build and maintain sales enablement materials, including pitch decks, competitive battlecards, one-pagers, and product training content
✅ Craft compelling, differentiated messaging that clearly communicates Aqua's value to both technical and business audiences
✅ Drive the development of high-impact content, such as solution briefs, web copy, blogs, whitepapers, and customer-facing presentations
✅ Own go-to-market plans for product launches and feature releases, ensuring readiness across sales, marketing, and customer success
✅ Collaborate closely with product management, sales, customer success, and field marketing teams to ensure alignment on key initiatives and content needs
✅ Represent Aqua as a subject matter expert in customer-facing events, internal enablement sessions, and industry webinars
ASSUMPTION: This role involves a mix of strategic planning, creative content development, and cross-functional collaboration. Successful candidates will have a strong background in product marketing and be comfortable working in a dynamic, growing organization.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Proven experience (5-10 years) in B2B product marketing, ideally in cybersecurity, cloud native, or DevSecOps
Required Skills:
- Exceptional writing and storytelling skills
- Strong background in sales enablement and content that helps sellers articulate value and close deals
- Highly organized with strong project management skills
- Comfortable working in a fast-paced, changing environment
- Collaborative team player who thrives in smaller teams and is willing to wear multiple hats
- Experience delivering presentations, webinars, or training sessions (a plus)
- Eager to learn and expand product marketing skills
Preferred Skills:
- Experience in the cybersecurity industry
- Familiarity with cloud native technologies and DevSecOps practices
- Bilingual or multilingual skills
ASSUMPTION: Candidates with a strong background in B2B product marketing, sales enablement, and content development will be well-suited for this role. Experience in the cybersecurity industry is a plus but not required.
💰 Compensation & Benefits
Salary Range: £70,000 - £90,000 per year (AI-estimated, based on industry standards for the role, experience level, and location)
Benefits:
- Paid Volunteer Time-Off
- International Travel
- Great Company Culture
Working Hours: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The provided salary range is an estimate based on industry standards for a Senior Product Marketing Manager role in the United Kingdom. Actual compensation may vary based on experience, skills, and other factors.
📌 Applicant Insights
🔍 Company Context
Industry: Aqua Security operates in the competitive and rapidly growing cybersecurity industry, focusing on securing containerized and cloud native applications
Company Size: Aqua Security is a mid-sized company with 501-1,000 employees, providing a dynamic and collaborative work environment
Founded: Aqua Security was founded in 2015, with a mission to secure every cloud native application everywhere
Company Description:
- Aqua Security is the pioneer in securing containerized and cloud native applications from development to production
- The Aqua Platform, a Cloud Native Application Protection Platform (CNAPP), integrates security from Code to Cloud
- Aqua Security protects over 500 of the world’s largest enterprises
Company Specialties:
- Security
- Docker
- Containers
- Cyber Security
- Cloud
- Virtualization
- kubernetes
- serverless
- aws lambda
- container security
- open source
- and VMs
Company Website: http://www.aquasec.com
ASSUMPTION: Aqua Security's focus on cloud native security and its mid-sized team structure provide opportunities for growth and impact for the right candidate.
📊 Role Analysis
Career Level: This role is a senior-level position, offering the opportunity to lead product marketing efforts and collaborate with cross-functional teams
Reporting Structure: The Senior Product Marketing Manager reports directly to the Director of Product Marketing
Work Arrangement: This is a remote opportunity based in the United Kingdom
Growth Opportunities:
- As Aqua Security continues to grow, there may be opportunities for the Senior Product Marketing Manager to take on additional responsibilities or mentor junior team members
- This role provides exposure to various aspects of product marketing, enabling the candidate to expand their skillset and advance their career
ASSUMPTION: The Senior Product Marketing Manager role offers a unique opportunity to drive impact and growth within a dynamic, mid-sized company in the cybersecurity industry.
🌍 Location & Work Environment
Office Type: Remote (fully remote)
Office Location(s): United Kingdom
Geographic Context:
- The United Kingdom offers a diverse and vibrant work environment, with a strong focus on innovation and technology
- The remote work arrangement provides flexibility and work-life balance
- The United Kingdom has a competitive job market, with many opportunities for professional growth and development
Work Schedule: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The remote work arrangement for this role offers candidates the opportunity to work from anywhere in the United Kingdom, with the flexibility to balance work and personal responsibilities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-depth interview with the Director of Product Marketing
- Final interview with key stakeholders
Key Assessment Areas:
- Product marketing experience and expertise
- Writing and storytelling skills
- Collaboration and cross-functional teamwork
- Adaptability and agility in a fast-paced environment
Application Tips:
- Highlight relevant product marketing experience, with a focus on sales enablement and content development
- Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
- Prepare examples of your writing and storytelling skills, showcasing your ability to translate technical features into compelling value propositions
- Research Aqua Security's products and market position to demonstrate your understanding of the company and its offerings
ATS Keywords: B2B product marketing, sales enablement, content development, cloud native security, cybersecurity, agile, collaboration, technical writing, storytelling
ASSUMPTION: The application process for this role may involve multiple interviews and assessments, focusing on the candidate's product marketing experience, skills, and cultural fit with Aqua Security.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Content creation and design tools (e.g., Canva, Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello)
- Sales enablement tools (e.g., Seismic, Showpad)
ASSUMPTION: The Senior Product Marketing Manager will be expected to have experience with various marketing automation, content creation, project management, and sales enablement tools, depending on Aqua Security's tech stack.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Accountability
Work Style:
- Agile and adaptable
- Collaborative and team-oriented
- Results-driven and proactive
- Strong communication and presentation skills
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable with change?
- Are you an effective communicator, able to translate complex technical concepts into clear, compelling messages?
- Do you enjoy working collaboratively with cross-functional teams, and are you skilled at building relationships and influencing others?
ASSUMPTION: Successful candidates for the Senior Product Marketing Manager role will demonstrate a strong cultural fit with Aqua Security, aligning with the company's values and work style.
⚠️ Potential Challenges
- Keeping up with the fast-paced, ever-evolving cloud native security landscape
- Balancing multiple priorities and deadlines in a dynamic, growing organization
- Adapting to a remote work environment and maintaining effective communication with distributed teams
- Ensuring consistent messaging and branding across various internal and external channels
ASSUMPTION: The Senior Product Marketing Manager role presents unique challenges and opportunities, requiring candidates to be adaptable, agile, and comfortable working in a fast-paced environment.
📈 Similar Roles Comparison
- Unlike traditional product marketing roles, this position requires a strong focus on sales enablement and content development, with a lesser emphasis on market research and analysis
- In the cybersecurity industry, the Senior Product Marketing Manager role may involve more technical content creation and collaboration with engineering and product teams
- Compared to other senior-level marketing roles, this position offers a unique blend of strategic planning, creative content development, and cross-functional collaboration
ASSUMPTION: The Senior Product Marketing Manager role at Aqua Security is distinct from other product marketing positions, requiring a unique blend of skills and experiences tailored to the cybersecurity industry and Aqua's growth trajectory.
📝 Sample Projects
- Developing a comprehensive sales enablement kit for a new product launch, including pitch decks, battlecards, and one-pagers
- Crafting a series of blog posts and whitepapers that showcase Aqua's unique value proposition and thought leadership in the cloud native security space
- Creating a go-to-market plan for a feature release, ensuring alignment across sales, marketing, and customer success teams
ASSUMPTION: The Senior Product Marketing Manager will be involved in various projects that drive Aqua's growth and market position, requiring strong project management skills and the ability to work effectively with cross-functional teams.
❓ Key Questions to Ask During Interview
- How does Aqua Security differentiate itself from competitors in the cloud native security market?
- What are the key priorities for the Senior Product Marketing Manager in the first 90 days?
- How does Aqua Security support the professional development and growth of its employees?
- What is the company's approach to remote work and collaboration?
- How does Aqua Security measure the success of its product marketing efforts, and what metrics are most important?
ASSUMPTION: During the interview process, candidates should ask thoughtful questions that demonstrate their interest in the role and their understanding of Aqua Security's business and market position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant product marketing experience, skills, and accomplishments
- Prepare examples of your writing and storytelling skills, showcasing your ability to translate technical features into compelling value propositions
- Research Aqua Security's products and market position to demonstrate your understanding of the company and its offerings
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
