📌 Core Information
🔹 Job Title: Senior Product Marketing Manager
🔹 Company: Extreme Networks
🔹 Location: California, United States
🔹 Job Type: Fulltime
🔹 Category: Software Development
🔹 Date Posted: 2025-04-23
🔹 Experience Level: 7+ years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing go-to-market strategies for core networking products
- Creating compelling customer-centric messaging and positioning
- Building sales enablement tools and resources
- Collaborating with cross-functional teams to drive demand and pipeline
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and a deep understanding of enterprise networking and cloud-managed services.
📋 Key Responsibilities
✅ Lead go-to-market planning for product launches and updates across wired, wireless, and network management portfolios
✅ Develop compelling, customer-centric messaging that clearly communicates the value of cloud-managed infrastructure and AI-driven operations
✅ Create impactful sales enablement tools such as sales plays, pitch decks, battlecards, and ROI calculators to drive field success and partner activation
✅ Work with demand generation and digital teams to support integrated campaigns with persona-based content that converts
✅ Monitor market trends and competitor moves, delivering timely insights and recommendations to inform sales and product strategy
✅ Partner with various teams to capture customer stories and validation for use in content and GTM programs
ASSUMPTION: This role involves a mix of strategic planning, creative messaging, and collaborative execution to drive product success in a competitive market.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 7+ years of product marketing experience in B2B technology, with a focus on networking, SaaS, or IT infrastructure
Required Skills:
- Deep understanding of enterprise wired and wireless networking, SD-WAN, network management, or cloud-managed services
- Proven success in building GTM strategies, launching products, and supporting sales with impactful enablement assets
- Exceptional communication skills—written, visual, and verbal—with an eye for translating technical features into customer value
- Experience in competitive research, customer segmentation, and buyer journey alignment
- Strong project management, cross-functional collaboration, and organizational skills
Preferred Skills:
- Experience with AI-driven operations and machine learning
- Familiarity with Extreme Networks' products and services
ASSUMPTION: Candidates should have a strong background in product marketing within the technology industry, with a focus on networking or related fields.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (based on industry standards for a senior product marketing role in California)
Benefits:
- Competitive compensation and benefits package
- Flexible work model
- Growth opportunities
Working Hours: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The salary range is an estimate based on industry standards for similar roles in the California area. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Extreme Networks operates in the software development industry, focusing on cloud networking solutions for enterprise customers.
Company Size: Extreme Networks has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: 1996, with over two decades of experience in networking technology
Company Description:
- Extreme Networks creates effortless networking experiences that enable all of us to advance
- Leverages machine learning, artificial intelligence, analytics, and automation to push the boundaries of technology
- Serves over 50,000 customers globally, helping them accelerate digital transformation efforts
Company Specialties:
- Switching
- Wireless
- Security
- Cloud Management
- Network Management
- Data Center
- Application Analytics
- Access Points
- Wi-Fi
- Routing
- Network Visibility
- Wi-Fi 6
- Edge Computing
- Cloud Computing
- Cloud
- Network Automation
Company Website: https://www.extremenetworks.com
ASSUMPTION: Extreme Networks is a well-established company in the networking industry, with a strong focus on innovation and customer success.
📊 Role Analysis
Career Level: Senior-level role, reporting directly to the VP of Product Marketing
Reporting Structure: This role does not have direct reports but will collaborate with various teams, including product management, sales, and platform marketing
Work Arrangement: Remote OK, with flexibility for on-site work at one of the company's offices
Growth Opportunities:
- Potential to grow into a leadership role within the product marketing organization
- Opportunities to work on cutting-edge technologies and drive innovation
- Chance to gain experience in a fast-paced, collaborative environment
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on the company's success.
🌍 Location & Work Environment
Office Type: Extreme Networks has multiple offices worldwide, with this role focusing on the California office
Office Location(s): 2121 RDU Center Drive, Suite 300, Morrisville, NC 27560, US; 6480 Via Del Oro, San Jose, CA 95119, US; 9 Northeastern Blvd, Salem, NH 03079, US; 55 Commerce Valley Dr W, Markham, Ontario L4B, CA
Geographic Context:
- The California office is located in the heart of Silicon Valley, providing ample opportunities for networking and professional growth
- The area offers a diverse range of cultural attractions, recreational activities, and dining options
- The cost of living in the area is relatively high compared to other regions in the United States
Work Schedule: Full-time, with flexibility for remote work and a hybrid work arrangement
ASSUMPTION: The work environment at Extreme Networks is fast-paced, collaborative, and focused on driving innovation in the networking industry.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-depth interview with the VP of Product Marketing and other team members
- Final interview with the SVP of Marketing
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Understanding of enterprise networking and cloud-managed services
- Ability to work collaboratively with cross-functional teams
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your experience with go-to-market strategies, product launches, and sales enablement
- Demonstrate your understanding of Extreme Networks' products and services, as well as the competitive landscape
ATS Keywords: Product Marketing, Go-to-Market, Positioning, Messaging, Sales Enablement, Cloud-Managed Services, Enterprise Networking, AI-Driven Operations
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their qualifications and fit for the position.
🛠️ Tools & Technologies
- Marketo
- Salesforce
- Google Workspace
- Asana
- ProductPlan
ASSUMPTION: Extreme Networks uses a variety of tools and technologies to support its marketing efforts and drive product success.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer Obsessed
- One Team, One Dream
- Integrity
- Accountability
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on driving results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you passionate about driving innovation in the technology industry?
- Do you have a strong customer focus and a commitment to delivering exceptional experiences?
ASSUMPTION: Extreme Networks values a strong cultural fit, with a focus on innovation, collaboration, and customer obsession.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment may require adaptability and flexibility
- Competitive landscape in the networking industry may present challenges in driving market share and differentiation
- Remote work may require strong self-motivation and time management skills
- Collaborating with cross-functional teams may require strong communication and project management skills
ASSUMPTION: While this role presents numerous opportunities for growth and success, it also comes with its own set of challenges that candidates should be prepared to address.
📈 Similar Roles Comparison
- This role is similar to other senior product marketing roles in the technology industry, but with a focus on enterprise networking and cloud-managed services
- Extreme Networks' size and focus on innovation provide unique opportunities for growth and impact compared to larger or smaller organizations
- Career progression in this role may lead to leadership positions within the product marketing organization or other areas of the business
ASSUMPTION: This role offers a unique combination of industry focus, company size, and growth opportunities that set it apart from similar roles in the market.
📝 Sample Projects
- Developing a go-to-market strategy for a new enterprise Wi-Fi solution
- Creating a sales enablement toolkit to support the launch of a new network management platform
- Conducting competitive research and analysis to inform product positioning and messaging
ASSUMPTION: These sample projects provide a sense of the types of initiatives this role may be involved in, but the specific projects will vary based on the company's product portfolio and market needs.
❓ Key Questions to Ask During Interview
- What are the top priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with other teams, such as product management and sales?
- What are the most significant challenges facing the product marketing team, and how can this role help address them?
- How does Extreme Networks support the professional development and growth of its employees?
- What is the company's approach to work-life balance and remote work?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company and team dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for the interview by researching Extreme Networks' products, services, and competitive landscape
- Follow up with the hiring manager after the interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
