M

Senior Product Marketing Manager, Identity

Microsoft
Full-time
On-site
Remote
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Product Marketing Manager, Identity

πŸ”Ή Company: Microsoft

πŸ”Ή Location: Multiple Locations, United States

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Security, Compliance, and Identity

πŸ”Ή Date Posted: April 21, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Shaping the future of identity and secure access at Microsoft
  • Driving marketing initiatives and crafting go-to-market plans
  • Partnering with product management and engineering to lead innovation
  • Securing AI agent identities and serving as a subject matter expert

ASSUMPTION: This role requires a strong background in product marketing and experience in identity management. A growth mindset and ability to collaborate effectively are crucial.

πŸ“‹ Key Responsibilities

βœ… Shape the future of identity and secure access at Microsoft

βœ… Drive marketing initiatives and craft go-to-market plans for Microsoft Entra products

βœ… Partner with product management and engineering to lead innovation in securing AI agent identities

βœ… Serve as a subject matter expert and spokesperson with external and internal audiences

βœ… Collaborate cross-functionally on the identity for AI roadmap and drive positioning and messaging of new features

ASSUMPTION: This role involves working with various teams and stakeholders, requiring strong communication and teamwork skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of experience in product marketing, with a focus on identity management

Required Skills:

  • Proven track record in product marketing
  • Experience in identity management
  • Cross-functional collaboration
  • Go-to-market strategy development
  • Positioning and messaging
  • Innovation and problem-solving
  • Stakeholder engagement
  • Subject matter expertise
  • Communication and presentation skills
  • Teamwork and leadership

Preferred Skills:

  • Experience with AI and machine learning
  • Familiarity with Microsoft products and services

ASSUMPTION: A master's degree in a related field or equivalent experience may be considered in lieu of a bachelor's degree.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $180,000 per year (based on industry standards for similar roles at Microsoft)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) matching
  • Generous time off and paid holidays
  • Employee stock purchase plan
  • Tuition assistance and professional development opportunities

Working Hours: Full-time, typically 40 hours per week, with flexibility for remote work

ASSUMPTION: Salary range is an estimate based on industry standards and may vary depending on experience and location.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Microsoft operates in the technology industry, with a focus on software, hardware, and services

Company Size: Microsoft is a large enterprise with over 430,000 employees worldwide

Founded: Microsoft was founded in 1975 by Bill Gates and Paul Allen

Company Description:

  • Microsoft is a global leader in software, hardware, and services
  • Focuses on productivity, platform, and experiences and devices
  • Committed to empowering every person and every organization on the planet to achieve more

Company Specialties:

  • Operating systems (Windows)
  • Productivity and business processes (Office, Dynamics 365)
  • Intelligent cloud (Azure)
  • AI and mixed reality

Company Website: https://www.microsoft.com

ASSUMPTION: Microsoft's size and global presence offer numerous opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the senior level, requiring significant experience and expertise in product marketing and identity management

Reporting Structure: The Senior Product Marketing Manager, Identity will report directly to the General Manager of Identity Marketing

Work Arrangement: This role is remote-friendly, with the option to work from multiple locations

Growth Opportunities:

  • Potential to advance to a director or management role
  • Chance to work on cutting-edge technology and innovative products
  • Opportunity to gain experience in a large, global organization

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn and develop new skills.

🌍 Location & Work Environment

Office Type: Multiple offices across the United States

Office Location(s): Redmond, WA; Bellevue, WA; and other locations

Geographic Context:

  • Microsoft's headquarters are located in Redmond, WA, with a significant presence in the Seattle metropolitan area
  • The company has offices in major cities across the United States and around the world
  • Microsoft offers flexible work arrangements, including remote work options

Work Schedule: Full-time, with flexibility for remote work and potential for occasional travel

ASSUMPTION: The remote-friendly nature of this role allows for greater flexibility and work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with a recruiter
  • Behavioral and technical interviews with hiring managers and team members
  • Final interview with the hiring manager or director
  • Background check and offer extension

Key Assessment Areas:

  • Product marketing experience and expertise
  • Understanding of identity management and security
  • Cross-functional collaboration and stakeholder engagement
  • Problem-solving and innovation
  • Communication and presentation skills

Application Tips:

  • Highlight relevant product marketing experience and achievements
  • Demonstrate understanding of identity management and security
  • Tailor your resume and cover letter to emphasize transferable skills and experiences
  • Prepare for behavioral and technical interview questions

ATS Keywords: Product marketing, identity management, cross-functional collaboration, go-to-market strategy, positioning, messaging, innovation, stakeholder engagement, subject matter expertise, communication, teamwork, growth mindset, inclusion

ASSUMPTION: Microsoft's application process is competitive, and applicants should tailor their materials and prepare thoroughly for interviews.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Microsoft Dynamics 365
  • Microsoft Azure
  • Project management tools (e.g., Asana, Trello, Jira)
  • Marketing automation tools (e.g., Marketo, Pardot)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the team and project.

πŸ‘” Cultural Fit Considerations

Company Values:

  • One Microsoft
  • Customer Obsessed
  • One Microsoft
  • Growth Mindset
  • Innovation
  • Trustworthy
  • Customer Obsessed
  • One Microsoft

Work Style:

  • Collaborative and team-oriented
  • Results-driven and accountable
  • Adaptable and resilient
  • Customer-focused and empathetic
  • Inclusive and respectful

Self-Assessment Questions:

  • Do I have a proven track record in product marketing and identity management?
  • Am I comfortable working in a large, global organization and collaborating with diverse teams?
  • Do I possess a growth mindset and a commitment to continuous learning?
  • Am I able to adapt to change and thrive in a dynamic work environment?

ASSUMPTION: Microsoft values diversity, inclusion, and collaboration, and seeks candidates who align with these principles.

⚠️ Potential Challenges

  • Working in a large, complex organization with multiple stakeholders
  • Managing competing priorities and tight deadlines
  • Adapting to a rapidly evolving technology landscape
  • Balancing remote work and collaboration with team members in different time zones

ASSUMPTION: These challenges can be overcome with strong communication, time management, and adaptability skills.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other senior product marketing positions, but with a focus on identity and security
  • Microsoft offers competitive salaries and benefits compared to other technology companies
  • Career paths may include advancement to director or management roles, or transition to other product marketing or management positions

ASSUMPTION: Applicants should research similar roles and companies to better understand the market and competition.

πŸ“ Sample Projects

  • Developing a go-to-market strategy for a new identity management product
  • Creating positioning and messaging frameworks for existing and new identity capabilities
  • Collaborating with product management and engineering to define and launch new features
  • Conducting market research and analysis to inform product development and marketing strategies

ASSUMPTION: These sample projects are illustrative and may vary depending on the specific needs and priorities of the team and organization.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the broader identity and security strategy at Microsoft?
  • What are the most significant challenges facing the identity team, and how can this role address them?
  • How does Microsoft support the professional development and growth of its employees?
  • What is the work-life balance like for this role, and how does Microsoft support remote work?

ASSUMPTION: Asking thoughtful, informed questions demonstrates interest in the role and engagement with the interview process.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant product marketing experience and skills
  • Prepare for behavioral and technical interview questions by researching Microsoft's products, services, and company culture
  • Follow up with the recruiter or hiring manager after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.