🔹 Job Title: Senior Product Marketing Manager, Retail
🔹 Company: Lightspeed Commerce
🔹 Location: Montreal, Quebec, Canada & Toronto, Ontario, Canada
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 14, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work cross-functionally to drive product success.
✅ Become an expert in the retail industry and understand the technology landscape that helps retailers be successful
✅ Own the market research roadmap and glean nuanced market insights to inform product and marketing roadmaps and hone messaging
✅ Maintain a deep understanding of customers and validate user personas to translate insights into strategies that support organizational OKRs
✅ Develop the go-to-market strategy for Lightspeed Retail in North America and drive the planning and execution of GTM programs, with ownership of the results of these initiatives
✅ Be the go-to person for messaging around products and value proposition
✅ Collaborate with product teams to launch new products and features, and surface insights from customers and sales teams to inform future product development
✅ Enable sales and partner teams with materials to sell and deliver new offerings
✅ Develop collaborative relationships with various cross-functional teams, including Marketing, Product Managers and leadership, Sales leadership, Customer Support, and production teams of creatives and automation specialists
✅ Develop a roadmap of marketing initiatives that spans the customer lifecycle, from initial launch through product adoption, onboarding, and retention
✅ Work closely with Content, Design, Marketing Automation, and Product teams to develop creative and compelling content that resonates with customers
ASSUMPTION: This role requires a high degree of collaboration, project management, and the ability to influence multiple stakeholders to meet project objectives and deadlines.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years of experience in product marketing, growth, or lifecycle marketing, or similar go-to-market experience
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in consumer apps, early-stage startups, or small business audiences may find this role particularly appealing.
Salary Range: $120,000 - $160,000 USD per year (based on industry standards for a Senior Product Marketing Manager in North America)
Benefits:
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: Salary range is estimated based on industry standards for similar roles in North America. Actual salary may vary based on experience and qualifications.
Industry: Lightspeed Commerce operates in the Software Development industry, focusing on providing a one-stop commerce platform for merchants to simplify, scale, and provide exceptional customer experiences.
Company Size: Lightspeed has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Lightspeed was founded in 2005 in Montreal, Canada, and has since expanded globally, with teams across North America, Europe, and Asia Pacific.
Company Description:
Company Specialties:
Company Website: https://www.lightspeedhq.com/
ASSUMPTION: Lightspeed Commerce specializes in providing comprehensive commerce solutions for merchants, with a focus on the retail and hospitality industries.
Career Level: This role is at the senior level, requiring significant experience and expertise in product marketing.
Reporting Structure: The Senior Product Marketing Manager, Retail will report directly to the Global PMM Lead for Retail.
Work Arrangement: This role offers a flexible work arrangement, with the option to work remotely.
Growth Opportunities:
ASSUMPTION: This role offers a unique opportunity to work at the intersection of product, marketing, and customer success, with ample room for growth and development.
Office Type: Lightspeed has multiple office locations across North America, with the option to work remotely.
Office Location(s): Montreal, Quebec, Canada & Toronto, Ontario, Canada
Geographic Context:
Work Schedule: Full-time (40 hours per week) with flexible scheduling and the option to work remotely
ASSUMPTION: Candidates should consider their personal preferences and work-life balance when deciding between Montreal and Toronto.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Product Marketing, Retail, Go-to-Market Strategy, Market Research, Customer Insights, Stakeholder Management, Cross-Functional Teamwork, Cloud-Based POS, eCommerce, Multichannel Sales
ASSUMPTION: Applicants should focus on demonstrating their strategic thinking, market research skills, and ability to work collaboratively with cross-functional teams.
ASSUMPTION: Candidates should have experience with relevant marketing, project management, and data analysis tools.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates should assess their cultural fit with Lightspeed's values and work style, and be prepared to demonstrate their alignment with these factors during the interview process.
ASSUMPTION: Candidates should be prepared to navigate a dynamic and fast-paced work environment, with a focus on collaboration and results-driven outcomes.
ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and industry interests.
ASSUMPTION: Candidates should be prepared to provide specific examples of their marketing projects and the outcomes they achieved.
ASSUMPTION: Candidates should ask thoughtful and insightful questions to demonstrate their interest in the role and the company.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.