Senior SEO Specialist

📌 Core Information

🔹 Job Title: Senior SEO Specialist

🔹 Company: Wallex

🔹 Location: Tehran, Tehrān, Iran

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: May 11, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing comprehensive SEO strategies to boost search engine rankings
• Staying updated with the latest SEO trends and industry best practices
• Collaborating with cross-functional teams to integrate SEO into broader marketing strategies
• Analyzing and reporting on SEO performance to drive data-informed decisions

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with various teams.

📋 Key Responsibilities

✅ Implementing and managing comprehensive SEO strategies to achieve business goals

✅ Conducting keyword research and on-page optimization to improve search engine rankings

✅ Monitoring and analyzing SEO performance using tools like GSC, GA4, SEMrush, and Ahrefs

✅ Collaborating with content and development teams to ensure SEO best practices are implemented

✅ Staying updated with SEO trends, algorithm changes, and industry best practices

✅ Providing regular reports and insights to stakeholders and making data-driven recommendations

ASSUMPTION: This role requires a proactive approach, strong attention to detail, and the ability to work independently or as part of a team.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven experience of 3+ years in a senior SEO role

Required Skills:

• Expertise in SEO strategies, site optimization, and SEO tools
• Strong analytical and data interpretation skills
• Excellent communication and collaboration skills
• Proven ability to work independently and manage projects

Preferred Skills:

• Fluency in English and local language(s)
• Experience with international SEO
• Knowledge of HTML, CSS, and JavaScript

ASSUMPTION: This role requires a results-driven individual with a growth mindset, who is adaptable and open to learning new techniques and technologies.

💰 Compensation & Benefits

Salary Range: Based on industry standards for senior SEO specialists in Tehran, the estimated salary range is IRR 150,000,000 - IRR 250,000,000 per year. This range takes into account the candidate's experience, skills, and the company's size and industry.

Benefits:

• Training & Development
• Private Health Insurance
• Breakfast and Lunch
• Flexible Working Hours

Working Hours: Full-time (40 hours/week), with flexible working hours

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and the company's final decision.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services. Wallex operates in the competitive and dynamic fintech sector, focusing on international payments, cash management, and foreign exchange services.

Company Size: 51-200 employees. As a mid-sized company, Wallex offers a more agile work environment with opportunities for growth and impact.

Founded: Wallex was founded in Singapore and has since expanded its presence to multiple countries, including Iran.

Company Description:

• Wallex specializes in overseas payment and cash management solutions for businesses
• The company offers cross-border payments, currency conversions, and multi-currency account services
• Wallex aims to simplify international payments and help businesses manage their currency needs effectively

Company Specialties:

• International Payments
• Cash Management
• Conversions
• Foreign Exchange
• Cross-border Payments

Company Website: wallex.asia

ASSUMPTION: Wallex's focus on innovation and technology makes it an attractive employer for tech-savvy professionals seeking to grow in the fintech industry.

📊 Role Analysis

Career Level: Senior. This role is suitable for experienced SEO professionals looking to take on more responsibility and drive SEO strategies within a growing company.

Reporting Structure: The Senior SEO Specialist will report directly to the Marketing Manager and collaborate with cross-functional teams, including content, development, and sales teams.

Work Arrangement: On-site. This role requires a presence in the Tehran office to facilitate collaboration and communication with local teams.

Growth Opportunities:

• Potential to lead and mentor junior SEO team members as the company grows
• Opportunities to expand skills and knowledge in the dynamic fintech industry
• Possibility to take on additional responsibilities and advance to a management role

ASSUMPTION: This role offers ample opportunities for professional growth and development within the company's expanding marketing team.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace in Tehran, Iran

Office Location(s): Tehran, Iran

Geographic Context:

• Tehran is the capital and most populous city of Iran, offering a mix of traditional and modern culture
• The city is known for its historical sites, museums, and vibrant food scene
• Tehran's central location in the Middle East makes it an ideal hub for regional business operations

Work Schedule: Full-time, with flexible working hours to accommodate team collaboration and project deadlines

ASSUMPTION: Tehran offers a unique blend of cultural experiences and professional opportunities, making it an attractive location for international and local talent.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Technical SEO assessment
• Final interview with the Marketing Manager and relevant team members

Key Assessment Areas:

• SEO knowledge and experience
• Analytical and problem-solving skills
• Communication and collaboration skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your SEO experience and relevant skills
• Include specific examples of SEO campaigns you've managed and their outcomes
• Demonstrate your understanding of Wallex's business and the role's requirements in your application

ATS Keywords: SEO strategies, site optimization, SEO tools, data analysis, reporting, SEO trends, analytical skills, communication skills, collaboration skills, problem-solving skills, attention to detail, creative thinking, adaptability, learning, results-driven

ASSUMPTION: Wallex's application process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's mission and values.

🛠️ Tools & Technologies

• SEO tools: Google Search Console (GSC), Google Analytics 4 (GA4), SEMrush, Ahrefs
• Project management tools: Asana, Trello, or similar
• Content management systems: WordPress, Drupal, or similar
• Marketing automation tools: HubSpot, Marketo, or similar

ASSUMPTION: Familiarity with these tools is expected, and candidates should be comfortable learning and adapting to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Results-driven

Work Style:

• Agile and adaptable
• Data-driven and analytical
• Collaborative and team-oriented
• Results-focused and proactive

Self-Assessment Questions:

• How do you stay updated with the latest SEO trends and algorithm changes?
• Can you provide an example of a time when you had to collaborate with cross-functional teams to achieve a common goal?
• How do you approach learning new SEO tools or techniques?

ASSUMPTION: Wallex values candidates who align with their company values and can demonstrate a strong work ethic, adaptability, and a customer-centric mindset.

⚠️ Potential Challenges

• Managing SEO campaigns in multiple languages and regions
• Keeping up with the fast-paced and ever-changing SEO landscape
• Collaborating effectively with cross-functional teams in a dynamic work environment
• Adapting to the unique cultural and business context of the Middle East

ASSUMPTION: These challenges can be overcome by a proactive, adaptable, and results-driven SEO specialist with strong communication and collaboration skills.

📈 Similar Roles Comparison

• Unlike traditional SEO roles, this position requires a strong understanding of the financial services industry and its unique SEO challenges
• In the competitive fintech sector, SEO plays a crucial role in driving organic traffic and customer acquisition
• This role offers the opportunity to grow within a dynamic and expanding marketing team, with potential career paths in SEO management or marketing leadership

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and industry interests.

📝 Sample Projects

• Developing and implementing an international SEO strategy for Wallex's multi-language websites
• Conducting a comprehensive SEO audit of Wallex's competitors and identifying opportunities for improvement
• Creating and optimizing content for Wallex's blog and knowledge base, targeting relevant keywords and topics

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives a Senior SEO Specialist might undertake at Wallex.

❓ Key Questions to Ask During Interview

• How does Wallex approach international SEO, and what are the specific challenges faced in the Middle East market?
• Can you describe the team structure and how the SEO role fits within the broader marketing organization?
• What are the most significant SEO priorities for Wallex in the next 6-12 months, and how does this role contribute to achieving those goals?
• How does Wallex support the professional development and growth of its SEO team members?
• What is the company's approach to work-life balance, and how does it support employees' well-being?

ASSUMPTION: These questions help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about their application.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your SEO experience and relevant skills
• Prepare for the technical SEO assessment by refreshing your knowledge of SEO tools and best practices
• Research Wallex's business and industry to demonstrate your understanding and enthusiasm in your application
• Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.