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Senior Site Content Development Manager, Zappos

Amazon
Full-time
On-site
New York, New York, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Site Content Development Manager

πŸ”Ή Company: Zappos (Amazon)

πŸ”Ή Location: Madison, WI & New York, NY

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Retail & E-commerce

πŸ”Ή Date Posted: July 30, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Strategic content vision and execution for Zappos' digital shopping experience
  • Leadership and management of a multi-functional team responsible for content delivery
  • Collaboration with cross-functional teams to maintain consistent messaging and optimize user experience
  • Data-driven decision making and continuous improvement of content quality and performance

ASSUMPTION: This role requires a high degree of autonomy and the ability to navigate complex ambiguity. Strong leadership and strategic thinking skills are essential for success.

πŸ“‹ Key Responsibilities

βœ… Builds and leads a team of content developers and potentially other managers, providing clear direction, coaching, and career development opportunities

βœ… Establishes team structures aligned with customer needs and business goals, ensuring operational excellence

βœ… Sets and communicates performance expectations, providing regular feedback to ensure high-quality content delivery

βœ… Manages cross-functional relationships with Creative, Site Merchandising, UX, and Tech teams

βœ… Develops and implements content strategies aligned with long-term business goals and customer experience objectives

βœ… Hires, onboards, and develops talent, ensuring rapid skill development and growth opportunities

βœ… Creates an inclusive team culture that encourages innovation and collaboration

βœ… Manages team workload and priorities to consistently meet deadlines and deliverables

βœ… Monitors team performance metrics and implements process improvements to optimize efficiency

βœ… Presents team progress and strategic recommendations to senior leadership

βœ… Participates in and may lead talent reviews and calibration activities

βœ… Defines metrics to measure team progress, customer experience, and operational excellence

ASSUMPTION: This role involves a high level of responsibility and requires strong organizational skills to manage multiple priorities and projects.

🎯 Required Qualifications

Education: Bachelor's degree

Experience: 5+ years in content development or related field with demonstrated leadership experience

Required Skills:

  • Proven leadership and management skills
  • Strong understanding of digital content strategy and e-commerce best practices
  • Ability to manage multiple priorities in a fast-paced, ambiguous environment
  • Experience in mentoring and developing team members, including potential management of other managers
  • Ability to balance team development with strategic business objectives

Preferred Skills:

  • Experience working in an online fashion setting
  • Exceptional communication and interpersonal skills, with the ability to influence across teams and functions
  • Experience in tackling complex problems and making data-driven decisions
  • Excellent attention to details

ASSUMPTION: While a degree is required, relevant experience and skills are more important for success in this role.

πŸ’° Compensation & Benefits

Salary Range: $102,200 - $178,100 per year (based on location)

Benefits:

  • Medical, financial, and other benefits

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is based on Amazon's compensation structure for this role and location. Actual compensation may vary based on factors such as job-related knowledge, skills, and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail & E-commerce

Company Size: 10,001+ employees (Amazon)

Founded: 1994 (Amazon)

Company Description:

  • Amazon is a global leader in e-commerce, cloud computing, digital streaming, and AI technology
  • Zappos is a popular online shoe and clothing retailer owned by Amazon
  • Amazon is known for its customer-centric approach, operational excellence, and commitment to innovation

Company Specialties:

  • E-commerce
  • Retail
  • Operations
  • Internet

Company Website: Amazon.com

ASSUMPTION: Working at Amazon offers opportunities for professional growth and exposure to diverse teams and projects.

πŸ“Š Role Analysis

Career Level: Senior Manager

Reporting Structure: This role reports directly to the Director of Content Strategy

Work Arrangement: On-site, full-time

Growth Opportunities:

  • Potential advancement to Director or Vice President of Content
  • Expansion of team leadership and management responsibilities
  • Cross-functional project collaboration and skill development

ASSUMPTION: This role offers significant growth potential for the right candidate.

🌍 Location & Work Environment

Office Type: Corporate office

Office Location(s): Madison, WI & New York, NY

Geographic Context:

  • Madison, WI: A mid-sized city with a vibrant tech industry and a high quality of life
  • New York, NY: A major global city with diverse cultural and professional opportunities

Work Schedule: Standard business hours with flexibility for remote work

ASSUMPTION: Both locations offer unique benefits and challenges, and the ideal candidate will be comfortable working in a dynamic, fast-paced environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with HR
  • On-site or virtual interview with hiring manager and team members
  • Final interview with senior leadership

Key Assessment Areas:

  • Leadership and management skills
  • Strategic thinking and problem-solving abilities
  • Communication and interpersonal skills
  • Cultural fit and alignment with Amazon's leadership principles

Application Tips:

  • Tailor your resume to highlight relevant leadership, management, and content strategy experience
  • Prepare examples of your strategic content vision and execution
  • Research Amazon's leadership principles and be prepared to discuss how you embody them

ATS Keywords: Content Strategy, Leadership, Management, E-commerce, Digital Content, Team Development, Cross-functional Collaboration, Data-Driven Decision Making

ASSUMPTION: The interview process for this role is comprehensive and designed to assess the candidate's fit for the position and company culture.

πŸ› οΈ Tools & Technologies

  • Content management systems (CMS)
  • Analytics and reporting tools
  • Project management software
  • Collaboration and communication platforms

ASSUMPTION: Familiarity with relevant tools and technologies is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer obsession
  • Passion for invention
  • Commitment to operational excellence
  • Long-term thinking

Work Style:

  • Fast-paced and dynamic
  • Data-driven and analytical
  • Collaborative and team-oriented
  • Adaptable and resilient

Self-Assessment Questions:

  • How do you embody Amazon's leadership principles in your daily work?
  • How do you approach making data-driven decisions in a fast-paced environment?
  • How do you foster a culture of creativity and innovation within your team?

ASSUMPTION: Candidates should be prepared to demonstrate their alignment with Amazon's values and work style.

⚠️ Potential Challenges

  • Managing a team in a fast-paced, ambiguous environment
  • Balancing team development with strategic business objectives
  • Navigating complex cross-functional relationships
  • Adapting to changes in priorities and workload

ASSUMPTION: These challenges require strong leadership, communication, and adaptability skills.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on content strategy and leadership within the e-commerce industry
  • Similar roles may be found in other retail or e-commerce companies, but Amazon's scale and resources offer unique opportunities
  • Career progression may include roles such as Director or Vice President of Content, with potential expansion into other areas of the business

ASSUMPTION: This role offers a unique blend of strategic and leadership responsibilities within the e-commerce industry.

πŸ“ Sample Projects

  • Developing and implementing a content strategy that drives e-commerce performance and improves customer experience
  • Leading a team to create and execute high-quality content for a major promotional event or product launch
  • Collaborating with cross-functional teams to optimize content presentation and delivery across web and mobile platforms

ASSUMPTION: These projects demonstrate the candidate's ability to lead teams and drive results in a complex, fast-paced environment.

❓ Key Questions to Ask During Interview

  • How does this role fit into the broader content strategy and organizational goals for Zappos?
  • What are the key priorities for the team in the first 90 days, and how can I contribute to their success?
  • How does Amazon support the growth and development of its employees, particularly in leadership roles?
  • What are the most significant challenges facing the content team, and how can I help address them?
  • How does the company measure and optimize the performance of its content strategies?

ASSUMPTION: These questions demonstrate the candidate's interest in understanding the role's context and their commitment to driving success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant leadership, management, and content strategy experience
  • Prepare a cover letter that demonstrates your understanding of the role and your fit for the company culture
  • Prepare examples of your strategic content vision and execution
  • Follow up with the hiring manager one week after your final interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.