Senior Social Media & Content Manager:in (w/m/d)

📌 Core Information

🔹 Job Title: Senior Social Media & Content Manager:in (w/m/d)

🔹 Company: Moyn Media GmbH

🔹 Location: Cologne, North Rhine-Westphalia, Germany

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: 2025-01-28

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Driving strategic development of social media campaigns and client appearances
• Developing and implementing audience-appropriate channel concepts and campaigns
• Collaborating with and managing influencers, service providers, and clients
• Optimizing performance and content with the team in regular redations meetings

ASSUMPTION: This role requires a high level of creativity, strategic thinking, and strong communication skills to effectively manage social media channels and campaigns for various clients.

📋 Key Responsibilities

✅ Develop and implement zielgruppengerechte channel concepts and campaigns

✅ Collaborate with influencers, service providers, and clients to ensure successful campaign execution

✅ Optimize performance and content in regular redations meetings with the team

✅ Share knowledge and experiences with colleagues and take responsibility for social media-related questions

✅ Stay up-to-date with current trends, platform features, and best practices in social media marketing

ASSUMPTION: The role may require occasional weekend or evening work to ensure timely delivery of campaigns and content.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience in marketing, communications, or a related field

Experience: At least 3 years of experience in social media marketing, with a focus on managing and developing social media channels

Required Skills:

• Proven expertise in social media marketing and campaign management
• Strong creative and strategic thinking skills
• Excellent communication and collaboration skills
• Fluency in German and English
• Ability to work independently and in a team environment
• Strong problem-solving skills and a solution-oriented mindset

Preferred Skills:

• Experience with specific social media platforms (e.g., YouTube, Instagram, TikTok, Facebook)
• Knowledge of influencer research and relationship management
• Experience in branded entertainment, branded channels, or digital content strategies

ASSUMPTION: Candidates with experience in advertising agencies or in-house marketing teams may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and qualifications)

Benefits:

• Growth opportunities within the company
• Learning opportunities and professional development
• Team environment with a focus on collaboration and support
• Independence and self-management in daily tasks
• Fun and enjoyable work environment

Working Hours: Full-time (40 hours per week), with flexibility for occasional overtime as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Germany. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Moyn Media operates in the advertising services industry, focusing on video production, social media, influencer marketing, and branded entertainment.

Company Size: Moyn Media is a small company with 11-50 employees, offering a close-knit and collaborative work environment.

Founded: Moyn Media was founded in 2020, making it a young and dynamic company with a strong focus on growth and innovation.

Company Description:

• Moyn Media is a young agency and production company specializing in authentic, innovative, and high-reach video productions and brand messaging
• The company offers consulting and support for brands, institutions, and broadcasters in the creation and implementation of social media campaigns, new formats, and branded channels
• Moyn Media prides itself on its open and lean agency structure, creative network, and interdisciplinary teams, working on an equal footing with its partners

Company Specialties:

• Videoproduction
• Social Media
• Influencer Marketing
• Branded Entertainment
• Branded Channels
• Digital Content Strategies
• Consulting & Workshops
• Format Development
• Business Development
• Image Films
• Digital Marketing
• Influencer Research
• YouTube, Instagram, TikTok, and Facebook

Company Website: www.moyn-media.com

ASSUMPTION: Moyn Media's focus on authenticity, innovation, and collaboration makes it an attractive choice for candidates seeking a creative and dynamic work environment.

📊 Role Analysis

Career Level: This role is suitable for experienced professionals seeking a senior-level position in social media and content management.

Reporting Structure: The Senior Social Media & Content Manager:in will likely report directly to the company's leadership team and work closely with various departments, including production, marketing, and client services.

Work Arrangement: This role is on-site, requiring candidates to work from Moyn Media's office in Cologne, Germany.

Growth Opportunities:

• As a small and growing company, Moyn Media offers opportunities for professional development and career advancement
• Candidates may have the chance to take on additional responsibilities and grow with the company
• The dynamic nature of the industry and the company's focus on innovation present numerous opportunities for learning and skill development

ASSUMPTION: Candidates with a strong desire to learn, grow, and take on new challenges will thrive in this role and at Moyn Media.

🌍 Location & Work Environment

Office Type: Moyn Media's office is located in the heart of Cologne, offering a vibrant and creative work environment.

Office Location(s): Zülpicher Platz 9, Köln, NRW 50674, DE

Geographic Context:

• Cologne is the fourth-largest city in Germany and a major cultural and economic hub
• The city is known for its vibrant arts and culture scene, including numerous museums, galleries, and festivals
• Cologne is also home to several major corporations and is an important center for the advertising and media industries

Work Schedule: The work schedule is primarily Monday to Friday, with flexibility for occasional overtime as needed

ASSUMPTION: Candidates who enjoy working in a dynamic, creative, and collaborative environment will find Moyn Media's office and work culture appealing.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the hiring manager and/or team members
• Final interview with the company's leadership team

Key Assessment Areas:

• Candidates' understanding of social media marketing strategies and trends
• Creativity and strategic thinking skills
• Communication and collaboration skills
• Problem-solving abilities and solution-oriented mindset
• Fluency in German and English

Application Tips:

• Highlight relevant experience and achievements in social media marketing and campaign management
• Tailor your resume and cover letter to emphasize your fit with Moyn Media's company culture and values
• Prepare examples of successful social media campaigns you've managed, including metrics and results

ATS Keywords: Social Media Marketing, Campaign Management, Channel Concepts, Influencer Management, Client Relations, Performance Optimization, Brand Development, Problem Solving, Bilingual Communication

ASSUMPTION: Moyn Media's hiring process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best possible match for the company's needs and goals.

🛠️ Tools & Technologies

• Social media platforms (e.g., YouTube, Instagram, TikTok, Facebook)
• Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
• Analytics and reporting tools (e.g., Google Analytics, Facebook Insights, Instagram Insights)
• Project management tools (e.g., Asana, Trello, Monday.com)

ASSUMPTION: Candidates should be comfortable using social media platforms and management tools, as well as other relevant software and technologies for project management and analytics.

👔 Cultural Fit Considerations

Company Values:

• Transparency and open communication
• Collaboration and teamwork
• Creativity and innovation
• Client focus and excellence

Work Style:

• Independent and self-managed
• Creative and strategic thinking
• Strong communication and collaboration skills
• Solution-oriented and proactive

Self-Assessment Questions:

• Do you thrive in a dynamic and collaborative work environment?
• Are you comfortable working independently and taking initiative?
• Do you have strong communication skills and the ability to build and maintain relationships with clients and colleagues?
• Are you passionate about social media and staying up-to-date with industry trends and best practices?

ASSUMPTION: Candidates who align with Moyn Media's company values and work style will be well-suited to the company's culture and work environment.

⚠️ Potential Challenges

• The fast-paced and dynamic nature of the social media industry may require candidates to adapt quickly to changes and new trends
• Occasional weekend or evening work may be required to ensure timely delivery of campaigns and content
• The role may involve managing multiple projects and clients simultaneously, requiring strong organizational skills and time management
• Candidates may face competition from other experienced social media professionals seeking similar roles

ASSUMPTION: Candidates should be prepared to face these potential challenges and have strategies in place to overcome them.

📈 Similar Roles Comparison

• Compared to other senior social media roles, this position may offer more responsibility and autonomy, as well as opportunities for growth and development within a small and growing company
• Moyn Media's focus on authenticity, innovation, and collaboration sets it apart from larger, more traditional advertising agencies
• Candidates may find that the company's emphasis on creativity and strategic thinking offers a unique and appealing work environment

ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in the industry.

📝 Sample Projects

• Developing and implementing a social media campaign for a new product launch, including channel-specific content and engagement strategies
• Managing influencer relationships and collaborations for a brand, including outreach, negotiation, and campaign execution
• Creating and optimizing a content calendar for a client's social media channels, ensuring consistent and on-brand messaging

ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and provide examples of their successes and challenges.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the company's social media efforts, and how can this role address them?
• How does Moyn Media support the professional development and growth of its employees?
• What is the company's approach to work-life balance, and how does it support employees' personal and professional goals?
• How does Moyn Media collaborate with clients to ensure their social media campaigns meet their objectives and exceed expectations?
• What is the company's long-term vision for its social media and content efforts, and how does this role contribute to that vision?

ASSUMPTION: Candidates should use the interview process to assess their fit with the company's culture and goals, as well as to learn more about the role and its responsibilities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of successful social media campaigns you've managed, including metrics and results
• Follow up with the company one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.