📌 Core Information
🔹 Job Title: Senior Social Media Editor, ELLE
🔹 Company: Hearst
🔹 Location: New York, NY, United States
🔹 Job Type: Full time
🔹 Category: Media Production
🔹 Date Posted: 2025-07-01
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading and innovating across ELLE's digital platforms
- Growing one of the most iconic fashion and culture brands on social media
- Collaborating with editorial teams to drive social-first storytelling initiatives
- Partnering with branded content and marketing teams to execute paid campaigns
- Staying on top of emerging social trends, tools, and best practices
ASSUMPTION: This role requires a high level of creativity, strategic thinking, and strong editorial instincts to maintain and grow ELLE's social media presence.
📋 Key Responsibilities
✅ Create and publish daily content across Instagram, X, Facebook, TikTok, and other platforms
✅ Monitor platform performance and engage with audience feedback
✅ Collaborate with editorial teams to drive social-first storytelling initiatives
✅ Develop innovative strategies to grow ELLE’s social media presence
✅ Partner with branded content and marketing teams to execute paid campaigns
✅ Stay on top of emerging social trends, tools, and best practices
ASSUMPTION: This role requires a strong understanding of ELLE's voice and audience, as well as the ability to work in a fast-paced, deadline-driven environment.
🎯 Required Qualifications
Education: Bachelor’s degree in journalism or a relevant field
Experience: 6+ years of post-grad experience managing social platforms for a consumer editorial brand
Required Skills:
- Strong editorial instincts and excellent writing skills
- Deep understanding of ELLE’s voice and audience
- Passion for emerging social trends and creative experimentation
- Proficient with social tools including Dash Hudson, SocialFlow, True Anthem, Google Analytics, and CrowdTangle
- Comfortable working in a fast-paced, deadline-driven environment
Preferred Skills:
- Fluency in additional languages
- Experience with SEO best practices
ASSUMPTION: Candidates with experience in fashion, lifestyle, or culture publishing may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $74,000 - $89,000 per year. The actual base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs, and market demands.
Benefits:
- Medical Insurance
- Dental Insurance
- Vision Insurance
- 401(k) Plan
Working Hours: Full-time position with flexible availability for nights and weekends as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the factors mentioned.
📌 Applicant Insights
🔍 Company Context
Industry: Hearst is a global, diversified information, services, and media company with a mission to inform audiences and improve lives.
Company Size: 10,001+ employees. Working at Hearst offers the opportunity to collaborate with top-tier professionals across various industries.
Founded: Hearst was founded in 1887 and has since grown into one of the nation’s largest global, diversified information, services, and media companies.
Company Description:
- Hearst operates as a global, diversified information, services, and media company with a mission to inform audiences and improve lives.
- The company's portfolio includes Fitch Group, Hearst Health, Hearst Transportation, 35 television stations, 24 daily and 52 weekly newspapers, more than 200 magazine editions around the world, and ownership in cable television networks A&E, HISTORY, Lifetime, and ESPN.
- Hearst is committed to leading with purpose and innovating for more than a century, with a focus on improving patient outcomes, curbing emissions, and delivering important service and investigative journalism.
Company Specialties:
- Television
- Digital
- Magazines
- Entertainment
- Publishing
- Business Media
- Cable
- Radio
- Real Estate
- Syndication
- Marketing
Company Website: http://www.hearst.com
ASSUMPTION: Working at Hearst offers a dynamic and diverse environment, with opportunities to collaborate with professionals across various industries.
📊 Role Analysis
Career Level: Senior-level role with significant responsibility for growing ELLE's social media presence.
Reporting Structure: This role reports directly to the Director of Social Media and works closely with editorial, branded content, and marketing teams.
Work Arrangement: This is a hybrid role with flexible availability for nights and weekends as needed.
Growth Opportunities:
- Potential to grow within the social media team or explore other opportunities within Hearst's diverse portfolio.
- Chance to work with top-tier professionals and gain exposure to various aspects of the media industry.
- Opportunity to make a significant impact on ELLE's social media presence and reach.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn, innovate, and make a lasting impact on ELLE's social media presence.
🌍 Location & Work Environment
Office Type: Hearst's headquarters is located in New York City, with additional offices worldwide.
Office Location(s): 300 West 57th Street, New York, NY 10019, US
Geographic Context:
- New York City offers a vibrant and diverse cultural scene, with numerous fashion, entertainment, and media events.
- The city is home to many of Hearst's key partners and collaborators.
- New York City is a global hub for media, fashion, and culture, providing ample opportunities for networking and growth.
Work Schedule: Full-time position with flexible availability for nights and weekends as needed.
ASSUMPTION: Working in New York City offers unique opportunities for growth, networking, and exposure to the latest trends in fashion, culture, and media.
💼 Interview & Application Insights
Typical Process:
- Initial resume screening
- Phone or video call with the hiring manager
- In-person or virtual interview with the social media team
- Final interview with the Director of Social Media
Key Assessment Areas:
- Creativity and strategic thinking
- Understanding of ELLE's voice and audience
- Writing and communication skills
- Technical proficiency with social media tools
- Ability to work in a fast-paced environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Include a portfolio or samples of work that demonstrate your creativity, writing skills, and understanding of social media trends.
- Prepare for interview questions that assess your creativity, strategic thinking, and understanding of ELLE's voice and audience.
ATS Keywords: Social Media Management, Content Creation, Audience Engagement, Editorial Collaboration, Strategic Planning, Trend Analysis, Writing Skills, Social Tools Proficiency
ASSUMPTION: The application process for this role may involve multiple interviews and assessments to ensure the best fit for both the candidate and the company.
🛠️ Tools & Technologies
- Dash Hudson
- SocialFlow
- True Anthem
- Google Analytics
- CrowdTangle
ASSUMPTION: Proficiency in these tools is required for this role, as they are essential for monitoring platform performance, creating content, and engaging with audiences.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Innovation
- Collaboration
- Excellence
- Diversity
- Inclusion
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- Do you align with Hearst's company values, particularly innovation and collaboration?
- Are you comfortable working in a fast-paced, deadline-driven environment with flexible hours?
- Do you thrive in a creative and collaborative work environment, and are you eager to contribute to ELLE's social media presence?
ASSUMPTION: Candidates who align with Hearst's company values and work style are more likely to succeed in this role and contribute to the company's mission.
⚠️ Potential Challenges
- The fast-paced nature of the role may require working flexible hours, including nights and weekends.
- The role involves monitoring social media platforms, which may expose the candidate to negative comments or criticism.
- Candidates may face competition from other experienced social media professionals seeking similar roles.
- The role requires a deep understanding of ELLE's voice and audience, which may be challenging for candidates without relevant experience.
ASSUMPTION: Candidates should be aware of these potential challenges and be prepared to address them in their application and interview process.
📈 Similar Roles Comparison
- This role is similar to other Senior Social Media Editor positions but may offer more responsibility and growth opportunities due to ELLE's global reach and influence.
- Compared to other media companies, Hearst offers a diverse portfolio of brands and opportunities for collaboration and growth.
- Candidates with experience in fashion, lifestyle, or culture publishing may find this role more aligned with their career goals than similar roles in other industries.
ASSUMPTION: Candidates should research similar roles and companies to better understand the unique opportunities and challenges of this position.
📝 Sample Projects
- Developing and executing a social media campaign to promote ELLE's annual Women in Hollywood issue
- Creating and publishing daily content for ELLE's Instagram, X, Facebook, and TikTok platforms
- Monitoring and analyzing platform performance using tools such as Dash Hudson and Google Analytics
ASSUMPTION: These sample projects provide insight into the day-to-day responsibilities and strategic initiatives of this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the social media department?
- How does Hearst support the growth and development of its employees in this role?
- What are the key priorities for this role in the first 90 days?
- How does Hearst measure the success of its social media platforms, and how will my performance be evaluated?
- What opportunities are there for collaboration with other departments or brands within Hearst's portfolio?
ASSUMPTION: Asking these questions demonstrates the candidate's interest in the role and eagerness to contribute to ELLE's social media presence.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare a portfolio or samples of work that demonstrate your creativity, writing skills, and understanding of social media trends.
- Prepare for interview questions that assess your creativity, strategic thinking, and understanding of ELLE's voice and audience.
- Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
