Senior Social Media Manager (12 month FTC)

📌 Core Information

🔹 Job Title: Senior Social Media Manager (12 month FTC)

🔹 Company: Wise

🔹 Location: London, City of, United Kingdom

🔹 Job Type: On-site

🔹 Category: 📱 Social Media Marketing

🔹 Date Posted: Tue Apr 01 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Developing and executing organic social media strategies for key markets.
• Enhancing engagement and visibility on platforms such as Facebook, Instagram, and TikTok.
• Collaborating with content creators and social media team.
• Reporting on social media performance and growth.

ASSUMPTION: Given the role's focus on multiple markets, it likely involves some remote collaboration, despite the on-site requirement.

📋 Key Responsibilities

✅ Support the organic social team lead on strategy development and execution in key English-speaking markets.

✅ Grow visibility, engagement, and audiences for new platform pages for key markets.

✅ Produce highly localized relevant content for Facebook, Instagram, and TikTok.

✅ Liaise with other teams and channels where relevant on regional campaigns for social.

✅ Work with the organic social lead and team on monthly reporting to effectively communicate narrative on platform page performance progression.

ASSUMPTION: The role might involve managing a team or mentoring team members to ensure alignment with market needs.

🎯 Required Qualifications

Education: Not specified, but a degree in Marketing, Communication, or a related field is typically beneficial.

Experience: Proven experience in social media strategy creation and execution.

Required Skills:

• Extensive knowledge of major social media platforms.
• Content creation skills, including video editing.
• Strong copywriting capabilities.

Preferred Skills:

• Experience with content creation tools like Figma.
• Knowledge of video editing tools like Capcut or Premier Pro.

ASSUMPTION: Considering the role's senior level, leadership or management experience might be valued but not explicitly required.

💰 Compensation & Benefits

Salary Range: Not specified. Typically, candidates can expect industry-standard compensation based on experience and location.

Benefits:

• Diverse and inclusive work environment.
• Opportunities for professional growth and advancement.
• Possibility of flexible work arrangements in a global setting.

Working Hours: 40 hours per week. It may include some flexibility based on market demands.

ASSUMPTION: Benefits are likely aligned with Wise's mission of supporting diverse, equitable, and inclusive teams.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services, focusing on cross-border money transfers and payments.

Company Size: 7,406 employees, indicating extensive operations and potential career development opportunities.

Founded: 2011, showcasing a decade of steady growth and innovation.

Company Description:

• Operates globally, facilitating easy money transfer across borders.
• Serves both individual consumers and large corporations.
• Focuses on reducing costs and speeding up money transfers.

Company Specialties:

• P2P money transfers.
• Crowdsourcing and financial technology.
• Currency exchange and foreign currency services.

Company Website: https://wise.com

ASSUMPTION: Given Wise's emphasis on inclusion, a diverse candidate pool is highly encouraged for the position.

📊 Role Analysis

Career Level: Senior level, with expectations of considerable autonomy and expertise in social media.

Reporting Structure: Reports to the organic social team lead, possibly with collaborative duties with junior team members.

Work Arrangement: Primarily on-site due to collaboration needs, but may include some remote flexibility.

Growth Opportunities:

• Potential for transitioning to permanent roles post-contract.
• Networking opportunities within Wise's global teams.
• Skill development in diverse and expanding markets.

ASSUMPTION: Role flexibility could provide the chance to influence broader marketing strategies within Wise.

🌍 Location & Work Environment

Office Type: Modern, tech-focused office space in the heart of a major financial hub.

Office Location(s): The Tea Building, 56 Shoreditch High Street, London, E1 6JJ, GB.

Geographic Context:

• Central location in London's vibrant Shoreditch area.
• Easy access to transit and amenities.
• Dynamic environment with cultural diversity.

Work Schedule: Predominantly Monday to Friday with standard business hours, but may require flexibility for social media events.

ASSUMPTION: Environments conducive to creativity and collaboration are preferred for this role.

💼 Interview & Application Insights

Typical Process:

• Initial application through the company website or recruitment platform.
• Screening interview with HR or recruiting officer.
• In-depth interviews with hiring managers or team leads.

Key Assessment Areas:

• Proven track record of social media campaign success.
• Ability to adapt strategies to specific markets.
• Cultural fit with Wise's inclusive and innovative ethos.

Application Tips:

• Showcase previous successes with quantitative results.
• Highlight adaptability and understanding of market-specific trends.
• Exemplify alignment with Wise's mission and values.

ATS Keywords: Social Media Management, Content Creation, Strategy Development, Engagement Growth, Trend Analysis.

ASSUMPTION: Familiarity with the cultural aspects of target markets will be a significant advantage during interviews.

🛠️ Tools & Technologies

• Major social media platforms (Facebook, Instagram, TikTok).
• Content creation tools such as Figma.
• Video editing tools like Capcut or Premier Pro.

ASSUMPTION: Proficiency in using data analytics tools for social media may be implicitly expected.

👔 Cultural Fit Considerations

Company Values:

• Diversity and Inclusion.
• Continuous Innovation.
• Customer-first Approach.

Work Style:

• Adaptability in rapidly changing environments.
• Collaborative team engagement.
• Strong individual initiative and autonomy.

Self-Assessment Questions:

• Can you demonstrate successful social media campaigns?
• How do you adapt content for different audiences?
• What strategies do you employ to stay ahead of social media trends?

ASSUMPTION: Wise values candidates who can work both independently and within diverse, inclusive teams.

⚠️ Potential Challenges

• Adapting strategies across diverse markets.
• Balancing creative content with brand guidelines.
• Managing content schedules across time zones.
• Interpreting performance data to drive strategy.

ASSUMPTION: The role will demand resilience and creativity in overcoming the challenges of scaling strategies globally.

📈 Similar Roles Comparison

• Senior Social Media Manager roles in other financial service firms.
• Strategy-focused social media positions in tech companies.
• Content development roles with an emphasis on local market adaptation.

ASSUMPTION: Comparisons with similar roles might indicate Wise's emphasis on cross-regional brand-building through social media.

📝 Sample Projects

• Localized campaign development for US, Canada, and Australia.
• Engagement growth initiatives aimed at younger demographics on TikTok.
• Cross-platform promotional content strategies.

ASSUMPTION: Existing successful campaigns could serve as learning models for future project expectations.

❓ Key Questions to Ask During Interview

• How does the social media strategy align with Wise’s overall mission?
• What metrics are prioritized for assessing campaign success?
• How is collaboration across different offices managed?
• What level of autonomy does this role entail?
• What are the most significant challenges expected in the first three months?

ASSUMPTION: Insightful questions can highlight a candidate's understanding of Wise's strategic objectives and cultural priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the company website or LinkedIn.
• Prepare a portfolio showcasing your previous social media successes.
• Craft a resume highlighting your experience with content strategy and local market adaptation.
• Follow Wise on their social media channels for updates and company insights.
• Consider networking opportunities with current or past Wise employees.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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