π Core Information
πΉ Job Title: Senior Social Media Manager - B2B Threat Intelligence
πΉ Company: Recorded Future
πΉ Location: Boston, MA Arlington, VA, Remote
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: May 19, 2025
πΉ Experience Level: Mid-Senior level (6+ years)
πΉ Remote Status: Remote (with on-site options in Boston, MA and Arlington, VA)
π Job Overview
Key aspects of this role include:
- Developing and executing a strategic social media plan to elevate Recorded Future's B2B threat intelligence brand
- Creating engaging content that resonates with security professionals and amplifies our unique voice in the threat intelligence landscape
- Leveraging AI tools to enhance productivity and creativity while understanding when human expertise adds the most value
- Monitoring industry trends and competitor activities to inform our social media strategy
- Collaborating with cross-functional teams to ensure our social media efforts align with business goals
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to translate complex technical concepts into engaging content. Experience in B2B SaaS, preferably in cybersecurity, is crucial for success in this position.
π Key Responsibilities
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Craft and implement a social media strategy that amplifies our unique voice in the threat intelligence landscape while supporting our business goals
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Translate our unique technical insights, product launches, and thought leadership into engaging social content that resonates with security professionals
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Develop attention-grabbing content for LinkedIn, Twitter, YouTube, and other B2B platforms that cuts through the noise
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Leverage AI tools strategically to enhance productivity and creativity, knowing when human expertise adds the most value
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Keep our audience informed with timely, relevant content that addresses industry developments, emerging threats, and company milestones
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Use data to understand what's working, refine our approach, and boost engagement with our target audience
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Spot opportunities to position our experts in meaningful industry conversations
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Keep an eye on how competitors are positioning themselves in the social space, and help us stay one step ahead
ASSUMPTION: This role requires a strong understanding of B2B buying cycles and how social media influences the decision-making process. Excellent writing skills and the ability to craft technical content for different audiences are essential for success.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 6+ years of experience in social media management, specifically in B2B SaaS, preferably cybersecurity
Required Skills:
- Proven track record of translating complex technical concepts into engaging social content, especially platform-native video
- Deep understanding of B2B buying cycles and how social media influences the decision-making process
- Strong analytical skills with experience using social media analytics to drive strategy
- Excellent writing skills with the ability to craft technical content for different audiences
Preferred Skills:
- Experience marketing cybersecurity or threat intelligence products to enterprise customers
- Knowledge of compliance regulations affecting security and intelligence (GDPR, CCPA, HIPAA, etc.)
- Familiarity with marketing automation and CRM platforms (Marketo, HubSpot, Salesforce)
- Experience with paid social media campaigns targeting B2B decision-makers
ASSUMPTION: Candidates with a proven ability to develop and execute strategic social media plans, along with a strong understanding of the cybersecurity industry, will be most successful in this role.
π° Compensation & Benefits
Salary Range: $105,000 - $175,000 USD per year
Benefits:
- Incentive compensation
- Equity
- Medical, dental, and vision insurance
- Life insurance
- 401K
Working Hours: Full-time, typically 40 hours per week, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. The actual salary may vary depending on factors such as location, skills, and market conditions.
π Applicant Insights
π Company Context
Industry: Recorded Future is a leading provider of threat intelligence solutions, serving over 1,900 clients worldwide and generating over $300M in sales. The company operates in the competitive and rapidly evolving cybersecurity market.
Company Size: Recorded Future has over 1,000 intelligence professionals and is considered a mid-sized to large company in the cybersecurity industry. This size offers employees the opportunity to work on large-scale projects and collaborate with diverse teams while maintaining a relatively flat organizational structure.
Founded: Recorded Future was founded in 2009 and has since grown to become one of the largest and most advanced intelligence companies in the world.
Company Description:
- Recorded Future is the worldβs largest threat intelligence company, providing real-time, unbiased, and actionable intelligence to help clients reduce risk and securely drive business forward
- The company's Intelligence Cloud offers end-to-end intelligence across adversaries, infrastructure, and targets, indexing the internet across the open web, dark web, and technical sources
- Recorded Future works with over 1,600 businesses and government organizations across more than 74 countries
Company Specialties:
- Intelligence
- Ransomware
- Dark Web Monitoring
- Supply & Third-Party Risk
- Phishing
- State-sponsored Attacks
- Emerging Threats
- Payment Fraud
Company Website: Recorded Future
ASSUMPTION: Recorded Future's focus on threat intelligence and its large client base make it an attractive employer for professionals interested in the cybersecurity industry.
π Role Analysis
Career Level: This role is at the mid-senior level, requiring a strong background in social media management and a deep understanding of the cybersecurity industry.
Reporting Structure: The Senior Social Media Manager will report directly to the Director of Marketing and collaborate with cross-functional teams, including product, sales, and content marketing.
Work Arrangement: This role offers remote work options, with the possibility of on-site work in Boston, MA or Arlington, VA.
Growth Opportunities:
- As Recorded Future continues to grow, there may be opportunities for the Senior Social Media Manager to take on additional responsibilities or move into a leadership role
- The company's focus on innovation and continuous improvement creates an environment where employees can learn and develop new skills
- Recorded Future's large client base and diverse product offerings provide ample opportunities for the Senior Social Media Manager to gain experience in various aspects of marketing and communications
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand their skills and take on additional responsibilities as the company continues to grow.
π Location & Work Environment
Office Type: Recorded Future has offices in Boston, MA, Arlington, VA, and other global locations. This role can be performed remotely or on-site, depending on the candidate's preference and the company's needs.
Office Location(s): Boston, MA (363 Highland Avenue, Somerville, MA 02144) and Arlington, VA (800 N Glebe Rd, Suite 600, Arlington, Virginia 22203)
Geographic Context:
- The Boston and Arlington areas offer vibrant tech scenes, with numerous cybersecurity companies and industry events
- Both locations have easy access to public transportation and are close to major highways, making it convenient for commuters
- The areas offer a mix of urban and suburban living options, with a range of housing prices and amenities
Work Schedule: The work schedule for this role is typically Monday through Friday, 9:00 AM to 5:00 PM, with flexibility for remote work and occasional overtime as needed.
ASSUMPTION: The remote work option for this role provides flexibility for candidates who prefer to work from home or have caregiving responsibilities. However, on-site work may be required periodically to collaborate with team members and attend company events.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager to discuss qualifications and fit for the role
- In-depth interview with the marketing team to assess skills and cultural fit
- Final interview with the director of marketing to discuss career growth and next steps
Key Assessment Areas:
- Strategic thinking and planning
- Content creation and storytelling skills
- Analytical skills and data-driven decision-making
- Understanding of the cybersecurity industry and target audience
- Cultural fit and alignment with Recorded Future's values
Application Tips:
- Tailor your resume and cover letter to highlight your experience with B2B SaaS and cybersecurity, as well as your ability to translate complex technical concepts into engaging content
- Prepare examples of your previous social media campaigns and their results to demonstrate your strategic approach and ability to drive engagement
- Research Recorded Future's products and industry position to show your understanding of the company and its unique value proposition
ATS Keywords: Social Media Management, B2B Marketing, Content Creation, Data Analysis, Technical Writing, Campaign Development, Engagement Strategies, AI Tools, Video Content, Compliance Knowledge, Marketing Automation, CRM Platforms, Paid Social Media Campaigns, Cyber Threat Intelligence, Audience Engagement, Industry Trends
ASSUMPTION: Recorded Future's hiring process is designed to assess candidates' skills and cultural fit, with a focus on strategic thinking, content creation, and industry knowledge.
π οΈ Tools & Technologies
- Social media management platforms (Hootsuite, Buffer, Sprout Social)
- Analytics tools (Google Analytics, Social Media Analytics, Tableau)
- Content creation tools (Canva, Adobe Creative Suite, Microsoft Office)
- Project management tools (Asana, Trello, Jira)
- CRM and marketing automation platforms (Marketo, HubSpot, Salesforce)
ASSUMPTION: The tools and technologies required for this role are standard for social media management and marketing professionals. Familiarity with these tools is expected, but training will be provided as needed.
π Cultural Fit Considerations
Company Values:
- Act with integrity and respect
- Embrace diversity and inclusion
- Collaborate and learn from each other
- Take ownership and drive results
- Innovate and adapt
Work Style:
- Recorded Future values a collaborative and inclusive work environment, where employees are encouraged to share their ideas and contribute to the company's success
- The company fosters a culture of continuous learning and improvement, with a focus on innovation and adaptation
- Recorded Future is committed to maintaining an environment that attracts and retains talent from a diverse range of experiences, backgrounds, and lifestyles
Self-Assessment Questions:
- Do you align with Recorded Future's values, particularly the emphasis on integrity, diversity, collaboration, and innovation?
- Are you comfortable working in a fast-paced, dynamic environment where priorities and projects may change frequently?
- Do you thrive in a collaborative work environment where your ideas and input are valued and encouraged?
ASSUMPTION: Recorded Future's values and work style emphasize collaboration, innovation, and continuous learning, making it an attractive employer for professionals who thrive in dynamic, inclusive environments.
β οΈ Potential Challenges
- The fast-paced nature of the cybersecurity industry may require the Senior Social Media Manager to adapt quickly to new trends and threats
- Balancing the need to maintain a consistent brand voice with the requirement to address emerging threats and industry developments may be challenging
- Managing multiple social media platforms and creating engaging content for each may require significant time and effort
- The remote work option may present challenges in maintaining a strong connection with the team and staying up-to-date on company developments
ASSUMPTION: The Senior Social Media Manager must be adaptable, organized, and able to prioritize effectively to overcome these challenges and succeed in the role.
π Similar Roles Comparison
- Compared to other social media management roles in B2B SaaS, this position requires a deeper understanding of the cybersecurity industry and its unique challenges
- While the core responsibilities of content creation, engagement, and analytics are similar to other social media management roles, the focus on threat intelligence and emerging threats sets this role apart
- Career progression in this role may lead to opportunities in marketing, communications, or product management within the cybersecurity industry
ASSUMPTION: This role offers unique challenges and opportunities compared to other social media management positions, with a focus on the cybersecurity industry and emerging threats.
π Sample Projects
- Developing a social media campaign to launch a new threat intelligence product, including platform-specific content, influencer partnerships, and paid promotion
- Creating a series of engaging videos that explain complex technical concepts in an accessible and engaging way for a general audience
- Analyzing social media data to identify trends and opportunities, and using insights to inform content strategy and improve engagement
ASSUMPTION: These sample projects illustrate the strategic, creative, and analytical aspects of the Senior Social Media Manager role, with a focus on driving engagement and informing content strategy.
β Key Questions to Ask During Interview
- How does Recorded Future differentiate itself in the competitive threat intelligence market, and how can social media play a role in communicating this unique value proposition?
- What are the key priorities for the first 90 days in this role, and how can I contribute to the company's goals and objectives?
- How does Recorded Future support the professional development and growth of its employees, particularly in the marketing and communications fields?
- What are the most significant challenges facing the cybersecurity industry today, and how can social media help address these issues and raise awareness?
- How does Recorded Future foster a culture of collaboration and innovation, and what opportunities are there for me to contribute to this environment?
ASSUMPTION: Asking these questions demonstrates your interest in the role, the company, and the industry, while also providing valuable insights into the expectations and opportunities for growth.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Recorded Future careers page
- Tailor your resume and cover letter to highlight your experience with B2B SaaS, cybersecurity, and social media management, with a focus on translating complex technical concepts into engaging content
- Prepare examples of your previous social media campaigns and their results to demonstrate your strategic approach and ability to drive engagement
- Research Recorded Future's products and industry position to show your understanding of the company and its unique value proposition
- Follow up with the hiring manager one week after your final interview to express your continued interest in the role and ask about next steps
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.