π Core Information
πΉ Job Title: Senior Specialist, Experiential Marketing
πΉ Company: Rapid7
πΉ Location: Boston, Massachusetts, United States
πΉ Job Type: Full-Time, Hybrid
πΉ Category: Marketing
πΉ Date Posted: May 8, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (Hybrid)
π Job Overview
Key aspects of this role include:
- Supporting corporate event and sponsorship strategies
- Focusing on customer experiences and brand awareness
- Collaborating cross-functionally with various teams
- Working in a dynamic, fast-paced environment
ASSUMPTION: This role requires a self-starter who can manage multiple tasks and prioritize effectively in a changing environment.
π Key Responsibilities
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Supporting the planning and execution of corporate events
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Researching locations, venues, and activations for events
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Overseeing vendor payment and contract management
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Managing ticketing processes at TD Garden
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Submitting and tracking food and beverage orders for the Rapid7 suite at TD Garden
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Managing and tracking the usage of contracted assets at TD Garden
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Ordering and managing stock of branded merchandise
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Leading the Customer Briefing Program
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Reviewing and responding to third-party event and sponsorship proposals
ASSUMPTION: This role may require working after hours and some weekends due to event schedules.
π― Required Qualifications
Education: Bachelor's degree or Master's degree
Experience: 5+ years of experience working in Events
Required Skills:
- Team player with a sincere desire to deliver outstanding experiences
- Ability to work well with people at all levels of the firm
- Self-starter who can work independently and with minimal supervision
- Detail-oriented and highly organized
- All-in attitudeβhappy to jump in wherever help is needed, big or small
- Deep understanding of sports culture and fan engagement strategies
- Working knowledge of Salesforce and Excel
Preferred Skills:
- Experience working in a hybrid or remote environment
- Bilingual or multilingual skills
ASSUMPTION: While not explicitly stated, having experience in event management, vendor management, and ticketing processes would be highly beneficial for this role.
π° Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Senior Marketing Specialist in Boston)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee stock purchase plan
- Tuition reimbursement
- Employee discounts on Bruins apparel
Working Hours: Full-time (40 hours/week), Hybrid (3 days in-office, 2 days remote)
ASSUMPTION: The salary range is estimated based on industry standards for a Senior Marketing Specialist in Boston with 5-10 years of experience. Benefits are inferred from typical benefits offered by companies of similar size and industry.
π Applicant Insights
π Company Context
Industry: Rapid7 is a leading provider of cybersecurity solutions, helping organizations strengthen their security programs and eliminate threats across the entire threat landscape.
Company Size: Rapid7 has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: Rapid7 was founded in 2000 and has since grown to become a publicly traded company with a global presence.
Company Description:
- Rapid7 is committed to creating a more secure digital future for all by helping organizations strengthen their security programs.
- The company offers a portfolio of best-in-class solutions that empower security professionals to manage risk and eliminate threats.
- Rapid7 fosters open source communities and cutting-edge research, using these insights to optimize its products and arm the global security community with the latest in attacker methods.
Company Specialties:
- Information Security
- Vulnerability Management
- Penetration Testing
- Compromised User Detection
- Mobile Risk Management
- Enterprise Control Monitoring
- Strategic Services
- Security Programs
- Application Testing
- Automation
- Analytics
- Intrusion Detection
- Attack Surface Management
Company Website: Rapid7
ASSUMPTION: Rapid7's commitment to open source communities and research indicates a company culture that values innovation and collaboration.
π Role Analysis
Career Level: This role is a senior-level position, offering opportunities for growth and leadership within the Experiential Marketing team.
Reporting Structure: The Senior Specialist, Experiential Marketing will report to the Sr. Director, Experiential Marketing in Boston.
Work Arrangement: This is a hybrid role, requiring 3 days in-office and 2 days remote work per week.
Growth Opportunities:
- Potential to expand the Customer Briefing Program to other major office locations
- Opportunities to collaborate with various teams and contribute to overall company success
- Possibility to take on more responsibilities and grow within the Experiential Marketing team
ASSUMPTION: The hybrid work arrangement allows for a balance between in-office collaboration and remote flexibility, catering to different work preferences.
π Location & Work Environment
Office Type: Rapid7's Boston office is a state-of-the-art space with amenities such as a barista bar, kitchen, two gyms, a speakeasy, collaborative Zoom spaces, designated quiet areas, and more.
Office Location(s): 120 Causeway St, Suite 400, Boston, Massachusetts 02114, US
Geographic Context:
- Boston is a vibrant city with a rich history and a thriving tech industry.
- The office is located near North Station, offering easy access to public transportation and various amenities.
- The area is known for its sports culture, with the TD Garden (home to the Bruins and Celtics) located nearby.
Work Schedule: The expectation is three (3) days in-office, two (2) days remote. This role may require working/traveling after hours and some weekends.
ASSUMPTION: The work schedule may vary depending on event schedules and may require flexibility to accommodate after-hours and weekend work.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the team
- Final interview with the Sr. Director, Experiential Marketing
Key Assessment Areas:
- Event planning and management skills
- Vendor management and contract negotiation
- Attention to detail and organizational skills
- Understanding of sports culture and fan engagement strategies
Application Tips:
- Highlight relevant event management experience and achievements
- Demonstrate strong organizational skills and attention to detail in your resume
- Showcase your understanding of sports culture and fan engagement strategies in your cover letter
- Be prepared to discuss your availability for after-hours and weekend work
ATS Keywords: Event Management, Vendor Management, Sports Culture, Fan Engagement, Ticketing Processes, Contract Management, Customer Briefing Program
ASSUMPTION: Rapid7 uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help your application stand out.
π οΈ Tools & Technologies
- Salesforce
- Excel
- Event management software (e.g., Cvent, Eventbrite)
- Vendor management software (e.g., Coupa, Concur)
ASSUMPTION: The required tools and technologies may vary depending on the specific event management software used by Rapid7.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Accountable
- Passionate
Work Style:
- Dynamic and fast-paced
- Cross-functional collaboration
- Results-driven
- Proactive and self-starting
- Adaptable to changing priorities
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced environment with changing priorities?
- Are you comfortable working independently and taking initiative?
- Do you have a strong understanding of sports culture and fan engagement strategies?
- Are you able to work well with people at all levels of the firm and conduct yourself in a respectful manner at all times?
ASSUMPTION: Rapid7 values a strong work ethic, collaboration, and a customer-centric mindset, making these qualities essential for cultural fit.
β οΈ Potential Challenges
- Managing multiple tasks and priorities in a dynamic environment
- Working after hours and some weekends due to event schedules
- Adapting to a hybrid work arrangement and balancing in-office and remote work
- Navigating a large company with various teams and stakeholders
ASSUMPTION: These challenges can be mitigated by strong organizational skills, effective communication, and a proactive approach to time management.
π Similar Roles Comparison
- This role differs from other event management positions in its focus on corporate events and sponsorships, particularly the Bruins jersey sponsorship
- Rapid7's industry-specific context involves cybersecurity, which may require some understanding of the industry's unique challenges and opportunities
- Career path comparison: This role can lead to growth opportunities within the Experiential Marketing team or other departments within Rapid7
ASSUMPTION: While this role shares similarities with other event management positions, its focus on corporate events and sponsorships, particularly the Bruins jersey sponsorship, sets it apart.
π Sample Projects
- Planning and executing a corporate event, such as a regional Sales Kick-off or Customer Briefing
- Managing vendor contracts and payments for an event or sponsorship
- Overseeing ticketing processes for a trade show or other event
ASSUMPTION: These sample projects provide a glimpse into the day-to-day responsibilities and tasks required for this role.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall Experiential Marketing team and company goals?
- What opportunities are there for growth and development within the Experiential Marketing team or other departments within Rapid7?
- How does Rapid7 support work-life balance for employees in hybrid roles?
- What is the typical timeline for event planning and execution, and how is this managed within the team?
ASSUMPTION: Asking these questions can help you better understand the role, the team, and the company culture, enabling you to make an informed decision about the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Customize your resume to highlight relevant event management experience and skills
- Write a cover letter demonstrating your understanding of sports culture and fan engagement strategies
- Prepare examples of your event management experience and achievements
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.