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Senior Specialist, Marketing Solutions

Comcast
Full-time
On-site
United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Specialist, Marketing Solutions

πŸ”Ή Company: Comcast

πŸ”Ή Location: CO - Centennial, 9401 E Panorama Cir

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 23, 2025

πŸ”Ή Experience Level: 5-7 Years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and distributing marketing programs to enhance sponsorship and maximize advertising sales revenue
  • Researching campaign effectiveness, tracking, and reporting results to management
  • Collaborating with cross-functional teams to create promotional assets and align messaging
  • Providing training and support to the Sales team on promotional sales and marketing campaigns
  • Implementing projects, assigning tasks, and providing leadership within the group

ASSUMPTION: This role requires a high level of expertise and experience in marketing, with a focus on advertising sales and promotional events. The ideal candidate will have a strong background in marketing campaigns, sales promotions, and team collaboration.

πŸ“‹ Key Responsibilities

βœ… Coordinates and executes promotional events and Ad Sales-related client functions, including production and distribution of printed materials, point-of-purchase displays, prize packages, and scheduling of all on-air promotions

βœ… Develops and distributes marketing campaigns, new advertising products, and promotional programs targeted at specific market segments

βœ… Collaborates with other key personnel to create promotional assets, develop promotional strategy for value-add services, align messaging, and ensure tracking requirements are implemented for site promotions

βœ… Develops presentations and pitches for the Sales force, ensuring they have adequate materials and information to sell the benefits and features of specific products and programs

βœ… Supports Sales team by providing training in promotional sales, distributing and explaining network promotions, and traveling to client meetings to help present and sell promotional concepts

βœ… May accompany Sales staff on selected calls to customers to assist with marketing campaigns and make modifications to particular marketing programs

βœ… Demonstrates clear expertise and in-depth working knowledge of all areas of the function

βœ… Mentors and trains junior members of the staff

βœ… Implements projects, assigns tasks, and monitors project progression

βœ… Consistently exercises independent judgment and discretion in matters of significance

βœ… Regular, consistent, and punctual attendance, with the ability to work nights and weekends, variable schedules, and overtime as necessary

βœ… Other duties and responsibilities as assigned

ASSUMPTION: This role requires a high level of organization, multitasking, and attention to detail. The ideal candidate will be able to manage multiple projects simultaneously and work well under pressure.

🎯 Required Qualifications

Education: Bachelor's Degree (preferred, but a combination of coursework and experience may be considered)

Experience: 5-7 years of relevant work experience

Required Skills:

  • Proven experience in marketing, with a focus on advertising sales and promotional events
  • Strong knowledge of marketing campaigns, sales promotions, and team collaboration
  • Excellent communication and presentation skills
  • Proven ability to manage multiple projects simultaneously and work well under pressure
  • Strong analytical and problem-solving skills

Preferred Skills:

  • Experience with Comcast products and services
  • Bilingual or multilingual skills

ASSUMPTION: While a Bachelor's Degree is preferred, Comcast may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

πŸ’° Compensation & Benefits

Salary Range: $81,487.40 - $122,231.10 (Comcast intends to offer the selected candidate base pay dependent on job-related, non-discriminatory factors such as experience. Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. Please visit the compensation and benefits summary on our careers site for more details.)

Benefits:

  • Bonus
  • Best-in-class Benefits

Working Hours: 40 hours per week, with the ability to work nights and weekends, variable schedules, and overtime as necessary

ASSUMPTION: The salary range provided is an estimate based on the job title, experience level, and location. The actual salary may vary based on individual qualifications and company discretion.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Telecommunications. Comcast is a Fortune 50 leader that brings together the best in media and technology to drive innovation and create the world's best entertainment and online experiences.

Company Size: 10,001+ employees. As a large organization, Comcast offers a wide range of career opportunities and resources for employees.

Founded: Comcast was founded in 1963 and has since grown to become a global leader in its industry.

Company Description:

  • Comcast brings together the best in media and technology to drive innovation and create the world's best entertainment and online experiences.
  • The company sets the pace in a variety of innovative and fascinating businesses and creates career opportunities across a wide range of locations and disciplines.
  • Comcast is at the forefront of change and moves at an amazing pace, thanks to its remarkable people who bring cutting-edge products and services to life for millions of customers every day.

Company Specialties:

  • Telecommunications
  • Media and Entertainment
  • Internet and Broadband Services
  • Cable Television

Company Website: corporate.comcast.com

ASSUMPTION: Comcast is a well-established company with a strong reputation in the telecommunications industry. It offers a wide range of career opportunities and resources for employees.

πŸ“Š Role Analysis

Career Level: Senior-level position with significant experience required

Reporting Structure: This role may report to the Director of Marketing Solutions or a similar position

Work Arrangement: On-site, with the ability to work nights and weekends, variable schedules, and overtime as necessary

Growth Opportunities:

  • Potential to advance to a management or leadership role within the Marketing department
  • Opportunities to work on high-profile projects and collaborate with cross-functional teams
  • Access to professional development and training opportunities

ASSUMPTION: This role offers significant opportunities for growth and development within the Marketing department and the broader organization.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): CO - Centennial, 9401 E Panorama Cir

Geographic Context:

  • The Centennial office is located in the Denver metropolitan area, offering a mix of urban and suburban living options
  • The area is known for its outdoor recreation opportunities, cultural attractions, and vibrant food and drink scene
  • The office is easily accessible by public transportation and major highways

Work Schedule: 40 hours per week, with the ability to work nights and weekends, variable schedules, and overtime as necessary

ASSUMPTION: The Centennial office offers a modern and collaborative work environment, with easy access to amenities and recreational opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with the team or additional stakeholders
  • Background check and offer extension

Key Assessment Areas:

  • Marketing expertise and experience
  • Communication and presentation skills
  • Problem-solving and analytical skills
  • Cultural fit and alignment with Comcast's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills
  • Prepare examples of successful marketing campaigns or projects you've worked on
  • Research Comcast's products, services, and competitors to demonstrate your industry knowledge

ATS Keywords: Marketing, Advertising Sales, Promotional Events, Campaign Effectiveness, Sales Promotions, Team Collaboration

ASSUMPTION: Comcast uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume can help your application get noticed by the system.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing automation and CRM platforms (e.g., Salesforce, Marketo)
  • Project management tools (e.g., Asana, Trello)
  • Data analysis and visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: The ideal candidate will have experience with industry-standard marketing tools and technologies, as well as a willingness to learn and adapt to new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Believe in the power of teams
  • Act with integrity
  • Respect and trust
  • Embrace change and thrive on challenge
  • Value every individual
  • Deliver amazing products and experiences

Work Style:

  • Collaborative and team-oriented
  • Results-driven and focused on delivering excellence
  • Adaptable and open to change
  • Strong communication and presentation skills

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working with cross-functional teams and collaborating with stakeholders at all levels?
  • Do you have a proven track record of delivering results and driving growth in a marketing role?

ASSUMPTION: Comcast values a diverse and inclusive work environment, and seeks candidates who are committed to fostering a culture of respect, trust, and collaboration.

⚠️ Potential Challenges

  • Managing multiple projects simultaneously and meeting tight deadlines
  • Working with a diverse range of stakeholders, including internal teams and external clients
  • Adapting to a fast-paced and ever-changing work environment
  • Competing with other marketing professionals for limited opportunities

ASSUMPTION: This role may present unique challenges, but also offers significant opportunities for growth and development within the Marketing department and the broader organization.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing roles, this position requires a higher level of experience and expertise in advertising sales and promotional events
  • This role may have more responsibility for managing projects and providing leadership within the group than similar positions in other organizations
  • Career path comparison: This role may lead to advancement to a management or leadership position within the Marketing department or the broader organization

ASSUMPTION: This role offers unique opportunities and challenges compared to similar marketing positions in other organizations.

πŸ“ Sample Projects

  • Developing and executing a comprehensive marketing campaign to promote a new product launch
  • Conducting market research and analyzing campaign effectiveness to optimize future marketing efforts
  • Collaborating with cross-functional teams to create promotional assets and align messaging for a major advertising sales initiative

ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and tasks associated with this role. The actual projects and tasks may vary based on the organization's specific needs and priorities.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Marketing department?
  • How does this role fit into the broader organizational structure and strategy?
  • What are the most pressing challenges facing the Marketing department, and how can this role help address them?
  • What opportunities are there for professional development and growth within this role and the broader organization?
  • How does Comcast support work-life balance for its employees?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and your commitment to the organization's success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills
  • Prepare examples of successful marketing campaigns or projects you've worked on
  • Research Comcast's products, services, and competitors to demonstrate your industry knowledge
  • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.