📌 Core Information
🔹 Job Title: Senior Strategic Marketing Manager - US Remote
🔹 Company: Hexion Inc.
🔹 Location: Columbus, Ohio, United States
🔹 Job Type: Full-time, Remote
🔹 Category: Marketing
🔹 Date Posted: July 11, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote (US only)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing strategic marketing initiatives across Hexion’s Building Materials division
- Conducting market assessments and translating insights into actionable strategies
- Collaborating cross-functionally to drive business growth and category leadership
- Positioning Hexion as a thought leader in sustainable, high-performance building materials
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a remote, dynamic environment.
📋 Key Responsibilities
✅ Conducting structured market deep dives to evaluate opportunity size, value chain dynamics, key players, and customer unmet needs across targeted Building Materials platforms
✅ Translating customer and market insights into clear strategic positioning and value propositions using structured frameworks
✅ Designing actionable marketing strategies and go-to-market plans, including product, pricing, channel, promotion, and partnership strategies
✅ Partnering closely with technical, commercial, and operations teams to ensure market requirements are incorporated into new product development and commercialization efforts
✅ Serving as a thought partner to senior leadership, contributing to the development, prioritization, and execution of Hexion’s marketing growth strategies
✅ Leading development of internal and external communication tools to drive alignment and influence industry stakeholders
✅ Monitoring competitive and regulatory trends and synthesizing implications for Hexion’s positioning in the market
✅ Tracking progress of strategic initiatives and recommending course corrections based on evolving market dynamics and results
ASSUMPTION: This role involves a high degree of independence and requires strong self-motivation, time management, and communication skills to succeed in a remote work environment.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business, Chemical/Materials Engineering, or related discipline required; MBA or equivalent advanced degree preferred
Experience: Minimum of 10 years of B2B marketing, strategy, product management, or business consulting experience, preferably in industrial materials, chemicals, or building products
Required Skills:
- Proven ability to rapidly learn new markets and uncover actionable insights through qualitative and quantitative research
- Strong command of strategic marketing models and experience applying them to real-world business problems
- Track record of creating and executing successful go-to-market strategies
- Ability to lead cross-functional teams and influence without authority
- Strong financial acumen with experience evaluating business cases, VCM impact, and scenario modeling
- Exceptional communication, storytelling, and presentation skills tailored to both technical and commercial audiences
- Proven agility and execution rigor in dynamic, high-growth environments
Preferred Skills:
- Experience in the building materials or chemicals industry
- Fluency in additional languages
ASSUMPTION: Given the remote nature of this role, candidates should have a proven track record of working effectively in a remote or virtual team environment.
💰 Compensation & Benefits
Salary Range: $150,000 - $180,000 per year (based on industry standards for a senior marketing role with 10+ years of experience in the US)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Tuition reimbursement
- Employee assistance program
Working Hours: Full-time (40 hours per week), flexible schedule with core working hours between 9:00 AM - 5:00 PM ET
ASSUMPTION: Salary range is estimated based on industry standards for similar roles and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Hexion Inc. operates in the chemical manufacturing industry, focusing on the production of adhesives and performance materials for various applications, including construction, furniture, energy, and automotive.
Company Size: Hexion Inc. has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Hexion Inc. was founded in 2005, with a history rooted in the chemical industry and a commitment to sustainability.
Company Description:
- Hexion Inc. is a leading global producer of adhesives and performance materials, providing specialty products and technical support to customers in diverse applications and industries.
- The company is dedicated to preserving natural resources, meeting growing populations' needs, and responding to a changing climate through its commitment to sustainability.
- Hexion Inc. offers a range of products and services, including adhesives, sealants, and coatings, as well as technical support and expertise to help customers achieve their goals.
Company Specialties:
- Adhesives and sealants
- Performance materials
- Sustainable solutions
- Technical support and expertise
Company Website: http://www.hexion.com
ASSUMPTION: Hexion Inc. is a well-established company with a strong focus on sustainability and innovation, providing a stable and supportive work environment for employees.
📊 Role Analysis
Career Level: This role is at the senior management level, offering an opportunity for experienced marketing professionals to drive strategic initiatives and contribute to the company's growth.
Reporting Structure: The Senior Strategic Marketing Manager reports directly to the Senior Director for the Building Materials business and receives functional guidance from the VP of Strategic Marketing.
Work Arrangement: This is a remote, full-time position with flexible working hours, allowing for a better work-life balance and the ability to work from anywhere in the United States.
Growth Opportunities:
- Potential to advance to a director or vice president role within the marketing department
- Opportunities to lead cross-functional teams and collaborate with senior leadership
- Chance to gain experience in the growing building materials industry and contribute to Hexion's sustainability initiatives
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the company's strategic direction and contribute to its long-term success.
🌍 Location & Work Environment
Office Type: Remote (fully virtual)
Office Location(s): Columbus, Ohio, United States
Geographic Context:
- Columbus, Ohio, is the state capital and the largest city in Ohio, with a population of over 890,000 people.
- The city offers a diverse range of cultural attractions, recreational activities, and a vibrant food scene.
- Columbus is centrally located in the United States, providing easy access to major cities and transportation hubs.
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work from anywhere in the United States
ASSUMPTION: The remote work environment offers a high degree of flexibility and autonomy, allowing employees to balance their personal and professional responsibilities more effectively.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- Behavioral and situational interviews with the hiring manager and other team members
- Final interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Market research and analysis capabilities
- Communication and presentation skills
- Cross-functional collaboration and leadership abilities
- Cultural fit and alignment with Hexion's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the building materials industry and Hexion's commitment to sustainability in your application materials
- Prepare examples of your market research and analysis skills, as well as your strategic thinking and problem-solving abilities, to discuss during the interview
ATS Keywords: Strategic Marketing, Market Assessment, Product Management, Innovation, Customer-Centric Strategies, Cross-Functional Collaboration, Communication, Storytelling, Presentation Skills, Financial Acumen, Agility, Execution Rigor, Qualitative Research, Quantitative Research, Go-To-Market Strategies, Regulatory Trends
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their strategic marketing expertise and industry knowledge throughout the interview process.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Google Sheets, Google Slides)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The tools and technologies required for this role are standard for marketing professionals and can be easily learned by candidates with relevant experience.
👔 Cultural Fit Considerations
Company Values:
- Safety: Hexion prioritizes the safety of its employees, customers, and the environment in all its operations
- Partnership: Hexion fosters a culture of collaboration and teamwork, both internally and with its customers and partners
- Belonging: Hexion is committed to creating an inclusive work environment where all employees feel valued and respected
- Impact: Hexion strives to make a positive impact on the world through its products, services, and sustainability initiatives
Work Style:
- Hexion values a results-driven, data-informed approach to decision-making
- The company encourages innovation, creativity, and continuous learning
- Hexion fosters a culture of accountability and high performance, with a strong focus on delivering results and achieving its goals
Self-Assessment Questions:
- Do you align with Hexion's commitment to safety and prioritizing the well-being of its employees and the environment?
- Are you comfortable working in a remote, virtual team environment and collaborating effectively with team members across different time zones?
- Do you thrive in a fast-paced, dynamic work environment and enjoy the challenge of driving strategic initiatives and delivering results?
ASSUMPTION: Candidates who share Hexion's values and are comfortable working in a remote, dynamic environment will be the best fit for this role.
⚠️ Potential Challenges
- The remote nature of the role may present communication and collaboration challenges, requiring strong self-motivation and time management skills
- The fast-paced, dynamic work environment may be overwhelming for candidates who prefer a more structured or predictable work environment
- The competitive nature of the building materials industry may require frequent travel for market research and customer meetings
- The need to balance work and personal responsibilities in a remote work environment may present challenges for candidates with caregiving or other personal commitments
ASSUMPTION: Candidates should carefully consider their personal and professional priorities and assess their ability to thrive in a remote, dynamic work environment before applying for this role.
📈 Similar Roles Comparison
- Compared to other senior marketing roles, this position offers a unique opportunity to focus on the growing building materials industry and contribute to Hexion's sustainability initiatives
- Unlike other roles, this position requires a strong understanding of the building materials industry and the ability to quickly learn and analyze new markets
- Career progression in this role may follow a path similar to other senior marketing roles, with opportunities to advance to director or vice president levels within the marketing department
ASSUMPTION: Candidates with relevant experience in the building materials industry or a strong interest in the sector will find this role particularly appealing and well-suited to their career goals.
📝 Sample Projects
- Conducting a comprehensive market assessment of the fire-resistant coatings market and developing a go-to-market strategy to address unmet customer needs
- Leading a cross-functional team to develop and launch a new, sustainable product line for the infrastructure market, including concrete and asphalt applications
- Developing and executing a thought leadership campaign to position Hexion as an industry expert in advanced and sustainable construction materials
ASSUMPTION: These sample projects illustrate the strategic, cross-functional nature of the role and the opportunity to drive meaningful impact on the company's growth and success.
❓ Key Questions to Ask During Interview
- Can you describe the current state of the building materials industry and the key trends shaping its future?
- How does Hexion's Building Materials division collaborate with other departments and business units within the company?
- What is the company's approach to fostering a culture of belonging and inclusion, particularly in a remote work environment?
- What opportunities exist for growth and development within the marketing department and the company as a whole?
- How does Hexion support work-life balance for its employees, particularly those working remotely?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on your strategic marketing expertise and industry knowledge
- Prepare examples of your market research and analysis skills, as well as your strategic thinking and problem-solving abilities, to discuss during the interview
- If you have a portfolio or examples of your work, be prepared to share them with the hiring manager during the interview process
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
