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Senior Strategist Marketing

Saint Luke's Health System
Full-time
On-site
United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Strategist Marketing

πŸ”Ή Company: Saint Luke’s Health System

πŸ”Ή Location: System Offices, 901 E 104 St, Kansas City, MO

πŸ”Ή Job Type: Full Time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: April 18, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing marketing and communications plans for targeted product lines, services, or entities
  • Creating data-driven strategies to produce quantifiable results
  • Managing advertising, promotion, media, public relations, social media, digital implementation, website management, and event planning
  • Proven project management experience with multiple deadlines and budgets in a fast-paced environment

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to manage multiple projects simultaneously. Familiarity with the healthcare industry is a plus but not required.

πŸ“‹ Key Responsibilities

βœ… Develop and execute marketing and communications plans for targeted product lines, services, or entities

βœ… Create data-driven strategies to produce quantifiable results

βœ… Manage advertising, promotion, media, public relations, social media, digital implementation, website management, and event planning

βœ… Manage multiple deadlines and budgets in a fast-paced environment

βœ… Collaborate with cross-functional teams to ensure marketing efforts align with overall business objectives

ASSUMPTION: This role may require occasional travel to attend industry events or visit other Saint Luke’s locations.

🎯 Required Qualifications

Education: Bachelor's Degree

Experience: 10-14 years of applicable experience in marketing and communications

Required Skills:

  • Proven project management experience
  • Strong analytical skills
  • Excellent communication and presentation skills
  • Ability to manage multiple deadlines and budgets
  • Familiarity with advertising, promotion, media, public relations, social media, digital implementation, website management, and event planning

Preferred Skills:

  • Experience in the healthcare industry
  • Fluency in Spanish

ASSUMPTION: While not explicitly stated, familiarity with the healthcare industry and proficiency in Spanish may be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $150,000 per year (Based on industry standards for a Senior Marketing Strategist role with 10-14 years of experience in the Kansas City area)

Benefits:

  • Medical, dental, and vision insurance
  • 403(b) retirement plan with employer match
  • Paid time off (vacation, sick, and holidays)
  • Tuition reimbursement
  • Employee assistance program

Working Hours: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for project demands)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Saint Luke’s Health System operates in the healthcare industry, providing a wide range of medical services to the Kansas City metropolitan area.

Company Size: Saint Luke’s Health System has 10,001+ employees, making it a large organization with ample opportunities for career growth and development.

Founded: Saint Luke’s Health System was founded in 1882 and has a rich history of providing compassionate care to the Kansas City community.

Company Description:

  • Saint Luke’s Health System is a faith-based, nonprofit, aligned health system committed to providing the highest levels of excellence in compassionate health care and health-related services.
  • The system serves the West Region of BJC Health System and offers a wide range of specialty services across 67 counties in Missouri and Kansas.
  • Saint Luke’s Hospital has been recognized by U.S. News & World Report as one of the elite hospitals in the nation.

Company Specialties:

  • Brain & Spine
  • Diabetes & Endocrinology
  • Heart & Vascular
  • Home Care & Hospice
  • Cancer Care
  • Liver Disease Management
  • Convenient Care
  • Maternity & Neonatal
  • Rehabilitation
  • Transplant Programs
  • Weight Loss Surgery
  • Women's Services

Company Website: http://www.saintlukeskc.org

ASSUMPTION: Saint Luke’s Health System is a well-established organization with a strong reputation for providing high-quality healthcare services in the Kansas City area.

πŸ“Š Role Analysis

Career Level: This role is at the senior level, requiring a high degree of expertise and strategic thinking.

Reporting Structure: The Senior Strategist Marketing will report directly to the Vice President of Marketing and Communications.

Work Arrangement: This role is on-site, with occasional travel required for industry events or visits to other Saint Luke’s locations.

Growth Opportunities:

  • Potential advancement to a Director or Vice President role within the Marketing and Communications department
  • Opportunities to lead special projects or initiatives
  • Possibility to expand into other areas of the organization, such as public relations or community affairs

ASSUMPTION: Saint Luke’s Health System offers ample opportunities for career growth and development, given its size and diverse range of services.

🌍 Location & Work Environment

Office Type: Saint Luke’s Health System’s headquarters is located in Kansas City, Missouri, with additional offices and facilities throughout the metropolitan area.

Office Location(s): System Offices, 901 E 104 St, Kansas City, MO

Geographic Context:

  • Kansas City is the largest city in Missouri and the 37th most populous city in the United States, with a diverse and vibrant cultural scene.
  • The Kansas City metropolitan area has a population of over 2 million people and offers a high quality of life, with numerous parks, museums, and entertainment options.
  • The cost of living in Kansas City is relatively low compared to other major metropolitan areas in the United States.

Work Schedule: The work schedule for this role is full-time, Monday-Friday, 8:00 AM - 5:00 PM, with flexibility for project demands.

ASSUMPTION: The Kansas City area offers a high quality of life, with a diverse cultural scene, numerous entertainment options, and a relatively low cost of living compared to other major metropolitan areas in the United States.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Talent Acquisition team
  • In-person or video interview with the hiring manager and team members
  • Final interview with the Vice President of Marketing and Communications
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Communication and presentation skills
  • Project management experience
  • Familiarity with marketing and communications channels
  • Cultural fit with Saint Luke’s Health System

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Be prepared to discuss your marketing and communications strategies and how you have executed them in previous roles
  • Demonstrate your ability to manage multiple projects and deadlines in a fast-paced environment
  • Showcase your understanding of the healthcare industry and Saint Luke’s Health System’s mission and values

ATS Keywords: Marketing Strategy, Communications, Data Analysis, Advertising, Promotion, Media Relations, Public Relations, Social Media, Digital Implementation, Website Management, Event Planning, Project Management, Budget Management, Fast Paced Environment

ASSUMPTION: Saint Luke’s Health System uses an Applicant Tracking System (ATS) to manage job applications, and including relevant keywords in your resume can help your application stand out.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management software (e.g., Asana, Trello, Microsoft Project)
  • Marketing automation and analytics tools (e.g., Google Analytics, Marketo, HubSpot)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot CRM)

ASSUMPTION: Familiarity with these tools and technologies is not required but may be beneficial for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Compassion
  • Integrity
  • Excellence
  • Collaboration
  • Innovation
  • Stewardship

Work Style:

  • Fast-paced and dynamic environment
  • Collaborative and team-oriented culture
  • Focus on continuous learning and improvement
  • Strong commitment to Saint Luke’s Health System’s mission and values

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic environment?
  • Are you comfortable working collaboratively with cross-functional teams?
  • Do you share Saint Luke’s Health System’s commitment to compassionate, high-quality healthcare?

ASSUMPTION: Saint Luke’s Health System values employees who are passionate about their work, committed to the organization’s mission, and able to thrive in a fast-paced, collaborative environment.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a fast-paced environment
  • Adapting to changes in priorities or project scope
  • Occasional travel for industry events or visits to other Saint Luke’s locations
  • Balancing the strategic and tactical aspects of the role

ASSUMPTION: These challenges are common for a Senior Strategist Marketing role and can be managed effectively with strong project management skills and a strategic mindset.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position requires a strong focus on strategy and data-driven decision-making
  • Saint Luke’s Health System offers a unique opportunity to work in the healthcare industry, with a strong commitment to compassionate, high-quality care
  • Career progression in this role could lead to leadership positions within the Marketing and Communications department or other areas of the organization

ASSUMPTION: This role offers a unique blend of strategic and tactical responsibilities, with the opportunity to make a significant impact on Saint Luke’s Health System’s marketing and communications efforts.

πŸ“ Sample Projects

  • Developing a comprehensive marketing and communications plan for a new healthcare service or product launch
  • Conducting market research and analysis to inform marketing strategies and tactics
  • Managing advertising campaigns across multiple channels to drive brand awareness and engagement
  • Planning and executing events, such as health fairs, community outreach initiatives, or fundraising events

ASSUMPTION: These projects are representative of the types of initiatives the Senior Strategist Marketing may be responsible for, but the specific projects will vary depending on the organization’s priorities and needs.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the Marketing and Communications department?
  • How does Saint Luke’s Health System measure the success of its marketing and communications efforts?
  • What opportunities are there for professional development and growth within the organization?
  • How does Saint Luke’s Health System support work-life balance for its employees?
  • What is the organization’s approach to diversity, equity, and inclusion?

ASSUMPTION: These questions are designed to help you better understand the role, the team, and the organization, and to demonstrate your interest and engagement in the interview process.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of your marketing and communications strategies and how you have executed them in previous roles
  • Demonstrate your ability to manage multiple projects and deadlines in a fast-paced environment
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.