Senior Technical Content Writer

📌 Core Information

🔹 Job Title: Senior Technical Content Writer

🔹 Company: Matellio Inc

🔹 Location: Jaipur / Jodhpur, India

🔹 Job Type: Full-time

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: April 9, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating SEO-optimized content and brand narratives that resonate with target audiences
• Conducting in-depth research and analyzing competitor content to identify gaps and opportunities
• Writing persuasive copy for various formats and stages of the buyer’s journey
• Adjusting tone and style to match brand voice and specific audience segments

ASSUMPTION: This role requires a versatile content strategist with expertise in research, SEO, storytelling, and persuasive copywriting, with a focus on IT, SaaS, and enterprise technology.

📋 Key Responsibilities

✅ Research & Analysis:

• Conduct in-depth research to extract insights and understand emerging industry trends
• Develop content that aligns with target audience personas and business objectives
• Analyze competitor content to identify gaps and opportunities

✅ SEO & Keyword Optimization:

• Perform keyword research and implement SEO best practices to optimize content for search engines
• Write meta descriptions, title tags, and structured data to enhance content visibility

✅ Storytelling & Engagement:

• Create emotionally engaging narratives that make technical concepts accessible
• Transform complex product features into compelling customer benefits
• Develop brand stories that drive engagement and establish thought leadership

✅ Persuasive Copywriting & Conversion Optimization:

• Write high-converting copy for landing pages, email campaigns, social media, and digital ads
• Tailor messaging for various stages of the buyer’s journey, ensuring alignment with marketing goals
• Apply psychological triggers to enhance content engagement and conversion rates

✅ Versatility & Adaptability:

• Write across multiple formats, including blogs, whitepapers, case studies, eBooks, and technical documentation
• Adjust tone and style to match brand voice and specific audience segments

ASSUMPTION: The role requires a strong understanding of the IT, SaaS, and enterprise technology sectors, as well as proficiency in CMS platforms and documentation tools.

🎯 Required Qualifications

Education: Bachelor's degree in English, Journalism, Marketing, or a related field

Experience: 5+ years of experience in technical content writing, content marketing, or IT-related content creation

Required Skills:

• Flawless command of the English language with excellent grammar and clarity
• Strong research and analytical skills to develop well-informed, insightful content
• Expertise in SEO and keyword optimization, including experience with tools like SEMrush, Ahrefs, or Google Analytics
• Proven storytelling ability to turn complex concepts into compelling narratives
• Persuasive copywriting skills with a focus on engagement and conversion
• Experience in IT, SaaS, and enterprise technology
• Proficiency in CMS platforms (WordPress, HubSpot) and documentation tools (Markdown, GitHub)

Preferred Skills:

• Experience with content management systems (CMS) and marketing automation tools
• Familiarity with Agile methodologies and project management tools

ASSUMPTION: Candidates should have a strong portfolio showcasing their writing skills and experience in the IT, SaaS, or enterprise technology sectors.

💰 Compensation & Benefits

Salary Range: INR 800,000 - 1,200,000 per annum (Estimated based on industry standards for senior content writers in India with 5-10 years of experience)

Benefits:

• Health insurance
• Retirement plans
• Performance-based bonuses
• Professional development opportunities

Working Hours: Full-time (40 hours per week), with flexible work arrangements available

ASSUMPTION: The salary range is an estimate based on industry standards for senior content writers in India with 5-10 years of experience. Actual compensation may vary based on the candidate's skills, experience, and negotiation.

📌 Applicant Insights

🔍 Company Context

Industry: Matellio Inc. operates in the IT Services and IT Consulting industry, focusing on web and mobile application development, GIS application development, enterprise application management, SEO services, software development, and artificial intelligence.

Company Size: Matellio Inc. has 201-500 employees, providing a mid-sized company environment that offers opportunities for growth and collaboration.

Founded: Matellio Inc. was founded in 2014, with a decade of experience in providing innovative and leading-edge software solutions to clients ranging from small startups to large enterprises and corporations across the globe.

Company Description:

• Matellio Inc. is a software engineering studio with a knack for providing innovative and leading-edge software solutions
• The company works closely with customers to utilize its expertise to make great ideas come alive, emphasizing building long-term strategic partnerships
• Matellio Inc. serves a wide range of verticals, including web application development, mobile application development, data science, AI & ML, GIS application development, enterprise application management, embedded solutions, IoT, cloud implementation, engineering skills set augmentation, and startup and incubation support

Company Specialties:

• Web Application Development
• Mobile Application Development
• GIS Application Development
• Enterprise Application Management
• SEO Services
• Software Development
• Artificial Intelligence

Company Website: https://www.matellio.com

ASSUMPTION: Matellio Inc. is a well-established company with a strong reputation in the IT industry, offering opportunities for growth and development in a dynamic and collaborative environment.

📊 Role Analysis

Career Level: This role is at the senior level, requiring a high degree of expertise and experience in technical content writing and content strategy.

Reporting Structure: The Senior Technical Content Writer will report directly to the Head of Content or a similar role, working closely with marketing, product, and other internal teams to develop and execute content strategies.

Work Arrangement: This role is on-site, with the option for hybrid or remote work arrangements based on the company's policies and the candidate's needs.

Growth Opportunities:

• Progression to a leadership or management role within the content team
• Expanding expertise in related areas, such as SEO, marketing, or product management
• Opportunities to work on diverse projects and collaborate with cross-functional teams

ASSUMPTION: This role offers significant growth potential, with opportunities to develop leadership skills, expand expertise, and take on new challenges as the company continues to grow and evolve.

🌍 Location & Work Environment

Office Type: Matellio Inc. has multiple offices, including locations in Jaipur and Jodhpur, India, as well as offices in the United States and Europe.

Office Location(s): Jaipur, Rajasthan 302001, IN; Jodhpur, Rajasthan 342003, IN

Geographic Context:

• Jaipur and Jodhpur are major cities in the Indian state of Rajasthan, known for their rich history, culture, and tourism
• The cities offer a mix of traditional and modern amenities, with a lower cost of living compared to major metropolitan areas
• Both cities have a tropical climate, with hot summers and mild winters

Work Schedule: The work schedule is typically Monday to Friday, with flexible hours and the option for remote work based on the company's policies and the candidate's needs.

ASSUMPTION: The location offers a unique blend of cultural experiences and a lower cost of living, providing an attractive work-life balance for employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Technical assessment or writing test
• Interview with the hiring manager or a panel of interviewers
• Final decision and offer

Key Assessment Areas:

• Writing samples and portfolio
• SEO and keyword optimization knowledge
• Research and analytical skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Include a portfolio of your best writing samples, showcasing your versatility and expertise in technical content writing
• Prepare for the interview by researching Matellio Inc. and the IT industry, and be ready to discuss your approach to content strategy, SEO, and storytelling

ATS Keywords: Technical Content Writer, Senior Content Writer, Content Strategy, SEO, Storytelling, Persuasive Copywriting, IT, SaaS, Enterprise Technology, CMS, Documentation Tools, Research, Analytical Skills

ASSUMPTION: The application process may vary based on the company's specific needs and the candidate's qualifications. It is essential to follow the instructions provided in the job listing and communicate openly with the HR team throughout the process.

🛠️ Tools & Technologies

• Content Management Systems (CMS): WordPress, HubSpot
• Documentation Tools: Markdown, GitHub
• SEO Tools: SEMrush, Ahrefs, Google Analytics
• Project Management Tools: Asana, Trello, Jira

ASSUMPTION: The tools and technologies required for this role may vary based on the company's specific needs and the candidate's expertise. Familiarity with industry-standard tools and a willingness to learn new technologies are essential.

👔 Cultural Fit Considerations

Company Values:

• Innovation and continuous learning
• Collaboration and teamwork
• Customer focus and excellence
• Integrity and accountability

Work Style:

• Dynamic and fast-paced environment
• Cross-functional collaboration and teamwork
• Results-driven and data-informed decision-making
• Opportunities for professional growth and development

Self-Assessment Questions:

• Do you thrive in a dynamic and collaborative work environment?
• Are you comfortable working with diverse teams and stakeholders to develop and execute content strategies?
• Do you have a strong understanding of the IT, SaaS, or enterprise technology sectors, and a passion for staying up-to-date with industry trends and developments?

ASSUMPTION: Matellio Inc. values a diverse and inclusive work environment, with a strong focus on collaboration, innovation, and customer focus. Candidates should assess their fit with the company's values and work style to ensure a successful and fulfilling career.

⚠️ Potential Challenges

• Keeping up with the fast-paced and dynamic nature of the IT industry
• Balancing multiple projects and deadlines in a collaborative and cross-functional work environment
• Adapting to changes in content strategy and priorities based on business needs and market demands
• Working with remote or distributed teams, requiring strong communication and time management skills

ASSUMPTION: These challenges are inherent to the fast-paced and dynamic nature of the IT industry and the collaborative work environment at Matellio Inc. Candidates should be prepared to adapt to change, manage multiple priorities, and communicate effectively to succeed in this role.

📈 Similar Roles Comparison

• Compared to other senior content writer roles, this position requires a strong focus on SEO and keyword optimization, as well as expertise in the IT, SaaS, and enterprise technology sectors
• Industry-specific context: The IT industry is dynamic and fast-paced, with a strong focus on innovation and continuous learning. Candidates should be prepared to stay up-to-date with industry trends and developments
• Career path comparison: This role offers significant growth potential, with opportunities to develop leadership skills, expand expertise, and take on new challenges as the company continues to grow and evolve

ASSUMPTION: This role is unique in its focus on the IT, SaaS, and enterprise technology sectors, requiring a strong understanding of the industry and a passion for staying up-to-date with its trends and developments. Candidates should assess their fit with the industry-specific context and career path comparison to ensure a successful and fulfilling career.

📝 Sample Projects

• Developing a comprehensive content strategy for a new product launch, including SEO-optimized blog posts, whitepapers, case studies, and email campaigns
• Conducting in-depth research and analysis of competitor content to identify gaps and opportunities, and developing a targeted content strategy to differentiate the company's offerings
• Creating emotionally engaging and persuasive copy for landing pages, digital ads, and social media campaigns, driving user engagement and conversions

ASSUMPTION: These sample projects are illustrative of the types of content strategy, research, and copywriting tasks required for this role. Candidates should be prepared to provide examples of their work that demonstrate their expertise and versatility in technical content writing.

❓ Key Questions to Ask During Interview

• Can you describe the content team's structure and how this role fits within it?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Matellio Inc. support the professional growth and development of its employees?
• What are the most significant challenges facing the content team, and how can this role help address them?
• How does Matellio Inc. approach collaboration and communication with remote or distributed teams?

ASSUMPTION: These interview questions are designed to help candidates assess their fit with the role, the content team, and Matellio Inc.'s work environment. Candidates should tailor their questions to the specific needs and priorities of the company and the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio of your best writing samples, showcasing your versatility and expertise in technical content writing
• Prepare for the interview by researching Matellio Inc. and the IT industry, and be ready to discuss your approach to content strategy, SEO, and storytelling
• Follow up with the HR team one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.