📌 Core Information
🔹 Job Title: Senior Territorial Marketing Manager (Workers Compensation)
🔹 Company: Berkshire Hathaway Homestate Companies
🔹 Location: Los Angeles, California
🔹 Job Type: On-site
🔹 Category: Insurance
🔹 Date Posted: April 11, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing territory plans to drive profitable growth
- Building and maintaining strong agency partnerships to meet and exceed premium standards
- Monitoring agency performance and developing profit improvement plans
- Acting as a resource to peers and brokers, and mentoring other marketing managers
- Gathering and analyzing competitor information to inform action plans
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to build and maintain effective relationships with agencies and internal teams.
📋 Key Responsibilities
✅ Creating and executing expert level territory plans that align with regional or national resources
✅ Proactively searching out new agency appointments, prospect meetings, and opportunities for book transfers
✅ Monitoring agency growth and profitability, and developing agency profit improvement and growth plans
✅ Managing agency partnerships, processing appointments and terminations, and initiating renewal strategy discussions
✅ Conducting in-person agency visits and participating in prospect meetings, claims reviews, meet-and-greets, and stewardship meetings
✅ Influencing productive partnerships by educating agents on BHHC's value proposition, target market opportunities, target acquisition opportunities, territory goals, and service model by premium size
✅ Participating in weekly Underwriting meetings and contributing to discussions around large accounts
✅ Gathering, analyzing, and evaluating competitor information and territory opportunities, and developing action plans
✅ Looking for opportunities to enhance information and communication capabilities and optimally position BHHC's strengths
✅ Developing and maintaining accurate agency profiles, business plans, agency files, and contacts, and timely and thorough updates on activities
ASSUMPTION: This role involves a significant amount of travel, requiring strong organizational skills and the ability to manage time effectively.
🎯 Required Qualifications
Education: Bachelor's degree from an accredited college or university required
Certifications: Certified Insurance Counselor (CIC), Certified Risk Manager (CRM), or similar insurance designation, preferred
Experience: Minimum of 7 years of related experience in the workers' compensation insurance industry required, preferably in a Marketing or Underwriting role
Required Skills:
- Proficient in Microsoft Office Suite of applications
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to build and maintain effective relationships
- Proven ability to work independently and in a team environment
Preferred Skills:
- Bilingual or multilingual skills (Spanish preferred)
- Experience with insurance software applications
ASSUMPTION: While not explicitly stated, proficiency in Spanish may be beneficial for this role due to the diverse nature of the territory.
💰 Compensation & Benefits
Salary Range: $129,290 - $160,990 per year (based on potential employee qualifications, operational needs, and other considerations consistent with applicable law)
Benefits:
- Bonus eligibility
- Paid Time Off
- Paid Holidays
- Retirement Savings Match
- Group Health Insurance
- Life and AD&D Insurance
- Long Term Disability Insurance
- Paid Community Volunteer Day
- Employee Assistance Program
- Tuition Reimbursement Program
- Employee Referral Program
- Diversity, Equity and Inclusion Program
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications, experience, and other factors.
📌 Applicant Insights
🔍 Company Context
Industry: Insurance, with a focus on workers' compensation
Company Size: 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration
Founded: 1970, with a rich history and a strong commitment to financial strength and integrity
Company Description:
- Berkshire Hathaway Homestate Companies (BHHC) offers insurance products from coast to coast, with a commitment to doing the right thing and investing in its business to deliver on its mission
- BHHC has an enviable record of success in the insurance industry, supported by A.M. Best’s highest financial strength rating of A++
- BHHC began as eight separately managed regional insurance companies and has expanded its footprint nationally while remaining committed to offering the personalized service of a local home state insurance company
Company Specialties:
- Commercial Auto and Commercial Property
Company Website: https://www.bhhc.com
ASSUMPTION: BHHC's commitment to diversity and inclusion fosters a harmonious workplace where employees can be their authentic selves and contribute to the company's success.
📊 Role Analysis
Career Level: Experienced professional, with opportunities for growth and mentorship
Reporting Structure: This role reports directly to the Regional Marketing Manager and works collaboratively with other marketing managers, underwriting, management, and corporate resources
Work Arrangement: On-site, with extensive travel required for agency and policyholder visits
Growth Opportunities:
- Mentoring and training opportunities for other marketing managers
- Potential for career progression within the marketing or underwriting departments
- Opportunities to work on special projects and initiatives
ASSUMPTION: This role offers a unique opportunity to work in a dynamic and collaborative environment, with the potential for significant growth and impact on the company's success.
🌍 Location & Work Environment
Office Type: On-site, with a focus on collaboration and teamwork
Office Location(s): Los Angeles and Orange County, California
Geographic Context:
- Los Angeles and Orange County offer a diverse and vibrant business environment, with numerous opportunities for growth and collaboration
- The region is home to a large number of insurance companies and agencies, providing ample opportunities for networking and partnership
- The area offers a high cost of living, with competitive salaries and benefits packages to reflect this
Work Schedule: Full-time, with flexible hours to accommodate travel and agency visits
ASSUMPTION: The work environment is fast-paced and dynamic, requiring strong organizational skills and the ability to manage time effectively.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the regional marketing manager and other team members
- Final interview with the director of marketing
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and presentation skills
- Relationship-building and collaboration skills
- Industry knowledge and understanding of workers' compensation insurance
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the workers' compensation insurance industry and BHHC's value proposition
- Prepare for behavioral interview questions that focus on your problem-solving skills, communication skills, and ability to build and maintain effective relationships
ATS Keywords: Workers' compensation, insurance marketing, territory planning, agency partnerships, profit improvement, competitor analysis, strategic co-travel, mentoring, customer experience enhancement
ASSUMPTION: BHHC uses an Applicant Tracking System (ATS) to screen resumes, so it's essential to include relevant keywords to increase the chances of your application being reviewed.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Insurance software applications (e.g., Policy Administration Systems, Underwriting Systems)
- Data analysis and visualization tools (e.g., Excel, Tableau)
ASSUMPTION: Proficiency in Microsoft Office Suite and relevant insurance software applications is required for this role.
👔 Cultural Fit Considerations
Company Values:
- Doing the right thing
- Investing in our business
- Delivering on our mission
Work Style:
- Collaborative and team-oriented
- Dynamic and fast-paced
- Focused on continuous improvement and growth
Self-Assessment Questions:
- Do you have a proven track record of building and maintaining effective relationships with agencies and internal teams?
- Are you comfortable working in a fast-paced and dynamic environment, with the ability to manage time effectively?
- Do you have strong analytical and problem-solving skills, with the ability to develop and execute strategic territory plans?
ASSUMPTION: BHHC values candidates who align with their core values and are comfortable working in a collaborative and dynamic environment.
⚠️ Potential Challenges
- Extensive travel requirements, which may impact work-life balance
- High cost of living in Los Angeles and Orange County, with competitive salaries and benefits packages to reflect this
- Fast-paced and dynamic work environment, requiring strong organizational skills and the ability to manage time effectively
- Need to stay current on competitive intelligence and industry trends
ASSUMPTION: These challenges are inherent to the role and the industry, and candidates should be prepared to address them proactively.
📈 Similar Roles Comparison
- This role is unique in its focus on territory planning and management, with a strong emphasis on agency partnerships and profit improvement
- Similar roles in the insurance industry may have a broader focus on underwriting or claims management, rather than marketing
- Career progression in this role may involve moving into a regional marketing manager position or taking on additional responsibilities within the marketing or underwriting departments
ASSUMPTION: This role offers a unique opportunity to work in a dynamic and collaborative environment, with the potential for significant growth and impact on the company's success.
📝 Sample Projects
- Developing and executing a territory plan to drive profitable growth in a specific region
- Building and maintaining strong agency partnerships to meet and exceed premium standards
- Analyzing competitor information and territory opportunities to inform action plans and enhance BHHC's market position
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities required for this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with other marketing managers, underwriting, management, and corporate resources?
- What opportunities are there for growth and mentorship within the marketing or underwriting departments?
- How does BHHC support work-life balance for employees in this role?
- What are the key challenges facing the workers' compensation insurance industry, and how does BHHC differentiate itself in this competitive landscape?
ASSUMPTION: These questions are designed to provide insight into the role's priorities, collaboration, growth opportunities, work-life balance, and the company's competitive advantages.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, communication skills, and ability to build and maintain effective relationships
- Research the workers' compensation insurance industry and BHHC's value proposition to demonstrate your understanding and enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
