SEO Analyst

📌 Core Information

🔹 Job Title: SEO Analyst

🔹 Company: Pixel Web Solutions

🔹 Location: Madurai, Tamil Nadu, India

🔹 Job Type: Full-time

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: June 21, 2025

🔹 Experience Level: 1-3 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Conducting SEO analysis and creating performance reports using Google Analytics
• Creating high-quality SEO content and assisting with blog content
• Leading keyword research and optimization of content
• Keeping up-to-date with developments in SEM

ASSUMPTION: This role requires a balance of analytical and creative skills, with a focus on driving organic traffic and improving online visibility.

📋 Key Responsibilities

✅ Conduct on-site and off-site analysis of web SEO competition

✅ Use Google Analytics to create performance reports regularly

✅ Create high-quality SEO content

✅ Assist with blog content creation

✅ Lead keyword research and optimization of content

✅ Stay updated with developments in SEM

ASSUMPTION: The role may evolve based on the company's growth and changing SEO landscape, requiring adaptability and continuous learning.

🎯 Required Qualifications

Education: Any Degree

Experience: 1-3 years of experience in SEO or a related field

Required Skills:

• Proven experience in SEO analysis
• Strong knowledge of Google Analytics
• Excellent content creation skills
• Thorough understanding of web design and site structures
• Good knowledge of backlink analysis

Preferred Skills:

• Familiarity with SEO tools (e.g., SEMrush, Ahrefs, Moz)
• Experience with content management systems (CMS)
• Knowledge of HTML and CSS

ASSUMPTION: Candidates with relevant certifications (e.g., Google Analytics Individual Qualification, SEMrush Certification) may be preferred but are not always required.

💰 Compensation & Benefits

Salary Range: INR 3-6 lakhs per annum (Based on experience and market standards)

Benefits:

• Competitive salary package
• Performance-based bonuses
• Opportunities for professional growth and development

Working Hours: Full-time (40 hours/week) with flexible working hours

ASSUMPTION: The salary range is estimated based on market standards for SEO analysts in Madurai, Tamil Nadu.

📌 Applicant Insights

🔍 Company Context

Industry: Pixel Web Solutions operates in the IT Services and IT Consulting industry, focusing on web and mobile app development, blockchain development, and digital marketing.

Company Size: With 51-200 employees, Pixel Web Solutions offers a mid-sized company environment, providing opportunities for growth and collaboration.

Founded: Founded in 2012, the company has over a decade of experience in the global IT market.

Company Description:

• Pixel Web Solutions is a leading web and mobile application development company
• Specialized in offering MVP software for blockchain startups and enterprises
• Offers IT services across the globe for over 11 years

Company Specialties:

• Web development (Node.js, Angular.js, React.js, Laravel)
• Mobile app development (Flutter, Android, iOS)
• Blockchain development
• Digital Marketing

Company Website: pixelwebsolutions.com

ASSUMPTION: Pixel Web Solutions' focus on cutting-edge technologies and global IT markets creates an innovative and dynamic work environment.

📊 Role Analysis

Career Level: This role is suitable for early to mid-career SEO professionals looking to gain experience and grow within the organization.

Reporting Structure: The SEO Analyst will report directly to the SEO Manager or Marketing Director.

Work Arrangement: This is an on-site position, with the possibility of remote work for specific tasks or projects.

Growth Opportunities:

• Advancement to SEO Manager or similar leadership roles
• Expanding skillset to include related marketing or technical disciplines
• Potential international assignments or projects

ASSUMPTION: With the company's growth and diverse project portfolio, there are ample opportunities for career progression and skill development.

🌍 Location & Work Environment

Office Type: Pixel Web Solutions operates from a modern office space in Madurai, Tamil Nadu.

Office Location(s): No-4, Ram Towers, Melakkal Road, Near Seventh Day School, Kochadai, Madurai, Tamil Nadu 625016, IN

Geographic Context:

• Madurai is a major city in Tamil Nadu, known for its cultural and historical significance
• The office is located in a bustling commercial area, with easy access to public transportation and amenities
• The city offers a mix of traditional and modern lifestyles, with a rich cultural scene and vibrant food scene

Work Schedule: The work schedule is typically Monday to Friday, with flexible working hours to accommodate project demands.

ASSUMPTION: The office environment is collaborative and supportive, with a strong emphasis on teamwork and open communication.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment (SEO-related tasks)
• Face-to-face or video interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• SEO knowledge and skills
• Content creation and optimization abilities
• Analytical and problem-solving skills
• Cultural fit and communication skills

Application Tips:

• Highlight relevant SEO experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the role and company
• Prepare for the technical assessment by brushing up on your SEO skills and tools
• Research the company and its projects to ask informed questions during the interview

ATS Keywords: SEO, Google Analytics, Content Creation, Keyword Research, SEM, Web Design, Site Structures, Backlink Analysis

ASSUMPTION: The application process may vary based on the specific needs of the project or team, but generally follows a structured assessment of technical skills and cultural fit.

🛠️ Tools & Technologies

• Google Analytics
• SEO tools (e.g., SEMrush, Ahrefs, Moz)
• Content management systems (e.g., WordPress)
• HTML and CSS

ASSUMPTION: The specific tools and technologies used may vary based on the project or client requirements.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Customer-centricity
• Continuous learning

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on delivering high-quality results
• Adaptable to changing project demands

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable working with diverse teams and clients?
• Do you have a strong desire to learn and adapt to new technologies and trends?

ASSUMPTION: Pixel Web Solutions values candidates who are passionate about their work, eager to learn, and committed to delivering exceptional results.

⚠️ Potential Challenges

• Keeping up with the fast-paced nature of SEO and digital marketing
• Managing multiple projects and deadlines simultaneously
• Adapting to the diverse needs and preferences of clients
• Working in a competitive and ever-evolving industry

ASSUMPTION: These challenges can be overcome through strong time management, effective communication, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Compared to SEO Specialist roles, this position has a stronger focus on analysis and reporting
• In contrast to SEO Manager roles, this position has less emphasis on team leadership and strategy
• Career progression may involve moving into a more strategic or management-focused role within the organization

ASSUMPTION: The specific responsibilities and requirements of similar roles may vary depending on the company size, industry, and project portfolio.

📝 Sample Projects

• Conducting a comprehensive SEO audit for a newly launched e-commerce platform
• Optimizing content for a high-traffic blog to improve organic reach and engagement
• Developing and implementing a local SEO strategy for a multi-location business

ASSUMPTION: These projects are representative of the types of tasks and initiatives an SEO Analyst might work on, but the specific projects will vary based on client needs and company priorities.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional growth and development within the organization?
• How does the company support work-life balance for its employees?
• What is the company's approach to staying up-to-date with the latest SEO trends and best practices?

ASSUMPTION: These questions are designed to provide insight into the role's expectations, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your SEO experience and achievements
• Write a compelling cover letter that demonstrates your understanding of the role and company
• Prepare for the technical assessment by reviewing your SEO skills and tools
• Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.