SEO Analyst

📌 Core Information

🔹 Job Title: SEO Analyst

🔹 Company: Pixel Web Solutions

🔹 Location: Madurai, Tamil Nadu, India

🔹 Job Type: Full-time

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: May 31, 2025

🔹 Experience Level: 1-3 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Conducting on-site and off-site analysis of web SEO competition
• Using Google Analytics for performance reports
• Creating high-quality SEO content and assisting with blog content
• Leading keyword research and optimization of content
• Staying updated with developments in SEM

ASSUMPTION: This role requires a strong understanding of SEO principles and tools to drive organic traffic and improve website visibility.

📋 Key Responsibilities

✅ Conducting on-site and off-site analysis of web SEO competition

✅ Using Google Analytics to conduct performance reports regularly

✅ Creating high-quality SEO content and assisting with blog content

✅ Leading keyword research and optimization of content

✅ Keeping up-to-date with developments in SEM

ASSUMPTION: The role involves a mix of technical tasks (SEO analysis, keyword research) and creative tasks (content creation, blog assistance).

🎯 Required Qualifications

Education: Any Degree

Experience: 1-3 years of experience in SEO or related field

Required Skills:

• Proven experience in SEO
• Working knowledge of Google Analytics
• Thorough understanding of web design and site structures
• Good knowledge of backlink analysis
• Excellent communication and teamwork skills

Preferred Skills:

• Experience with SEO tools (e.g., SEMrush, Ahrefs, Moz)
• Familiarity with content management systems (CMS)
• Knowledge of HTML and CSS

ASSUMPTION: While a marketing degree is not explicitly required, a background in marketing or a related field would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: INR 3-6 lakhs per annum (Estimated based on market standards for 1-3 years of experience in Madurai)

Benefits:

• Competitive salary
• Opportunities for professional growth
• Dynamic work environment

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is an estimate based on market standards for the given experience level and location. Actual salary may vary based on negotiation and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: Pixel Web Solutions is a leading IT services and IT consulting company, specializing in web and mobile application development, blockchain development, and digital marketing.

Company Size: With 51-200 employees, Pixel Web Solutions offers a mid-sized company environment, providing ample opportunities for collaboration and growth.

Founded: Established in 2012, the company has over a decade of experience in the global IT market.

Company Description:

• Pixel Web Solutions is a global web/IT servicing company with a strong team of technical and professional expertise.
• The company believes in innovative solutions that turn business ideas into achievable goals.
• They work on a wide array of technologies and provide sustainable and long-term business solutions.

Company Specialties:

• Web development
• Mobile app development
• Blockchain development
• Flutter app development
• Android app development
• iOS app development
• Digital marketing

Company Website: https://pixelwebsolutions.com

ASSUMPTION: Pixel Web Solutions' expertise in various technologies and services makes it an attractive option for job seekers looking to gain diverse experience.

📊 Role Analysis

Career Level: This role is suitable for early to mid-career professionals with 1-3 years of experience in SEO or a related field.

Reporting Structure: The SEO Analyst will likely report to the Digital Marketing Manager or a similar role within the company.

Work Arrangement: This is an on-site position, requiring the candidate to work from the company's office in Madurai, Tamil Nadu.

Growth Opportunities:

• Potential career progression to Senior SEO Analyst or SEO Manager roles
• Expanding skills and knowledge in digital marketing and related fields
• Gaining experience working with a diverse range of clients and projects

ASSUMPTION: With the company's growth and diverse service offerings, there may be opportunities for career progression and skill development.

🌍 Location & Work Environment

Office Type: Pixel Web Solutions' office is located in a commercial building with nearby amenities.

Office Location(s): No-4, Ram Towers, Melakkal Road, Near Seventh Day School, Kochadai, Madurai, Tamil Nadu 625016, India

Geographic Context:

• Madurai is the third-largest city in Tamil Nadu, known for its rich cultural heritage and historical landmarks.
• The city offers a mix of traditional and modern amenities, with a relatively lower cost of living compared to other major Indian cities.
• Madurai is well-connected by air, rail, and road, making it easily accessible from other parts of India.

Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break.

ASSUMPTION: The work environment is likely to be dynamic and fast-paced, given the company's focus on innovation and diverse service offerings.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment (SEO-related tasks)
• Final round interview with the hiring manager

Key Assessment Areas:

• SEO knowledge and skills
• Problem-solving abilities
• Communication and teamwork skills
• Cultural fit with the company

Application Tips:

• Highlight relevant SEO experience and achievements in your resume.
• Tailor your cover letter to demonstrate your understanding of the role and the company.
• Prepare for the technical assessment by brushing up on your SEO skills and tools.
• Research the company and its services to show your interest and enthusiasm during the interview.

ATS Keywords: SEO, Google Analytics, web design, site structures, backlink analysis, keyword research, content optimization, blog content, performance reports

ASSUMPTION: The application process may vary based on the hiring manager's preferences and the current hiring needs of the company.

🛠️ Tools & Technologies

• Google Analytics
• SEO tools (e.g., SEMrush, Ahrefs, Moz)
• Content management systems (CMS)
• HTML and CSS

ASSUMPTION: The specific tools and technologies used may vary based on the company's current projects and client requirements.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer focus
• Collaboration
• Integrity
• Continuous learning

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on delivering high-quality results
• Open to new ideas and continuous learning

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you a team player with strong communication skills?
• Are you open to learning and adapting to new tools and technologies?
• Do you have a strong customer focus and commitment to delivering high-quality results?

ASSUMPTION: Pixel Web Solutions values candidates who are adaptable, collaborative, and committed to delivering high-quality results for their clients.

⚠️ Potential Challenges

• Keeping up with the fast-paced work environment and tight deadlines
• Adapting to the diverse range of clients and projects
• Competing with other SEO professionals in the market
• Managing work-life balance in a demanding role

ASSUMPTION: These challenges are common in SEO roles and can be mitigated with strong time management, communication, and organizational skills.

📈 Similar Roles Comparison

• Compared to SEO Specialist roles, this position may have less responsibility for strategic planning and more focus on day-to-day tasks.
• In contrast to SEO Manager roles, this position is likely to have less oversight of other team members and more focus on individual contributions.
• Career progression from this role could lead to Senior SEO Analyst, SEO Specialist, or SEO Manager positions, depending on the company's structure and growth opportunities.

ASSUMPTION: The specific responsibilities and career progression opportunities may vary based on the company's size, structure, and current hiring needs.

📝 Sample Projects

• Conducting a comprehensive SEO audit of an e-commerce website and implementing recommended changes
• Developing and executing a content marketing strategy to improve organic traffic for a B2B company
• Analyzing competitor SEO strategies and identifying opportunities for improvement

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with the SEO Analyst role. Actual projects may vary based on the company's current clients and priorities.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall digital marketing strategy for the company?
• What opportunities are there for professional growth and development within the company?
• How does the company support work-life balance for its employees?
• What is the typical career path for someone in this role?

ASSUMPTION: These questions are designed to help you better understand the role, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your relevant SEO experience and skills
• Write a cover letter explaining your interest in the role and the company
• Prepare for the technical assessment by brushing up on your SEO skills and tools
• Follow up with the hiring manager one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.