SEO Consultant

📌 Core Information

🔹 Job Title: SEO Consultant

🔹 Company: GroupM

🔹 Location: Spain

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: 2025-04-11

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid

🚀 Job Overview

Key aspects of this role include:

• Managing SEO projects from start to finish
• Serving as the main point of contact for clients
• Optimizing SEO strategies through analysis and improvement proposals
• Planning, coordinating, and executing projects while ensuring objectives and deadlines are met

ASSUMPTION: This role requires a balance of project management, client relationship, and technical SEO skills. The ideal candidate will have experience in SEO and be comfortable working with clients directly.

📋 Key Responsibilities

✅ Project Management: Plan, coordinate, and execute SEO projects, ensuring objectives and deadlines are met

✅ Client Relationship: Serve as the main point of contact for clients, maintaining clear and proactive communication

✅ SEO Strategy: Analyze project data and propose improvements to optimize SEO strategies

✅ Reporting: Prepare periodic reports detailing project progress, results, and next steps

✅ Internal Process Improvement: Implement and configure new tools, propose improvements to internal processes, and provide feedback on existing tools

✅ New Business Development: Collaborate with the team to create proposals for new clients and expand services for existing clients

ASSUMPTION: The role involves a mix of technical SEO tasks, client management, and project coordination. Strong organizational skills and attention to detail are crucial for success.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2 years of experience in SEO, preferably in an agency setting

Required Skills:

• Advanced knowledge of on-page and off-page SEO
• Proficiency in web analytics tools (Google Analytics, Search Console, etc.)
• Excellent communication and presentation skills
• Data-driven decision-making and problem-solving skills
• Fluency in English

Preferred Skills:

• Experience with keyword research tools
• Knowledge of competitor analysis tools
• Familiarity with project management tools

ASSUMPTION: The ideal candidate will have a strong foundation in SEO, excellent communication skills, and experience working with clients directly.

💰 Compensation & Benefits

Salary Range: €30,000 - €45,000 per year (Based on industry standards for 2-5 years of experience in Spain)

Benefits:

• Hybrid work model (Madrid)
• Flexible hours
• Daily meal subsidy
• Free coffee and fruit
• Yoga/Pilates classes
• Physiotherapy sessions

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on qualifications and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: GroupM is a global media investment management group that serves as the parent company of EssenceMediacom, one of the world's leading communications specialists with billings of more than US$22 billion.

Company Size: GroupM has 10,000 employees across 120 offices in 96 markets, including Spain.

Founded: GroupM was founded in 1999 and has since grown to become one of the world's leading media investment management groups.

Company Description:

• GroupM is committed to delivering marketing breakthroughs for brands by disrupting old models across media, creative, innovation, and analytics
• The company offers integrated media solutions and invests in its employees' whole-person wellbeing, careers, and capabilities to grow its clients' businesses
• GroupM is an equal opportunity employer and offers a range of benefits to its employees

Company Specialties:

• Advertising Services
• Media Investment Management
• Creative Technology
• Data, Analytics, and Innovation

Company Website: groupm.com

ASSUMPTION: GroupM is a large, global company with a strong focus on innovation and employee development. The company's size and resources allow it to offer a wide range of benefits and opportunities for career growth.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: The SEO Consultant will report directly to the SEO Manager or similar role within the agency

Work Arrangement: Hybrid (a mix of on-site and remote work, with a focus on in-office collaboration and client meetings)

Growth Opportunities:

• Progression to Senior SEO Consultant or similar role with increased responsibilities and leadership opportunities
• Expansion into related fields, such as paid media or content strategy
• Career development through GroupM's global network of offices and brands

ASSUMPTION: The SEO Consultant role offers opportunities for career growth and development within GroupM's global network of offices and brands.

🌍 Location & Work Environment

Office Type: GroupM's offices are modern, collaborative spaces designed to facilitate teamwork and creativity

Office Location(s): Madrid, Spain

Geographic Context:

• Madrid is the capital and largest city of Spain, with a population of approximately 3.3 million people
• The city is known for its vibrant culture, rich history, and diverse neighborhoods
• Madrid is a major hub for the advertising and media industries in Spain

Work Schedule: Full-time (40 hours per week), with flexible hours and a hybrid work arrangement

ASSUMPTION: The hybrid work arrangement allows for a balance between in-office collaboration and remote work, offering flexibility and work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR team
• In-person or virtual interview with the hiring manager and/or team members
• Final decision and offer

Key Assessment Areas:

• SEO knowledge and experience
• Client management and communication skills
• Project management and organizational skills
• Problem-solving and data-driven decision-making

Application Tips:

• Highlight relevant SEO experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the role and how your skills and experience make you a strong fit
• Prepare for behavioral and technical interview questions focused on SEO, project management, and client relationship skills

ATS Keywords: SEO, Project Management, Client Relationship, Data Analysis, Reporting, On-page SEO, Off-page SEO, Keyword Research, Competitor Analysis, Communication Skills, Problem Solving, Fluent English

ASSUMPTION: GroupM's application process is designed to assess candidates' technical skills, client management abilities, and cultural fit within the organization.

🛠️ Tools & Technologies

• Google Analytics
• Google Search Console
• SEMrush or similar SEO tools
• Project management tools (e.g., Asana, Trello)
• Microsoft Office Suite

ASSUMPTION: The SEO Consultant will use a combination of SEO tools, project management software, and Microsoft Office Suite to manage projects and collaborate with the team.

👔 Cultural Fit Considerations

Company Values:

• Extraordinary: Leading collaboratively to inspire creative transformation
• Open: Balancing the needs of people and clients, cultivating trust
• Optimistic: Driving growth and development for the entire organization

Work Style:

• Collaborative: GroupM values teamwork and open communication
• Data-driven: Decisions are based on data and analytics to optimize performance
• Agile: The organization is adaptable and responsive to change

Self-Assessment Questions:

• How do you balance the needs of clients with the company's goals and resources?
• Can you provide an example of a time when you had to adapt your SEO strategy based on new data or changing client priorities?
• How do you approach working with a diverse team, including team members with different backgrounds and areas of expertise?

ASSUMPTION: GroupM values candidates who are collaborative, data-driven, and adaptable, with a strong focus on client management and communication skills.

⚠️ Potential Challenges

• Managing multiple projects simultaneously, requiring strong organizational skills and time management
• Working with clients who have varying levels of SEO knowledge and expectations, requiring excellent communication and education skills
• Keeping up with the latest SEO trends and best practices, requiring continuous learning and professional development
• Balancing remote work and in-office collaboration, requiring strong self-motivation and time management skills

ASSUMPTION: The SEO Consultant role presents unique challenges that require strong organizational skills, communication, and adaptability.

📈 Similar Roles Comparison

• The SEO Consultant role is similar to other SEO-focused positions, such as SEO Specialist or SEO Manager, but with a stronger emphasis on project management and client relationship skills
• Compared to other advertising and media roles, the SEO Consultant role requires a unique blend of technical SEO expertise, project management, and client management skills
• Career progression in SEO roles typically involves moving into more senior or specialized positions, such as SEO Manager, SEO Strategist, or Technical SEO Specialist

ASSUMPTION: The SEO Consultant role is distinct from other SEO-focused positions and requires a unique skill set that combines technical SEO expertise, project management, and client relationship skills.

📝 Sample Projects

• Managing an SEO project for a large e-commerce client, optimizing on-page and off-page SEO factors to improve organic traffic and conversions
• Conducting a comprehensive SEO audit for a B2B website, identifying technical and on-page optimization opportunities to improve search engine rankings and organic traffic
• Developing and implementing a local SEO strategy for a multi-location business, optimizing Google My Business listings, online reviews, and local citations to improve local search visibility

ASSUMPTION: The SEO Consultant role involves a wide range of projects, from technical SEO audits to strategic SEO campaigns, requiring a diverse skill set and adaptability.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the SEO department?
• How does the agency support the professional development and growth of its SEO team members?
• What are the most challenging aspects of working with clients in the SEO Consultant role, and how does the agency address these challenges?
• How does the agency measure the success of its SEO campaigns, and what key performance indicators (KPIs) are tracked?
• What opportunities are there for career growth and development within the agency, particularly for SEO team members?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and allows you to better understand the work environment and career growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the GroupM job portal
• Tailor your resume to highlight your relevant SEO experience and skills
• Write a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
• Prepare for the interview process by researching GroupM's company culture and values
• Follow up with the GroupM HR team after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.