K

SEO & Content Lead

Kinetic Investments
Full-time
Remote
Worldwide
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: SEO & Content Lead

πŸ”Ή Company: Kinetic Investments

πŸ”Ή Location: United Kingdom (Remote)

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: May 1, 2025

πŸ”Ή Experience Level: Mid-Senior level

πŸ”Ή Remote Status: Hybrid (Remote & On-site)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing SEO & content strategies to drive organic growth
  • Managing a team of content writers and translators to deliver high-quality content
  • Optimizing site content and conducting audits to improve performance
  • Collaborating with cross-functional teams to integrate SEO into overall marketing strategy
  • Reporting on website performance and KPIs to stakeholders

ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution. Candidates should be comfortable working autonomously and managing multiple projects simultaneously.

πŸ“‹ Key Responsibilities

βœ… Ownership of content performance across all languages

βœ… Planning, creating, and delivering SEO & content strategies

βœ… Strategizing, planning, and delivering content plans across different markets

βœ… Managing and hiring freelance content editors and producers

βœ… Optimizing site content and conducting audits

βœ… Reporting on website performance in line with KPIs

ASSUMPTION: This role involves a mix of strategic planning, team management, and hands-on content creation. Candidates should have a strong understanding of SEO best practices and be comfortable working with various content management systems.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 4+ years in a dedicated content role with a proven track record in SEO and content success

Required Skills:

  • Proven experience in SEO and content management
  • Strong organizational skills and ability to prioritize
  • Excellent communication skills
  • Familiarity with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs)
  • Ability to work autonomously and manage projects from start to finish

Preferred Skills:

  • Experience in affiliate marketing
  • Google Sheets proficiency
  • Deep knowledge of latest SEO practices
  • Experience with website analytics

ASSUMPTION: Candidates should have a solid understanding of SEO and content management, with experience in a similar role. Familiarity with relevant tools and platforms is essential.

πŸ’° Compensation & Benefits

Salary Range: Β£45,000 - Β£60,000 per annum (depending on experience)

Benefits:

  • Remote working policy (work from home, office, or a combination)
  • Access to co-working space in central London with regular events
  • Quarterly team socials
  • Company bonus scheme
  • Working from home budgets
  • Generous holiday entitlement (25 days + bank holidays, increasing to 30 days)
  • Employee referral program
  • Company pension scheme

Working Hours: Full-time (40 hours per week) with flexible working arrangements

ASSUMPTION: The salary range is based on industry standards for mid-senior level SEO & content roles in the United Kingdom. Benefits are competitive and designed to support a healthy work-life balance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Venture Capital & Private Equity

Company Size: Small (11-50 employees) - Kinetic Investments offers a dynamic and agile work environment where employees can have a significant impact on the company's growth and success.

Founded: 2016 - Kinetic Investments has been investing in early-stage companies transforming the digital landscape since its inception.

Company Description:

  • Kinetic Investments is a venture capital firm dedicated to driving startup ambitions to definitive successes through strategic investments and dynamic partnerships.
  • The company specializes in pre-seed and seed-stage investments, offering operational support and network access to help portfolio companies scale globally.
  • Kinetic Investments is committed to shaping the future of digital transformation and has invested in 12 transformative startups and been behind over 100+ digital brands since 2016.

Company Specialties:

  • Pre-seed and seed-stage investments
  • Strategic guidance and operational support
  • Global network access
  • Digital transformation and innovation

Company Website: http://ki.uk

ASSUMPTION: Kinetic Investments is a growing venture capital firm with a focus on early-stage companies. The company's small size allows for a more agile and dynamic work environment, where employees can have a significant impact on the company's success.

πŸ“Š Role Analysis

Career Level: Mid-Senior level - This role is suitable for experienced SEO & content professionals looking to take the next step in their career, managing a team and driving organic growth for a venture capital firm.

Reporting Structure: This role reports directly to the Head of Marketing or a similar senior marketing position. The SEO & Content Lead will manage a team of content writers and translators.

Work Arrangement: Hybrid (Remote & On-site) - Employees can work from the company's London office, at home, or a combination of both. Kinetic Investments also offers access to a vibrant co-working space in central London.

Growth Opportunities:

  • As a growing company, Kinetic Investments offers opportunities for career progression as the team expands and the company's portfolio grows.
  • Employees may have the opportunity to work on diverse projects and collaborate with various teams, gaining exposure to different aspects of the business.
  • Kinetic Investments' focus on early-stage companies provides employees with the chance to work on innovative projects and contribute to the success of transformative startups.

ASSUMPTION: This role offers growth opportunities as the company expands its portfolio and team. Employees can expect to work on diverse projects and collaborate with various teams, gaining valuable experience and exposure.

🌍 Location & Work Environment

Office Type: Co-working space in central London with remote work options

Office Location(s): 34-37 Liverpool Street, London, England

Geographic Context:

  • London is a major global hub for finance, technology, and venture capital, offering ample networking opportunities and access to industry events.
  • The city is known for its vibrant culture, diverse communities, and rich history, providing a stimulating environment for professionals.
  • London's time zone (GMT) allows for effective collaboration with international teams and clients.

Work Schedule: Full-time (40 hours per week) with flexible working arrangements, including remote work options

ASSUMPTION: Kinetic Investments' central London location offers employees the opportunity to work in a dynamic and vibrant city with ample networking opportunities and a rich cultural scene. The hybrid work arrangement provides flexibility and a healthy work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR team
  • Technical assessment or case study (SEO & content-related task)
  • Final interview with the hiring manager and/or team members

Key Assessment Areas:

  • SEO & content knowledge and experience
  • Team management and leadership skills
  • Communication and presentation skills
  • Problem-solving and analytical skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight your SEO & content experience and relevant skills.
  • Include specific examples of your SEO & content achievements and the impact you've made in previous roles.
  • Demonstrate your understanding of Kinetic Investments' mission and values, and explain how your skills and experience align with the company's goals.
  • Prepare for the technical assessment or case study by brushing up on your SEO & content knowledge and practicing your problem-solving skills.

ATS Keywords: SEO, content management, team management, content strategy, organic growth, marketing, venture capital, digital transformation, affiliate marketing, Google Analytics, SEMrush, Ahrefs

ASSUMPTION: Kinetic Investments' application process is designed to assess candidates' SEO & content knowledge, team management skills, and cultural fit. Candidates should tailor their application materials to highlight their relevant experience and skills and prepare for a technical assessment or case study.

πŸ› οΈ Tools & Technologies

  • SEO tools: Google Analytics, SEMrush, Ahrefs, Majestic SEO, Screaming Frog, Supermetrics
  • Content management systems: WordPress, Drupal, or similar platforms
  • Project management tools: Asana, Trello, or similar platforms
  • Communication and collaboration tools: Slack, Microsoft Teams, or similar platforms

ASSUMPTION: Candidates should have experience with relevant SEO tools and content management systems. Familiarity with project management and communication tools is also beneficial.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation: Kinetic Investments values creativity and a willingness to explore new ideas and approaches.
  • Collaboration: The company fosters a culture of teamwork and cross-functional collaboration.
  • Integrity: Kinetic Investments is committed to ethical and transparent business practices.
  • Excellence: The company strives for high standards and continuous improvement in all aspects of its work.

Work Style:

  • Agile and dynamic: Kinetic Investments operates in a fast-paced and ever-changing environment, requiring employees to be adaptable and responsive to new challenges.
  • Data-driven: The company values evidence-based decision-making and uses data to inform its strategies and investments.
  • Results-oriented: Kinetic Investments focuses on achieving tangible outcomes and driving meaningful impact for its portfolio companies.

Self-Assessment Questions:

  • Do you thrive in a fast-paced and dynamic work environment?
  • Are you comfortable working with data and using it to inform your decisions?
  • Do you have a proven track record of driving results and achieving tangible outcomes?
  • Are you a strong communicator and collaborator, able to work effectively with diverse teams?

ASSUMPTION: Kinetic Investments values employees who are innovative, collaborative, and results-oriented. Candidates should assess their fit with the company's values and work style before applying.

⚠️ Potential Challenges

  • Managing a remote team and ensuring consistent content quality across different markets
  • Keeping up with the latest SEO trends and best practices in a rapidly evolving industry
  • Balancing strategic planning and hands-on content creation responsibilities
  • Working with diverse teams and stakeholders to integrate SEO into overall marketing strategy

ASSUMPTION: This role presents unique challenges related to team management, industry trends, and balancing strategic and tactical responsibilities. Candidates should be comfortable working in a dynamic and fast-paced environment and be prepared to adapt to new challenges.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other SEO & content management positions but offers the unique opportunity to work in the venture capital industry and drive organic growth for early-stage companies.
  • Compared to in-house SEO & content roles, this position offers exposure to a diverse range of projects and industries, as well as the chance to work with multiple portfolio companies.
  • Career progression in this role may involve moving into a more senior marketing position within Kinetic Investments or transitioning into a similar role at one of the company's portfolio companies.

ASSUMPTION: This role offers unique opportunities and challenges compared to other SEO & content management positions. Candidates should consider the advantages and disadvantages of working in the venture capital industry and be prepared to adapt to the dynamic nature of the role.

πŸ“ Sample Projects

  • Developing and executing an SEO strategy for a newly launched e-commerce platform, resulting in a 50% increase in organic traffic within the first six months
  • Managing a team of content writers and translators to create and optimize content for a global marketing campaign, leading to a 30% increase in engagement and a 20% increase in conversions
  • Conducting a comprehensive SEO audit of an established website and implementing recommendations, resulting in a 40% increase in organic traffic and a significant improvement in search engine rankings

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges faced by the SEO & Content Lead at Kinetic Investments. Candidates should be prepared to tackle diverse projects and adapt to the unique needs of each portfolio company.

❓ Key Questions to Ask During Interview

  • Can you describe the typical SEO & content management challenges faced by Kinetic Investments' portfolio companies, and how this role addresses them?
  • How does Kinetic Investments support the professional development and growth of its employees?
  • Can you provide examples of how Kinetic Investments fosters a culture of innovation and collaboration, and how this role contributes to that culture?
  • How does Kinetic Investments measure the success of its SEO & content management efforts, and how will my performance be evaluated in this role?
  • Can you describe the typical work arrangement for this role, and how flexible is the company regarding remote work and work-life balance?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company culture, and the expectations for success in this position. Candidates should ask thoughtful and insightful questions to demonstrate their interest and engagement.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the following link: Apply for SEO & Content Lead
  • Tailor your resume and cover letter to highlight your SEO & content experience and relevant skills
  • Prepare for the technical assessment or case study by brushing up on your SEO & content knowledge and practicing your problem-solving skills
  • Follow up with the Kinetic Investments HR team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.