SEO Content Specialist

📌 Core Information

🔹 Job Title: SEO Content Specialist

🔹 Company: Response Mine Interactive

🔹 Location: Atlanta, Georgia, United States

🔹 Job Type: Part-Time (Up to 20 hours per week)

🔹 Category: Advertising Services

🔹 Date Posted: April 17, 2025

🔹 Experience Level: Intermediate (2-5 years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Creating SEO-focused content for both in-house properties and clients
• Conducting keyword research and on-page optimization
• Collaborating with internal teams and external clients
• Developing and executing SEO strategies
• Tracking and reporting on SEO performance

ASSUMPTION: This role requires a strong balance of technical SEO skills and content creation abilities. The part-time nature of the position allows for flexibility but may require occasional evenings or weekends to meet deadlines.

📋 Key Responsibilities

✅ Create high-quality, SEO-optimized content for various platforms and clients

✅ Conduct keyword research and incorporate findings into content strategy

✅ Optimize website elements, including meta data, structured data, and internal linking

✅ Develop and execute SEO strategies to improve search engine rankings

✅ Track and report on SEO performance using analytics tools

✅ Collaborate with internal teams and external clients to achieve desired results

ASSUMPTION: This role requires strong communication skills and the ability to adapt to different client needs and sensibilities in writing.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, English, or a related field (or equivalent experience)

Experience: Minimum of 2 years of proven SEO experience

Required Skills:

• Excellent writing, editing, and proofreading skills
• Strong keyword research skills
• Familiarity with SEO best practices and tools (e.g., SEMrush, Ahrefs, Google Search Console, Google Analytics)
• Proficient in WordPress or similar CMS platforms
• Basic knowledge of HTML, CSS, and JavaScript
• Ability to manage multiple projects and meet deadlines

Preferred Skills:

• Background in content strategy and copywriting
• Experience with offsite SEO and link acquisition strategies
• Familiarity with UX principles

ASSUMPTION: Candidates with experience in the healthcare, ecommerce, or home services industries may have an advantage, as these are the primary verticals served by Response Mine Interactive.

💰 Compensation & Benefits

Salary Range: $25 - $30 per hour (Based on industry standards for part-time SEO specialists with 2-5 years of experience)

Benefits:

• Flexible work arrangement (remote OK)
• Opportunity to work with a diverse range of clients
• Potential for growth and special project assignments

Working Hours: Up to 20 hours per week, with flexibility to adjust based on project needs

ASSUMPTION: Salary range is based on industry standards for part-time SEO specialists with 2-5 years of experience. Actual compensation may vary based on the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services, focusing on digital, direct response marketing for national clients in health & wellness, ecommerce, and home services

Company Size: Small (11-50 employees), allowing for a close-knit team environment and opportunities for growth

Founded: 2001, with a strong history of delivering data-driven insights and results for clients

Company Description:

• Response Mine Interactive (RMI) is an industry-leading digital, direct response agency
• RMI brings data-science, hyper-optimization, and AI-assisted media buying to help clients drive profits and new customer growth
• The company serves national clients with core expertise in health & wellness, ecommerce, and home services

Company Specialties:

• Social Media Marketing
• Search Marketing
• Marketing Measurement
• Patient Acquisition Marketing
• Ecommerce Sales and Growth
• Home Services New Appointment Marketing
• SEO
• Direct Response Marketing

Company Website: http://www.responsemine.com

ASSUMPTION: Response Mine Interactive's focus on data-driven insights and optimization allows for a dynamic and ever-evolving work environment, with a strong emphasis on continuous learning and improvement.

📊 Role Analysis

Career Level: Intermediate (2-5 years of experience), with opportunities for growth and special project assignments

Reporting Structure: This role reports directly to the Hiring Manager, Amy Rich

Work Arrangement: Part-time, remote OK, with flexibility to adjust hours based on project needs

Growth Opportunities:

• Potential for special project assignments and increased responsibilities
• Opportunity to work with a diverse range of clients and industries
• Potential for full-time employment or increased hours based on performance and business needs

ASSUMPTION: This role offers a unique blend of content creation and SEO strategy development, providing a strong foundation for career growth in the digital marketing industry.

🌍 Location & Work Environment

Office Type: Remote OK, with the option to work from the company's Atlanta, Georgia office

Office Location(s): 1995 N Park Pl SE, 425, Atlanta, Georgia 30339, US

Geographic Context:

• Atlanta, Georgia is the company's headquarters and offers a vibrant and diverse urban environment
• The city is home to a thriving tech industry and numerous cultural attractions
• Atlanta's central location on the East Coast makes it an ideal hub for national client servicing

Work Schedule: Flexible, with up to 20 hours per week, and the ability to adjust hours based on project needs

ASSUMPTION: The remote OK work arrangement allows for a better work-life balance and the ability to attract top talent from across the United States.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the Hiring Manager, Amy Rich
• In-depth interview with the SEO Team Lead and other team members
• Final interview with the CEO
• Background check and offer extension

Key Assessment Areas:

• SEO knowledge and experience
• Content creation and writing skills
• Problem-solving and analytical abilities
• Communication and collaboration skills
• Adaptability and willingness to learn

Application Tips:

• Tailor your resume and cover letter to highlight relevant SEO experience and skills
• Provide examples of your SEO content creation and optimization work
• Be prepared to discuss your approach to keyword research and on-page optimization
• Showcase your ability to work collaboratively and adapt to different client needs
• Follow up with the Hiring Manager, Amy Rich, after submitting your application to express your interest in the role

ATS Keywords: SEO, Content Creation, Keyword Research, Website Optimization, Tracking and Reporting, Writing, Editing, Proofreading, Content Strategy, Copywriting, HTML, CSS, Google Analytics, SEMrush, Ahrefs, Google Search Console

ASSUMPTION: Applicants should tailor their resumes and cover letters to include relevant SEO keywords and demonstrate their understanding of the role's requirements.

🛠️ Tools & Technologies

• SEMrush
• Ahrefs
• Google Search Console
• Google Analytics
• Screaming Frog
• WordPress or similar CMS platforms
• HTML, CSS, and JavaScript

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role. Candidates should be prepared to discuss their experience with these platforms and how they have used them to achieve SEO goals.

👔 Cultural Fit Considerations

Company Values:

• Data-driven decision making
• Continuous learning and improvement
• Collaboration and teamwork
• Client-centric focus
• Innovation and adaptability

Work Style:

• Dynamic and fast-paced, with a focus on results and optimization
• Close-knit team environment, with opportunities for growth and mentorship
• Strong emphasis on communication, collaboration, and adaptability
• Flexible work arrangement, with the option to work remotely or from the company's Atlanta office

Self-Assessment Questions:

• How do you approach learning new SEO tools and strategies to stay current in the industry?
• Can you provide an example of a time when you had to adapt your writing style to meet a client's specific needs or preferences?
• How do you prioritize and manage multiple projects and deadlines in a fast-paced environment?

ASSUMPTION: Candidates should be prepared to discuss their alignment with Response Mine Interactive's values and work style, as well as their ability to thrive in a dynamic and collaborative environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a part-time role
• Adapting to different client needs and preferences in writing
• Staying current with industry trends and best practices in SEO
• Working remotely and maintaining a strong work-life balance

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• This role differs from traditional SEO specialist positions in its focus on content creation and part-time work arrangement
• Response Mine Interactive's industry focus on health & wellness, ecommerce, and home services provides unique opportunities for growth and specialization
• Career paths for this role may include transitioning to full-time employment, taking on increased responsibilities, or specializing in a specific industry vertical

ASSUMPTION: Applicants should consider their long-term career goals and how this role can provide a strong foundation for growth in the digital marketing industry.

📝 Sample Projects

• Developing and executing an SEO content strategy for a national ecommerce client, resulting in a 30% increase in organic traffic
• Conducting keyword research and on-page optimization for a home services client, leading to a 25% increase in conversions
• Creating and implementing a link acquisition strategy for a health & wellness client, improving their domain authority and search engine rankings

ASSUMPTION: These sample projects demonstrate the candidate's ability to create and execute SEO strategies tailored to specific client needs and industries.

❓ Key Questions to Ask During Interview

• How does Response Mine Interactive support the professional development and growth of its SEO specialists?
• Can you describe the team structure and how this role fits within the organization?
• How does Response Mine Interactive approach collaboration and communication with clients and internal teams?
• What are the most challenging aspects of working remotely, and how does the company support its remote employees?
• How does Response Mine Interactive measure the success of its SEO strategies, and how are these metrics communicated to clients?

ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the company's culture, work environment, and opportunities for growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant SEO experience and skills
• Provide examples of your SEO content creation and optimization work
• Prepare for your interview by researching Response Mine Interactive's clients and industry focus
• Follow up with the Hiring Manager, Amy Rich, after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.