📌 Core Information
🔹 Job Title: SEO Contractor
🔹 Company: AffiniPay Careers 2
🔹 Location: Remote - US
🔹 Job Type: Contract
🔹 Category: Marketing
🔹 Date Posted: 2025-04-10
🔹 Experience Level: 7+ years
🔹 Remote Status: Remote (US)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing SEO strategies for brand and site migration
- Conducting in-depth keyword research and content optimization
- Performing technical SEO audits and resolving issues
- Collaborating with cross-functional teams to implement SEO best practices
- Monitoring organic performance metrics and adjusting strategies as needed
ASSUMPTION: This role requires a high level of expertise in SEO, with a focus on both content-driven and technical aspects. The ideal candidate will have experience managing SEO for branding efforts and large-scale site migrations.
📋 Key Responsibilities
✅ Develop and execute SEO strategies supporting brand and site migration, ensuring minimal traffic loss and improved search performance
✅ Conduct in-depth keyword research and content optimization to align with business goals and user intent
✅ Perform technical SEO audits, identifying and resolving issues related to site structure, indexing, page speed, and Core Web Vitals
✅ Collaborate with content writers, designers, and developers to implement SEO best practices across all digital assets
✅ Monitor organic performance metrics, provide insights, and adjust strategies as needed
✅ Optimize internal linking structures and improve on-page SEO elements such as meta tags, schema markup, and alt text
✅ Work closely with the web development team to oversee 301 redirects, canonical tags, and migration planning
✅ Stay up-to-date with SEO trends and algorithm updates, ensuring our strategies remain competitive
ASSUMPTION: This role requires a strong analytical mindset, a deep understanding of search engine algorithms, and the ability to develop and execute both content-driven and technical SEO initiatives.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 7+ years of SEO experience, with a strong analytical, technical, and content SEO background
Required Skills:
- Proven experience managing SEO for branding efforts and large-scale site migrations
- Strong analytical skills with the ability to interpret data from various SEO tools
- Familiarity with HTML, CSS, JavaScript, and CMS platforms (Contentful)
- Excellent communication skills with the ability to present findings and recommendations
- Self-motivated, detail-oriented, and able to manage multiple priorities effectively
Preferred Skills:
- Working knowledge of generative AI tools (e.g., ChatGPT, Gemini, Jasper) and how they can be used to develop content strategies, enhance SEO workflows, and future-proof search visibility in an evolving AI-driven landscape
- Experience optimizing websites for B2B SaaS or professional services industries
ASSUMPTION: The ideal candidate will have a proven track record in SEO, with a strong focus on both content and technical aspects. Familiarity with generative AI tools and experience in B2B SaaS or professional services industries is preferred but not required.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (based on experience and industry standards for SEO contractors with 7+ years of experience)
Benefits:
- Competitive compensation based on experience
- Fully remote role with flexible work hours
- Collaborative and results-driven team environment
Working Hours: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: The salary range provided is an estimate based on industry standards for SEO contractors with 7+ years of experience. The actual salary may vary depending on the candidate's skills, experience, and negotiation.
📌 Applicant Insights
🔍 Company Context
Industry: Embedded Software Products
Company Size: 201-500 employees
Founded: Not specified
Company Description:
- AffiniPay is a leading provider of practice management software, integrated payments, and embedded fintech for professionals
- The company specializes in merchant service provider, member benefit programs, and PCI compliance
- AffiniPay offers a fast-moving, growth-focused culture with a collaborative and problem-solving environment
Company Specialties:
- Merchant Service Provider
- Specialize in Associations and Non-profits
- Member Benefit Programs
- LawPay Products & Services for Legal Community
- PCI Compliance
Company Website: http://www.affinipay.com
ASSUMPTION: AffiniPay is an established company in the embedded software products industry, focusing on providing practice management software, integrated payments, and embedded fintech solutions for professionals.
📊 Role Analysis
Career Level: Senior-level, specialized role
Reporting Structure: This role will report directly to the Marketing Manager or a similar position
Work Arrangement: Fully remote, with flexible work hours
Growth Opportunities:
- Potential to expand the role based on performance and project needs
- Opportunity to work on high-impact SEO projects with an established, growing brand
- Chance to collaborate with cross-functional teams and contribute to the company's overall success
ASSUMPTION: This role offers growth opportunities through project expansion, collaboration with cross-functional teams, and contributing to the company's overall success.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): Remote - US
Geographic Context:
- The role is remote, allowing for flexibility in work location within the US
- AffiniPay is headquartered in Austin, TX, with a company size of 201-500 employees
- The company offers a collaborative and results-driven team environment
Work Schedule: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: The remote work environment offers flexibility in work location within the US, with a focus on collaboration and results-driven teamwork.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- Technical SEO assessment or case study to evaluate skills and problem-solving abilities
- Final interview with the Marketing Manager or a similar position to discuss the role, responsibilities, and expectations
Key Assessment Areas:
- SEO knowledge and experience
- Analytical skills and data interpretation
- Communication skills and presentation abilities
- Cultural fit and collaboration skills
Application Tips:
- Highlight your SEO experience, with a focus on branding efforts and large-scale site migrations
- Include specific examples of SEO strategies you've developed and executed, along with the results
- Tailor your resume and cover letter to emphasize your analytical, technical, and content SEO skills
- Prepare for the technical SEO assessment or case study by reviewing your knowledge of SEO tools and best practices
ATS Keywords: SEO, content strategy, analytics, technical SEO, keyword research, content optimization, SEO audit, site migration, organic performance, on-page SEO, internal linking, 301 redirects, canonical tags, AI-driven SEO, B2B SaaS, professional services
ASSUMPTION: The application process will focus on assessing the candidate's SEO knowledge, experience, and problem-solving abilities, as well as their cultural fit and collaboration skills.
🛠️ Tools & Technologies
- SEO tools: Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog
- CMS platform: Contentful
- Programming languages: HTML, CSS, JavaScript
- AI tools: ChatGPT, Gemini, Jasper (preferred but not required)
ASSUMPTION: The ideal candidate will have experience with various SEO tools, a CMS platform, and programming languages. Familiarity with AI tools is preferred but not required.
👔 Cultural Fit Considerations
Company Values:
- Collaboration: Working together to achieve common goals
- Growth: Fostering personal and company growth through continuous learning and improvement
- Results-driven: Focus on delivering results and driving success for the company and its clients
Work Style:
- Self-motivated and detail-oriented
- Ability to manage multiple priorities effectively
- Strong communication skills and ability to present findings and recommendations
Self-Assessment Questions:
- Do you thrive in a fast-paced environment and enjoy working on high-impact projects?
- Are you comfortable collaborating with cross-functional teams and driving SEO success together?
- Do you have a strong analytical mindset and a deep understanding of search engine algorithms?
ASSUMPTION: The ideal candidate will be self-motivated, detail-oriented, and able to manage multiple priorities effectively. They will also have a strong analytical mindset, a deep understanding of search engine algorithms, and the ability to collaborate with cross-functional teams to drive SEO success.
⚠️ Potential Challenges
- Managing multiple priorities and projects simultaneously
- Keeping up with the latest SEO trends and algorithm updates
- Collaborating effectively with cross-functional teams, including writers, designers, developers, and stakeholders
- Adapting to a fully remote work environment and maintaining productivity
ASSUMPTION: The ideal candidate will be able to manage multiple priorities effectively, keep up with the latest SEO trends, collaborate with cross-functional teams, and adapt to a fully remote work environment.
📈 Similar Roles Comparison
- This role is similar to other SEO contractor positions, but with a focus on brand and site migration
- Unlike other SEO roles, this position requires a strong analytical, technical, and content SEO background
- Career progression may include opportunities to expand the role based on performance and project needs
ASSUMPTION: This role is similar to other SEO contractor positions, but with a unique focus on brand and site migration. The ideal candidate will have a strong analytical, technical, and content SEO background and be open to career progression opportunities.
📝 Sample Projects
- Developing and executing SEO strategies for a large-scale site migration, resulting in minimal traffic loss and improved search performance
- Conducting in-depth keyword research and content optimization for a B2B SaaS company, leading to increased organic traffic and conversions
- Performing a technical SEO audit for a professional services website, identifying and resolving issues related to site structure, indexing, and page speed
ASSUMPTION: The ideal candidate will have experience with projects similar to those listed above, with a focus on brand and site migration, keyword research and content optimization, and technical SEO audits.
❓ Key Questions to Ask During Interview
- Can you describe the brand and site migration project in more detail, and how this role will support its success?
- How does the marketing team collaborate with other departments, and what is the expected level of involvement for this role?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does AffiniPay support the professional development and growth of its employees, particularly in the SEO field?
- What is the expected timeline for project completion, and how will progress be measured and evaluated?
ASSUMPTION: The ideal candidate will ask thoughtful questions about the brand and site migration project, team collaboration, priorities, professional development, and project timelines to demonstrate their interest and engagement in the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your SEO experience, with a focus on branding efforts and large-scale site migrations
- Prepare for the technical SEO assessment or case study by reviewing your knowledge of SEO tools and best practices
- Follow up with the hiring manager or HR representative within one week of submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
