SEO Executive

📌 Core Information

🔹 Job Title: SEO Executive

🔹 Company: Tkxel

🔹 Location: Lahore, Punjab, Pakistan

🔹 Job Type: On-site

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: June 2, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Executing link building campaigns to improve website authority and search rankings
• Identifying and reaching out to relevant websites for quality backlinks
• Assisting in basic technical SEO audits and reporting findings
• Supporting keyword research and competitor backlink analysis
• Collaborating with SEO, content, and development teams to implement recommendations
• Monitoring link building progress and impact on SEO performance
• Staying updated with SEO best practices related to link building and programmatic SEO

ASSUMPTION: This role requires a proactive individual with strong communication and outreach skills, as well as excellent research, analytical, and problem-solving abilities.

📋 Key Responsibilities

✅ Execute link building campaigns to enhance website authority and search rankings

✅ Identify and reach out to relevant websites for quality backlinks

✅ Assist in basic technical SEO audits using Screaming Frog and report findings

✅ Support keyword research and competitor backlink analysis

✅ Collaborate with SEO, content, and development teams to implement recommendations

✅ Monitor link building progress and impact on SEO performance

✅ Stay updated with SEO best practices related to link building and programmatic SEO

ASSUMPTION: The ideal candidate will have a solid understanding of programmatic SEO and basic SEO audits to collaborate effectively with the team.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Computer Science, or a related field

Experience: 1.5 to 2 years of SEO experience, with practical link building knowledge

Required Skills:

• Basic understanding of programmatic SEO and large website SEO
• Experience with Screaming Frog or similar SEO audit tools
• Familiarity with backlink analysis tools such as Ahrefs, SEMrush, or Moz (a plus)
• Basic knowledge of on-page SEO principles
• Strong communication and outreach skills
• Excellent research, analytical, and problem-solving abilities
• Ability to work effectively in a collaborative onsite team environment

Preferred Skills:

• Fluency in English

ASSUMPTION: Candidates with experience in link building and a basic understanding of SEO audits will be most successful in this role.

💰 Compensation & Benefits

Salary Range: The salary for this role is market competitive. According to Glassdoor, the average salary for an SEO Executive in Lahore is approximately PKR 60,000 - 80,000 per month. However, the actual salary may vary based on the candidate's experience and skills.

Benefits:

• Health insurance
• Retirement plan
• Performance bonuses
• Professional development opportunities

Working Hours: Full-time, 40 hours per week. Flexible work hours may be available based on team needs and project deadlines.

ASSUMPTION: Tkxel offers competitive salaries and benefits packages to attract and retain top talent in the industry.

📌 Applicant Insights

🔍 Company Context

Industry: Tkxel operates in the IT Services and IT Consulting industry, focusing on AI-led transformation, cloud solutions, and digital innovation.

Company Size: Tkxel is a mid-sized company with 501-1,000 employees globally, providing a collaborative and dynamic work environment.

Founded: Tkxel was founded in 2008 and has since grown into a global innovation partner, helping businesses tackle complex digital challenges.

Company Description:

• Tkxel combines deep software engineering expertise with agile execution and technical insight to drive AI-led transformation and engineer transformative digital solutions.
• The company delivers globally and collaborates closely with clients to design smart, scalable solutions across various industries, including technology, healthcare, financial services, education, and retail.
• Tkxel is certified with major technology partners such as Salesforce, Microsoft Azure, AWS, G Suite, and ServiceNow, enabling them to bring together trusted platforms and emerging technologies.

Company Specialties:

• AI Consulting
• AI Development Services
• AI Powered Web Solutions
• Generative AI Services
• Agentic AI
• AI Software Development
• Product Development
• Application Development
• Application Modernization
• DevOps
• Data Science
• Cybersecurity
• Cloud Engineering
• Cloud Migration

Company Website: www.tkxel.com

ASSUMPTION: Tkxel's focus on AI and digital innovation creates an exciting and challenging work environment for employees.

📊 Role Analysis

Career Level: This role is an entry-level to mid-level position within the SEO team, offering opportunities for growth and development.

Reporting Structure: The SEO Executive will report directly to the SEO Manager and collaborate with various teams, including SEO, content, and development.

Work Arrangement: This role requires on-site work at Tkxel's Lahore office, with flexible work hours based on team needs and project deadlines.

Growth Opportunities:

• Advancement to Senior SEO Executive or SEO Manager roles
• Expanding skills and expertise in AI and programmatic SEO
• Potential to work on diverse projects across various industries

ASSUMPTION: Tkxel provides opportunities for professional growth and development, allowing employees to expand their skills and advance their careers.

🌍 Location & Work Environment

Office Type: Tkxel's Lahore office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): 22/L, Gulberg III, Main Ferozpur Road, Lahore, Punjab 54600, Pakistan

Geographic Context:

• Lahore is the capital of Punjab province and the second-largest city in Pakistan, offering a vibrant culture, rich history, and diverse culinary scene.
• The city is home to numerous IT companies and startups, providing ample networking opportunities for professionals in the industry.
• Lahore's cost of living is generally lower than in major Western cities, offering a more affordable lifestyle for expats and locals alike.

Work Schedule: The work schedule is typically Monday to Friday, with flexible hours based on team needs and project deadlines.

ASSUMPTION: Tkxel's Lahore office provides a dynamic and collaborative work environment, with opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Technical interview with the SEO Manager
• On-site interview with the SEO team
• Final decision and job offer

Key Assessment Areas:

• SEO knowledge and skills
• Communication and outreach abilities
• Problem-solving and analytical thinking
• Cultural fit and team collaboration

Application Tips:

• Highlight relevant SEO experience and link building campaigns in your resume
• Tailor your cover letter to demonstrate your understanding of Tkxel's business and the role's requirements
• Prepare examples of successful link building campaigns and SEO audits for the interview
• Research Tkxel's company culture and values to show your fit with the organization

ATS Keywords: SEO, Link Building, Technical SEO, Programmatic SEO, SEO Audit, Screaming Frog, Ahrefs, SEMrush, Moz, On-Page SEO, Communication, Outreach, Research, Analytical Skills, Problem-Solving, Collaboration

ASSUMPTION: Tkxel's interview process is designed to assess candidates' technical skills, cultural fit, and potential for growth within the organization.

🛠️ Tools & Technologies

• Screaming Frog
• Ahrefs
• SEMrush
• Moz
• Google Search Console
• Google Analytics
• Microsoft Office Suite
• Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: The SEO Executive will be expected to use and learn various tools and technologies to perform their job effectively.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Integrity
• Customer Focus
• Excellence

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on continuous learning and improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you passionate about staying up-to-date with the latest SEO trends and best practices?
• Can you effectively communicate and collaborate with diverse teams to achieve common goals?

ASSUMPTION: Tkxel values employees who are innovative, collaborative, and committed to delivering excellence in their work.

⚠️ Potential Challenges

• Managing multiple link building campaigns simultaneously
• Keeping up with the fast-paced nature of SEO and digital marketing
• Collaborating effectively with diverse teams, including SEO, content, and development
• Adapting to the dynamic and sometimes unpredictable nature of the IT industry

ASSUMPTION: Tkxel offers support and resources to help employees overcome challenges and succeed in their roles.

📈 Similar Roles Comparison

• Unlike traditional SEO roles, this position focuses primarily on link building and requires a solid understanding of programmatic SEO
• Tkxel's focus on AI and digital innovation sets it apart from other IT services and consulting companies
• This role offers opportunities for professional growth and development within the SEO team and across the organization

ASSUMPTION: Tkxel's SEO Executive role is unique in its focus on link building and programmatic SEO, providing a challenging and rewarding work environment for the right candidate.

📝 Sample Projects

• Conducting a comprehensive SEO audit of a large e-commerce website with millions of pages
• Executing a targeted link building campaign to improve the search rankings of a B2B blog
• Collaborating with the content team to create high-quality, SEO-optimized content for a tech startup's website

ASSUMPTION: Tkxel's SEO Executive will work on diverse projects, requiring strong technical skills, creativity, and adaptability.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall SEO strategy for the company?
• What are the most significant challenges facing the SEO team currently, and how can this role help address them?
• How does Tkxel support the professional development and growth of its SEO team members?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Tkxel foster a collaborative and innovative work environment for its employees?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and commitment to understanding Tkxel's business and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your relevant SEO experience and skills
• Write a compelling cover letter that demonstrates your understanding of the role and your fit with Tkxel's company culture
• Prepare examples of successful link building campaigns and SEO audits to discuss during the interview
• Follow up with the HR team one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.