π Core Information
πΉ Job Title: SEO Executive
πΉ Company: dentsu
πΉ Location: Sydney, New South Wales, Australia
πΉ Job Type: Full-time, Hybrid (2 office days per week)
πΉ Category: Advertising Services
πΉ Date Posted: 2025-06-11
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site (Sydney office)
π Job Overview
Key aspects of this role include:
- Supporting SEO Manager and Director in executing SEO initiatives and developing strategies
- Interpreting performance reports and providing actionable insights
- Coaching and developing junior staff, supervising their projects and day-to-day activities
- Building strong relationships across client services team and with clients
- Conducting research, analyzing client sites, and creating content
ASSUMPTION: This role requires a foundational understanding of SEO and a willingness to learn and grow in the field. It offers opportunities to work with a global team and gain experience in strategy and interfacing with the broader media ecosystem.
π Key Responsibilities
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Plans and executes SEO initiatives, responsible for their tactical and strategic development
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Liaises with vendors and third-party reps to maintain and develop relationships and build knowledge of new features and betas
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Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
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Coaches and develops junior staff, supervising their projects and day-to-day activities
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Builds strong relationships across client services team and with clients
ASSUMPTION: This role involves a mix of tactical execution and strategic planning, requiring strong analytical and communication skills.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 0-2 years of experience in SEO or a related field
Required Skills:
- Thorough understanding of the SEO landscape
- Working knowledge of content marketing best practices
- Basic understanding of the media landscape (offline and online)
- Ability to conduct on-page, off-page, technical, and content audits
- Strong analytical and reporting skills
- Excellent communication and stakeholder management skills
Preferred Skills:
- Experience with SEO tools (e.g., SEMrush, Ahrefs, Google Analytics)
- Familiarity with content management systems (e.g., WordPress)
- Knowledge of HTML and CSS
ASSUMPTION: While not explicitly stated, a degree or relevant certification in SEO or digital marketing would be beneficial for this role.
π° Compensation & Benefits
Salary Range: AUD 75,000 per annum inclusive of Superannuation
Benefits:
- Flexible work hours
- Home office contribution ($250)
- Volunteer leave
- Annual leave (5 weeks after 2 years of service)
- Wellness days (3 whole company Wellness days off per year)
- Career development and learning & development opportunities
Working Hours: 40 hours per week, with flexible hours and remote work options available
ASSUMPTION: The salary range provided is in line with industry standards for an entry-level SEO role in Sydney.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 10,001+ employees (global)
Founded: 1901 (as a holding company for Dentsu Inc.)
Company Description:
- dentsu is a global network designed for whatβs next, helping clients predict and plan for disruptive future opportunities
- Offers five global leadership brands: Carat, Dentsu Creative, dentsu X, iProspect, and Merkle
- Provides end-to-end media agency services, focusing on performance-driven brand building
Company Specialties:
- Marketing communications
- Advertising
- Media planning and buying
- People-Based Marketing
- Creative
- Innovation
- Data and Technology
Company Website: https://www.dentsu.com/
ASSUMPTION: dentsu is a large, global advertising agency with a strong focus on innovation and data-driven marketing.
π Role Analysis
Career Level: Entry-level to mid-level (depending on experience)
Reporting Structure: Reports to the SEO Manager and SEO Director
Work Arrangement: Hybrid (2 office days per week, with flexible remote work options)
Growth Opportunities:
- Potential career progression within the SEO team or broader media ecosystem
- Opportunities to work with global clients and teams
- Access to career development and learning & development opportunities
ASSUMPTION: This role offers opportunities for career growth and development within a global organization.
π Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Sydney CBD (10 Triton Street, Regents Place)
Geographic Context:
- Sydney is a vibrant, multicultural city with a strong job market and numerous attractions
- Close proximity to public transportation, shopping, and dining options
- Competitive job market for advertising and marketing professionals
Work Schedule: Standard business hours, with flexible work arrangements available
ASSUMPTION: The Sydney office offers a modern, collaborative work environment with easy access to amenities and public transportation.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening
- In-person or video interview with the SEO Manager and/or SEO Director
- Final interview with the hiring manager or a panel
Key Assessment Areas:
- SEO knowledge and skills
- Analytical and problem-solving abilities
- Communication and stakeholder management skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your SEO experience and skills
- Include specific examples of SEO campaigns or projects you've worked on and the results you achieved
- Demonstrate your understanding of the role and dentsu's business by researching the company and its clients
ATS Keywords: SEO, content marketing, performance analysis, client management, technical audits, content creation, research, data analysis
ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials and prepare thoroughly for interviews.
π οΈ Tools & Technologies
- SEO tools (e.g., SEMrush, Ahrefs, Google Analytics)
- Content management systems (e.g., WordPress)
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements.
π Cultural Fit Considerations
Company Values:
- Innovation
- Integrity
- Collaboration
- Accountability
- Passion
Work Style:
- Data-driven and results-oriented
- Collaborative and team-focused
- Adaptable and open to change
- Committed to continuous learning and development
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working with data and using it to inform decision-making?
- Do you enjoy collaborating with others and contributing to a team's success?
- Are you open to learning and adapting to new tools and technologies?
ASSUMPTION: dentsu values employees who are innovative, data-driven, and committed to continuous learning and development.
β οΈ Potential Challenges
- Working with multiple clients and managing competing priorities
- Keeping up with the latest SEO trends and algorithm changes
- Balancing tactical execution with strategic planning
- Managing relationships with vendors and third-party reps
ASSUMPTION: This role may present challenges in terms of managing multiple priorities and staying up-to-date with industry trends.
π Similar Roles Comparison
- Compared to other SEO Executive roles, this position offers the opportunity to work with a global team and gain experience in strategy and interfacing with the broader media ecosystem
- Industry-specific context: The advertising industry is competitive and fast-paced, with a strong focus on data-driven decision-making
- Career path comparison: This role offers opportunities for career growth and development within a global organization
ASSUMPTION: This role offers unique opportunities for growth and development within the global advertising industry.
π Sample Projects
- Conducting a comprehensive SEO audit for a global e-commerce client
- Developing and executing a link-building strategy for a B2B technology company
- Analyzing and optimizing the on-page SEO for a major financial services client's website
ASSUMPTION: These sample projects are intended to provide an idea of the types of tasks and responsibilities associated with this role.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader SEO team and media ecosystem at dentsu?
- What opportunities are there for career growth and development within the SEO team or broader media ecosystem?
- How does dentsu support the work-life balance of its employees?
- What is the typical career path for someone in this role?
ASSUMPTION: These interview questions are designed to help you better understand the role, the team, and the company culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your SEO experience and skills
- Prepare for interviews by researching dentsu's business and clients, and practicing your responses to common interview questions
- Follow up with the hiring manager or HR representative within one week of submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.