📌 Core Information
🔹 Job Title: SEO Google Business Consultant
🔹 Company: Profile Suspended
🔹 Location: Manchester, United Kingdom
🔹 Job Type: Full-time, Remote
🔹 Category: SEO, Marketing
🔹 Date Posted: April 20, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Developing and executing SEO strategies tailored to clients across multiple industries.
- Leading technical SEO initiatives and collaborating with content teams to enhance website performance.
- Spearheading local SEO initiatives, including Google Business Profile optimisation and local citation building.
- Monitoring, analysing, and improving Core Web Vitals and overall site performance.
ASSUMPTION: This role requires a well-rounded SEO professional with a strong background in both technical and local SEO. The ideal candidate will have experience working with clients from various industries and be comfortable leading SEO strategies from start to finish.
📋 Key Responsibilities
✅ Developing and executing SEO strategies, including keyword research, competitor analysis, on-page and off-page SEO enhancements, and content optimisation.
✅ Leading comprehensive website audits to identify and resolve technical SEO issues, and collaborating with development teams to implement best SEO practices.
✅ Spearheading local SEO initiatives, including Google Business Profile optimisation and local citation building.
✅ Monitoring, analysing, and improving Core Web Vitals and overall site performance.
✅ Collaborating with content teams to produce high-quality, SEO-friendly content and developing link-building campaigns to strengthen domain authority.
ASSUMPTION: The role involves a mix of strategic planning, hands-on execution, and team collaboration. Strong communication skills and the ability to explain complex SEO strategies in clear, client-friendly terms are essential.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
Experience: Proven expertise in local SEO (rankings, citations, GBP optimisation) and technical SEO principles, with a portfolio showcasing clear before-and-after results, including GBP ranking improvements and organic traffic growth.
Required Skills:
- Exceptional communication skills and the ability to explain complex SEO strategies in clear, client-friendly terms.
- A problem-solver at heart, with the ability to adapt quickly to Google’s ever-changing guidelines.
- Self-motivated and able to work independently, while also collaborating effectively in a team environment.
Preferred Skills:
- Experience with SEO tools such as SEMrush, Ahrefs, or Moz.
- Familiarity with Google Analytics and Google Search Console.
- Knowledge of HTML, CSS, and JavaScript.
ASSUMPTION: While not explicitly stated, proficiency in using SEO tools and familiarity with Google Analytics and Google Search Console are likely to be beneficial for this role.
💰 Compensation & Benefits
Salary Range: £38,000 - £45,000 (Performance Bonuses)
Benefits:
- Performance Bonus / Commission Pay
- Weekly Pay
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for SEO consultants with 5-10 years of experience in the United Kingdom.
📌 Applicant Insights
🔍 Company Context
Industry: SEO and Digital Marketing
Company Size: Not specified (likely small to mid-sized)
Founded: Not specified
Company Description:
- Profile Suspended specialises in appealing suspended Google business profiles.
- The company is based at 98 Portland Street, Manchester, M1 4GX.
- They offer challenging and impactful work, with the opportunity to make a direct, measurable impact on small businesses’ success.
Company Specialties:
- Appealing suspended Google business profiles
- SEO services
- Local SEO
Company Website: profile-suspended.com
ASSUMPTION: While the company's LinkedIn profile is suspended, their website suggests they are a small to mid-sized SEO agency specialising in Google Business Profile recovery and SEO services.
📊 Role Analysis
Career Level: Mid to Senior-level SEO Consultant
Reporting Structure: This role is likely to report directly to the company's owner or a senior manager.
Work Arrangement: Fully remote, with the flexibility to work from anywhere.
Growth Opportunities:
- Potential to lead a team of SEO consultants as the company grows.
- Opportunity to specialise in specific areas of SEO, such as technical SEO or local SEO.
- Possibility to take on more responsibilities and advance to a senior or management role.
ASSUMPTION: As a small to mid-sized agency, growth opportunities may be limited initially but could expand as the company grows.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): Manchester, United Kingdom
Geographic Context:
- Manchester is a vibrant city in the North West of England, with a thriving digital and tech industry.
- The cost of living in Manchester is generally lower than in London, but higher than in some other parts of the UK.
- The city has excellent transport links, including an international airport and a comprehensive public transport system.
Work Schedule: Full-time (40 hours per week), with the flexibility to work remotely.
ASSUMPTION: The remote work arrangement allows for a flexible work-life balance, but may require some overlap with the team's working hours for effective collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening.
- Phone or video call interview to discuss the role and assess cultural fit.
- Technical SEO assessment or case study to evaluate the candidate's skills and knowledge.
- Final interview with the company owner or senior manager.
Key Assessment Areas:
- SEO knowledge and experience, with a focus on technical and local SEO.
- Problem-solving skills and the ability to adapt to Google's ever-changing guidelines.
- Communication skills and the ability to explain complex SEO strategies in clear, client-friendly terms.
- Cultural fit and alignment with the company's values and work style.
Application Tips:
- Tailor your resume to highlight your SEO experience, focusing on technical and local SEO achievements.
- Prepare for the technical SEO assessment or case study by brushing up on your knowledge of SEO best practices and tools.
- Research the company and be ready to discuss how your skills and experience align with their needs and values.
ATS Keywords: SEO, Google Business Profile, local SEO, technical SEO, keyword research, competitor analysis, on-page SEO, off-page SEO, website audits, link building, SEO strategy, client communication, problem-solving, data analysis, team collaboration, crawlability, mobile optimisation
ASSUMPTION: The application process may involve an assessment or case study to evaluate the candidate's SEO skills and knowledge. Tailoring the resume and preparing for the interview will be crucial for success.
🛠️ Tools & Technologies
- SEO tools (e.g., SEMrush, Ahrefs, Moz)
- Google Analytics
- Google Search Console
- HTML, CSS, and JavaScript
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Proficiency in using SEO tools and familiarity with Google Analytics and Google Search Console are likely to be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Client-focused
- Data-driven
- Collaborative
Work Style:
- Remote-friendly
- Results-oriented
- Continuously learning and adapting
Self-Assessment Questions:
- Do you have a proven track record in local SEO and technical SEO?
- Can you explain complex SEO strategies in clear, client-friendly terms?
- Are you comfortable working remotely and collaborating with a team in a virtual environment?
ASSUMPTION: The company values a client-focused, data-driven, and collaborative work style. Candidates should be comfortable working remotely and be able to demonstrate their SEO expertise and communication skills.
⚠️ Potential Challenges
- Keeping up with Google's ever-changing SEO guidelines and algorithm updates.
- Managing client expectations and delivering consistent, measurable results.
- Balancing the demands of multiple clients and projects while maintaining a high level of quality.
- Adapting to the remote work environment and maintaining effective communication with the team.
ASSUMPTION: The role may present challenges related to staying current with SEO best practices, managing client expectations, and adapting to a remote work environment.
📈 Similar Roles Comparison
- This role is similar to other SEO consultant positions but places a stronger emphasis on local SEO and Google Business Profile optimisation.
- Compared to other SEO roles, this position may offer more flexibility in working hours and location, given the fully remote arrangement.
- Career progression in this role could lead to senior SEO consultant or management positions, as the company grows and expands its services.
ASSUMPTION: While this role shares similarities with other SEO consultant positions, its focus on local SEO and Google Business Profile optimisation sets it apart. The fully remote work arrangement also offers greater flexibility compared to other SEO roles.
📝 Sample Projects
- Recovering a suspended Google Business Profile for a local restaurant, leading to a 30% increase in organic traffic and a 25% increase in customer inquiries.
- Conducting a comprehensive website audit for an e-commerce client, identifying and resolving technical SEO issues that resulted in a 45% increase in organic traffic and a 30% increase in online sales.
- Developing and executing a local SEO strategy for a national chain of retail stores, including Google Business Profile optimisation and local citation building, which led to a 20% increase in foot traffic and a 15% increase in in-store sales.
ASSUMPTION: These sample projects demonstrate the candidate's ability to develop and execute SEO strategies that drive measurable results for clients in various industries.
❓ Key Questions to Ask During Interview
- Can you describe the typical SEO strategies you use for clients in different industries?
- How do you approach Google Business Profile optimisation, and what tools do you use to monitor and improve performance?
- Can you provide an example of a challenging SEO project you've worked on and how you overcame any obstacles?
- How do you ensure that the SEO strategies you implement are aligned with the client's business goals and objectives?
- What is the company's approach to professional development and growth opportunities for SEO consultants?
ASSUMPTION: These interview questions are designed to assess the candidate's SEO knowledge and experience, as well as their ability to work collaboratively and deliver results for clients.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your SEO experience, focusing on technical and local SEO achievements.
- Prepare for the technical SEO assessment or case study by brushing up on your knowledge of SEO best practices and tools.
- Research the company and be ready to discuss how your skills and experience align with their needs and values.
- Follow up after one week if you haven't heard back, and be persistent but polite in your follow-ups.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
