📌 Core Information
🔹 Job Title: SEO Manager
🔹 Company: The Home Depot
🔹 Location: STORE SUPPORT CENTER, ATLANTA - 9090
🔹 Job Type: On-site
🔹 Category: Retail
🔹 Date Posted: April 4, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: No
🚀 Job Overview
Key aspects of this role include:
- Defining and implementing strategic SEO initiatives to drive organic traffic
- Leading a team focused on implementing SEO best practices
- Collaborating with various departments and external partners
- Managing projects and resources to meet project deliverables
ASSUMPTION: This role requires a balance of strategic thinking, team leadership, and project management skills to drive SEO success across the company's ecommerce platform.
📋 Key Responsibilities
✅ Manage SEO-related workstreams across enterprise-level projects (40%)
✅ Outline project goals, dependencies, resources, and risks (15%)
✅ Manage direct or indirect reporting relationships (20%)
✅ Establish processes, conduct training, and maintain newly delivered capabilities (25%)
ASSUMPTION: The role involves a mix of strategic planning, team management, and hands-on project execution to ensure SEO goals are met.
🎯 Required Qualifications
Education: High school diploma or equivalent
Experience: 5+ years in ecommerce or SEO with a proven track record of driving results
Required Skills:
- Working knowledge of Microsoft Office Suite
- Working knowledge of presentation software (e.g., Microsoft PowerPoint)
- Working knowledge of analytical/statistics software (e.g., SPSS, SAS, R, Stata)
- Demonstrated ability to collaborate and work effectively with cross-functional teams
- Demonstrated project management skills
- Excellent written and verbal communication skills
- Experience with enterprise-level SEO tools (e.g., Google Search Console, Lumar, Brightedge)
Preferred Skills:
- Experience managing others – directly or indirectly
- Strong decision-making and problem-solving skills
ASSUMPTION: While a bachelor's degree is preferred, the company values relevant experience and skills over formal education.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on industry standards for SEO Managers with 5-10 years of experience)
Benefits:
- 401(k) plan with company match
- Health, dental, and vision insurance
- Paid time off and holidays
- Employee discounts on Home Depot purchases
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, specifically home improvement
Company Size: 10,001+ employees
Founded: 1979
Company Description:
- The Home Depot is the world’s largest home improvement specialty retailer, operating over 2,300 retail stores across multiple countries.
- The company values and rewards dedicated, knowledgeable, and experienced professionals.
- Their mission is to provide the best home improvement shopping experience—combining quality products, knowledgeable associates, and competitive pricing.
Company Specialties:
- Retail
- Home improvement
- Customer service
Company Website: http://www.careers.homedepot.com
ASSUMPTION: The Home Depot offers a large, established platform for SEO professionals to make a significant impact on organic traffic and revenue.
📊 Role Analysis
Career Level: Mid-level management
Reporting Structure: Reports to the Sr. Manager SEO
Work Arrangement: On-site, with occasional overnight travel (less than 5% of the time)
Growth Opportunities:
- Potential advancement to Sr. Manager SEO or other senior roles within the SEO team or broader marketing organization
- Opportunities to expand skills and knowledge through professional development and training
ASSUMPTION: This role offers opportunities for career growth and professional development within the company's SEO team and broader organization.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern, collaborative work environment
Office Location(s): STORE SUPPORT CENTER, ATLANTA - 9090
Geographic Context:
- The Atlanta metropolitan area offers a diverse range of neighborhoods, cultural attractions, and outdoor activities
- The office is located in the northern suburbs of Atlanta, with easy access to major highways and public transportation
- Atlanta has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM, with occasional overtime as needed
ASSUMPTION: The work environment is collaborative and professional, with opportunities for growth and development within the company.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the SEO team and other stakeholders
- Final interview with the Sr. Manager SEO
Key Assessment Areas:
- SEO knowledge and experience
- Project management skills
- Communication and collaboration abilities
- Problem-solving and decision-making skills
Application Tips:
- Highlight specific SEO achievements and the impact they had on organic traffic and revenue
- Tailor your resume to emphasize relevant skills and experiences for this role
- Prepare for behavioral interview questions that focus on your problem-solving, communication, and leadership skills
ATS Keywords: SEO, ecommerce, project management, team leadership, enterprise-level SEO, cross-functional teams, data analysis, decision-making, problem-solving
ASSUMPTION: The interview process is designed to assess the candidate's technical SEO skills, as well as their ability to work effectively with cross-functional teams and manage projects.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Presentation software (e.g., Microsoft PowerPoint)
- Analytical/statistics software (e.g., SPSS, SAS, R, Stata)
- Enterprise-level SEO tools (e.g., Google Search Console, Lumar, Brightedge)
ASSUMPTION: The role requires proficiency in Microsoft Office Suite and enterprise-level SEO tools, as well as familiarity with analytical/statistics software.
👔 Cultural Fit Considerations
Company Values:
- Excellence
- Integrity
- Diversity
- Inclusion
- Respect
- Associate Engagement
Work Style:
- Collaborative
- Data-driven
- Results-oriented
- Adaptable
Self-Assessment Questions:
- Do I thrive in a collaborative, team-based environment?
- Am I comfortable working with large datasets and using analytical tools to drive decisions?
- Do I have strong communication skills and the ability to influence stakeholders?
ASSUMPTION: The Home Depot values associates who are collaborative, data-driven, and results-oriented, with a strong commitment to the company's core values.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working with cross-functional teams and stakeholders with varying levels of SEO knowledge
- Keeping up with the latest trends and best practices in the rapidly evolving SEO landscape
- Occasional overnight travel for meetings or conferences
ASSUMPTION: While the role presents several challenges, it also offers opportunities for professional growth and impact within a large, established organization.
📈 Similar Roles Comparison
- Unlike other SEO Manager roles, this position focuses on driving organic traffic for an ecommerce platform within a large retail organization
- This role requires a balance of strategic thinking, team leadership, and project management skills, making it unique compared to more specialized SEO roles
- Career progression in this role could lead to senior management positions within the SEO team or broader marketing organization
ASSUMPTION: This role offers a unique blend of responsibilities and growth opportunities compared to other SEO Manager positions in the industry.
📝 Sample Projects
- Conducting a comprehensive SEO audit of homedepot.com and developing a strategic plan to improve organic traffic
- Managing a team to implement on-page optimization, schema markup, and other technical SEO best practices across the website
- Collaborating with merchandising and marketing teams to optimize product listings and content for search engines
ASSUMPTION: These sample projects illustrate the strategic and hands-on nature of the SEO Manager role at The Home Depot.
❓ Key Questions to Ask During Interview
- Can you describe the SEO team's structure and how this role fits into the broader marketing organization?
- How does the company support the professional development and growth of its SEO team members?
- What are the biggest challenges facing the SEO team currently, and how can this role help address them?
- How does the company measure the success of its SEO initiatives, and what key performance indicators (KPIs) are most important?
- What is the company's approach to integrating SEO into the broader marketing strategy, and how does this role contribute to that effort?
ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company's approach to SEO, enabling you to make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your SEO experience, project management skills, and ability to work effectively with cross-functional teams
- Prepare for interview questions that focus on your SEO knowledge, problem-solving skills, and leadership abilities
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
