📌 Core Information
🔹 Job Title: SEO Manager
🔹 Company: ComparaJá
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Full-time, Hybrid
🔹 Category: Financial Services
🔹 Date Posted: April 14, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (3 days remote)
🚀 Job Overview
Key aspects of this role include:
- Developing and optimizing SEO strategies to drive organic traffic growth and lead generation
- Collaborating with content, development, and marketing teams to implement best SEO practices
- Analyzing data and interpreting metrics to make informed decisions
- Working in a hybrid environment with 3 days per week on-site in Lisbon
ASSUMPTION: This role requires a high level of technical SEO expertise and experience in competitive environments to drive meaningful results.
📋 Key Responsibilities
✅ Creating and optimizing SEO strategies to ensure sustainable organic traffic growth and lead generation
✅ Collaborating with content, development, and marketing teams to implement best SEO practices
✅ Analyzing data and interpreting metrics to make informed decisions and drive SEO performance
✅ Staying up-to-date with industry trends and best practices in SEO
✅ Creating and maintaining SEO reports and dashboards
✅ Conducting keyword research and on-page optimization
✅ Building and maintaining relationships with external SEO agencies and vendors
ASSUMPTION: This role requires a strong understanding of technical SEO, data analysis, and collaboration skills to succeed in a fast-paced, competitive environment.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Minimum of 3 years of experience in SEO, ideally in competitive environments or large-scale projects
Required Skills:
- Proven experience in creating and optimizing SEO strategies
- Strong technical SEO knowledge, including rastreabilidade, indexação, arquitetura de informação, schema markup, and Core Web Vitals
- Familiarity with SEO tools such as Google Search Console, Google Analytics, Screaming Frog, Ahrefs, SEMrush, or similar
- Experience in implementing link building and on-page SEO strategies
- Proficient in HTML, CSS, and JavaScript
- Fluency in Portuguese and English, spoken and written
Preferred Skills:
- Experience with websites in the comparison, fintech, or related sectors
- Familiarity with CMS Storyblok
- Experience with mobile-first optimization and A/B testing for SEO
ASSUMPTION: Candidates with experience in competitive SEO environments and a strong analytical mindset will be most successful in this role.
💰 Compensation & Benefits
Salary Range: €45,000 - €65,000 per year (based on experience level and industry standards for SEO Manager roles in Lisbon)
Benefits:
- Hybrid work arrangement (3 days on-site in Lisbon)
- Friday breakfasts
- Annual events and team-building activities
- Opportunity to work directly with the Founder, Managing Director, and Head of Marketing on high-impact projects
- Space for creative ideas and risk-taking
- Learning opportunities in financial decision-making
- Competitive salary based on experience
Working Hours: Full-time (40 hours per week), with flexible hours and the ability to work remotely 2 days per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for SEO Manager roles in Lisbon, taking into account the required experience level and the company's size.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services. ComparaJá is a platform that simplifies the process of finding, negotiating, and obtaining the best credit, debit, savings, energy, and telecom services for consumers.
Company Size: 51-200 employees. As a mid-sized company, ComparaJá offers a collaborative work environment with opportunities for growth and impact.
Founded: 2015. ComparaJá has been helping Portuguese consumers make informed financial decisions for nearly a decade.
Company Description:
- ComparaJá is a free, independent online platform that helps consumers compare and choose the best financial products and services
- The company's mission is to help Portuguese consumers make informed and conscious financial decisions by providing impartial, rigorous, and independent information about different products and services
- ComparaJá aims to be the go-to platform for personal finance in Portugal, helping consumers save time and money while making informed decisions
Company Specialties:
- Credit (personal, housing, and consumer loans)
- Debit cards
- Savings accounts
- Energy and telecom services
Company Website: https://www.comparaja.pt
ASSUMPTION: ComparaJá's focus on helping consumers make informed financial decisions creates a unique work environment that combines purpose with professional growth.
📊 Role Analysis
Career Level: Mid-level to senior. This role offers opportunities for growth and impact within the SEO team and the broader organization.
Reporting Structure: The SEO Manager will report directly to the Founder, Managing Director, and Head of Marketing, working closely with content, development, and marketing teams.
Work Arrangement: Hybrid. The role requires 3 days of on-site work in Lisbon, with 2 days of remote work per week.
Growth Opportunities:
- Expanding the SEO team and taking on a leadership role
- Contributing to the company's overall growth and success
- Gaining experience in a fast-paced, competitive environment
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a real impact on the company's success.
🌍 Location & Work Environment
Office Type: Hybrid. The role requires 3 days of on-site work in Lisbon, with 2 days of remote work per week.
Office Location(s): Praça de Alvalade, Lisbon
Geographic Context:
- Lisbon is the capital and largest city of Portugal, with a population of over 500,000 people
- The city is known for its rich history, vibrant culture, and beautiful architecture
- Lisbon offers a high quality of life, with a mild climate, affordable cost of living, and a strong sense of community
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work remotely 2 days per week
ASSUMPTION: Lisbon's vibrant culture, high quality of life, and affordable cost of living make it an attractive location for both work and leisure.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Technical SEO assessment
- On-site or video interview with the hiring manager and team members
- Final decision and job offer
Key Assessment Areas:
- Technical SEO knowledge and skills
- Data analysis and interpretation
- Collaboration and communication skills
- Problem-solving and critical thinking
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills
- Be prepared to discuss your approach to SEO strategy, data analysis, and collaboration
- Showcase your understanding of the financial services industry and how you can contribute to ComparaJá's mission
- Prepare questions to ask the interviewer about the company, team, and role to demonstrate your interest and engagement
ATS Keywords: SEO strategy, technical SEO, data analysis, collaboration, financial services, lead generation, organic traffic, hybrid work, Lisbon
ASSUMPTION: ComparaJá's interview process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's mission and values.
🛠️ Tools & Technologies
- Google Search Console
- Google Analytics
- Screaming Frog
- Ahrefs
- SEMrush
- HTML, CSS, JavaScript
- CMS Storyblok (preferred)
ASSUMPTION: Familiarity with industry-standard SEO tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Ambition and proactivity
- Spirit of teamwork and collaboration
- Creativity and innovation
- Ethical work and determination
- Humility and passion for improving financial literacy in Portugal
Work Style:
- Data-driven and analytical
- Collaborative and communicative
- Proactive and solution-oriented
- Adaptable and open to feedback
Self-Assessment Questions:
- How do you stay up-to-date with the latest trends and best practices in SEO?
- Can you describe a time when you had to collaborate with multiple teams to implement a successful SEO strategy?
- How do you approach data analysis and interpretation to make informed decisions in SEO?
ASSUMPTION: ComparaJá values candidates who are ambitious, proactive, collaborative, and passionate about improving financial literacy in Portugal.
⚠️ Potential Challenges
- Working in a competitive SEO environment requires a strong understanding of technical SEO and the ability to adapt to changing trends and best practices
- Collaborating with multiple teams may require strong communication and project management skills
- Analyzing data and interpreting metrics can be challenging and time-consuming
- Working in a hybrid environment may require additional self-motivation and time management skills
ASSUMPTION: These challenges can be overcome with a strong understanding of SEO, excellent communication skills, and a proactive, solution-oriented mindset.
📈 Similar Roles Comparison
- This role is similar to other SEO Manager positions, but with a focus on the financial services industry and a unique company mission
- ComparaJá's mid-sized structure offers more opportunities for growth and impact than larger corporations, but may require more adaptability and versatility
- This role may offer more responsibility and autonomy than smaller SEO agencies or startups, but may also require more collaboration and communication with internal teams
ASSUMPTION: ComparaJá's unique mission, industry focus, and mid-sized structure create a unique work environment with its own set of opportunities and challenges.
📝 Sample Projects
- Developing and implementing a comprehensive SEO strategy for a new product launch
- Conducting a technical SEO audit and identifying opportunities for improvement
- Collaborating with the content team to optimize on-page elements and improve search visibility
- Analyzing competitor SEO strategies and identifying gaps and opportunities
ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available in this role, from strategic planning to tactical execution.
❓ Key Questions to Ask During Interview
- Can you describe the company's approach to SEO and how this role fits into the broader marketing strategy?
- How does the SEO team collaborate with other departments, such as content, development, and marketing?
- What are the biggest SEO challenges facing the company, and how can this role help address them?
- What opportunities are there for growth and development within the SEO team and the broader organization?
- How does the company support work-life balance and employee well-being?
ASSUMPTION: Asking thoughtful, informed questions demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills
- Prepare for a phone or video screening with the HR team, focusing on your technical SEO knowledge and cultural fit
- Prepare for a technical SEO assessment, demonstrating your ability to analyze data and make informed decisions
- Prepare for an on-site or video interview with the hiring manager and team members, showcasing your collaboration and communication skills
- Follow up with the hiring manager within 24 hours of your interview to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
