SEO Manager

📌 Core Information

🔹 Job Title: SEO Manager

🔹 Company: Mochi Health

🔹 Location: San Francisco, California, United States

🔹 Job Type: Full-time / On-site

🔹 Category: SEO & Content Marketing

🔹 Date Posted: April 1, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Owning growth efforts via organic channels
• Expanding customer outreach through high intent keywords and targeted content
• Collaborating with design, product, analytics, and vendors
• Reporting directly to the Head of Growth

ASSUMPTION: The job offers significant autonomy and requires strategic thinking to enhance the company's visibility and customer engagement using SEO strategies. Assumed based on responsibilities outlined.

📋 Key Responsibilities

✅ Serve as the in-house SEO expert

✅ Spearhead the development and management of SEO strategies

✅ Manage content publishing to drive domain traffic

✅ Drive SEO analytics and optimize content and technical aspects

✅ Partner with cross-functional teams to define and implement SEO improvements

✅ Track and analyze the success of SEO initiatives

ASSUMPTION: Responsibilities likely include regular reporting to senior management on SEO metrics and strategy effectiveness, inferred from mention of analytics and partnership with teams.

🎯 Required Qualifications

Education: Not specified, but likely a Bachelor's degree in Marketing, Business, or related field given the SEO role.

Experience: Over 5 years in SEO, ideally in a D2C or telehealth environment

Required Skills:

• Core SEO concepts and practices
• Technical analysis, keyword optimization, content production
• Experience with SEO tools like Ahrefs and Google Search Console

Preferred Skills:

• Technical SEO experience at large-scale sites
• Proficiency with a scripting language

ASSUMPTION: The role likely requires innovative problem-solving skills and adaptability to the fast-paced environment of a growing company. Assumed due to standard expectations in tech-focused growth roles.

💰 Compensation & Benefits

Salary Range: $120,000 - $170,000, plus equity and benefits

Benefits:

• Comprehensive Health Coverage – Medical, dental, and vision insurance
• Financial Security – 401(k) with company matching
• Unlimited PTO and generous company holidays

Working Hours: 40 hours per week with potential flexibility offered by the startup environment

ASSUMPTION: Benefits emphasize health, financial stability, and work-life balance, reflecting the company's supportive work culture. Assumed based on the benefits description.

📌 Applicant Insights

🔍 Company Context

Industry: Hospitals and Health Care, with a focus on obesity medicine

Company Size: 51-200 employees, which may offer a collaborative environment with growth potential

Founded: 2022

Company Description:

• Focus on personalized, clinically-backed weight care solutions
• Empowering patients with virtual care and pharmaceutical treatments
• Utilizing a telehealth platform for round-the-clock support

Company Specialties:

• Weight loss
• Obesity

Company Website: https://bit.ly/join-mochi-homepage

ASSUMPTION: The company is in a high-growth phase, seeking innovative solutions for healthcare problems, implied by their mission and company size.

📊 Role Analysis

Career Level: Mid to senior-level, reflecting extensive experience required

Reporting Structure: Reports to the Head of Growth

Work Arrangement: Full-time, on-site in a dynamic and collaborative workspace

Growth Opportunities:

• Potential to assume greater responsibility as the company scales
• Opportunities to influence organizational strategy in a digital health context
• Room for personal and professional development through continuous learning

ASSUMPTION: The role may evolve rapidly, offering increased responsibility and opportunities to shape strategic direction. Assumed based on company growth and the nature of the startup environment.

🌍 Location & Work Environment

Office Type: Collaborative workspace conducive to creativity and innovation

Office Location(s): Downtown San Francisco, California

Geographic Context:

• Located in a tech hub with rich networking opportunities
• Accessible public transportation and lively cultural scene
• Proximity to industry events and healthcare institutions

Work Schedule: Standard daytime hours with flexibility to meet project needs

ASSUMPTION: Located in San Francisco's bustling tech district, conducive to professional enrichment and networking. Assumed from office location in the job listing.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Initial phone screening
• Technical interview to assess SEO skills

Key Assessment Areas:

• SEO strategy development and implementation
• Technical proficiency with SEO tools
• Fit with company culture and mission

Application Tips:

• Demonstrate evidence of SEO success with metrics
• Highlight any experience in healthcare or related fields
• Prepare examples of cross-functional collaboration

ATS Keywords: SEO, Keyword Optimization, Content Production, Technical Analysis

ASSUMPTION: The application process involves a focus on quantifiable results and cultural fit, reflecting common practices in hiring for strategic roles. Assumed from industry standards.

🛠️ Tools & Technologies

• Google Search Console
• Ahrefs
• Basic knowledge of scripting languages

ASSUMPTION: Familiarity with industry-leading SEO tools is expected to efficiently manage and enhance the company's digital presence. Assumed due to typical job requirements.

👔 Cultural Fit Considerations

Company Values:

• Innovation in healthcare solutions
• Commitment to patient-centric care
• Fostering a supportive work environment

Work Style:

• Adaptive to change and proactive in problem-solving
• Collaborative, yet able to work independently
• Driven by results and a passion for the field

Self-Assessment Questions:

• How do you adapt to rapidly changing SEO trends?
• What strategies do you employ for cross-functional collaboration?
• How do you measure the success of an SEO campaign?

ASSUMPTION: Success in this role likely hinges on alignment with company values and proven ability to adapt to a dynamic environment. Assumed from typical expectations in startup roles.

⚠️ Potential Challenges

• Navigating rapid changes typical of startup environments
• Balancing multiple high-impact projects
• Scaling SEO strategies effectively as the company grows
• Integrating SEO with emerging digital health trends

ASSUMPTION: Challenges are inferred from the nature of high-growth environments and the expanding scope of digital healthcare solutions.

📈 Similar Roles Comparison

• SEO Specialist: Focuses more on technical aspects without strategic leadership
• Content Marketing Manager: Broader responsibility over content without an exclusive SEO focus
• Digital Marketing Manager: Handles a wider range of digital channels, not limited to SEO

ASSUMPTION: Assumed similar roles usually involve narrower or broader scopes relative to the strategic and specialized focus of the SEO manager role.

📝 Sample Projects

• Optimize the site for core web vitals improvement
• Conduct a comprehensive SEO audit and implement findings
• Launch a keyword-targeted content campaign

ASSUMPTION: Sample projects align with typical SEO tasks and the strategic goals outlined in the job description. Assumed based on usual SEO project scopes.

❓ Key Questions to Ask During Interview

• What are the most critical SEO challenges Mochi Health is facing now?
• How does the company measure success in SEO projects?
• What learning opportunities are available for ongoing skill development?
• Could you explain the collaboration dynamics with other departments?
• What distinguishes a successful candidate in this role?

ASSUMPTION: Questions are aimed at understanding role-specific challenges, success metrics, and growth opportunities, common concerns for applicants in strategic positions.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare a detailed resume showcasing your SEO accomplishments
• Include a cover letter that aligns your experience with the company's mission
• Practice common interview questions and technical SEO exercises
• Follow up a week after submission to affirm your interest

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.