📌 Core Information
🔹 Job Title: SEO Manager
🔹 Company: Neighborly®
🔹 Location: Irving, Texas, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 10, 2025
🔹 Experience Level: Mid-Senior level (5+ years)
🔹 Remote Status: Hybrid (3 days in-office)
🚀 Job Overview
Key aspects of this role include:
- Leading organic search strategies for Neighborly.com and its brand websites
- Collaborating with cross-functional teams to drive performance
- Managing SEO vendors and projects
- Staying updated with search engine changes and industry trends
ASSUMPTION: This role requires a balance of strategic thinking, technical SEO skills, and strong communication to effectively lead SEO efforts across multiple brands.
📋 Key Responsibilities
✅ Develop and implement SEO strategies for multiple brands
✅ Collaborate with various teams to drive organic performance
✅ Perform technical website audits and provide SEO recommendations
✅ Conduct keyword analysis and identify content opportunities
✅ Monitor performance, deliver reports, and present findings to stakeholders
✅ Manage SEO vendors and projects, ensuring high-quality delivery
✅ Support the Director of SEO in projects and assignments
✅ Stay updated with search engine changes and industry trends
ASSUMPTION: This role involves a mix of strategic planning, hands-on SEO work, and stakeholder management, requiring a versatile skill set.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing or Information Technology preferred
Experience: 5+ years of experience in Digital Marketing, Data Analysis, or a related field. Strong experience with SEO required.
Required Skills:
- Proficiency in Google Analytics, Google Search Console, Bing Webmaster Tools, Microsoft Word, Excel, and PowerPoint
- Comfort with SEO tools such as SEM Rush and Ahrefs
- Self-motivated, confident, and passionate
- Skilled in project management, highly organized, and detail-oriented
- Proficient in oral and written communication, comfortable presenting to executive groups
- Strong problem-solving and analysis skills
Preferred Skills:
- Familiarity with Monday.com or SmartSheets
- Experience with website migrations and technical SEO projects
ASSUMPTION: Candidates should have a strong foundation in SEO, excellent communication skills, and experience working with various teams to succeed in this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for mid-senior level SEO roles in Texas)
Benefits:
- Equity
- Annual bonus opportunities
- Competitive pay commensurate with experience
- Full-time schedule (M-F)
- Benefits package (check here)
Working Hours: Full-time, 40 hours per week. Hybrid work arrangement: Monday-Wednesday in office, Thursday/Friday from home.
ASSUMPTION: The salary range is estimated based on industry standards for mid-senior level SEO roles in Texas. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Services. Neighborly is a leading provider of home services, with over 40 years of experience.
Company Size: 1,001-5,000 employees. Neighborly offers a large-scale work environment with ample growth opportunities.
Founded: 1981. Neighborly has a rich history and extensive experience in the home services industry.
Company Description:
- Neighborly is a hub of service brands that connects customers to top-notch local experts who repair, maintain, and enhance homes and businesses.
- The company is focused on strategic innovation and building the future of home and business services.
- Neighborly is committed to providing a work environment free from discrimination and harassment, where employees are treated with respect and dignity.
Company Specialties:
- Home services
- Repair and maintenance
- Customer-focused approach
Company Website: neighborlybrands.com
ASSUMPTION: Neighborly's large size and extensive experience in the home services industry provide a stable and growth-oriented work environment for employees.
📊 Role Analysis
Career Level: Mid-Senior level. This role offers an opportunity to lead SEO strategies and collaborate with various teams.
Reporting Structure: The SEO Manager reports directly to the Director of SEO and works closely with cross-functional teams.
Work Arrangement: Hybrid. This role requires working on-site for three days a week and remotely for two days.
Growth Opportunities:
- Potential advancement to Director or Senior Manager level roles
- Expansion of responsibilities as the company grows and enters new markets
- Learning opportunities through collaboration with various teams and exposure to different aspects of the business
ASSUMPTION: This role offers strong growth potential, as Neighborly is a large company with ample opportunities for career advancement and learning.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a hybrid work arrangement.
Office Location(s): 500 E John Carpenter Fwy, Irving, Texas 75062, US
Geographic Context:
- Irving, Texas, is part of the Dallas-Fort Worth metropolitan area, offering a mix of urban and suburban living.
- The area has a humid subtropical climate, with hot summers and mild winters.
- Irving is home to various attractions, including the Irving Arts Center and the Mandalay Canal Walk.
Work Schedule: Full-time, 40 hours per week. Hybrid work arrangement: Monday-Wednesday in office, Thursday/Friday from home.
ASSUMPTION: Irving, Texas, offers a pleasant living environment with a mix of urban and suburban amenities, and a comfortable climate for year-round outdoor activities.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the HR department
- In-depth phone or video interview with the SEO Director
- On-site or virtual interview with the SEO team and other stakeholders
- Background check and offer extension
Key Assessment Areas:
- SEO knowledge and experience
- Communication and presentation skills
- Problem-solving and analytical skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight your relevant SEO experience and achievements in your resume and cover letter.
- Tailor your application to demonstrate your understanding of Neighborly's business and the role's requirements.
- Prepare for behavioral and situational interview questions that assess your problem-solving, communication, and leadership skills.
ATS Keywords: SEO, Digital Marketing, Data Analysis, Google Analytics, Google Search Console, Bing Webmaster Tools, Microsoft Word, Excel, PowerPoint, SEM Rush, Ahrefs, AccuRanker, Project Management, Communication, Problem Solving, Technical SEO
ASSUMPTION: Neighborly's interview process is designed to assess candidates' technical SEO skills, communication, and cultural fit, with a focus on finding the best fit for the role and the company.
🛠️ Tools & Technologies
- Google Analytics
- Google Search Console
- Bing Webmaster Tools
- Microsoft Word, Excel, and PowerPoint
- SEM Rush
- Ahrefs
- AccuRanker
- Monday.com or SmartSheets (preferred)
ASSUMPTION: This role requires proficiency in various SEO tools and platforms, as well as Microsoft Office Suite for project management and communication.
👔 Cultural Fit Considerations
Company Values:
- Respect
- Integrity
- Customer Focus
- Having Fun in the Process
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you comfortable working with data and using it to inform decision-making?
- Can you adapt to changes in priorities and work arrangements?
ASSUMPTION: Neighborly values a work environment that is respectful, customer-focused, and enjoyable, with employees who are collaborative, data-driven, and adaptable.
⚠️ Potential Challenges
- Managing multiple brands and stakeholders with varying priorities
- Keeping up with frequent search engine algorithm changes and industry trends
- Balancing strategic planning with hands-on SEO work
- Adapting to a hybrid work arrangement and maintaining productivity
ASSUMPTION: This role presents challenges related to managing multiple priorities, staying current with industry trends, balancing strategic and tactical work, and adapting to a hybrid work environment.
📈 Similar Roles Comparison
- Unlike other SEO Manager roles, this position requires managing SEO strategies for multiple brands, each with its unique target audience and goals.
- Neighborly's focus on home services provides a unique context for SEO strategies, targeting both residential and commercial customers.
- Career progression in this role could lead to opportunities in brand management, digital marketing strategy, or SEO leadership within the company.
ASSUMPTION: This role offers unique challenges and opportunities compared to other SEO Manager positions, with a focus on managing multiple brands and a career path that could lead to various marketing and leadership roles within the company.
📝 Sample Projects
- Conducting a comprehensive SEO audit of Neighborly.com and its brand websites, identifying technical and on-page optimization opportunities
- Developing and implementing a content strategy to target high-volume, low-competition keywords and improve organic traffic
- Managing a website migration project, ensuring minimal disruption to organic performance and maximizing SEO opportunities
ASSUMPTION: These sample projects illustrate the range of responsibilities and initiatives an SEO Manager might undertake in this role, from technical SEO audits to content strategy development and website migration projects.
❓ Key Questions to Ask During Interview
- Can you describe the SEO team's structure and how this role fits within it?
- How does the SEO team collaborate with other departments, such as content and product, to drive organic performance?
- What are the most significant SEO challenges facing Neighborly's brands, and how can this role address them?
- How does Neighborly support the professional development and growth of its SEO team members?
- What is the company's approach to work-life balance, particularly in a hybrid work arrangement?
ASSUMPTION: These interview questions are designed to assess the role's structure, cross-functional collaboration, SEO challenges, professional development opportunities, and work-life balance in a hybrid work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant SEO experience and achievements
- Prepare for interview questions that assess your SEO knowledge, communication skills, and cultural fit
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
