π Core Information
πΉ Job Title: SEO Manager
πΉ Company: FxPro
πΉ Location: Ypsonas, Limassol (Remote)
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: 2025-04-30
πΉ Experience Level: Mid-Senior level
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Developing and executing global SEO strategies for both on-page and off-page SEO
- Optimizing SEO initiatives across multiple regions to improve search rankings and organic traffic
- Managing content optimization efforts and enhancing site health
- Designing and implementing commercial and strategic link-building campaigns
- Leading algorithm recovery strategies post-major search engine updates
ASSUMPTION: This role requires a strategic mindset with a strong focus on data-driven decision making and a proven track record in managing SEO campaigns across multiple countries and languages.
π Key Responsibilities
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Define and execute comprehensive global SEO strategies for both On-Page and Off-Page SEO, targeting long-term traffic growth and brand exposure.
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Optimize SEO initiatives across multiple regions, delivering measurable improvements in search rankings and organic traffic.
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Lead algorithm recovery strategies post-major search engine updates to recover lost performance.
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Manage content optimization efforts including: Keyword strategy, Metadata structuring, and Internal linking.
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Enhance site health by addressing: URL structure issues, 404 errors, Duplicate content, and Crawl and indexing inefficiencies.
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Design and implement commercial and strategic link-building campaigns, securing a minimum of 50+ high-DR backlinks per month and nurturing sustainable link partnerships.
ASSUMPTION: The role requires a deep understanding of technical SEO and the ability to translate complex data into actionable insights.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Proven experience of 5-10 years in SEO, with a focus on technical SEO and site performance optimization
Required Skills:
- Expertise in technical SEO and site performance optimization
- Proficient in SEO tools such as Google Search Console, Ahrefs, SEMrush, and similar platforms
- Proven ability to drive organic performance through UX improvements and content optimization
- Experience in running link-building campaigns and acquiring high-authority backlinks consistently
- Track record of managing SEO campaigns across multiple countries and languages
- Strong analytical mindset with the ability to translate data into strategic insights
- Excellent organizational and leadership abilities
- Experience managing large-scale budgets and project timelines
Preferred Skills:
- Fluency in multiple languages
- Experience in the financial services industry
ASSUMPTION: While a degree is preferred, equivalent experience and a strong portfolio will also be considered.
π° Compensation & Benefits
Salary Range: β¬50,000 - β¬70,000 per year (Based on industry standards for a mid-senior level SEO role in Cyprus)
Benefits:
- Competitive compensation package
- Flexibility of remote work
- 21 days off and 10 sick leaves annually
- Enjoyable break during Public Cyprus Holidays
Working Hours: Full-time (40 hours per week) with flexible working hours
ASSUMPTION: The salary range is an estimate based on industry standards for a mid-senior level SEO role in Cyprus. The actual salary may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: FxPro is a leading online broker in the financial services industry, offering Contracts for Difference (CFDs) on 8 asset classes to clients in more than 170 countries worldwide.
Company Size: FxPro has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: FxPro was founded in 1999, with over two decades of experience in the industry.
Company Description:
- FxPro offers a wide range of financial instruments and trading platforms
- The company is known for its award-winning services and innovative trading tools
- FxPro provides traders with free educational resources and world-class 24/5 customer support
Company Specialties:
- Online trading and brokerage services
- Financial technology (Fintech)
- Global financial markets
Company Website: http://bit.ly/3goM7N4
ASSUMPTION: FxPro's focus on innovation and client-centric approach creates an environment that values creativity and continuous learning.
π Role Analysis
Career Level: Mid-Senior level, with opportunities for growth and advancement within the marketing department and the company as a whole.
Reporting Structure: This role reports directly to the Head of Marketing and works closely with the marketing team, IT department, and other relevant stakeholders.
Work Arrangement: Remote OK, with the option to work from one of FxPro's global offices or remotely from the candidate's preferred location.
Growth Opportunities:
- Potential to lead and mentor junior SEO team members as the team grows
- Opportunities to expand responsibilities and take on additional projects as the company continues to innovate and grow
- Chance to work on international SEO campaigns and gain experience in multiple markets
ASSUMPTION: This role offers a unique opportunity to work in a dynamic, global environment and make a significant impact on the company's online presence and growth.
π Location & Work Environment
Office Type: FxPro has multiple offices worldwide, with the option to work remotely or from one of the company's locations.
Office Location(s): Ypsonas, Limassol (Cyprus), London (UK), Monaco, Nassau (The Bahamas), Dubai (UAE)
Geographic Context:
- Limassol, Cyprus: A vibrant city with a Mediterranean climate, offering a high quality of life and affordable cost of living
- London, UK: A global financial hub with a diverse culture and numerous opportunities for professional growth
- Monaco: A small, wealthy city-state on the French Riviera, known for its luxury lifestyle and tax advantages
- Nassau, The Bahamas: A tropical island nation with a relaxed pace of life and beautiful beaches
- Dubai, UAE: A modern, multicultural city with a thriving business environment and numerous attractions
Work Schedule: Full-time (40 hours per week) with flexible working hours and the option to work remotely
ASSUMPTION: FxPro's global presence and remote work options provide candidates with the opportunity to work in a diverse, multicultural environment and experience different cultures and work environments.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical SEO assessment or case study
- Final interview with the Head of Marketing and other relevant stakeholders
Key Assessment Areas:
- Technical SEO skills and knowledge
- Strategic thinking and problem-solving abilities
- Communication and leadership skills
- Cultural fit and alignment with FxPro's values
Application Tips:
- Highlight relevant SEO experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of FxPro's business and the role's requirements
- Prepare for the technical SEO assessment or case study by brushing up on your SEO skills and tools
- Research FxPro's company culture and values to ensure a good fit
ATS Keywords: SEO, Technical SEO, Site Performance Optimization, SEO Tools, Organic Performance, Content Optimization, Link-Building Campaigns, High-Authority Backlinks, Data Translation, Organizational Skills, Leadership Abilities, Budget Management, Project Timelines
ASSUMPTION: FxPro's application process is designed to assess candidates' technical skills, strategic thinking, and cultural fit, with a focus on finding the best candidate for the role and the company.
π οΈ Tools & Technologies
- Google Search Console
- Ahrefs
- SEMrush
- Google Analytics
- Google Tag Manager
- Crawling tools (e.g., Screaming Frog, DeepCrawl)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: While proficiency in specific tools is not required, a willingness to learn and adapt to new technologies is essential for this role.
π Cultural Fit Considerations
Company Values:
- Client-centric approach
- Innovation and continuous improvement
- Collaboration and teamwork
- Integrity and professionalism
- Accountability and results-driven mindset
Work Style:
- Data-driven and analytical
- Strategic and proactive
- Collaborative and communicative
- Adaptable and open to feedback
- Results-oriented and focused on continuous improvement
Self-Assessment Questions:
- Do you have a proven track record of driving organic performance through data-driven SEO strategies?
- Are you comfortable working in a dynamic, global environment and collaborating with cross-functional teams?
- Do you have strong leadership abilities and the ability to manage large-scale budgets and project timelines?
- Are you open to feedback and continuously seeking opportunities for professional growth and development?
ASSUMPTION: FxPro's company culture values innovation, collaboration, and a client-centric approach, with a focus on finding candidates who align with these values and can contribute to the company's continued success.
β οΈ Potential Challenges
- Managing SEO campaigns across multiple countries and languages may require additional resources and coordination
- Keeping up with frequent algorithm updates and changes in the SEO landscape can be challenging
- Balancing the need for long-term SEO strategies with short-term performance goals may require strategic prioritization
- Working remotely may present unique challenges in terms of communication and collaboration
ASSUMPTION: While these challenges exist, FxPro's supportive work environment and focus on continuous learning and development provide opportunities to overcome them.
π Similar Roles Comparison
- Unlike traditional SEO roles, this position requires a strong focus on technical SEO and site performance optimization
- FxPro's global presence and multicultural environment provide unique opportunities for growth and learning
- This role offers a unique blend of strategic, tactical, and leadership responsibilities, with the potential for significant impact on the company's online presence and growth
ASSUMPTION: While this role shares similarities with other SEO roles, its unique blend of responsibilities and global context sets it apart and presents a compelling opportunity for the right candidate.
π Sample Projects
- Developing and executing a global SEO strategy for FxPro's main website, resulting in a 30% increase in organic traffic within the first six months
- Managing a team of SEO specialists to optimize content and improve site health for FxPro's regional websites, leading to a 25% increase in organic traffic across all regions
- Designing and implementing a commercial link-building campaign, securing 75+ high-DR backlinks per month and achieving a 40% increase in referral traffic
ASSUMPTION: These sample projects demonstrate the strategic, tactical, and leadership aspects of the role and the potential impact on the company's online presence and growth.
β Key Questions to Ask During Interview
- Can you describe the current state of FxPro's SEO and the key priorities for this role in the first 90 days?
- How does FxPro support the professional development and growth of its SEO team members?
- What is the typical career path for an SEO Manager at FxPro, and what opportunities exist for growth and advancement within the company?
- How does FxPro approach collaboration and communication between its global offices and remote team members?
- What is the company's approach to work-life balance, and how does it support remote workers?
ASSUMPTION: Asking these questions will help you better understand the role, the company culture, and the opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant SEO experience and achievements
- Write a cover letter that demonstrates your understanding of FxPro's business and the role's requirements
- Prepare for the technical SEO assessment or case study by brushing up on your SEO skills and tools
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.