📌 Core Information
🔹 Job Title: SEO Manager / Specialist
🔹 Company: ComparaJá
🔹 Location: Lisbon, Lisboa, Portugal
🔹 Job Type: Hybrid (3 days on-site)
🔹 Category: Financial Services
🔹 Date Posted: 2025-04-14
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (3 days per week)
🚀 Job Overview
Key aspects of this role include:
- Developing and optimizing SEO strategies to drive organic traffic growth
- Collaborating with content, development, and marketing teams to implement SEO best practices
- Analyzing data and metrics to inform decision-making and strategy
- Working with technical SEO aspects, such as schema markup and Core Web Vitals
ASSUMPTION: This role requires a high level of expertise in SEO and a strong understanding of SEO tools and practices. It is expected that the candidate will have experience working in large-scale or competitive environments.
📋 Key Responsibilities
✅ Creating and optimizing SEO strategies to ensure sustainable growth in organic traffic and search engine performance
✅ Collaborating with content, development, and marketing teams to implement best SEO practices
✅ Analyzing data and metrics to inform decision-making and strategy
✅ Working with technical SEO aspects, such as schema markup and Core Web Vitals
✅ Conducting keyword research and on-page optimization
✅ Building high-quality backlinks through effective link-building strategies
✅ Monitoring and reporting on SEO performance using tools like Google Analytics and Google Search Console
ASSUMPTION: The candidate should have a strong understanding of SEO for YMYL (Your Money, Your Life) sites, including E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) and best practices for financial websites.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: Minimum of 3 years of proven SEO experience, ideally in large-scale or competitive environments
Required Skills:
- Proven expertise in SEO, including technical SEO, on-page optimization, and link building
- Strong data analysis skills and ability to interpret metrics
- Familiarity with SEO tools, such as Google Search Console, Google Analytics, Ahrefs, SEMrush, or similar
- Basic knowledge of HTML, CSS, and JavaScript
- Fluency in Portuguese and English, spoken and written
Preferred Skills:
- Experience with CMS Storyblok
- Familiarity with A/B testing for SEO
- Experience in the fintech or financial services sector
ASSUMPTION: The candidate should have a proactive and results-oriented mindset, with a strong attention to detail and excellent communication skills.
💰 Compensation & Benefits
Salary Range: €40,000 - €60,000 per year (based on experience and market standards for SEO managers in Lisbon)
Benefits:
- Hybrid work arrangement (3 days on-site in Lisbon)
- Friday breakfasts
- Annual events and team-building activities
- Opportunity to work directly with the Founder, Managing Director, and Head of Marketing
- Space for creative ideas and testing
- Learning opportunities in financial decision-making
Working Hours: Full-time (40 hours per week), with flexible hours and the ability to work remotely 2 days per week
ASSUMPTION: The salary range is estimated based on market standards for SEO managers in Lisbon, with consideration for the candidate's experience level.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services. ComparaJá is a platform that simplifies the process of finding and comparing financial products, such as credits, cards, savings accounts, energy contracts, and insurance.
Company Size: 51-200 employees. This size allows for a more personal work environment and the opportunity to make a significant impact on the company's growth and success.
Founded: 2015. ComparaJá has been operating in the Portuguese market for over a decade, providing consumers with a free and independent platform for comparing and acquiring financial products.
Company Description:
- ComparaJá is a free, independent, and user-friendly online platform that helps consumers find the best financial products tailored to their needs
- The company aims to simplify the process of comparing and acquiring financial products, saving users time and money
- ComparaJá offers a wide range of financial products, including credits, cards, savings accounts, energy contracts, and insurance
Company Specialties:
- Credit Personal
- Credit Card
- Mortgage Credit
- Term Deposits
- Energy and Telecommunications
Company Website: https://www.comparaja.pt
ASSUMPTION: ComparaJá is committed to providing users with an easy and transparent way to compare and acquire financial products, helping them make informed decisions and save money.
📊 Role Analysis
Career Level: Mid to Senior level. This role requires a high level of expertise in SEO and a proven track record of success in driving organic traffic growth.
Reporting Structure: The SEO Manager/Specialist will report directly to the Head of Marketing and work closely with the Founder and Managing Director.
Work Arrangement: Hybrid (3 days on-site in Lisbon). This arrangement offers the flexibility to work remotely 2 days per week while still benefiting from the collaboration and resources available in the office.
Growth Opportunities:
- As a growing company, ComparaJá offers opportunities for professional development and career advancement
- The SEO Manager/Specialist will have the opportunity to work directly with the Founder, Managing Director, and Head of Marketing, gaining valuable insights into the company's strategic direction
- The role offers the chance to work on high-impact projects and make a significant contribution to the company's success
ASSUMPTION: The SEO Manager/Specialist will have the opportunity to grow with the company and take on additional responsibilities as the team expands and evolves.
🌍 Location & Work Environment
Office Type: Modern and collaborative office space in Lisbon's Praça de Alvalade neighborhood
Office Location(s): Praça de Alvalade, Lisbon, PT
Geographic Context:
- Lisbon is the capital and largest city of Portugal, with a population of over 500,000 people
- The Praça de Alvalade neighborhood is a vibrant and central area, with easy access to public transportation and amenities
- Lisbon offers a mild climate, with warm summers and mild winters, making it an enjoyable place to live and work year-round
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work remotely 2 days per week
ASSUMPTION: The work environment at ComparaJá is collaborative and supportive, with a strong focus on teamwork and open communication.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical SEO assessment or case study
- In-person or video interview with the Head of Marketing and/or other team members
- Final interview with the Founder or Managing Director
Key Assessment Areas:
- SEO expertise and knowledge
- Data analysis and interpretation skills
- Communication and collaboration skills
- Problem-solving and critical thinking
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills
- Be prepared to discuss your approach to SEO strategy, data analysis, and technical SEO
- Showcase your understanding of the financial services industry and how your skills can contribute to ComparaJá's success
- Demonstrate your ability to work collaboratively and adapt to a hybrid work environment
ATS Keywords: SEO, SEO strategy, organic traffic, data analysis, link building, on-page optimization, technical SEO, financial services, hybrid work, collaboration
ASSUMPTION: The interview process at ComparaJá is designed to assess the candidate's technical skills, cultural fit, and ability to contribute to the company's mission and values.
🛠️ Tools & Technologies
- Google Search Console
- Google Analytics
- Ahrefs
- SEMrush
- Screaming Frog
- Storyblok (CMS)
- HTML, CSS, JavaScript
ASSUMPTION: The SEO Manager/Specialist will be expected to have experience with industry-standard SEO tools and be comfortable learning and using new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Simplicity: Making the process of finding and comparing financial products easy and user-friendly
- Transparency: Providing clear and unbiased information to help users make informed decisions
- Ambition: Continuously improving and expanding the platform to better serve users' needs
Work Style:
- Collaborative: Working closely with other teams to implement SEO best practices
- Data-driven: Making decisions based on data analysis and insights
- Adaptable: Embracing change and adjusting to new tools, technologies, and market trends
Self-Assessment Questions:
- Do you have a strong understanding of SEO for YMYL sites, including E-E-A-T and best practices for financial websites?
- Are you comfortable working in a hybrid environment and collaborating with remote team members?
- Do you have a proactive and results-oriented mindset, with a strong attention to detail and excellent communication skills?
ASSUMPTION: ComparaJá values candidates who are passionate about their work, committed to helping users make informed financial decisions, and aligned with the company's mission and values.
⚠️ Potential Challenges
- Working in a competitive and rapidly evolving industry, where SEO best practices and market trends may change quickly
- Managing a hybrid work environment, with the need to collaborate effectively with both on-site and remote team members
- Balancing the need to drive organic traffic growth with the need to maintain the quality and relevance of the platform's content
- Adapting to changes in the company's strategy or priorities, as ComparaJá continues to grow and expand its offerings
ASSUMPTION: The SEO Manager/Specialist will need to be proactive, adaptable, and able to prioritize and manage multiple projects and responsibilities effectively.
📈 Similar Roles Comparison
- Compared to other SEO roles, this position offers the opportunity to work directly with the Founder, Managing Director, and Head of Marketing, providing a high level of influence and impact on the company's strategic direction
- In the financial services industry, SEO plays a critical role in driving user acquisition, engagement, and retention, making this role particularly important and impactful
- As a mid-sized company, ComparaJá offers the opportunity to take on additional responsibilities and grow with the organization, compared to larger corporations where roles may be more specialized and less flexible
ASSUMPTION: The SEO Manager/Specialist will have the opportunity to make a significant impact on ComparaJá's success and growth, compared to similar roles in larger organizations or more specialized agencies.
📝 Sample Projects
- Conducting a comprehensive SEO audit of the ComparaJá platform, identifying and addressing technical SEO issues, such as schema markup and Core Web Vitals
- Developing and implementing a targeted link-building strategy to improve the platform's domain authority and organic search rankings
- Collaborating with the content team to optimize on-page elements, such as titles, metadescriptions, and header tags, to improve search visibility and relevance
ASSUMPTION: The SEO Manager/Specialist will be expected to work on a variety of projects, from technical SEO audits and optimizations to strategic planning and execution.
❓ Key Questions to Ask During Interview
- What are the biggest SEO challenges facing ComparaJá, and how does this role address them?
- How does the SEO Manager/Specialist collaborate with other teams, such as content, development, and marketing, to implement SEO best practices?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does ComparaJá support the professional development and growth of its employees?
- What are the most important qualities and skills for success in this role, according to the team and the company?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and your commitment to understanding the company's mission, values, and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://job-boards.greenhouse.io/comparaja/jobs/6542403003
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills, with a focus on technical SEO, data analysis, and link-building strategies
- Prepare for the technical SEO assessment or case study by brushing up on your knowledge of industry-standard tools and best practices
- Research ComparaJá's platform and offerings, and be prepared to discuss how your skills and experience can contribute to the company's success
- Follow up with the HR department one week after submitting your application, if you have not heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
