SEO Marketing Specialist (Freelancer)

📌 Core Information

🔹 Job Title: SEO Marketing Specialist (Freelancer)

🔹 Company: Averi

🔹 Location: United States (Remote)

🔹 Job Type: Freelance

🔹 Category: Marketing

🔹 Date Posted: April 10, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote (US only)

🚀 Job Overview

Key aspects of this role include:

• Executing high-impact, search-driven strategies for clients
• Boosting visibility, driving qualified traffic, and turning rankings into revenue
• Working with Averi's AI platform to match with clients based on skills and project needs
• Flexible job selection based on expertise, schedule, and desired compensation

ASSUMPTION: This role requires a high level of expertise in SEO strategies and tactics, with a proven track record of driving results for clients.

📋 Key Responsibilities

✅ Developing and implementing SEO strategies and audits

✅ Conducting technical SEO, keyword research, and content planning

✅ Performing on-page and off-page optimization, as well as link building

✅ Analyzing and reporting on campaign performance using analytics tools

ASSUMPTION: Responsibilities may vary depending on the specific needs of each client project.

🎯 Required Qualifications

Experience: At least 5 years of relevant SEO experience

Required Skills:

• Proven expertise in SEO strategy, audits, and implementation
• Strong knowledge of keyword research, content planning, and optimization techniques
• Familiarity with analytics and reporting tools
• Excellent communication and project management skills

Preferred Skills:

• Experience working with AI-driven marketing platforms
• Familiarity with Averi's AI platform would be an asset

ASSUMPTION: While not explicitly stated, a strong portfolio showcasing past SEO projects and results is highly preferred.

💰 Compensation & Benefits

Compensation: Compensation is based on project basis and expertise level. Industry standards for freelance SEO specialists range from $50 to $250 per hour, depending on experience and location.

Benefits:

• Flexible work schedule and job selection
• Opportunity to work with a diverse range of clients and projects
• Access to Averi's AI platform for client matching and project management

Working Hours: Flexible, based on project needs and personal availability

ASSUMPTION: Compensation estimates are based on industry standards for freelance SEO specialists. Actual compensation may vary based on project scope and client budget.

📌 Applicant Insights

🔍 Company Context

Industry: Averi operates in the technology, information, and internet industry, focusing on AI-driven marketing management.

Company Size: Averi is a small company with 11-50 employees, providing a close-knit work environment and opportunities for significant impact.

Founded: Averi was founded in 2024, making it a relatively new but rapidly growing startup.

Company Description:

• Generative AI plus Human Expertise, not instead of it
• Averi is an AI-powered marketing management platform that combines proprietary AI models for marketing strategy and content creation with a built-in ecosystem of vetted human experts
• Meet your AI Marketing Manager

Company Specialties:

• SaaS
• Marketing
• Artificial Intelligence

Company Website: www.averi.ai

ASSUMPTION: Averi's focus on AI-driven marketing management may require applicants to be comfortable working with AI platforms and tools.

📊 Role Analysis

Career Level: This role is suitable for experienced SEO specialists looking to leverage their expertise in a freelance capacity.

Reporting Structure: As a freelancer, you will not have a direct reporting structure. Instead, you will work directly with clients matched through Averi's AI platform.

Work Arrangement: This role is 100% remote, with flexible working hours based on project needs and personal availability.

Growth Opportunities:

• Expanding your expertise by working on diverse projects
• Building your professional network by collaborating with various clients
• Potential full-time employment opportunities with clients, based on project success

ASSUMPTION: Growth opportunities may vary depending on the specific needs and preferences of each client project.

🌍 Location & Work Environment

Office Type: Remote (100%)

Office Location(s): United States

Geographic Context:

• Working remotely allows for a flexible work-life balance
• Opportunity to work with clients from various regions and time zones
• Access to Averi's AI platform for client matching and project management

Work Schedule: Flexible, based on project needs and personal availability

ASSUMPTION: While this role is remote, effective communication and time management skills are crucial for success, as you will be working with clients in different time zones.

💼 Interview & Application Insights

Typical Process:

• Application submission through the provided link
• Review of application materials, including resume, portfolio, and work samples
• Invitation to join the Averi Expert Marketplace, if approved
• Matching with clients based on skills, experience, and project needs
• Bid submission and pitch for job opportunities, if interested

Key Assessment Areas:

• SEO expertise and experience
• Portfolio and work samples showcasing past projects and results
• Communication and project management skills
• Availability and flexibility for client projects

Application Tips:

• Tailor your resume and portfolio to highlight your SEO expertise and relevant experience
• Include specific examples of SEO strategies, tactics, and results from past projects
• Demonstrate your understanding of Averi's AI platform and how it can benefit your client projects

ATS Keywords: SEO, strategy, audit, technical SEO, keyword research, content planning, on-page optimization, off-page optimization, link building, analytics, reporting, AI, marketing management

ASSUMPTION: The application process may take several days to complete, as Averi's AI platform matches freelancers with clients based on skills and project needs.

🛠️ Tools & Technologies

• Averi's AI platform for client matching and project management
• SEO tools such as Google Search Console, SEMrush, Ahrefs, or Moz
• Analytics tools such as Google Analytics, Adobe Analytics, or Mixpanel
• Project management tools such as Asana, Trello, or Jira

ASSUMPTION: Familiarity with Averi's AI platform and popular SEO tools is highly preferred for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Expertise-driven
• Innovative
• Collaborative

Work Style:

• Flexible and adaptable, as you will work with various clients and projects
• Self-motivated and results-driven, as you will manage your own workload and projects
• Strong communication and project management skills, as you will work directly with clients

Self-Assessment Questions:

• Do you have a proven track record of driving SEO results for clients?
• Are you comfortable working with AI-driven marketing platforms?
• Can you effectively manage your own workload and projects in a remote setting?

ASSUMPTION: Averi's focus on expertise and innovation may require applicants to have a strong portfolio and relevant experience in SEO strategies and tactics.

⚠️ Potential Challenges

• Managing multiple projects and clients simultaneously
• Adapting to the unique needs and preferences of each client project
• Working with clients in different time zones and regions
• Keeping up with the latest trends and best practices in SEO strategies and tactics

ASSUMPTION: These challenges can be mitigated by effective time management, communication, and project management skills.

📈 Similar Roles Comparison

• Unlike traditional in-house SEO roles, this freelance position offers more flexibility and job selection based on expertise, schedule, and desired compensation
• Compared to other freelance SEO roles, this position offers access to Averi's AI platform for client matching and project management
• Career progression may involve expanding your expertise, building your professional network, and potentially transitioning to full-time employment with clients

ASSUMPTION: This role may be more suitable for experienced SEO specialists looking to leverage their expertise in a freelance capacity, rather than those seeking a traditional in-house role.

📝 Sample Projects

• Conducting a comprehensive SEO audit for an e-commerce website, identifying technical and on-page optimization opportunities
• Developing and implementing a keyword research strategy for a SaaS company, targeting high-intent, low-difficulty keywords
• Building high-quality backlinks for a B2B blog, improving domain authority and organic traffic

ASSUMPTION: Sample projects may vary depending on the specific needs and preferences of each client project.

❓ Key Questions to Ask During Interview

• How does Averi's AI platform match freelancers with clients based on skills and project needs?
• What kind of support and resources does Averi provide to freelancers to help them succeed in their projects?
• How does Averi ensure the quality and satisfaction of client projects for both freelancers and clients?
• What opportunities are there for growth and development as a freelancer within Averi's Expert Marketplace?
• How does Averi handle communication and project management between freelancers and clients?

ASSUMPTION: Asking these questions can help you better understand the role, the company, and the expectations for success as a freelancer in Averi's Expert Marketplace.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and portfolio to highlight your SEO expertise and relevant experience
• Include specific examples of SEO strategies, tactics, and results from past projects
• Demonstrate your understanding of Averi's AI platform and how it can benefit your client projects
• Follow up with Averi's hiring team one week after submission to inquire about your application status

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.