📌 Core Information
🔹 Job Title: SEO Specialist
🔹 Company: element8
🔹 Location: Calicut, Kerala, India
🔹 Job Type: Full-time
🔹 Category: IT Services and IT Consulting
🔹 Date Posted: April 29, 2025
🔹 Experience Level: Entry-level to Mid-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing on-page and off-page SEO strategies for multiple clients
- Conducting technical SEO audits and implementing fixes
- Performing keyword research, competitor analysis, and content gap analysis
- Optimizing website content and creating backlink-building campaigns
- Collaborating with cross-functional teams to implement SEO recommendations
ASSUMPTION: This role requires a strong understanding of SEO best practices and a proven track record of improving organic rankings and traffic for multiple clients. The ideal candidate should be comfortable working in an agency environment and have experience with various SEO tools.
📋 Key Responsibilities
✅ Develop and execute on-page and off-page SEO strategies for multiple client projects
✅ Conduct technical SEO audits and implement fixes
✅ Perform keyword research, competitor analysis, and content gap analysis
✅ Optimize website content, landing pages, and blog articles for SEO
✅ Create and manage backlink-building campaigns
✅ Use tools like Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc. to track, analyze, and report on performance
✅ Stay updated with the latest SEO trends and algorithm changes
✅ Collaborate with content, design, and development teams to implement SEO recommendations
✅ Prepare regular performance reports for clients and suggest improvements
ASSUMPTION: The role requires a high level of attention to detail, strong analytical skills, and the ability to work on multiple projects simultaneously. The ideal candidate should be comfortable using various SEO tools and have a solid understanding of search engine algorithms.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Computer Science, or a related field
Experience: 1.5+ years of experience in an SEO role within a digital marketing agency
Required Skills:
- Solid understanding of search engine algorithms and ranking methods
- Experience with SEO tools like Ahrefs, SEMrush, Moz, Google Analytics, Google Search Console, etc.
- Proficiency in keyword research and data mining tools
- Ability to work on multiple projects and clients simultaneously
- Strong analytical skills and attention to detail
- Good written and verbal communication skills
- Basic understanding of HTML/CSS and website CMS platforms like WordPress
Preferred Skills:
- Google Analytics and/or Google Ads certification
- Knowledge of local SEO and international SEO practices
- Experience in content marketing or social media
ASSUMPTION: While not required, having a Google Analytics and/or Google Ads certification can be beneficial for this role. Additionally, experience in content marketing or social media can provide a well-rounded skill set for the ideal candidate.
💰 Compensation & Benefits
Salary Range: INR 10,000 - 20,000 per month (Based on experience and industry standards for entry-level to mid-level SEO specialists in Calicut, Kerala)
Benefits:
- Competitive salary package
- Opportunities for professional growth and development
- Dynamic and creative work environment
Working Hours: Full-time position with standard office hours (Monday to Friday, 9:00 AM to 6:00 PM IST)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level to mid-level SEO specialists in Calicut, Kerala. The actual salary may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: element8 is a leading digital agency based in Dubai, specializing in IT Services and IT Consulting. They focus on crafting unique digital experiences that resonate deeply with their clients' audiences.
Company Size: element8 has 51-200 employees, providing a mid-sized company environment where applicants can expect a well-established yet agile work culture.
Founded: element8 was founded in 2010, giving it over a decade of experience in the digital marketing and IT services industry.
Company Description:
- element8 is an AI-first agency, challenging the norms of templated solutions and generic narratives
- The company specializes in experience design, app development, and strategic marketing
- They aim to bridge the gap between brands and their true potential by creating seamless and memorable digital experiences
Company Specialties:
- Website Design
- UI/UX Design
- Website Strategy
- Web Application Development
- Branding
- Brand Communication Framework
- Content Strategy
- Mobile Application Development
- SEO
- Digital Marketing
- E-commerce Websites
- Sharepoint
- Logo Design
- Software Development
- Social Media Management
- Arabic Websites
- Experience Design
- Sitecore
- Drupal
Company Website: https://www.element8.ae
ASSUMPTION: element8's focus on AI-first solutions and experience design sets it apart in the IT Services and IT Consulting industry. Applicants can expect a innovative and forward-thinking work environment.
📊 Role Analysis
Career Level: Entry-level to Mid-level (0-2 years of experience)
Reporting Structure: The SEO Specialist will report directly to the Digital Marketing Manager or a similar role within the agency.
Work Arrangement: This role is on-site, requiring the candidate to work from the agency's office in Calicut, Kerala.
Growth Opportunities:
- Progression to Senior SEO Specialist or SEO Manager roles as experience and skills develop
- Expansion into related fields such as content marketing, social media management, or account management
- Opportunities to work on diverse projects for clients across various industries
ASSUMPTION: element8's mid-sized company structure provides ample opportunities for professional growth and development. The SEO Specialist role offers a strong foundation for a career in digital marketing and SEO.
🌍 Location & Work Environment
Office Type: element8's office in Calicut, Kerala is a modern and collaborative workspace designed to foster creativity and innovation.
Office Location(s): Grenada Business Park, Riyadh, SA
Geographic Context:
- Calicut, Kerala is a major commercial hub and a significant IT destination in South India
- The city offers a mix of traditional and modern culture, with a vibrant IT industry and a growing number of digital marketing agencies
- Calicut's strategic location and connectivity make it an ideal base for working with clients across the Middle East and India
Work Schedule: Full-time position with standard office hours (Monday to Friday, 9:00 AM to 6:00 PM IST)
ASSUMPTION: element8's office in Calicut, Kerala provides a dynamic and creative work environment, with opportunities to collaborate with talented professionals from diverse backgrounds.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Technical SEO assessment or case study
- Final interview with the Digital Marketing Manager or a senior team member
Key Assessment Areas:
- SEO knowledge and technical skills
- Problem-solving and analytical abilities
- Communication and interpersonal skills
- Cultural fit and alignment with element8's values
Application Tips:
- Highlight relevant SEO experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of SEO and element8's unique approach to digital marketing
- Prepare for the technical SEO assessment or case study by brushing up on your SEO knowledge and tools
- Research element8's company culture and values to ensure a strong cultural fit
ATS Keywords: SEO, SEO Specialist, SEO Tools, Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, Keyword Research, Technical SEO, On-Page SEO, Off-Page SEO, Backlink Building, Digital Marketing, Agency Environment
ASSUMPTION: element8's application process is designed to assess candidates' technical SEO skills and cultural fit. Applicants should be prepared to demonstrate their understanding of SEO best practices and tools throughout the interview process.
🛠️ Tools & Technologies
- SEO tools: Ahrefs, SEMrush, Moz, Google Analytics, Google Search Console
- Keyword research tools: Google Keyword Planner, SEMrush Keyword Magic Tool, Ahrefs Keywords Explorer
- Website CMS platforms: WordPress
- Project management tools: Asana, Trello, or similar
ASSUMPTION: The SEO Specialist will be expected to have experience with various SEO tools and be comfortable learning new tools as needed. Familiarity with project management tools is also beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation: element8 encourages creativity and challenges the norms of templated solutions
- Collaboration: The agency fosters a collaborative work environment, with teams working together to deliver exceptional results
- Excellence: element8 strives for excellence in all aspects of its work, from project delivery to client relationships
Work Style:
- Dynamic and creative: element8's work environment is fast-paced and innovative, with a focus on pushing the boundaries of digital marketing
- Collaborative: The agency encourages teamwork and cross-functional collaboration to deliver the best possible results for clients
- Client-focused: element8 prioritizes understanding and meeting the unique needs of each client
Self-Assessment Questions:
- Do you thrive in a dynamic and creative work environment that challenges the status quo?
- Are you comfortable working collaboratively with cross-functional teams to deliver exceptional results?
- Do you have a strong client focus and a commitment to understanding and meeting the unique needs of each client?
ASSUMPTION: element8's company culture is centered around innovation, collaboration, and excellence. Applicants should assess their fit with these values and work styles before applying for the SEO Specialist role.
⚠️ Potential Challenges
- Managing multiple client projects simultaneously, requiring strong organizational skills and time management
- Keeping up with the latest SEO trends and algorithm changes, which can be fast-paced and ever-evolving
- Working in an agency environment, which may require flexibility and adaptability to meet clients' unique needs
- Potential language barriers or cultural differences when working with international clients
ASSUMPTION: The SEO Specialist role at element8 presents several challenges, including managing multiple projects, staying current with SEO trends, and working in an agency environment. Applicants should be prepared to tackle these challenges head-on and demonstrate their ability to thrive in a fast-paced and dynamic work environment.
📈 Similar Roles Comparison
- Compared to in-house SEO roles, the SEO Specialist role at element8 offers exposure to a diverse range of clients and industries, providing a broader perspective on SEO strategies and best practices
- element8's focus on AI-first solutions and experience design sets it apart from traditional digital marketing agencies, offering unique opportunities for growth and development
- Career progression in the SEO Specialist role at element8 may follow a path similar to that of in-house SEO roles, with opportunities to advance to Senior SEO Specialist or SEO Manager positions
ASSUMPTION: The SEO Specialist role at element8 offers unique opportunities and challenges compared to in-house SEO roles. Applicants should consider the benefits and drawbacks of working in an agency environment versus an in-house setting when evaluating this role.
📝 Sample Projects
- Conducting a comprehensive SEO audit for a multinational e-commerce client and implementing on-page and off-page SEO strategies to improve organic rankings and traffic
- Performing keyword research and competitor analysis for a regional law firm to inform content strategy and improve local search visibility
- Developing and executing a link-building campaign for an international non-profit organization to increase brand awareness and drive targeted traffic to their website
ASSUMPTION: The SEO Specialist role at element8 involves working on diverse projects for clients across various industries. Applicants should be prepared to tackle a wide range of SEO challenges and demonstrate their ability to adapt to the unique needs of each client.
❓ Key Questions to Ask During Interview
- Can you describe the typical SEO strategies and tactics used for clients in different industries?
- How does element8 approach collaboration and knowledge-sharing between teams and departments?
- What opportunities are there for professional growth and development within the SEO team and the agency as a whole?
- How does element8 measure the success of its SEO campaigns, and what tools are used to track and analyze performance?
- What is the typical work-life balance for SEO Specialists at element8, and how is this supported by the agency?
ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of element8's approach to SEO, company culture, and opportunities for professional growth and development. Asking thoughtful and insightful questions demonstrates engagement and enthusiasm for the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the application link
- Tailor your resume and cover letter to highlight your relevant SEO experience and skills
- Prepare for the technical SEO assessment or case study by brushing up on your SEO knowledge and tools
- Research element8's company culture and values to ensure a strong cultural fit
- Follow up with the HR team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
