📌 Core Information
🔹 Job Title: SEO-specialist
🔹 Company: Effecty B.V.
🔹 Location: Horst, Netherlands
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 29, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Setting up, coordinating, and managing SEO campaigns for diverse clients
- Advising clients on search engine optimization
- Developing and executing SEO strategies
- Analyzing online results and collaborating with colleagues to provide comprehensive solutions
ASSUMPTION: This role requires a strong understanding of SEO and online marketing, as well as the ability to work independently and in a team.
📋 Key Responsibilities
✅ Set up, coordinate, and manage SEO campaigns for clients across various industries
✅ Advise clients on search engine optimization
✅ Develop and execute SEO strategies
✅ Analyze online results and collaborate with colleagues to provide comprehensive solutions to clients
ASSUMPTION: The role may require occasional overtime to meet project deadlines.
🎯 Required Qualifications
Education: HBO work and thinking level
Experience: Minimum 2 years of relevant experience
Required Skills:
- Proven knowledge of SEO
- Data-driven mindset
- Strong analytical skills
- Excellent communication skills in Dutch
Preferred Skills:
- Knowledge of SEA, e-mail marketing, and marketing automation
- Basic knowledge of HTML and CSS
ASSUMPTION: Candidates with additional language skills may have an advantage.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on industry standards for this role and experience level)
Benefits:
- Laptop
- E-reader
- Budget for knowledge development
- Flexible working hours
- Vacation days
Working Hours: 32-40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing Services
Company Size: Small (11-50 employees)
Founded: 2006
Company Description:
- Effecty is a young, fast-growing online marketing agency
- They focus on driving client success through innovative digital strategies
- Their culture emphasizes transparency, modern thinking, and continuous learning
Company Specialties:
- Online Marketing
- Marketing Concepts
- Conversion Optimization
- Web Design
- Link Building
- Search Engine Optimization
- Social Media
- Google Ads
- UX Design
- Content Creation
- Marketing Automation
- E-mail Marketing
Company Website: www.effecty.nl
ASSUMPTION: Effecty's small size allows for a more agile and entrepreneurial work environment.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the marketing team lead
Work Arrangement: On-site, with flexible working hours
Growth Opportunities:
- Professional development through knowledge-sharing and training
- Potential career progression within the marketing team
- Opportunities to work on diverse projects and clients
ASSUMPTION: Effecty's focus on continuous learning and growth makes it an attractive option for motivated professionals.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace
Office Location(s): Horst, Netherlands
Geographic Context:
- The Netherlands has a strong economy and a thriving digital marketing industry
- Horst is a small town with a close-knit community, offering a relaxed work-life balance
- The office is located near major transportation links, making it easily accessible
Work Schedule: Monday to Friday, with flexible hours
ASSUMPTION: The office environment is likely to be dynamic and fast-paced, reflecting the company's growth and entrepreneurial spirit.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview to discuss qualifications and cultural fit
- On-site interview with the marketing team lead and a team member
- Final decision and job offer
Key Assessment Areas:
- SEO knowledge and skills
- Analytical and problem-solving abilities
- Communication and teamwork skills
- Cultural fit and motivation
Application Tips:
- Highlight relevant SEO experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare examples of SEO campaigns you've worked on and their results
- Research Effecty's clients and industry to show your enthusiasm and knowledge
ATS Keywords: SEO, online marketing, data analysis, Google Analytics, client advisory, SEO strategies, HTML, CSS
ASSUMPTION: The interview process may include technical assessments or case studies to evaluate the candidate's SEO skills.
🛠️ Tools & Technologies
- Google Analytics
- SEMrush or similar SEO tools
- HTML and CSS for basic website modifications
- Microsoft Office or Google Workspace for document creation and collaboration
ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements.
👔 Cultural Fit Considerations
Company Values:
- Transparency
- Modern thinking
- Continuous learning
Work Style:
- Collaborative and team-oriented
- Results-driven and proactive
- Adaptable and open to new ideas
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working independently and taking initiative?
- Do you enjoy learning and staying up-to-date with the latest digital marketing trends?
ASSUMPTION: Effecty values candidates who are motivated, proactive, and eager to learn and grow.
⚠️ Potential Challenges
- Managing multiple SEO campaigns simultaneously may require strong organizational skills
- Keeping up with the latest SEO trends and algorithm changes can be challenging
- Occasional tight deadlines may require working overtime
- Working in a small team may require adaptability and flexibility
ASSUMPTION: Effecty's small size and fast growth may present unique challenges and opportunities for candidates.
📈 Similar Roles Comparison
- Compared to other SEO specialist roles, this position offers more responsibility and autonomy
- The Netherlands has a competitive digital marketing industry, with many opportunities for professional development
- Effecty's small size and entrepreneurial spirit may offer faster career progression compared to larger agencies
ASSUMPTION: Candidates should research similar roles in the Netherlands to better understand the market and competition.
📝 Sample Projects
- Developing and implementing an SEO strategy for a new e-commerce website
- Conducting keyword research and on-page optimization for a B2B client
- Analyzing and improving the SEO performance of a client's website using tools like Google Analytics and SEMrush
ASSUMPTION: Effecty's diverse client base offers opportunities to work on a wide range of SEO projects.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does Effecty support the professional development of its employees?
- What are the most important qualities you're looking for in a candidate for this role?
- How does Effecty measure the success of its SEO campaigns, and how can I contribute to improving these metrics?
- What is the team structure like, and how will I collaborate with my colleagues?
ASSUMPTION: Candidates should prepare thoughtful questions to demonstrate their interest in the role and company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your SEO experience and skills
- Write a cover letter explaining your motivation for applying and your understanding of the role
- Prepare examples of SEO campaigns you've worked on and their results
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
